Agency Credentials : BTL

BTL Credentials

Services offered

Experiential Direction •Concept Development •Creative Designing

Execution Modalities •In House Operations Team •Real Time Checklists & Reporting

Buying •In House Purchase Department•Constant Market Tracking for Monitoring Price Fluctuations

BTL Credentials

Clients Served

BTL Credentials

Clients Served

BTL Credentials

Mall Activation Nature of Service : New Product Activation

Location : Indore, Jabalpur, Bhopal, Gwalior

LG Cookie Fresh Launch Campaign

Corporate EventNature of Event: Customer MeetLocation: Ahmedabad

Product Launch & Dealer meet Location : Indore , Ujjain , Gwalior ,

Jabalpur

Launched LG Mobile in MP

The strategy was to connect the dealers with the brand at their spot and to make them feel fresh with New LG Cookie Fresh. In their routine boring life if we make them feel a new experience at their working point only, they will recognize the brand for a long time with a smile on their faces.

This will make them connect with the brand more familiarly and more closely with a feel of being special.

Strategy

FINALY THE DICLOSURE OF

LG COOKIE FRESH AND PLUS

Moto4 Gold Launch & Dealer Part

TRACTAGRI XPL

Onus Initiated a PAN INDIA Campaign to Launch “TRACTAGRI XPL”. TRACTAGRI XPL is primarily the engine oil for Tractors.We have conceptualized the fusion of Nukkad and puppet to launch the product. Before starting the show, a commercial of product is shown to the folks at different places (Mandies and other market place.

The Strategy we used for consumer activation –CONDUCT > COMMUNICATE > CONTACT

Majorly Focused Areas : MP , UP ,Bihar, Rajasthan, Punjab , Gujarat , Haryana

GULF SUPER Diseal X-10Product Launch and Dealer Activation Program across MP (50 towns of MP)

Merchandising at Retail Store

Activity Type: Product LaunchLocation: M.P, CG

To launch new product of Nerolac with their 4 USPs and make a game Including their USPs

Strategy for this activity was to Make people aware about the advantages of New product by Mascot

Akshay Trutiya ActivityLocation: Ahmedabad, Surat

The campaign was done specially for the festival “Akshay Trutiya” to promote Godrej Safes to all who are purchasing jewellery on this auspicious occasion.

Activity was conducted on two location; Ahmedabad and Surat with the spam of 7 days.

Most of all jewellery market were captured.

Hero Honda Pleasure “Sehar ki Shan”

Canter ActivityLocation: Ahmedabad, Indore, BhopalDuration: 1 month

Brand Promotion Campaigns across

Gujarat for 6 Months

“NXG YARI KA JUNCTION”

College Activation Campaign with Radio

Mirchi in 1st Tier towns of MP.

The campaign was done to promote Hero Honda Splendor NXG amongst youth and specially college going youths.

My FM was chosen to be the radio partner for the activation , owing to its superior reach and popularity in the TA.

Activation was conducted in all the 4 cities of MP (Indore , Gwalior , Bhopal , Jabalpur) .

The activation was conducted in the span of 10 days across the cities.

All major colleges and prominent youth haunts were captured.

INOX Promotional Event

Chivas Regal Promotion Ballantine Promotion

Social Marketing Campaign

Collection of old Toys from societyDistribution of toys by Miss India in association with SOS CARE (NATIONA NGO)

Campaign Promotion (in store Promotion)

Sales Promotion campaign for Nutri Bite.At 50 Outlet for 1 month.

Kids Carnival and School Activity

TATA AIG –WOW Event (KIDS CARNIVAL)Painting Competition, Magic Show

Team Motivation Event

Client : DSCL Nature of Service : Rural Activation Puppet Show Location : MP

ELF MANDI CAMPAIGN – COVERED MP&CG ) Duration 3 Month

Client : DSCL Nature of Service : Rural Activation Nukkad Show across MP state.Covered 150 villages with 4 teams

Client : DSCL Nature of Service : Wall PaintingArea Painted – 2 Lack Sq FTLocation : MP

Client : DSCL Nature of Service : Rural Activation VAN Campaign across MP with 6 VAN.

Client : Mahyco Nature of Service : Wall PaintingArea Painted – 1 Lack Sq FTLocation : Gujarat

Rural Activation – Hatt & Mandi Campaign

Quartz Activation

Hatt Activity in MP

Rural Activation

Retail shop branding – GSB INSTALLATIONPostering & Bannering arch gate installation

AMD RETAIL SHOP BRANDING GSB INSTALLATIONFLEX BOARD INSTALLATION

ARCH GATE INSTALLATION

KIOSK BRANDING & DECORATION – GUJARAT, MP, PUNE

LOGITECH STALL – IT EXHIBITION IN AHEDABAD

INDINOX AHMADABAD – FIRST LARGEST STEEL EXHIBITION OF INDIA

INDINOX AHMADABAD – STALL OF MITTAL CORP

Motorola Stall In Nai Dunia Trade Fair Indore -2009

Christmas and Anniversary Celebration Events

Punjabi Saraf – FASHION SHOW

“Aagey Se Right” Movie Promotion and

Press Conference

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