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Solutions

Nxt Creds Response Management

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Page 1: Nxt Creds Response Management

Solutions

Page 2: Nxt Creds Response Management

We Are Beyond Conventional

Offering outsourced “Integrated Marketing Solutions” right from conceptualization to execution, in a new package .

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About NXT SolutionsNXT Solutions was conceived with a view to provide unconventional integrated marketing solutions ,which are proven to consistently deliver a high measureable return on marketing investment.The highly creative and professional team at NXT Solutions, ideates concepts, creates identity, launches campaigns and livens up events with unforgettable themes, ideas and presentation

“As you go through your souvenir, there’s something you remember and there things you never forget;

We at NXT Solutions create memories you will never forget” 

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“ The 4448 formula of NXT offers effective

Integrated Marketing Solutions ”

Step 5:The Communications are done in Eight ways

Step 4:What you discuss is either of Four Communications

Step 3: Four ways to contact

Step 2:Four Locations where he is contactable

Step 1:The key Customer - End user or channel Partner

NXT CUSTOMER ACTIVATION 5 Steps

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I R I Information, Research & Intelligence Services

Marcom•Designing•Printing

•Letter Shopping•Fulfilment – Post, Courier

•Response Tracking & management

E- marketing Services•Web site design•E-Mailer Design•Hosting Services

•Response Tracking & management•Online Tracking services

Databases •Create New Databases as per custom need of the client

•The need can be for a new product, customer segments etc.•Mass Data entry

•Outsourced Database Management

Research & Tracking•Qualitative & Quantitative research

•Focussed Groups•Customer, Partner satisfaction : Process, system, tracking

•Retail trend analysis

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Activation ServicesEvents

• Product launches• Channel Partner Meets

• Guru Seminars• Tech. Partner Programs

• Award Shows• Gaming Competitions

RetailMerchandising

• Kiosks• Shop-in-Shops

• POP• POS

• Time bound Installations• Permanent Installations

Retail Activation

•Large field force activation•Market / Competition Intelligence & Analysis

•Sampling and Audits•Mystery Shopper Programs

Promotions• Static in markets, malls

• Live in markets, malls, HTA’s• Mobile

• Canopy/prefabricated installations• Specialised custom made promotion merchandise

• Alternate Transportation Medium Promotions

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Relationship Services

White Glove • Personalised Greeting cards

• Flower Baskets•Champagne Hampers• Chocolate Hampers• Gourmet Services•Customised gifts

• Personalised Exoticas

Direct Marketing• Customised Mailers

• In print• In 3D

•With pre-post followups

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Interactive Services

Response Management • Partner Programs

• Guru Seminars• Speciality workshops• Product demo. Shows

• Channel / End User Meets

Lead Generation & Management

• Pre- Sales• Post Sales

• Product demo appointments• Demo Follow up

• After Sale Service calls• Relationship calls

• VAS calls• SMS follow ups

Help Lines• Toll Free Nos.

• Individual City nos.• SMS broadcasts

• On line helpline/support service

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Value Ads…Methodology

An internationally validated approach for developing the program and providing value ongoing

Experience

• Understanding of retail

• Understanding of Clients business

• Large sales & retail team deployment and management experience

Transparency

• Financial – open ledger

• Account team – standards

• Reporting – customised to deliver insights on the critical to success issues

• Senior management involved in optimisation of program to best in class status Continuous improvement supported by tools,

processes, and standards

….and above all alignment through the culture and aspirations and competitiveness of our people

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Planning, detailing, strategizing, executing, performance, ownership, optimizing the stake holders requirements and the expectations of the customers, channel partners and the society

Our Accountability

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Response Management at NXT

Process & Capabilities

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The Process

Data Identification

Invite Creative Development

Outbound Communication

Tele

E-mail

Broadcast Fax

Direct Mailers

Inbound Communication

Venue Reg Management

Analysis and Reporting

SMS Blast

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Project Manager

Operations Manager Database Head

Field Sup -1 TM Sup - 2

Field Staff - 10 Tele-Marketing Staff - 10

Database Executives-2

The Response Center

The NXT Team

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Data Identification

In-house database of over 100,000 organizations

Over 150,000 contacts Can extract relevant companies and

individuals basis the event target profile

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Response Management Expert Telemarketing Executives Dedicated response management

team with experience in handling Paid conferences

Modular and scalable ways to Ensure cold Telecalling, and tracking of Lead, until it is Warm Hot Registration

Dedicated RSVP & Fax number for the inbound facility.

Email Blast

Field VisitTelecalling

SMS Blast

Reporting

• Dedicated trained callers to handle the query and take the registration and confirm the participation of the delegate.

• Final round of calling on all the confirmation received to ensure the attendance of the delegate at the right time.

• Regular quality checks on Registration to ensure the attendance of TG

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Outbound Communication

Capability to acquire customers in up-country through a vendor network- managed by NXT Response Management Team

In house personalized e-broadcast facilities Fax Broadcast facility Direct Mailer personalization facilities SMS Broadcast

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Analysis and Reporting

Daily updates on invites sent, Telecalling done etc.

Updates on number of audience expected Midcourse correction if required

Analysis of the attendees and feedback

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Key Strengths1. Extensive Reach2. Infrastructure3. Creative Team4. Response Management 5. Servicing6. The Core Operations Team7. Trust of our Clients

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Case StudiesResponse Management

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Making of Indian Giants with Verne Harnish

Event objective Leadership program for

fast growing companies Coverage

Mumbai, Bangalore, Hyderabad and Delhi

Target Audience CEO, MD’s & Functional

Heads Delegate Fee

Rs 16900Target

Achievement

600+

Target

600

Page 21: Nxt Creds Response Management

Indiatimes Strategy Summit – Jack Trout Event objective

GURU Event with Jack Trout

Coverage Mumbai

Target Audience CFO’s & HR Head

Delegate Fees Free Target

70

Achievement

80

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IAMAI – Digital Marketing Event objective

Conference on Digital Marketing

Coverage Mumbai

Target Audience CEO’s & Marketing

Heads Delegate Fees

5000/-Target

300

Achievement

350

Page 23: Nxt Creds Response Management

CNBC’s Infrastructure Excellence Award Event objective

Recognize and Felicitation companies for excellence in the field of infrastructure development

Coverage Event City – Mumbai & Delhi

Target Audience CEO, Functional Heads all across

India Delegate Fees

Free

Target

80

Achievement

82

Page 24: Nxt Creds Response Management

Economictimes – Knowledge Forum Event objective

DRIVING PROFITABILITY AND GROWTH THROUGH INNOVATION - using innovation to prosper in difficult times

Coverage Mumbai, Delhi, Bangalore

Target Audience CEO’s & CIO’s

Delegate Fees 9500/-

Page 25: Nxt Creds Response Management

Times Grey Cell – Brand Equity Compass 09

Event objective Leveraging the downturn

to create stronger brands Coverage

Mumbai Target Audience

Marketing Heads Delegate Fees

5000/-Target

50

Achievement

70

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Dataquest – eGovernance Summit 09 Event objective

Knowledge Sharing on innovative e-Gov implementations

Coverage Patna

Target Audience Central & State

Government Officials Delegate Fees

Free

Target

80

Achievement

149

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PC Quest - SMB Forum 2009 Event objective

Empower your business with the latest technologies

Coverage Coimbatore, Hyderabad,

Kolkatta Target Audience

CEO’s & IT Heads of SMB Organization (15 – 70 Crs Companies)

Delegate Fees Free

Target

50

Achievement

80

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Dare Magazine - SAHAS Event objective

A Movie about Entrepreneurship

Coverage Agra, Surat, Baroda, Hubli,

Nashik, Mysore, Rajkot, Nagpur, Pondicherry

Target Audience CEO’s, Proprietors, Owners,

Partners Delegate Fees

Free

Target

60

Achievement

90-100

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InspireOne (TMI India) – Training Workshop Series

Event objective Training Workshop on

Negotiation, Person Quality, Relationship, Customer Service, Time Management, Sales

Coverage Mumbai, Pune, Bangalore,

Hyderabad, Kolkatta, Delhi, Chennai, Ahmedabad

Target Audience Functional Heads

Delegate Fees 5000/- to 22000/-

Target

10 - 15

Achievement

Average 12

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Event objective Mastering the challenges

for global success. Coverage

Mumbai Target Audience

CEO’s Delegate Fees

12000/-Target

75

Achievement

95

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HR Summit – Times of India Event objective

To create awareness on real issues and deliberate strategies to benefit human capital and affect company growth

Coverage Mumbai

Target Audience HR Head

Delegate Fees 5500/-

Target

100

Achievement

147

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Indian Financial Inclusion - TOI Event objective

To sustain and provide further momentum to Rural Banking Heads

Coverage Delhi

Target Audience Head of Department

Delegate Fees 5500/-

Target

100

Achievement

122

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Banking Technology - TOI Event objective

Risk and compliance management through efficient use of technology

Coverage Mumbai

Target Audience Head of Department

Delegate Fees 5500/- Target

100

Achievement

110

Page 34: Nxt Creds Response Management

Event objective Creation &

Management of Wealth

Coverage Mumbai & Bangalore

Target Audience CEO’s

Delegate Fees 12000/- Target

80Achievement

95

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Brand Equity – Compass 2010 Event objective

Marketing 3.0 one to one & one to a billion !

Coverage Mumbai

Target Audience Brand Manager /

Marketing Head Delegate Fees

5500/- Target100

Achievement112

Page 36: Nxt Creds Response Management

Why NXT

Over 11 years of Industry experienceExtensive Network in IndiaExperienced Technical & Professional team equipped at handling all the

complex logistics of a successful event Extensive Network in the Entertainment Industry including Artist

ManagementKnowledge and prior experience of producing events & promos of similar

nature and profile.Our CORE TEAM !

Dedicated & Experienced Team Dedicated & Experienced Team Experience Team handled more than 150 events per yearExperience Team handled more than 150 events per year

Team Experience with below clientsTeam Experience with below clientsBusiness Objects, Siebel, Infragistics, Raritan, Veritas, Macromedia, Business Objects, Siebel, Infragistics, Raritan, Veritas, Macromedia, Interwoven, McAfee, Symphony, NIIT, Britannia, Pru ICICI, Nerolac, IMRB, Interwoven, McAfee, Symphony, NIIT, Britannia, Pru ICICI, Nerolac, IMRB, Tata AIG, ICICI Lombard, Castrol, Schneider, AMFI, Seagate, Hitachi, Tata AIG, ICICI Lombard, Castrol, Schneider, AMFI, Seagate, Hitachi, Hewlett Packard, Microsoft, CSI, Capgemini, ACME, CIOL, CISCO, Equant, Hewlett Packard, Microsoft, CSI, Capgemini, ACME, CIOL, CISCO, Equant, EMC2, Citrix, GPTW, Intel, Madura Garments, MNYL, SAP, Solid Works, EMC2, Citrix, GPTW, Intel, Madura Garments, MNYL, SAP, Solid Works, Apple, Tata Indicom, Kingfisher….Apple, Tata Indicom, Kingfisher….

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Contact Us

NXT SolutionsF-93 ,Profit Center ,A-Wing

PanchsheelEN.Mahavir Nagar ,PH II, Bldg B-2 Borivali ( West ), Mumbai-400 092

Ishak Ansari / Mridul Sharma

Directors

Mobile: +91 9322415533 / 09324213573

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Thank You