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MEDIA PACK 16/ 17
Established in 2010, PHOENIX has fast become known as
the UK’s definitive London style and culture magazine for
women.
At the 2013 Fashion Monitor Journalism Awards PHOENIX was described as “a
pioneering cult publication that warrants wide recognition.”
Published twice a year from the heart of London, the magazine interviews pop
culture icons, hunts down the latest ‘cool’ brands, and presents the season’s luxury
fashion, beauty innovations, design trends, and delves into the world of the arts.
PHOENIX, priced £6.95 per single issue, or £11.12 for an annual subscription
(excluding postage and packing), has high production values and is a coffee-table
worthy publication full of stunning imagery and sparkling prose.
PHOENIX magazine also publishes 'The Manual by PHOENIX', a game changing
new digital monthly magazine launched November 2015.
I N T R O D U C T I O N T O P H O E N I X
84% FEMALE, 16% MALE
CORE AGE GROUP 18-40
80% SOCIAL GRADE ABC1
She’s a design-focused professional
living a luxury lifestyle
T H E P H O E N I X R E A D E R
Total Projected
Readership
37,050
per issue
TotalCirculation
9,500 (print)1,000 (digital)
per issue
P R I N T D I S T R I B U T I O N
Purchased: 7,500 per issue
Top Export Territories
United States America
Australia
Hong Kong
Dubai
Middle East
Italy
Germany
Belgium
Luxembourg
Portugal
UK Stockists
Newsstand Circulation, UK 5,000
Newsstand Circulation, International 2,000
Web Subscriptions 500
+ independent newsagents
Free of Charge: 2,000 per issue
P R I N T D I S T R I B U T I O N
66 Luxury Hotels & Spas including:
Hair Salons including:
Airlines:
Fashion Week events
Travel:
1st DPS ..........................................................................................................
Consecutive DPS ........................................................................................
Single page facing editor’s letter / masthead...........................................
Single page right .........................................................................................
Single page left............................................................................................
Inside back cover.........................................................................................
Outside back cover.......................................................................................
Tablet edition single page with prexisting print booking.......................
Advertorials..................................................................................................
£5000
£3000
£1500
£1200
£1000
£3500
£6000
£0
POA
PHOENIX advertising rates are priced to represent
excellent value for our brand partners
W H AT C A N W E D O F O R Y O U ?
R A T E C A R D
Rates displayed above are per single issue and excluding VAT. Discounts available for
multiple issue bookings
All print files should be in CMYK format and have all fonts and hi-resolution matter
such as images and logos embedded. All images contained in the file must be 300dpi
when 100% in size
P R I N T S P E C I F I C AT I O N S
Untitled-2 1 11/03/2016 12:27
Print booking guarantees free of charge advertisment in the tablet edition - all artwork will be
automatically resized and colour profile converted. Please name file by brand and send to
S I N G L E P A G E :
200Wx 265H mm 206Wx271H mm
(3mm bleed on all edges)
Untitled-2 2-3 11/03/2016 12:30
D O U B L E P A G E S P R E A D :
400Wx 265H mm 406Wx271H mm
(3mm bleed on all edges) Double pages spreads to be exported as 2 single pages
please, labeled left page and right page
The Cross -Promo Area
The cross-promo area is the
lower third of the app homepage
on tablet devices, seen by
everyone who opens the app.
Given its prominence, it’s a unique
opportunity to promote your brand.
The app will display a banner
advert of your choice. The banner
advert can be clickable (to external
link) or non-clickable (for example if
just showing a message).
The tablet version of the magazine offers exciting new digital advertising solutions
designed to engage the reader. Tablet Distribution - Total 1,000 per issue
D I G I TA L O P P O R T U N I T I E S
The Splash Page
The splash page is the image that
is displayed for a few seconds
every time you open the app, it’s
a fantastic opportunity to display a
powerful image for your brand.
Both the Cross-Promo Area and
the Splash Page are the only
advertising opportunities which
you can guarantee will be seen
by everyone who opens the app.
Discounts available for double
booking.
Multimedia
The tablet edition has the additional
capability for live hyperlinks (to the
brand’s website or social channels),
embedded video, embedded
audio, 360 degree product
rotations, picture galleries, before
and after flip tiles, and more.
Contact us to find out how we can
make the page come alive.
All digital files should be in RGB format and have all fonts and hi-resolution matter such
as images and logos embedded.
All images contained in the file must be 144dpi when 100% in size.
Please name file by brand and send to [email protected]
Prices displayed are excluding VAT. Discounts available for multiple bookings
Single page (tablet version only) ............................................
Splash page ..............................................................................
Cross promo area .....................................................................
Hyperlinks .................................................................................
Gallery functionality ................................................................
Embed Video / Audio / Youtube ..............................................
Flip tile .......................................................................................
R A T E C A R D
D I G I TA L O P P O R T U N I T I E S
The splash page is the
image that is displayed for a
few seconds every time you
open the app
T H E S P L A S H P A G E
1536Wx 2048H pixels
JPEG file
£300 per issue
£300 per week
£200 per week
£50 per link
£100
£100
£100 1536Wx 296H pixels
PNG file
C R O S S - P R O M O A R E A
phoenixmag.co.uk
W E B S I T E & S O C I A L M E D I A S TAT I S T I C S
16,700
6,294
6,862
Unique Users
9000 pcm
Page Impressions
35,000 pcm
Female 70.56 %
Male 29.94%
Average age of user
25-34 33.85%
18-24 32.94%
35-44 15.30%
Statistics taken May 11th 2016
Website Social Media
A B I T O F E X T R A M A G I C
Film
We believe that moving image is
key in the immediate and long term
future of advertising, and now have
in place a team of award-winning
filmmakers and editors able to
create short, engaging video clips
for use on our digital platforms.
Film can either have a cinematic
approach, or include…
Need a new campaign? Our team of writers, photographers, art directors, filmmakers,
animators, events organisers and brand experts can help
P H O E N I X C R E AT I V E A G E N C Y
D I D Y O U K N O W ?
We are the only fashion magazine on
the market with a background in retail
and property. We therefore have a
unique ability to understand consumer
behaviour.
Motion graphics & animationOur talented roster of motion
graphics and animators have
worked with brands such as
Sainsbury’s, Sky, Nokia, John
Lewis, HTC, Mazda, Toyota, and
Audi. We can take your static print
advertisement and bring it to life
on the pages. We can also design
and build you an advertisement
from scratch. The finished ad
could also be used for television or
other media. Please contact us to
discuss ideas.
Events & social
Our readers are a social bunch,
both digitally and in person. In the
past we’ve turned a west London
nightclub into a fairytale winter
wonderland for an issue launch,
and opened the doors to a pop-up
shop on Carnaby Street over
London Fashion Week.
Advertorial & branding
PHOENIX is known for the quality
of its editorial content. Our
experienced and respected team
comprising photographers, stylists,
hair and make up artists, can
arrange all aspects of shoot
production from moodboard to
model casting, location scouting,
styling, editing and retouching. Our
leading journalists and editors write
sparkling prose, and our graphic
designers can design artwork
layout.
Please ensure all files are sent before the deadlines below
H A N N A H K A N E Editor-in-Chief / Advertising [email protected] +44 (0)7879 626 324
@ P H O E N I X M A G U K
#PHOENIXmag
A R T W O R K D E A D L I N E S
S S 1 6
AW 1 6
S S 1 7
AW 1 7
Issue On sale Deadline
April 29th 2016
Oct 1st 2016
March 1st 2017
Sept 1st 2017
April 15th 2016
Sept 1st 2016
Feb 1st 2017
July 1st 2017