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CONSUMERIZATION YES David Stoeckel, Flexible Work styles Specialist

Consumerization 5 Steps Ds

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Page 1: Consumerization 5 Steps Ds

CONSUMERIZATION

YES

David Stoeckel, Flexible Work styles Specialist

Page 2: Consumerization 5 Steps Ds

work-lifeblur

more mobile

techsavvy

multiple devices

digital generatio

n

fastpacedCONSUMERIZATION

Page 3: Consumerization 5 Steps Ds

Devices are standardized by

IT to simplify support

DataApps

Data is tied to apps

and devices

Apps are large corporate systems managed by IT

ITis at the center

managing structured systems, apps and data

IT

People are thought of as users of IT systems

Users UsersUsers Users Users

Page 4: Consumerization 5 Steps Ds

Devices are chosen by people based on convenience, task and location

DataApps

Data is available as needed, independent of app or

device

Apps include a vast array of internal and external tools

Peopleare at the center

with internal and external relationships created organically by users

People

IT

IT provides governance and service delivery

Page 5: Consumerization 5 Steps Ds

IGNORE?

RESIST?

EMBRACE

EMPOWER

YES

?

WHAT WILL YOU DO?

Page 6: Consumerization 5 Steps Ds

Provide anytime, anywhere access? Fuel user passion and productivity?

How do you…

CHALLENGES

Keep your system and data safe? Streamline operations and

drive competitive advantage?

Page 7: Consumerization 5 Steps Ds

VIRTUALIZATION

INDUSTRY TRENDSCLOUDCONSUMERIZATION

Page 8: Consumerization 5 Steps Ds

The levels of control vs freedom

Here’sYour Own

ChooseYour Own

BringYour Own

PayYour Own

OnYour Own

Predefined and strict policies

Whitelist and loosened policies

Freedom paid by employer and loose policies

Freedom and almost no policies

Freedom and no policies

responsibility

Control –> Governance

freedom

Page 9: Consumerization 5 Steps Ds

PATH TO YES

ASSESS & UNDERSTAND

1

CONSIDER THE ESSENTIALS

2

UPDATE ORG POLICIES

4

USE ENABLING TECHNOLOGIES

3

ADOPT RESPONSIBLY

5

Page 10: Consumerization 5 Steps Ds

ASSESS & UNDERSTAND

1a

WORK FROM HOME PC

BRING YOUR OWN PC

SMARTPHONES SLATES &

TABLETS

SOCIAL NETWORKING

CLOUD APPS

HOW ARE PEOPLE USING DEVICES & APPS?

Page 11: Consumerization 5 Steps Ds

ASSESS & UNDERSTAND

1b

OFFICE WORKER

KNOW YOUR USERS. ONE SIZE DOES NOT FIT ALL.

MOBILE WORKER

DESKLESS WORKER

TASK WORKER

Page 12: Consumerization 5 Steps Ds

CONSIDER THE ESSENTIALS

2CREATE THE CONDITIONS FOR SUCCESS.

HOW WILL YOU CONTROL ACCESS TO SENSITIVE DATA? HOW WILL YOU MANAGE DATA BACKUP/RESTORE?

HOW WILL YOU DELIVER BUSINESS APPLICATIONS?

HOW WILL YOU SUPPORT COMPLIANCE REPORTING? WHO OWNS THE IP ON THE DEVICE?

WHO FIXES THE DEVICE IF IT BREAKS?

HOW WILL YOU ENFORCE NETWORK SECURITY?

DATA

APPS

OS/HW

NETWORK

Page 13: Consumerization 5 Steps Ds

EVALUATE ENABLING TECHNOLOGIES3ENABLING TECHNOLOGIES CAN HELP.

MANAGE THE ESSENTIALS

SUPPORT USER CHOICEVIRTUALIZATION

CLOUDCOMPUTING

ENTERPRISE MANAGEME

NT

TERMINAL SERVER

COMPUTING

Page 14: Consumerization 5 Steps Ds

UPDATE ORGANIZATIONAL POLICIES

4 POLICIES CAN ENABLE AND PROTECT.

IT LEGAL FINANCE HR

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ADOPT RESPONSIBLY

5 HARNESS THE POWER OF YES.

SET CLEAR SUCCESS METRICS PLAN FOR CONTINUOUS SERVICE IMPROVEMENTS DRIVE BUSINESS VALUE

Page 16: Consumerization 5 Steps Ds

Best end user devices and experiences on Windows

Enterprise-grade solutions through intelligent IT infrastructure

WINDOWS & OFFICE STRATEGY

Page 17: Consumerization 5 Steps Ds

Flexible Workstyle Solutions

Personalized Windowsdevices

Optimize infrastructure for VDI

Cloud management for Windows devices

Work on the road

Work on your own

device

Work on your

phone

Unified management across devices

ANYWHERECONNECTION

PERSONALIZED EXPERIENCE

INTELLIGENTINFRASTRUCTURE

Page 18: Consumerization 5 Steps Ds

Unified management across devices

INTELLIGENTINFRASTRUCTURE

Benefits• Centralized

tool to manage user devices

• Increased security and compliance for all devices

• User focused and device relevant application delivery

• Unified, consistent device management experience

IT can use a single tool to manage & secure multiple devices, including PCs, slates, and phones, enabling users to use a variety of devices at work.

ConfigMgr +

MSI RDSApp-V App-V

Forefront

Page 19: Consumerization 5 Steps Ds

FIREWALL

Work on your own device

ANYWHERE CONNECTION

Benefits• Secure, fast browsing• Rich user experience• Centralized

management of app & data (IT)

• Enhanced security and compliance (IT)

• Great choice of Windows devices

VDI*

* VDI for rich, personalized experience. RDS to access specific corp apps.

Access your corporate workstyle using your personal PC

VirtualDesktop

Office 365

Page 20: Consumerization 5 Steps Ds

Un-ManagedCorporate Managed

Enable Consumerization of IT

End Users

High Business Impact Low BI

Remote Desktop

Medium BI

Unified Access Gateway

First we had users that needed access to business Information

We then allowed managed PC’s to access all business information

Then people started brining in unmanaged computers that also gave people access to business

information

We then used certificates to isolate they type of information accessible

from a computer

People still wanted access to HBI. Remote desktop was a trusted

desktop accessible to unmanaged PC’s

Then we had device proliferation, and lost control over the types of

PC’s accessing HBI

UAG defines access rights to a device

Then people wanted access to BI from the internet

UAG can have different policies that do not allow MBI access from

unmanaged PC’s from the Internet

Then as devices have vulnerabilities, UAG can remove

and grant access based on device type

Direct Access &

Direct Access with UAG gives managed laptops secure access to the appropriate information with no

VPN

Page 21: Consumerization 5 Steps Ds

greatdevices

for every

workstyle

Page 22: Consumerization 5 Steps Ds
Page 23: Consumerization 5 Steps Ds

Windows 8 for all PCs

Page 24: Consumerization 5 Steps Ds

PATH TO YES

ASSESS & UNDERSTAND

1

CONSIDER THE ESSENTIALS

2

UPDATE ORG POLICIES

4

USE ENABLING TECHNOLOGIES

3

ADOPT RESPONSIBLY

5

Page 25: Consumerization 5 Steps Ds

“PC ON EVERY DESKTOP

…AND IN EVERY HOME”CONSUMERBUSINESSOUR HERITAGE:

…AND WE CONTINUE TO ENABLE CONSUMERIZATIONMICROSOFT STARTED CONSUMERIZATION…

“ENABLE PEOPLE AND BUSINESSES THROUGHOUT THE WORLD TO ACHIEVE THEIR FULL POTENTIAL”

Page 26: Consumerization 5 Steps Ds

WE CAN HELP YOU SAY

Page 27: Consumerization 5 Steps Ds

Appendix

Page 28: Consumerization 5 Steps Ds

LEVEL OF IT INVESTMENT?

HOW MUCH DO YOU NEED TO CONTROL?

CHOOSING THE RIGHT SOLUTION

IMPACT/ INSTALLING AGENT ON THE DEVICE?

YES

NO/LITE AGENT INSTALLED

LOW

HIGHAGENTS

INSTALLED

CLIENT IMPACT

EXTEND CURRENT INFRASTRUCTURE / USE CLOUD

LOW

HIGHBUILD NEW

INFRASTRUCTURE

COSTSINGLE APPS /BASELINE SECURITY

LOW

HIGHCOMPLETE

ENVIRONMENTS

CONTROL

Page 29: Consumerization 5 Steps Ds

IMPACT/ AGENT ON CLIENT DEVICE

IT C

ON

TR

OL\

CO

ST

WE CAN HELP WITH THE RIGHT SOLUTION

Virtual Desktop

Infrastructure

Terminal Server

Computing

Enterprise Managemen

t

Cloud-Based

Management

Page 30: Consumerization 5 Steps Ds

PRODUCTIVITY INCREASES WITH THE LEVEL OF TRUST

MANAGED

BUSINESS APPS

DOCS

EMAIL, CALENDAR, CONTACTS

UNMANAGED

ACCESS TO INTERNAL DOCUMENTS AND SITES OVER

THE INTERNET

FULL ACCESS TO LOB APPLICATIONS

ON THE CORPORATE NETWORK

ABILITY TO OPEN EMAIL PROTECTED W/ DIGITAL RIGHTS

MGMT (DRM)

ABILITY TO ACCESS EMAIL, CALENDAR, AND CONTACTS

ACCESS TO CLOUD-BASED LINE-OF-BUSINESS (LOB) APPLICATIONS

ACCESS TO CLOUD-BASED DOCUMENT STORAGE

LEV

EL O

F

PR

OD

UC

TIV

ITY

LEVEL OF IT TRUST

Page 31: Consumerization 5 Steps Ds

UNIFIED ACCESS GATEWAY SIMPLIFIES REMOTE ACCESS

Low

Presence & IM

Email

Voice/ communications

Medium

Central documents

CRM

MANAGED

Windows 7

UNMANAGED

Windows 7, Windows Vista, Windows XP, etc.

Non-Windows

Slates and tablets, smartphones, etc.

Unified Access

Gateway

DirectAccess

Remote Desktop

><

High

LOB applications

Business intelligence

LEVEL OF BUSINESS IMPACT

TS Web Access

Page 32: Consumerization 5 Steps Ds

ANYWHERE

ANYTIME

MY PC & DEVICES

LIMITLESS CHOICE

THEN NOWAT THE

OFFICEDURING WORK

HOURSASSIGNED PC

LIMITED CHOICE

A DIFFERENT WORKPLACE

Page 33: Consumerization 5 Steps Ds

CONSUMERIZATION

Page 34: Consumerization 5 Steps Ds

CHALLENGES

ENSURE ANYWHERE PRODUCTIVITY?

PROTECT DATA & MAINTAIN COMPLIANCE?

HANDLE PC & DEVICE MANAGEMENT?

HOW DO I…

ADDRESS THE WORK/LIFE BLUR?YES

Page 35: Consumerization 5 Steps Ds

MANAGE ACCESS TO INFORMATION

DELIVER SECURITY AND MANAGEMENT ESSENTIALS

ENABLE THE ENTERPRISE WITH SOCIAL CAPABILITIES

MICROSOFT CAN HELP YOU MANAGE COMPLEXITY

Page 36: Consumerization 5 Steps Ds

MANAGE ACCESS TO INFORMATION

MICROSOFT CAN HELP YOU MANAGE COMPLEXITY

HANDLING THE PROLIFERATION OF MOBILE DEVICES SIMPLIFYING SECURITY AND MANAGEMENT PROVIDING A CONSISTENT APPLICATION EXPERIENCE

Page 37: Consumerization 5 Steps Ds

WE CAN HELP WITH THE RIGHT SOLUTION

AGENT ON CLIENT DEVICE

IT C

ON

TR

OL\

CO

ST

Virtual Desktop

Infrastructure

Terminal Server

Computing

Enterprise Managemen

t

Cloud-Based

Management

RemoteDesktop Services

• VERY LOW COST

• LEVERAGES EXISTING INFRASTRUCTURE

• SIMPLE SETUP: NO IT TRAINING

CONSIDERATIONS:

• LESS RESPONSIVE USER EXPERIENCE

WindowsIntune

• NO MAINTENANCE

• MONTH-TO-MONTH PAYMENT RATHER THAN YEARS

• ACCESS TO ADVANCED MANAGEMENT TOOLS (MDOP)

CONSIDERATIONS:• NO OS

DEPLOYMENT

• NO SOFTWARE DISTRIBUTION

Microsoft VDI(with

partners)

• CAN BE USED ON A RANGE OF DEVICES AND OPERATING SYSTEMS

CONSIDERATIONS:

• LESS RESPONSIVE USER EXPERIENCE

• EXPENSIVE

• REQUIRES ADDITIONAL INFRASTRUCTURE

WindowsOptimized Desktop

• COMPLETE PHYSICAL-VIRTUAL APP, OS, & DATA MANAGEMENT

• LEVERAGES EXISTING INFRASTRUCTURE

• INTEGRATED SECURITY FROM A SINGLE MANAGEMENT CONSOLE

CONSIDERATIONS:• REQUIRES

MACHINES TO BE JOINED TO THE DOMAIN

RemoteDesktop Services

Microsoft VDI(with

partners)

WindowsIntune

Windows Optimized Desktop

Page 38: Consumerization 5 Steps Ds

WORK, READ, AND PLAYMANAGED SECURITYTOUCH AND PEN ENABLEDPERIPHERALSBUSINESS APPLICATION INTEGRATIONONLINE AND OFFLINE SYNC– EMAIL, CALENDAR, CONTACTS– MY DOCUMENTS– SHAREPOINT

WINDOWS DELIVERS CHOICEDO SPECIALIZED WORK

RUGGEDIZEDWATERPROOF/SANITIZEBARCODE AND CREDIT CARD READERBUSINESS APPLICATION INTEGRATIONONLINE AND OFFLINE SYNC

BEST OF BOTH WORLDSKEYBOARD, TOUCH AND PEN ENABLEDDETACHABLE SCREEN, FLIP SCREENCHOICE OF FORM FACTORBUSINESS APPLICATION INTEGRATIONONLINE AND OFFLINE SYNC

HIGH-END BUSINESSENTERPRISE OPERATING SYSTEMBEST PERFORMANCEBEST MANAGED SECURITYBITLOCKER, DIRECTACCESSFINGERPRINT AND SMART CARD AUTHENTICATION

Example usesSecondary deviceRetail

Example usesExecutivesFinancial servicesLegal

Example usesEducationHealthcareManufacturing

Example usesDesktop replacement

DefenseAirlinesRetail

Financial services

Page 39: Consumerization 5 Steps Ds

DELIVER SECURITY AND MANAGEMENT ESSENTIALS

MICROSOFT CAN HELP YOU MANAGE COMPLEXITY

END–TO-END SECURITY AND MANAGEMENTPRODUCTIVITY AND DEVELOPMENT PLATFORM SPANS CONNECTED DEVICES

Page 40: Consumerization 5 Steps Ds

DOMAIN POLICIES

INVENTORY DEPLOYMENT SECURITY VIRTUALIZATION

WE OFFER END-TO-END SECURITY & MANAGEMENT

END-TO-END SECURITY AND MANAGEMENT PLATFORM

Page 41: Consumerization 5 Steps Ds

UNIFIED COMMUNICATIO

NS

BUSINESS INTELLIGENCE

ENTERPRISE CONTENT

MANAGEMENT

COLLABORATION

ENTERPRISE SEARCH

PRODUCTIVITY PLATFORM SPANS CONNECTED DEVICES

UNIFIED PRODUCTIVITY PLATFORM

Page 42: Consumerization 5 Steps Ds

DEVELOPING ON WINDOWS

IMMERSIVE APPS

ON A WORLD OF DEVICES

A BETTER WEB ON

WINDOWS

YOUR WINDOWS

APPS POWERED BY THE CLOUD

NEXT GEN EXPERIENC

ES ON PHONES

Page 43: Consumerization 5 Steps Ds

ENABLE THE ENTERPRISE WITH SOCIAL CAPABILITIES

MICROSOFT CAN HELP YOU MANAGE COMPLEXITY

Integrating consumer social appsDelivering enterprise-equivalent social apps

Page 44: Consumerization 5 Steps Ds

You Can Say Yes to the Social Enterprise

YOU CAN SAY YES TO THE SOCIAL ENTERPRISE

CONSUMER SOCIAL APPS

ENTERPRISE SOCIAL APPS

Page 45: Consumerization 5 Steps Ds

CONSUMER SOCIAL APPS CAN BENEFIT THE ENTERPRISE

Personal connectionsIntegrating email with Facebook, Linked In, etc.

Social integrationCombining social networking with CRM

RecruitmentTargeted recruitment based on candidate profiles

Marketing, sales, supportOn-demand product overview and how-to videos

Customer outreachRegular updates, promotions, and engagement

Outlook Social Connector

Page 46: Consumerization 5 Steps Ds

USERS WANT SOCIAL COMPUTING TOOLS AT WORK

Social NetworkingPersonal profile pages

Colleague suggestions

Recent activities feed

Tags and notes for sharing popular content

MeetingsClick to join meetings from anywhere

Meeting roster

Leader controls

Video conferencing and one-click desktop sharing

Presence & IMCompany directory search

Location as an element of presence

Instant messaging (IM) history in Exchange

Integration in Office and SharePoint

Connections outside the organization

Voice & VideoSingle-click escalations of IM conversations to voice or video

Single number reach and calling “from work” from anywhere

Single enterprise voicemail

Endpoint transfer

Page 47: Consumerization 5 Steps Ds

8 MILLION SOLD IN 60 DAYS

Page 48: Consumerization 5 Steps Ds
Page 49: Consumerization 5 Steps Ds

INFRASTRUCTURE

PL ATFORMS

APPL ICAT IONS

TOOLS

WORLDCLASS ENTERPRISE SOLUTIONS

Page 50: Consumerization 5 Steps Ds

WORK FROM HOME PC

BRING YOUR OWN PC

SMARTPHONES SLATES &

TABLETS

SOCIAL NETWORKING

CLOUD APPS

LET’S TALK

Page 51: Consumerization 5 Steps Ds

LEAD YOUR COMPANY THROUGH CHANGE

HELP PROTECT CORPORATE ASSETS

ESTABLISH YOUR NEW ROLE AS A PARTNER

HELP UNLEASH YOUR USER’S

PRODUCTIVITY

YES

THE PATH TO

Page 52: Consumerization 5 Steps Ds

CONSUMER EXPERIENCESACROSS PC, PHONE, & TV

Page 53: Consumerization 5 Steps Ds

+

CREATE, CONNECT, AND SHARE, ANYWHERE