Quick Snapshot

Week 49’2013 - 4’2014

MCCS

ABP NEWS Week: 49’13 -4’14

TG – MF,15+ SEC:ABCMarket - HSM

Hindi News at # 3 positionG

EC

HIN

DI ...

HIN

DI...

KID

S

MU

SIC

REG

SPO

RTS

INFO

EN

G

LIFE

T...

RELI

G...

BU

S ...

EN

G E

NT

0

5

10

15

20

25

30

35

40

45

36

14

74 4 4 4

1 1 1 0 0 0

% Genre Share

Source : TAM Period : Wk 4’2014

PLEASE NOTE: TAM HAS RECENTLY STOPPED REPORTING SOME 100 ODD CHANNELS, DUE TO WHICH THE REPORTING ON REGIONAL GENRE HAS BEEN IMPACTED BY 12% THIS WEEK.

THEREFORE THE ABOVE REPRESENTATION DOESN’T COVER THE ETIRE UNIVERSE OF

CHANNELS THAT ARE AVAILABLE.

VS. last year 44% increase in terms of shares

Hindi News0.0

1.0

2.0

3.0

4.0

5.0

6.0

7.0

8.0

5.1

7.3

% Genre Share

Wk 49'12-4'13 Wk 49'13-4'13

Source : TAM Period : Wk 49 – 4 Year : 2013 & 2014

PLEASE NOTE: TAM HAS RECENTLY STOPPED REPORTING LIVE INDIA .

ABP News maintaining its position

Aaj Tak ABP News India TV Z News India News News 240%

2%

4%

6%

8%

10%

12%

14%

16%

18%

20%18%

13%

11%

9%8%

7%

% Mkt Share

Wk49'13-4'14

Source : TAM Period : Wk 49’13 – 4’14

ABP News #2 in Reach

Aaj Tak ABP News

Z News India TV

IBN 7 NDTV India

0

10

20

30

40

50 4539

3431

28 27

CS 15+

Reach

in M

n.

Source : TAM Period : Wk 49’13 – 4 ‘14

Aaj Tak

ABP News

Z News

India TV

IBN 7 NDTV India

0

10

20

30

40

50

60 5446

4137

33 33

CS 4+

Reach

in M

n.

ABP News among top 2 in most of the markets

Source : TAMPeriod : Wk 1-4’14

Market Share %

Top 10 Shows – ABP NEWS

Source : TAM Period : Wk 4’14

Date Time from Time to Programme Genre TVT 000

20 Jan 14 21:59 22:24 24 GHANTE REPORTER News Bulletin 391

25 Jan 14 18:59 20:54 KAUN BANEGA PRADHANMANTRI News Bulletin 385

20 Jan 14 20:58 21:52 ABP LIVE News Bulletin 318

25 Jan 14 21:00 21:52 KAUN BANEGA PRADHANMANTRI News Bulletin 315

19 Jan 14 20:27 20:38 KHABAR DIN BHAR News Bulletin 309

24 Jan 14 19:29 19:40 FATAFAT 51 News Bulletin 304

24 Jan 14 19:57 20:51 KAUN BANEGA PRADHANMANTRI News Bulletin 302

20 Jan 14 19:59 20:52 KAUN BANEGA PRADHANMANTRI News Bulletin 297

23 Jan 14 20:58 21:54 KAUN BANEGA PRADHANMANTRI News Bulletin 295

19 Jan 14 07:51 07:53 MANORANJAN FATAFAT Film Based Maga 290

Network Performance

TV Tday MCCS Zee Net Net. 18 India TV Ndtv Net0%

5%

10%

15%

20%

25%

30%

25%24%

18%

12% 12%

8%

Wk 49'13 - 4'14

Wk 49'13 - 4'14

Source : TAM Period : Wk 49’13 – 4’14

MCCS maintaining its # 1 position

Thank You