Digital Marketing StrategyPrepared by WSI Donna Sauvé

About WSI

WSI is a Global Research and Knowledgebased organization, specializing in

Strategic Internet Marketing, OnlineBranding and Business Automation.

We are the LARGEST Internet MarketingConsulting Company in the World

The WSI Network

• Head Office: Toronto• 1,000 offices• 87 Countries• 345 Certified Google

Experts• 35 Certified Analytics

Experts• 28 Certified

Conversion Specialists• 381 SEO Content

Developers• 182 Certified Landing

Page Developers

proven processes – proven results

Our Clients

YOU ARE THE EXPERT IN YOUR BUSINESS

WE ARE THE EXPERTS IN OURS

Web AnalyticsAssociation

Leveraging the WSI Network

GET RESULTS BY USING ONLINE STRATEGIES THAT ARE

SIMPLE TO UNDERSTAND AND EASY TO FOLLOW

ABC’s of Digital Marketing

WE START WITH YOUR BUSINESS GOALS

WE END WITH YOUR BUSINESS RESULTS

PROVEN PROCESSProven Process

TomorrowYesterday

Your Clients are being Digitized& the pace is increasing

10 YearsAgo

www.reachlocal.com

Med

ia C

onsu

mpt

ion

Offline Media Online Media

...and so is Your Businessbecoming digitized every day

OnlineCredibility

CustomerCommunication

ManageReputation

LeadGeneration

Today +2 years-2 years10 Years Ago

www.reachlocal.com

Preferred Communication Changingare you ready to change?

DigitalMarketing

System

Paid Search(PPC &Display)

SearchEngine

Optimization(SEO)

EmailMarketingRetention

Conversion

SocialMedia(SMO)

Targeted Traffic

Mobile

WebsitesLanding PagesGEO LocationeCommerce

Surf

Search

Social

Digital Marketing Mix

Search Metrics

• Impressions• Clicks• Click-thru-rate• Ranking• Sales

Website Metrics

• Unique Visits• Repeat Visits• Website

Enquiries• Bounce Rate

Email Metrics

• Subscriptions• Deliverability• Opens• Click thru• Navigation

Business Metrics

• Leads generated• Meetings• Proposals• New clients

Thank you!

Donna SauvéWSI Digital Marketing Consultant

Connect with me today onhttps://www.linkedin.com/in/donnadsauve

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