Qualitative Data Analysis Using NVivo

An Introduction Workshop

Facilitator: Brenda Cecilia Padilla Rodriguez May 21, 2014

Aims of this workshop

Explore the basic functions of Nvivo:Adding data sources.

Creating a node tree.

Coding.

Create a project.

Practice deductive and inductive qualitative data coding using NVivo.

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Establishing a common language

Qualitative analysisIdentification, examination and interpretation of themes in the data to answer research questions.

ThemesPatterns in the data

Nodes (also called codes!)Usually a word or short phrase that captures the essence or salient attributes of a portion of data.

CodingProcess of assigning nodes to data

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What is NVivo?

It is a qualitative data analysis software.

It is useful for coding…o Interviewso Messages in a discussion forumo Focus group sessionso Documentso And more!

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Let’s start!

Objective

To evaluate participants’ course expectations before delivery.

Data sources

http://tinyurl.com/nvivo-sd

Idea of how to code

Inductive (emergent themes)

Deductive (based on theory)

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Basics

Create a node tree for online experience (low, medium, high).

Select parent node and the click on Create > Node.

Code online learning experience.Analyze > Code selection at > Existing node

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DONE?Create a journal to keep track of your research progress. Include

the objective of this exercise (to evaluate participants’ expectations before the course).Create > Memos

Induction (emergent themes)

Code participants’ course expectations. Read data sources, identify themes, create nodes and then code: Analyze > Code selection at > Existing node

Code as you go: Analyze > Code In Vivo

Compare your nodes with a colleague.

Find examples of your codes by double-clicking a node.

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DONE?Record extra notes. Example: North-S4 is excited about online

learning. Is this an opportunity that should be taken advantage of? Add an annotation about it!

Analyze > New Annotation

Deduction (theory based)

Check coding scheme: http://tinyurl.com/nvivo-cs

Match your node tree to the coding scheme.Rename: Right click - Node properties

Delete nodes you don’t need or use an “other” node.

Compare your coding with a colleague.What were the main course expectations of participants?

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DONE?Read about inter-rater reliability in Nvivo:

http://tinyurl.com/nvivo-ir (Warning: Advanced stuff!)

Extra!

Add data sources 6-7 (image and audio). External data > Pictures

External data > Audio

Code by selecting parts of the image or the audio (you can have a transcript there).

Check how the code examples are provided (coordinates in images and time in audios).

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