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7/26/2019 Jaga Special
1/19
Group Members:
Uzma Ghani
Javed SagheerSahrish Fatma
Umair Tarik
Jaga Special Products
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Our idea Jaga special! is a
service t"pe business as #e#ill provide home deliver"service o$ Multani mehndi
products to our customers%
Introduction
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Mehndi Products
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The ma&or purpose o$ using the Gap identi'cation in our businessor pro&ect is to identi$" the gap bet#een the compan"(sre)uirements governing the compan" operations and the currentstatus o$ the compan" operations% This helps provide the
compan" #ith insight into areas that have room $or improvement%
For this purpose #e use the gap anal"sis tool process todetermine* document and approve the variance bet#een
re)uirements and current capabilities% The ne+t step $or mostcompanies is to determine #hat actions are necessar" $or themto be in compliance #ith the re)uirements%
," Gap identi'cation tool in our business #e can check #here #eare in business and #here #e #ant to go% -hat t"pes o$
challenges #e are $acing and #hat is our strengths and#eaknesses% This #ill improve our per$ormance and #ill make us$ul'll the e+pectations o$ our customers%
Gap .denti'cation
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POLITICAL CHANGE
Ta+ polic"
/mplo"ment la#s
/nvironmental regulationsTrade restrictions and tari0s
Political stabilit"
PEST ANALYSIS
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ECONOMIC CHANGE
/conomic gro#th
.nterest rates
/+change rates.n1ation rate
PEST ANALYSIS
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SOCIAL CHANGE
2ge distribution
3areer attitudes
/mphasis on sa$et"/n&o"able $unction
Population gro#th rate
PEST ANALYSIS
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Technological 3hange
2utomation
Technolog" incentives
4ate o$ technological change
PEST ANALYSIS
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Strengths:
Providing high )ualit" services
-ell5organized capacit" management
6uman en&o"ment
3onstant improvementTime Management
Weakness:
7istributional channel
Shortage o$ spaceUtilization o$ $unds
8o# .nvestment
.nternal control s"stem
S-OT 2nal"sis
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Opportunities:
Market potential
Market gro#th opportunities
.nnovation4elated products
Threats:
Government policies
/+change rate 1uctuations.n1ation risk
3ompetition
S-OT 2nal"sis
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Management
7eliver" Services
9ualit" o$ mehndi products
2vailing the right opportunities-orking according to e+pectations
Feed back
KSF (Key Success Factors)
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r!an Area Custo"ers:
This group o$ customers orders their products*tickets through the mail*#ebsite*call in ane0ort to save mone"* Generall" the mail*#eb or
call order customer are bus" in li$e% .n general*bus" customers consume more online productsrelative to other people %
#ura$ Area custo"ers:
This group o$ customers are looking $or thelo#est prices o$ the products% Mostl" productsare not available in rural areas local market%
Market Segmentation:
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The marketing strateg" #ill be based ontargeted advertisement appealing to thecustomers sense o$ value% the marketingcampaign goal #ill to be increase a#areness o$
Jaga #ith their target market%
Marketing Strategy:
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Jaga(s Organogram
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Potentia$ Causes:
Fire
,ike 7amage
-eb server do#n
Telephone connection erroret#ork problem
-eather
Product demage
Potentia$ Conse%uences
8oss o$ assets8egal penalties
3reation o$ liabilities
3lient dissatis$action
Critica$ #isks
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8ooking at the overall business plan #e canconclude that as $or as the need o$ thecustomer is concern* it can be satis'ed #ith thehelp o$ this business model% This modelemphasizes home deliver" s"stemThechallenge $or this model #ill be inventor"management e0ective procurement and #astereduction and cost reduction as $ar as the
pro'tabilit" is concerned * this pro&ect is ver"attractive%
3oncusion