1. MobilIndy
Mobile Infrastructure and Services for Indianapolis

2. Introduction
Indy seeks to become destination city
Indy has much to offer visitors and residents alike
Mobility can attract attention

3. Augmented Reality

4. Definition
Augmented Reality refers to a display in which simulated imagery, graphics, or symbology is superimposed on a view of the surrounding environment
Source:eMagin.com

5. Current Implementation

6. Rocket BoomExplains
Source:YouTube

7. Explanation by Common Craft
Source: Common Craft

8. How can Indy use this?
Shows what Indy has to offer
Could draw events to Indy
Aid citizens/guests
Aid businesses

9. How to make it Mainstream

10. Hardware
GPS, dual-camera,Wi-Fi/4G,memory
Many smartphone choices
Customers moving to smartphones

11. Develop Standards
Determine proper format for information delivery and display
Ensure interoperability
Mobilizyproposed ARML standard

12. Organization
Ensure reliability of information
Location based data = location based control
Promotion leads to widespread use and content creation

13. Infrastructure
3G not practical.
Infrastructure should be locally controlled

14. Community Support
Indianapolis Downtown Inc.
Central Indiana Community Foundation
Indianapolis Cultural Trail Connects the Cultural Districts

15. Source: ICT

16. Funding
Expensive
Advertising potential attractive to investors
Microsoft / Google potential

17. Google Fiber for Communities
Low-cost, high speed fiber network for a select community
Source: Google