Role of Corporate Socail Responsibility in Rural India by s.pavai & a.anitha

7/31/2019 Role of Corporate Socail Responsibility in Rural India by s.pavai & a.anitha

1/21

IFET COLLEGE OF ENGINEERING

VILLUPURAM

ROLE OF CORPORATE SOCIAL

RESPONSIBILITY IN RURAL INDIA

BY

A.Anitha -1st year MBA

S.pavai alias Bhavya-1st year MBA


2/21

Introduction:

Corporate social responsibility is the form ofstrategic management which would encouragethe organization to scan and think laterally

about its relationship which will contribute forthe long term in changing world.

Corporate social responsibility is the how the

company should conduct their business in waywhich is ethical


3/21

Scope of corporate social responsibility

Environment

Suppliers

Community Health and safety

Work force

Human rights

Standards of Business contacts


4/21

Activities of Corporate social

Responsibility in Rural India


5/21

Creating rallies in protecting people

from diseases


6/21

Development of infrastructure


7/21

Imparting Education and Building Schools


8/21

Building Hospitals and providing Medical Care


9/21

Supporting people affected by HIV/AIDS


10/21

Home based counseling effects bydisease


11/21

Clean Environment


12/21

Some Other Activities under Corporatesocial responsibility

Empowerment of weaker section

Women and youth empowerment

Eradicate poverty and hunger

Reduce child morality

Right to workersConsumer protection

Scholarship

Disaster management


13/21

Through corporate socialresponsibility activities we can rangeeconomic and tax benefits as 47% .

Corporate reputation 45%

Competitive advantage 30%

Survey says most admired companyfor corporate social responsibility

(i) Tata Motors(ii)Tata Steel and globally Nielsen

RIL on top


14/21

Companies and Activities regarding socialresponsibility

Mahindra &Mahindra

Mahindra Groups defines corporate socialresponsibility as making social responsibleproducts ,engaging in social employeerelation and making commitment tocommunity around us.

It was formed with intention / objective topromote education , through mainly withscholarship

It reaches to unprivileged children especiallyin rural area


15/21

Activities of Mahindra &Mahindra

Education

Financial Support

Recognition to rural people

Empowerment of children


16/21

ITC Limited

It has partnered the Indian Farmers since acentury

It develops agriculture by providingawareness to Farmers

Activities:

Helping the Tribals.

Irrigation Development

Building Schools

Empowering Rural women & infrastructuredevelopment


17/21

Hero Honda Motor Limited

Aim:

It takes considerable pride in itsstakeholders relationship

It has managed to bring up Economically,Socially , Background region.


18/21

Activities

Clean water

Primary School

Sports complex

Vocational training center

Adult literacy


19/21

Conclusion

After years of experience with HIV prevention and thevariety of interventions aimed at individual behavioralchange tested in diverse situations, certaincharacteristics of successful programs point to keyelements of approaches to behavioral change programs.

These elements include:

increasing participants ability to communicateeffectively about sex

helping participants increase their condom use skills

personalizing risk, achieving participants perceptionof risk avoidance as an accepted social norm,providing reinforcement and support for sustainingrisk reduction.


20/21

QUERIES


21/21

21

Documents

Role of Corporate Socail Responsibility in Rural India by s.pavai & a.anitha