When

Disaster

Strikes...

There is

NO COMMUNICATION

2010 Leh, Ladakh Cloud Burst

REFUGEES NEED HELP

• Food• Shelter• Medicine• Management

2004 Asian Tsunami

RESPONDERS NEED

ASSISTANCE

• Maps• Messaging• Mobillity• Logistics

WE HAVE A SOLUTION

The CrisisCommunicator

• Who is it for?▫ Disaster Response Teams▫ Communities▫ Response Coordinators▫ Communication Operators

• What is it?

▫ iPad-like rugged device

▫ Creates Emergency Digital

Communication Network

▫ Disaster Management Communication

Information System (DMCIS)

▫ Solution when phones are down or

overloaded

▫ GPS-enabled for location awareness

▫ Like Enterprise Resource Management,

for a disaster

Just US$150!!!Artist’s Impression

OUR Technology

• Zero-Config Turnkey

Network

• Local copy of DB

• APRS for data exchange

• Sahana based DMCIS*

• Touchscreen data input

• Long Battery Life, and

versatile charging options

▫ Handcrank, solar panel, car

battery, etc.*Disaster Management Communication Information System

Is

Easy and Reliable!

• Person Register for refugees, missing, and found

• Algorithms to re-unite families, solve supply and transport logistics

Our System

• Rugged Device

• Live Map of Disaster Zone

• High Quality Components

• Open Source software stack

• Digital Radio Communication

(VHF Bands)

Is

Ready for a Disaster!

20182017201620152014

Cost:$0.04M

Funds:$0.05M.

Inc

om

e D

istr

ibu

itio

n

Cost:$0.12M

Funds:$0.34M.

Cost:$0.48M

Funds:$0.83M.

Cost:$0.66M

Funds:$2.3M.Cost:$0.75M

Funds:$3.8M.

loans

Private

placement

R&D

Other Invest

Bootstrap

fund

marketing

Income

Social VC

funding

The Finances

Social Return on Investment

Social Activities:

• Training and simulations in communities.

• Localized employment from training and outreach.

• Disaster Contingency Fund >10% cash assets.

• Employees trained as disaster response personnel.

• Feedback improvements to FOSS* communities.

• Interoperability with other products to aid in disaster situation.

• Socially owned: Private Placement targeted to

stakeholder communities.

SROI Indicators:

• Follow-up surveys will assess the long-term skill retention.

▫ Percentage of population retaining viable skills.

• Size of the Disaster Contingency Fund and outlays.

▫ Financial Units

• The amount of local employment generated, both in terms of population and salary value.

▫ Population statistics and financial units.

• The growing size of our disaster response team.

The Human Life is priceless; SROI indicators will be presented in natural units alongside

financial statements.

*Free and Open Source Software

Ploughing back the Profit

The Market

• India received US$639.4M from ’00-’09. (3rd largest recipient.)

• “Where can I buy it?” – Respondent

Marketing Strategy: combined push/pull

• “Push” advertising to Govt., aid agencies via contacts, presentations, and

targeted marketing.

• “Pull” from communities through training activities.

Aid for disaster

preparation grew from

US$4.4 million in 2004 to

US$454.6 million in 2009.

Increase OVER 80-fold in

just 6 years!!!

From the report by Kellet and Sparks, “Disaster Risk Reduction: Spending where it should count”, March 2012.

Increasing Natural Disasters

Predictable,

Increasing incidence

of large disasters

world wide

CrisisCommunicator in Action

• Refugee Center 1 enters details of refugees. Father Govind is missing his

daughter Devi.

▫ Information is automatically duplicated to all CrisisCommunicators.

▫ Refugee Center 1 also notes in system that they need food and medical supplies

for 10 people.

• Rescue Team finds a girl. Her name is Devi.

▫ CrisisCommunicator suggests that she might be Govind’s daughter!

• Assessment Team notes that a road is blocked, only small vehicles can

pass.

▫ All other devices are notified. Coordination center sees the note on their live map.

• Coordination Center receives a shipment of supplies, to send to refugee

centers.

▫ CrisisCommunicator charts optimum route, taking into account the road block.

▫ CrisisCommunicator also suggests best allocation of supplies to different need

centers.

• Vehicle is dispatched with appropriate supplies, and is guided by device.

• People living outside disaster zone want information about their relatives.

▫ A single CrisisCommunicator connected to the internet allows them to query the

person database.

The Team

I wish I knew what the others

are up to...Linkesh Diwan

Aparna Ashok

Renjith MohanVarrun Ramani

Rahul Krishnan

Nishtha Pallival

At Wise Earth Technology, a team ofpassionate youth with disasterresponse experience, a desire forservice, the drive, the tools, and theconnections, will make this business asuccess!