Adworks Creds

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    About us

    Design & Art Direction

    Graphic design

    Typographic design

    Internal communications

    Print management



    Brand & Identity

    Brand / corporate identity

    Name generation

    Creative strategy

    Brand guidelines

    Brand experience


    Web design

    Web development

    Online marketing

    Motion graphics

    Adworks came to life in 1998 when creative Adam French decided it was time to form a small, energetic design

    agency built around ideas. Our background comes from classic graphic design and has evolved over the years

    to be as much as home in the digital arena.

    Design is about solving problems. For us, that starts with business problems. We pride ourselves with working

    for a diverse range of clients from sole traders through to global corporations, always delivering the highest level

    of creativity and design solutions.

    We constantly strive to produce great work that makes a difference, work that everyone involved in can be

    truly proud of. As a result, we enjoy a close relationship with all our clients working across all aspects of their

    marketing communications.

    Over the years our disciplines have covered packaging, branding, direct mail, exhibition graphics as well as

    advertising and of course the broad spectrum of the digital arena. This is backed up with our experienced studio

    team and a broad spectrum of contacts, ensuring we always deliver!


    The team

    On the front line youll find Adam and Jamie with a strong studio team in support, as well as Jonathan looking after new business.

    Adam French Founder and head of the business, always hands on, passionate about everything

    we do and prone to drinking beer with clients from time to time.

    Jamie Sigler Joined the business 7 years agowont leave! Leads the studio, great creative and

    brings huge positivity to the company, even when its raining cats and dogs!

    Jonathan Pearse New kid on the block, his key role is to annoy the studio by making us work late by

    bringing in loads of new business!

    John Upton Bean counter, trying to think of something humorous to say about an accountant...

    The Studio

    Rob Wood Has a beard! Wannabe groupie, loves design and anything creativecomes from

    Manchester, feeds us donuts!

    Pete Anderson Doesnt have a beard! Designer artworker, drives a noisy carlikes donuts!

    Neal Pleasance Web Monkey. Does loads of web stuff and thinks hes cooler than the rest of us.

    The clients

    A selection of brands weve been privileged to have worked with over the years

    EPSON Aon plc Crayola RAF Carphone Warehouse

    Open University Purely Payroll Pendeza VAG Group Chelsea Football Club

    Prologic Dentsply Abidins Fisher Outdoor Beechwood Park School

    Butlins CAMRA Stevensons Radiometrix St Albans District Council

  • The work

    Client: Aon plc

    Brief: Pensions Conference 2014

    Aon plc is the leading global provider of risk management services, insurance and reinsurance brokerage and human capital consulting.

    Adworks created the visual identity and support material for this seven venue pension conference roadshow. Each event required

    bespoke delegate packs, personalised agendas as well as merchandising, display materials and giveaways.


    Client: Aon plc

    Brief: Protection and Indemnity review

    Aon plc is the leading global provider of risk management services, insurance and reinsurance brokerage and human capital consulting.

    After a successful pitch against Aons roster of agencies, we developed this financial shipping review document being

    set a task of, dont make it too shippy! We thought bollards to that and the solution proved to fit the client brief perfectly! Using

    distinctive imagery, clean typography and easy to use charts, resulted in a wel received piece of literature.

  • Client: Carphone Warehouse plc

    Brief: Thai Together - Christmas promotion

    Carphone Warehouse charged Adworks with developing this seasonal campaign solution. We needed to create a campaign rewarding

    the best performing store over the Christmas period with a trip to Thailand. Ignoring the previous approach of best performing

    individuals and concentrating on team work, Adworks developed Thai Together. Our solution utilised illustration as well as well

    chosen imagery that resulted in a very successful festive campaign and one set of staff enjoying an all expenses trip to the far east!


    Client: Purely Payroll

    Brief: Purely Global e-magazine

    Adworks have recently begun working with Purely Payroll, a boutique recruitment and training company to the payroll industry.

    They were already running an e-magazine for the parent company Purely Payroll. They launched a new arm to their business Purely

    Global aimed specifically at the global payroll industry. We created a simple but strong identity for the business and followed this up

    with our first foray into e-magazine production. It was extremely well received and has now become a bi-monthly on-line publication.

  • Client: Prologic

    Brief: Annual report

    Prologic provide an end to end software solution to the fashion retail industry enabling corporations to track every aspect of their

    business from raw material through to production, shipping and retail stock levels whether they have 2 stores or 200. We were

    asked to create an annual report, which was a straight forward task in itself, but with a diverse range of clients we needed to

    avoid showcasing any client by brand. Thoughtful imagery and good typography made this a great fit with the clients brief.


    Client: Prologic

    Brief: CIMS Software Literature

    CIMS is Prologics integrated-channel software for fashion & lifestyle companies. Adworks created the original software overview

    literature as well as update and associated support material.

  • Client: Cronins

    Brief: Consulting Literature

    Following the launch of the Cronins brand, Adworks were consulted to create a set of literature and product sheets for their first

    bespoke seminar aimed at Chief Fire officers throughout the UK. The project entailed a shortening of the business name whilst retaining

    the integrity of the initial identity. This was followed by a suite of marketing literature and event support material.


    Client: Goddess

    Brief: Identity and product literature

    Goddess already had great products but no real identity to speak of. Their portfolio of products are geared to the female beauty industry..

    We adopted the symbol of Greek goddesses often found in ancient pottery to form an eyecatching and elegant identity. This was followed

    with the design and creation of their product literature using imagery inspired by the treatment of the featured product.

  • Client: Aon plc

    Brief: Select - Staff benefits programme

    Aon plc is the leading global provider of risk management services, insurance and reinsurance brokerage. We created this cherry

    picking identity to reflect Aon staff being able to pick and choose certain benefits that suited them in lieu of pay and holiday etc.

    Having created the visual identity, we went on to develop an intranet site that linked to a financial calculating portal acting as a ready

    reckoner for staff giving instant results based on the criteria they entered. This has developed into an ongoing Aon programme.


    Client: Aon plc

    Brief: Aon United

    Aon are well known for being Manchester United Football Clubs key sponsors. Aon hold their annual conference at Old Trafford

    where all 54 divisions of Aon attend their main event of the year. As well as generating an identity for the conference itself, Adworks

    provided all exhibition graphics for the entire event from full on display and audio graphics to sourcing and providing giveaways for

    individual exhibitors.

  • Client: Palmers Butchers

    Brief: Visual identity and website

    Palmers Butchers specialise in catering to the African Caribbean market. The company was very old school and needed to be dragged

    kicking and screaming into the 21st century. We managed to steer them away from the stereotypical red and blue pile of sausages

    approach! They loved the idea and as soon as the new identity was approved, we moved straight onto the development of their

    website, which has since evolved to a full e-commerce buy online site delivering an additional 40k in sales every month!


    Client: Abidins

    Brief: Visual identity and website

    Abidins is a new real estate business based in east London. We created the identity for this company and have now produced a

    complete website developed in Wordpress as the client will need to update the site daily. We also created welcome packs for tenants

    and landlords alike.

  • Client: Nicholas Web Arhitects plc

    Brief: Visual identity and website

    Nicholas Web approached Adworks with a view to creating a new company identity as well as a new website. Top of their wish

    list was for a website they could manage themselves in order to make updates and input new data without relying on Adworks