MTD Creds

Marketing Team Direct Ltd 2009. All rights reserved

Welcome to

We deliver effective and relevant ideas that add value to brands and bottom line

What we do


Established in 2001, we are an independent, integrated communications agency based near Oxford.

We employ highly motivated individuals - strategists, creatives and client services.

With key skill sets enabling us to deliver our promise of ‘that big idea’ to respond to your ever increasing marketing challenges.

And our aim? To change consumer behaviour.

- to get people talking about your brands - to get them to choose yours over another - to get people to buy your product/ service or buy more of it…

And ultimately grow your bottom line.

About us…

Relevance, dynamics, bringing

brands to life

Planning, analysis, strategic

backbone


We delve into everything to uncover key findings, develop insight to activate a relevant and engaging dialogue with businesses and consumers alike.

In short, things that people really want to hear.

After all, the only competitive advantage you will ever gain comes from understanding motivations and desires – and putting those insights to good use.

We always start with your business and marketing objectives, so we know what success looks like.

.

What we do

1. Originate • Research

• Knowledge • Experience

• Customer insight • Brand interrogation

• Competitive insight

• Market insight • Planning

• Data • Partners

• Conceptual thinking

• The ‘Big Idea


The difference

2. Integrate

We create effective communication via the most relevant occasions and touchpoints, the only way to build profitable relationships with your customers and add brand value.

We have no preconceived communication channels or media preferences to shoehorn in.

We integrate the most powerful solutions be it advertising, direct marketing, digital, branding, sales promotion, experiential or design.

Seamless, co-ordinated, cross-channel presence that enables relevant and effective messaging to be delivered at the right occasion via the most effective consumer touchpoints.


Results

So not only do we come up with great ideas, we implement great ideas that work.

And with a strong heritage in direct response, we ensure accountability for every pound you spend and maximise your Return on Investment potential.

And we certainly understand the importance of short term revenue as well as mid to long term

3. Accumulate • Brand value • Brand strength • Received value (Revenue) • Perceived value (Positive Customer Experiences) • Commitment • Advocacy • Customer insight • Data • Return on Investment A lead generation campaign

that generated £9m in pipeline sales.

An online strategy that achieved

a 35% increase in quality traffic.

An integrated campaign that

sold £3.75m worth of hospitality packages.


Our partners

And we have best-in-breed partners that share our ethos to ensure we stay true to our claims…

Consumer and Corporate media relations

Media planning and buying

Database and data management


Team experience

Alcohol

Baltika Beer

Foster’s Kronenbourg 1664

Newcastle Brown

Bushmills Irish Whisky

Glenlivet

Bottle Green Chivas Regal

Automotive

Alfa Romeo

Hyundai

Toyota VW Commercial

G-Whizz

Roush Engineering

Betting/ Gambling Paddy Power

Betfair

SportingOdds.com

Construction Taylor Woodrow Builders Ede

Hyspec Estates Grundfos

Finance/ Banks Mercury Asset Management Abbey national Barclays

Barclaycard Halifax

Marbles Rothschild’s Five Arrows The Co-operative Funeralcare

Bank of Scotland MBNA

Prudential

Leisure/ Entertainment

BSkyB Snozone (Xtreme) Barbican Centre

Sportsworld

Sports

Manchester United

Everton FC

Celtic FC Robson Lloyd

Healthcare/ Finance

BUPA

Norwich Union Healthcare BUPA

Norwich Union Healthcare

Alexandra Clinic

Healthland Fitness

Retail

Vodafone

Paddy Power

Kärcher

Black & Decker

Kwiksave Oddbins

Black & Decker

Iceland

Sainsbury’s

Hush Puppies SCA

House of Fraser

FMCG

Akzo Nobel/ Sadolin Wilkinson Sword

Arla

Complan

Greencore

Symmingtons Weightwatchers

Transport

Transport for London

Comcabs

Telco/ ISP

O2 Airwave

Vodafone

T-Mobile Envirofone.com

1st Line Mobile

Cable & Wireless

Bulldog

The Carphone Warehouse

Nera Satcom Redstone Communications

Trinite

Travel/ Leisure

Pontin’s Thomas Cook

TUI UK

Lunn Poly

Portland

Four Pillars Folio

Accor

SAA

IT

Atos Origin

BTiNet Xansa (Steria)

Fujitsu Siemens

Charity RSPCA Re-plenish

Government COI

Plus BBC Education Dunn & Bradstreet TV Licensing NSF- CMI


Don’t just take our word for it

testimonials

"Simply amazing results. This is now a core sales and marketing mechanic as part of our retail strategy.” Andrew Barclay, Head of UK Retail

“Not only has MTD delivered a highly integrated lead generation programme, but they have given us a big idea that is gradually being incorporated in all our SAP communications.” Sue-Ann Tappan, Head of Private Sector & Systems Integration Marketing

“MTD identified and solved our problem without interruption to our day to day business, delivering quality, qualified leads to the team. The campaign had real presence, was well planned, highly targeted and delivered a good return on our investment.” Mike Stephens, Global SAP Practice

“MTD's response to the brief was simply astonishing. The clarity and depth of response meant we achieved swift internal buy-in and were able to get to market quickly.” Russell Bristow, Marketing and Merchandise Manager

"Opening what is being billed as a world class spa required a brand tone of voice and look and feel that could back this up. MTD have delivered this perfectly.” Vicky Begley, Sales and Marketing Director

“We have received great acclaim from many official bodies, including the British Olympic Association.” Chad Lion-Cachet, Chief Executive


Contact

Kevin Corcoran

Business Planning Director

MTD Limited

2 Manor Barns

Cornbury Park

Finstock

Oxon OX7 3DG

T: 01993 869 300

M: 07960 858745

[email protected]

www.marketingteamdirect.com

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MTD Creds