EFS7.0Community

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Globalpark EFS Panel 7.0 community features

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August 2009GLOBALPARK

EFS 7.0 helps turn research panels into communities

Globalpark takes a best of breed approach to market

©2009 Globalpark AG Page 2

Research Agencies

Globalpark’s

Enterprise Feedback Suite

MR

PR

HR

Technology Vendors

EFS: Enterprise Feedback Suite

Platform for managing surveys, panels and communities across the enterprise (HR, MR, PR)

Multimode: online, pen & paper, mobile surveys

Engaging: multilingual, multimedia, web 2.0, mobile

Easy to use: intuitive design, integrated methodology

Efficient: automation capabilities

Scalable: from 200 to 2 Million members

Open: Open API (we play well with others)

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What’s new in EFS 7.0

Community, community, community!

Respondent engagement

Continued commitment to quality

Performance and scalability

Make users lives easier

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7.0 community features

Profile sharing/searching

Push/Pull with existing social media

Blog / Featured Blogs

Real-time Chat / Multi-threaded Forums

Wall posting

Member rating system

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Homepage

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After logging in

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Manage which information to share

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Find others: by interests, location…

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Push out to social networking sites

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NOTE: Profile page and newsfeed exposure attracts new members

Pull in outside social activity

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Chat in real time

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Have multiple threaded “discussions”

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Member-led blogs, uploaded files

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(Rosie Davies)

Rate (and be rated by) other members

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Screenshot slide

community

Central community management for activities in- and outside the core site

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Parents with small children pushed out tocollaboratively “build” their perfect car seat.

Tracking and results pulled back into EFS.

Millennials who shop by mobile device shareopinions in semi-moderated TXT chat room.

Summary: we are on the forefront of exciting times

Centrally managed, low cost way to explore usefulness of social media functionality to glean insight

Globalpark is your reliable partner for efficiency, quality and innovative installations that bring:

Customer understanding

Member satisfaction / advocacy

Product innovation

Bottom line growth

©2009 Globalpark AG Page 17