Coatings Word August 2010

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    MICRO POWDERS, INC.Certified to ISO 9001:2000

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    http://www.evonik.com/chroma-chem
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    mailto:[email protected]://www.shamrocktechnologies.com/
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    WWW. COATINGS WORLD .COM AUGUST 2010 5

    COLUMNS20International Coatings Scene

    Europe SMEs look for support from EU.Latin America Eucatex expands water-basedpaint lines in Brazil.

    26Business Corner Corporate governance: A blueprint for managing a business.

    AUGUST 2010 VOL. 15, NO.8

    FEATURES28 Aerospace Coatings

    32 High Performance Pigments36 Rad-Cure Raw Materials & Equipment

    40 CHINACOAT 2010 Preview

    DEPARTMENTS6 Editors Page8 As We Go To Press8 Index to Companies

    10 Fresh Paint18 Patents

    24 New Products42 Industry News44 People45 Suppliers Corner46 Meetings50 Final Coat

    ADVERTISINGSECTIONS47 Classified Ads49 Advertising Index

    COVER DESIGN BY JESSICA CARLIN

    COATINGS WORLDCoatings World (ISSN 152-711-29) is published monthly by Rodman Publications, Inc., 70 Hilltop Road, Ramsey, NJ07446 USA. Phone: (201) 825-2552; Fax (201) 825-0553. Periodical postage paid at Ramsey, NJ 07446 USA and additional mailing offices.Publications Mail Agreement No: 40028970. Return Undeliverable Canadian Addresses to Circulation Dept. PO Box 1051, Fort Erie, On L2A6C7, [email protected]. POSTMASTER: Send address changes to: [email protected]; (201) 825 2552 ext. 374; Fax: (201)825 6582. Free subscriptions to Coatings World are available to qualified individuals. Others are as follows: U.S. one year $75; two years$105. Outside U.S. and overseas: one year $95 (U.S.), two years $145 (U.S.), foreign airmail: one year $195 (U.S.). 5% GST required onCanadian orders. GST #131559148. The publisher reserves the right to determine qualification of free subscriptions. Printed in the USA.Coatings World is used under license from Whitford Worldwide. COATINGSWORLDS circulation is audited by BPA International.

    28

    24

    http://www.coatingsworld.com/http://www.coatingsworld.com/http://www.coatingsworld.com/mailto:[email protected]:[email protected]://www.coatingsworld.com/mailto:[email protected]:[email protected]
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    Exploring key markets

    Editors Page

    EDITORTim Wright [email protected]

    VICE PRESIDENT/EDITORIAL DIRECTORTom Branna [email protected]

    ASSOCIATE EDITORKerry Pianoforte [email protected]

    ART DEPARTMENTMichael Del Purgatorio [email protected]

    INTERNATIONAL CORRESPONDENTSSean Milmo (Europe)

    Charles W. Thurston (Latin America/Americas)CONTRIBUTING EDITORS

    Phil Phillips

    EDITORIAL ADVISORY BOARDJim Berry (Berry Environmental)Joseph Cristiano (consultant)Thomas Frauman (consultant)

    Sidney Lauren (consultant)Joseph Prane (consultant)Isadore Rubin (consultant)

    Richard M. Tepper (PPG Industries)Shelby F. Thames (University of So. Mississippi)

    RODMAN PUBLISHING

    PRESIDENTRodman J. Zilenziger, Jr. [email protected]

    EXECUTIVE VICE PRESIDENTMatthew J. Montgomery [email protected]

    GROUP PUBLISHER / ADVERTISING SALESDale Pritchett [email protected]

    ADVERTISING SALES (U.S.)Kim Clement [email protected]

    ADVERTISING SALES (Europe)Baudry Boisseau Associates

    27 Rue J. Lebeau- B-1000, Brussels, BelgiumTel.: 32-(0)2-513-06-47 Fax: 32-(0)2-514-17-38

    [email protected] SALES (Hong Kong, Taiwan & China)

    Ringier Trade Publishing Ltd401-405 4/F New Victory House

    93-103 Wing Lok Street, Sheung Wan, Hong Kong(852) 2369 8788 Fax: (852) 2869 5919

    [email protected] ADVERTISING SALES

    Patty Ivanov 631-642-2048; Fax [email protected]

    PRODUCTION MANAGERPatricia Hilla [email protected]

    CIRCULATION DIRECTORJoe DiMaulo [email protected]

    ONLINE DIRECTORPaul Simansky [email protected]

    WEB MASTERJason Lawton [email protected]

    A Rodman Publication70 Hilltop Road Ramsey, NJ 07446 USA(201) 825-2552 Fax: (201) 825-0553

    Web site: www.coatingsworld.com

    COATINGSWORLDS circulation is audited by BPA Worldwide.

    6 AUGUST 2010WWW.COATINGS WORLD.COM

    F or the August issue of Coatings World , we explore twomarkets: Aerospace Coatings and High PerformancePigments. Exploring the current state of the aerospacecoatings market we talked to the leading manufacturers in ahighly consolidated market including AkzoNobel, Deft andSherwin-Williams. The market was valued at roughly $140 mil-lion in 2008, according to Chemark Consulting, and is dominatedby the commercial aircraf t segment, which accounted for 73.5 per-cent of the market. The military and general aviation segmentsaccounted for 22.5 percent and five percent respectively.Continued economic pressure in the airline industry continues to

    depress demand for both original equipment (OE) and mainte-nance coatings in both the commercial and general aviation seg-ments. The military segment on the other hand is expanding at ahigher growth rate due to increases in defense spending.

    The high performance pigments (HPP) and special effects pig-ments market has had a rough few years. The recent economicdownturn, declining U.S. housing starts and automobile crisishave had an undeniable impact on the HPP market, but there areindications that this trend is reversing. HPPs have experiencedincreased demand in China and other emerging regions, whereautomotive and consumer goods production and consumption arebooming. HPP manufacturers Coatings World spoke with have

    reported a rebound and hope that this upswing will continue. Also if you plan on heading to Guangzhou this year for CHI-

    NACOAT 2010, youll want to check out the preview in this issue.Since its inception in 1996, CHINACOAT has become the key eventfor coatings, printing inks and adhesives suppliers who wish toenter, expand and consolidate their positions in the Chinese market.Despite the global financial crisis, Chinas coatings industry con-tinues to grow. According to CHINACOAT organizer Sinostar,Chinas coatings output value in the first half of 2009 was worthRMB 78.142 billion (~$11.5 billion), an increase of 3.6% over thesame period of 2008 and its sales value was RMB 76.05 (~$11.2billion), an increase of 3.2% over 2008.

    With 700+ exhibitors from 25 countries and more than 25,000anticipated visitors, as well as a comprehensive series of technolo-gy exchange programs, CHINACOAT 2010 will again serve as aglobal meeting place for the paint and coatings industry across theworld from September 27-29.

    [email protected]

    mailto:[email protected]:[email protected]:[email protected]:[email protected]:[email protected]:[email protected]:[email protected]:[email protected]:[email protected]:[email protected]:[email protected]:[email protected]:[email protected]:[email protected]:[email protected]://www.coatingsworld.com/http://www.coatingsworld.com/http://www.coatingsworld.com/http://www.coatingsworld.com/mailto:[email protected]:[email protected]:[email protected]:[email protected]:[email protected]:[email protected]:[email protected]:[email protected]:[email protected]:[email protected]:[email protected]:[email protected]:[email protected]:[email protected]:[email protected]:[email protected]://www.coatingsworld.com/http://www.coatingsworld.com/mailto:[email protected]
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    The Innovation Principle.Innovation is the most important formula for success. At BYK we know that innovationdemands forward thinking about new products and processes, effective services and strongpartnerships. It takes imaginative applications of state-of-the-art technologies. Ultimately,innovation requires knowledge, experience and the drive to discover new solutions. ThatsBYKs Innovation Principle

    . Put it to work for you. Together, we can help you achieve a

    decisive competitive advantage.

    Visit us at the Chinacoat, Guangzhou, China, Guangzhou Intl Convention & ExhibitionCenter (GICEC), September 27 29, booth #9A15-24.www.byk.com/innovation

    http://www.byk.com/innovationhttp://www.byk.com/innovation
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    8 AUGUST 2010 WWW.COATINGS WORLD.COM

    As We Go To Press

    Organizational & personnel changes at BASFBASF has made several changes inits organization and managementteam to prepare for the integration of Cognis. BASF will establish a newdivision, effective August 1, 2010.BASFs Care Chemicals division willbe split into two separate divisions.

    The Nutrition & Health division, tobe established on August 1, will incor-porate the Nutrition Ingredients and

    Aroma Chemicals businesses, as wellas Pharma Ingredients & Services.Walter Dissinger, currently senior

    vice president, crop protection Latin America (Mexico, Middle America,South America), BASF S.A., SaoPaulo, Bazil, will become president of the newly established division.

    The Personal Care, Hygiene, HomeCare and Industrial Formulatorsbusinesses will form the CareChemicals division, headed byGabriel Tanbourgi, president of thecurrent Care Chemicals division.

    Both divisions will be part of thePerformance Products segment.

    Beate Ehle, currently president of BASFs Intermediates division locatedin Ludwigshafen, Germany, willbecome president for the regional divi-sion market and business developmentNorth America located in FlorhamPark, New Jersey. The current presi-dent, Joseph Breunig will leave thecompany effective August 31, 2010.

    Sanjeev Gulab Gandhi, senior vicepresident, Petrochemicals Asia Pacific,at BASF South East Asia located inSingapore will succeed Ehle as presi-dent of the Intermediates division.

    HUBER TO EXPAND SILICAPRODUCTION IN INDIA

    Huber Engineered Materials (HEM), adivision of the J.M. Huber Corp oration,is set to expand silica production capac-ity at its manufacturing facility inJhagadia, India. The expansion more

    than doubles the current capacity to33,000 metric tons per year. The plantproduces silica and silicate products fora variety of applications, including toothpaste, paints and coatings andpaper. The new capacity is designed tomeet the growing demand for each of these applications in India and the sur-rounding region. The project is expect-ed to be completed by early 2012.

    STANDOX RECEIVES MERCEDES-BENZ USA APPROVALDuPonts Standox solventborne andwaterborne paint systems for cars andcommercial vehicles have received

    approval for the refinishing of Mercedes-Benz vehicles.

    KELLY-MOORE INTRODUCES TWOWATERBORNE PRIMERS/SEALERS

    Kelly-Moore Paint has introduced Kel-Bond Ultra and Kel-Bond Adhesion Plus,low-VOC, high-performance interi-or/exterior waterborne primers/sealerswith exceptional adhesion and bonding properties. Available at all Kelly-Moorestores, Kel-Bond Ultra is formulated tocorrect and smooth badly distressed orrough conditions and Kel-Bond AdhesionPlus is the solution for professionals totreat difficult, non-porous surfaces. CW

    Index to Companies

    This index gives the starting page for a department or feature witha significant reference to a manufacturer of paint, coatings, adhesives and

    sealants. Subsidiaries are indexed under their own names.

    AkzoNobel. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 10, 28

    BASF. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 10

    Benjamin Moore. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 10Colorcon . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 10

    Deft . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 28

    DuPont . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 8, 10Glidden Professional Paints . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 10

    Hempel . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 24

    Henkel. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 10Intertronics. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 24

    Industrial Nanotech. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 10

    Kelly-Moore . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 8MetoKote. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 10

    Mondi Coatings . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 10

    Muralo. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 24Sansin . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 24

    Seacoat Technology . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 10Sherwin-Williams. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 24 , 28

    Sika . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 10

    Sulzer . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 10Tnemec . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 24

    http://www.coatingsworld.com/http://www.coatingsworld.com/http://www.coatingsworld.com/http://www.coatingsworld.com/
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    http://www.aromaticchemicals.com/13bac.pdfhttp://www.aromaticchemicals.com/
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    Fresh Paint

    MetoKote Corporation has opened a6.5 million coating center in theFriesenheimer Insel area of Mannheim,Germany, that began production in July2010 and will supply electro-depositioncoating (e-coat) on tractor componentsfor Germanys leading manufacturer of agricultural equipment, John Deere.

    Located approximately nine kilo-meters (5.5 miles) from John DeeresEuropean headquarters and tractorassembly facility, MetoKotes 11,500square meter (near 124,000 squarefoot) site features an advanced e-coatoperation, capable of coating multi-ple substrates including steel, andaluminum and i ron castings.

    The lines all-spray, zinc phosphatepretreatment, and 61.6 cubic meter(17,000 gallon) e-coat tanks are able toprocess components up to 0.91M x1.83M x 3.5M (3 x 6 x 11.5) in size andtransport them through the line by wayof its power-and-free, non-synchro-nized, overhead conveyer system. The

    cathodic e-coating system has two-colorcapability. Maximum coating capacityfor the line is 2.2 million square meters(23.7 million square feet) per year. Atfull capacity the facility can employ upto 50 team members.

    MetoKotes Mannheim coating opera-tion meets all required environmentalcompliance regulations with its ownintegrated waste-water treatment cen-ter that can process six cubic meters(1,585 gallons) of water per shift. Aninherently eco-friendly process, e-coating reclaims 98% of its material, returning itback to the operation. The facility alsoboasts a solar panel roof which willreturn 0.18 megawatts of electricity backto the Mannheim grid on an annualbasis. The facility begins initial opera-tions in support of John Deere; however,MetoKote will expand its coating servic-es by supplying e-coat to other customersin the region. MetoKote has access to anadditional 12,500 square meters (threeacres) of land for future expansion.

    INDUSTRIAL NANOTECHDEVELOPS EXTREME HIGH

    TEMPERATURE COATING

    Industrial Nanotech has developed ananotechnology-based thermal insula-tion coating capable of being applied tosurfaces of at least 1000F. NansulateExtreme High Heat was developed as aresult of a request by Saudi EuropeanPetrochemical Company, IBN ZAHR, acustomer of the companys exclusivedistributor in Saudi Arabia, SaudiEnvironmental Projects, Ltd, to insu-late a 2.1 mile pipeline transporting high pressure steam.

    To date, we have successfully testedthe coating on surfaces with tempera-tures up to 1004F (540C), said StuartBurchill, CEO/CTO of Industrial Nano -tech, Inc. We have reason to believe thecoating can also be used on surfaces

    MetoKote opens new coating center

    10 AUGUST 2010 WWW. COATINGS WORLD .COM

    MetoKotes new 6.5 million facility in Mannheim, Germany will supply John Deere.

    http://www.coatingsworld.com/http://www.coatingsworld.com/http://www.coatingsworld.com/http://www.coatingsworld.com/
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    Turning Passion Into Progress To collaborate. To inspire. To innovate. To grow.

    A unique approachFor Dow Coating Materials, ChinaCoat is more than a trade show. Its a chancefor us to unveil a unique way of thinking and working that is transforming thecoatings industry in Asia. A way of working that has enabled us to proudlysay more than 30% of the products DCM sells in Asia were invented in Asiain the last 3 years. Its a strategy fueled by a passion to collaborate, to inspire,to innovate, but, most of all, to grow.

    http://www.dow.com/coating/

    Please visit us at ChinaCoat 2010

    Booth 10A25-40, Hall 10.2

    http://www.dow.com/coating/http://www.dow.com/coating/
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    Fresh Paint

    12 AUGUST 2010 WWW. COATINGS WORLD .COM

    with temperatures up to 1500F andwill finish our due diligence in thatextraordinarily high temperature envi-

    ronment over the next few months.Regardless of that outcome, the per-formance qualities of the product aremore than satisfactory to meet the chal-lenge presented to us in April of thisyear by our representatives in Saudi

    Arabia, Saudi Environmental Projects,Ltd. This opens up a whole new marketto us which few, if any, other companiescan pursue.

    The Saudi European PetrochemicalCompany, IBN ZAHR, is an affiliate of

    the Saudi Basic Industries Corporation(SABIC). SABIC is one of the worldsfive largest petrochemicals manufactur-ers and the largest and most profitablenon-oil company in the Middle East.

    AKZONOBEL STRENGTHENSPACKAGING COATINGS PORTFOLIO

    AkzoNobel has agreed to acquire theSwedish-based company LindgensMetal Decorating Coatings and Inks,including its majority stake in the

    Server Boya joint venture in Turkey.

    The deal will add technology andexpertise to AkzoNobels own packag-ing coatings activities, particularly in

    the market for inks printed on the out-side of two-piece metal packaging.

    This is an excellent acquisitionwhich boosts our capability and is per-fectly in line with our growth strate-gy, said Leif Darner, the AkzoNobelboard member responsible for per-formance coatings. It will strengthenour position in metal packaging deco-ration and enhance our presence inimportant markets such as Russia,Turkey and Australia.

    As well as reinforcing our position inmetal packaging, this transaction willalso enable us to offer a number of uniquetechnologies and support our customerswith a comprehensive inks and coatingsportfolio, said Conrad Keijzer, managing director of AkzoNobels industrial coat-ings business.

    Closing is expected to take place in thethird quarter of this year. Established in2005, Lindgens, which achieved 2009sales of approximately 25 million, man-

    ufactures and markets complete system

    solutions of coatings and inks for themetal packaging industry.

    NACE INTERNATIONAL NAMESROBERT CHALKER AS THE NEWEXECUTIVE DIRECTOR

    NACE International, the CorrosionSociety, named Robert Chalker as itsnew executive director. Chalker hasserved as managing director and CEOof ASQ Global, a wholly owned sub-sidiary of the American Society forQuality, for the past year and half.Prior to being named managing direc-tor at ASQ Global in 2009, Chalker

    served as director, global developmentand strategic planning at SAEInternational for five years where hewas responsible for the societys $57million in revenues, and setting thesales and marketing direction for theglobal, 115,000 member organization.

    Additionally, he led the organizationscustomer service team, membershipand section activities, pre-professionaleducational initiatives and the SAEFoundation. From 1981 to 2003,

    Chalker worked for Delphi Corporationwhere his most recent assignment wasas sales director and global customermanager. During his twenty two-yearcareer with Delphi he held positions insales, engineering and manufacturing.I am thrilled to have the opportunityto lead NACE International at such animportant moment in the history of ourassociation, Chalker said. I am look-ing forward to working with NACEmembers, volunteer leaders, and staff

    in fulfilling our mission to protect peo-ple, assets, and the environment fromthe impact of corrosion.

    APTERA CHOOSES AKZONOBEL SIKKENS BRAND

    AkzoNobel Car Refinishes Americashas been chosen by Aptera, a developerof futuristic concept cars, as the paintprovider for their concept vehicles. All

    vehicles being produced today arepainted with the AkzoNobel water-

    HENKEL AND BASF COATINGS SET UP RESEARCH JOINT VENTURE

    BASF Coatings GmbH and Henkel AG & Co KGaA have signed a joint venture agreement to develop corrosion protection solutions for theautomotive industry. The 50/50 venture, pending approval of theGerman anti-trust authorities, will be headquartered in Dsseldorf. The

    joint ven ture is ant icipated tolaunch in early 2011. The primaryfocus of the joint venture will beresearch and development. It isintended to bring together thecompetences of both companies inthe areas of metal pretreatmentand dip coating to develop prod-ucts and processes that offergreater benefits in terms of cost,performance and environmentalcompatibility than the standard corrosion protection processes current-ly used within the automotive industry. Following a successful develop-ment of these products and processes Henkel and BASF Coatingsintend to jointly market them in the automotive industry.

    http://www.coatingsworld.com/http://www.coatingsworld.com/http://www.coatingsworld.com/http://www.coatingsworld.com/
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    Environmental friendlySILCO additives

    SILCONA GmbH & Co. KG Am Buchenring 22 D-55442 Stromberg/Hunsrck Phone + 49 (0) 6724/60 2245 Fax + 49 (0) 6724/6023 75 [email protected] www.silcona.de

    A new generation of even moreGREENULTRALUBE wax additives

    www.keim-additec.de

    E-854 HDPE-wax based emulsionXP-10040700 HDPE-wax based micro dispersionD-803 HDPE-wax based dispersionComprising following key features like all ULTRALUBE products: VOC-free heavy-metal free APEO-free and additional:

    formaldehyde-free amine-freeused raw materials fulllling several legislativerequirements for food contact approval like:FDA 175.300, BfR XIV and XXXVI, SwissOrdinance, plastics directive and much more.

    Example: Typical SILCO SPERSE dispersing additive fulllling european/international legislations (e.g. TSCA, REACH, RoHS) APEO-free

    zero-VOC content (< 0,1%)halogene-free

    heavy metal content

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    borne system, Sikkens Autowave. The Aptera concept car is currently partici-pating in the Progressive Insurance

    Auto motive Xprize competition. Pro -gressive Insurance sponsors the compe-tition as a method of inspiring thedevelopment of a new generation of

    viable, safe and super fuel efficient vehicles. This competition involves pro-duction teams from around the world

    that have designed and built produc-tion capable, super fuel efficient andclean vehicles. Following a rigorousseries of long distance exercises, win-ners of the competition will share in a$10 million cash prize to assist them inbringing their innovations to the con-sumer market.

    ECOLAB AND DUPONT TOCOLLABORATE ON NEW

    ANTIMICROBIAL TECHNOLOGIES

    Ecolab Inc. has entered into a market-ing agreement with DuPont to commer-cialize new antimicrobial coating tech-nologies for the food and beverage pro-cessing industry that will reduce therisk of environmental contamination byenhancing food facility hygiene. Thecontrol of mold, and pathogenic bacte-ria, especially Salmonella and Listeriamonocytogenes, is a significant chal-lenge for the food processing industry.

    This new technology provides an

    industry-leading antimicrobial coat-ing solution that is easily applied andremoved from surfaces in the food pro-cessing environment, said ThomasHandley, Ecolabs president, GlobalFood and Beverage. This partnershipcombines the foundational knowledgeof DuPont in coatings and polymer sci-ence, and its expertise in engineering solutions and market-driven innova-

    tion, with Ecolabs strength in applica-tion development, regulatory and cus-tomer expertise in the food and bever-age processing industry.

    Limited-scale market trials are underway in Europe and North America. Theparties are currently working with reg-ulatory agencies to obtain additionalnecessary approvals in the U.S., Canadaand the European Union.

    DOW CEO CALLS FOR A U.S.

    ADVANCED MANUFACTURINGPLAN IN USA TODAYIn its June 21 edition, USA Today car-ried an editorial by Andrew Liveris,chairman and CEO, The Dow ChemicalCompany, which outlines his companys

    vision for an Advanced Manufacturing Plan to rejuvenate the U.S. economy,regrow jobs and allow the manufactur-ing industry to compete successfullyagain in the global marketplace.

    The plan calls for action on a num-

    ber of fronts to establish a broad pol-icy framework that will enable eco-nomic growth in this key sector,

    which employs nearly 13 million peo-ple in the U.S. and six million inrelated fields. As part of an integrat-ed and strategic approach that willincentivize manufacturers to createthe jobs of the future, Liveris recom-mends a focus on: New infrastructure that modern-izes our nations communication net-works, electric grids, and air, sea andland transportation systems; Investment in R&D, which has

    proven to lead to economic growth,greater worker productivity andhigher standards of living; Funding for education to enhancekey skills for manufacturing in sci-ence, technology, engineering andmathematics; A pro-trade policy to create recip-rocal market access with importanttrading partners; An alternative energy strategy thatencourages efficiency, lower carbon

    alternatives and an expanded tradi-tional supply; Smart regulatory reform to ensureproduct innovation isnt bogged downby regulations that lack a solid scien-tific basis; Lowering corporate taxes and issu-ing R&D tax credits to incentivizemanufacturing companies to operatein the U.S.; and Civil justice reform to control spi-raling costs.

    The USA Today editorial appearedthe same day Dow hosted vice presi-dent Joe Biden at its global head-quarters in Midland, Michigan,where the company showcased sever-al of its major green tech initiatives.

    MONDI COATINGS ACQUIRES U.S. COATING PLANTMondi Akrosil LLC has entered into anasset agreement with Nitto Americasregarding their recently discontinued

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    SEACOAT TECHNOLOGY AWARDED JHSV CONTRACTSeacoat Technology, LLC, Houston, Texas, has been awarded the contract to

    supply the underwater hull coating system for the JHSV (Joint High Speed Vessel). According to Austal USA, Seacoats novel Sea-Speed V5 hard filmSiloxane Foul Release coating technology was chosen over soft silicone coat-ings due to its superior durability, reduced weight, and foul release proper-ties that were well matched withthe intended use of the Joint HighSpeed Vessel Mission Parameters.JHSV is a joint use platform to beoperated by both the United States

    Army and Navy for transporting troops and equipment at highspeeds in excess of 35 knots.

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    facilityto be named Mondi Kenoshain Pleasant Prairie, Wisconsin. ThomasSchbinger, CEO of Mondi Coatings,

    said that this acquisition enablesMondi Kenosha to add nearly 4.8 billionsquare feet of highly competitive capac-ity and it will complement the existing facilities in Menasha, Wisconsin andLancaster, Ohio.

    Mondi will purchase the 168,000square foot building, 60 acres of land,and other outstanding assets. The newstate-of-the-art facility provides ampleroom for expansion and is an excellent

    value in terms of building, land and

    coating assets, initially including twoflexible, high-speed coating lines.Mondi intends to develop the Kenoshafacility into Mondis leading plant forspecialized release liners in the rising U.S. market and beyond.

    RAL COLOURS INTENSIFYSALES ACTIVITIES IN CHINA

    As a consequence of booming demandfor Ral coloor samples in both the paintmanufacturing and paint processing

    industries in China, Ral has signifi-cantly expanded its distribution net-work. Starting immediately, the entirecompanys coloor card program will bemarketed throughout China by OceanPower Color Tech nology Co., Ltd. Withheadquarters in Shenzhen/Guangdong,the company operates subsidiarybranch offices in Beijing, Shanghai andChengdu, as well as in a further 16Chinese cities. Ral intends to consoli-date and expand its position over the

    coming years.

    SIKA BUYS GREENSTREAK Sika AGs U.S. subsidiary, SikaCorporation, has acquired the Green -streak Group, Inc. Head quartered inSt. Louis, Missouri, annual revenuesfor Greenstreak are approximately $30million. Sika expects this acquisitionwill further strengthen its leadershipposition in the North American con-struction industry. The acquired com-

    pany has been manufacturing productsfor the construction industry, including a wide range of forming accessories,

    engineered waterstops and joint seals,doweling systems, architectural formliners, and pipeline protections.

    ULTRACHEM ACQUIRESRW COATINGSUltrachem, a UK-based independentconsumables supplier and manufactur-ers of UV inks, water-based coatingsand pressroom chemistry, has boughtRW Coatings specialty manufacturing business. The companys clearcoat

    range and brand names will continueto be marketed independently throughJohn Russell to current dealers andcustomers, Tim Webb, chairman of RWCoatings, said. The coatings producerwould quit its Hertford base and moveto Ultrachems factory in Bristol, Webbadded. The coatings producer has con-centrated the business focus on ex -ports, which fits perfectly with theongoing strategy within operations,said Tony Brinton, managing director

    at Ultrachem. Both companies boastsales of UK-made products to morethan 100 countries.

    PU INDUSTRY IN EMEA TO GROWBy 2014 total production of poly -urethane products is forecast to be5,867,777 tons, equivalent to meangrowth of 2.9 percent per year over thenext years, despite concerns over GDPgrowth. These and other findings arepublished in IAL Consultants new

    report, Polyurethane Chemicals andProducts in Europe, Middle East and

    Africa. The eighth edition containsboth PU products production and rawmaterials consumption figures with2009 as the base year and market fore-casts provided up until 2014. This newstudy updates and expands upon theinformation included in our previousstudy in 2008. The information con-tained within this report is based uponan extensive program of interviews

    throughout the industry. Of the threeregions considered, the polyurethaneindustry remains the largest in Western

    Europe, but growth rates are strongestin Eastern Europe and the Middle East.

    SOUTHERN AFRICAN PAINTS AND COATINGS MARKET TO GROWThe paints and coatings market inSouth Africa earned revenues of $603million in 2009 and estimates expect itto reach $765.3 million by 2016. Thepaints and coatings market is primari-ly driven by the construction sector.The South African construction indus-

    try slowed down drastically during 2008 and 2009 due to the economic cri-sis, but started to recover gradually inthe third quarter of 2009. New analy-sis from Frost & Sullivan, entitledSouthern African Paints and CoatingsMarket, finds the paints and coatingsmarket in Southern Africa is highlyfragmented with low barriers to entry.Several small paint manufacturers areestablishing themselves in the market,thus increasing the competition and

    range of brands available. The prod-ucts covered in this analysis includedecorative coatings, automotive andrefinish coatings, industrial protectivecoatings and other coatings.

    AKZONOBEL SETS AMBITIOUSGROWTH PLANS FOR ASIA

    AkzoNobel plans to double its currentrevenue in China within five years. A target of $3 billion has been set for2015, with China poised to play an

    integral role in the companys strate-gic focus on the worlds growthregions. The importance of Asia, par-ticularly China, has long been empha-sized by our company and we are com-mitted to expanding in the region, asrecent investments have shown, said

    AkzoNobel CEO Hans Wijers. Notonly is China an important growthengine, but it is also rapidly establish-ing itself as a great center of innova-tion. Its moving from made in China,

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    via developed in China to innovated in China, and webelieve it will become a global powerhouse for science, tech-nology and invention.

    GLIDDEN PROFESSIONAL JOINS HOMESPHEREStrongsville, Ohio-based Glidden Professional Paints andLakewood-based HomeSphere have entered into a jointagreement to offer the companys full line of Professionalpaints to HomeSpheres network of builders, using thecompanys technology-leveraged services.

    Glidden Professional joins more than 75 other manu-facturers currently using HomeSpheres BRI Program tomanage rebates for homebuilders and, in turn, grow theirmarket share through increased homebuilder sales. Inreturn, builders gain access to cost savings on Glidden

    Professional paints, a national brand exclusively for thecommercial paint market, including contractors, archi-tects, facility owners and managers.

    The BRI partnership provides a powerful tool to fur-ther extend our national manufacturing and distributionnetwork, said John Pesognelli, national sales manager

    for Glidden Professionals New Home ConstructionDivision. HomeSphere provides a platform to communi-cate the change to new builders and distributors and to

    grow market share among our potential customers.BRI is a web-based service serving the residential con-

    struction industry. Manufacturers use the BRI applicationto open up sales channels that include thousands of home-builders and remodeling contractors, gaining inroads tonew accounts and building recognition for their productsand services. Builders, on the other hand, gain productknowledge and manage their cash-producing rebates, help-ing them to improve their bottom line.

    The Glidden Professional paint brand offers a rich tra-dition of innovation and color inspiration, having consis-tently embodied quality and performance for generations

    of customers. Glidden Professional paints are soldthrough more than 500 Glidden Professional PaintCenters and authorized dealers across the U.S.

    BRI is a powerful marketing tool, said Chris Toth,HomeSpheres vice president of sales. Particularly dur-ing trying times for the residentia l building industry, ourcustomers and clients build sales and marketing chan-nels that position their brand solidly for the future.

    COLORCON, INC. ACQUIRESBUSINESS OF PHARMACEUTICAL COATINGSColorcon, Inc. has acquired Pharmaceutical Coatings Pvt.

    Ltd. of India, which includes the companys full productportfolio, plus a new facility in Goa that is currentlyunder construction. The addition of the film coating prod-ucts from this acquisition complement Colorcons exist-ing range of high-quality, one-step, tablet film coatingsfor pharmaceutical solid oral dose development.

    Tabcoat TC, one of the newly acquired products, iswidely recognized in the Asia/Pacific market. It is avail-able as an organic, hydro-alcoholic, or aqueous solventsystem which can be adjusted according to the needs of the customers, and the nature of the active ingredient inthe formulation. The addition of this product also aug-

    ments Colorcons offering for herbal / vitamin / nutraceu-tical formulation options for its regional customers.

    We are excited about this opportunity to expand ourfilm coating offering. The acquisition broadens andstrengthens our ability to respond to the specific needs of companies in the fast growing Asia/Pacific region, saidJean-Claude Deneuville, president of Colorcon.

    BENJAMIN MOORES ADVANCEWATERBORNE INTERIOR ALKYDThe newest coating from Benjamin Moore is called Advance,an alkyd-based interior paint powered by the brands

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    Gennex waterborne colorant system.Advance is truly an alkyd, not a

    hybrid, said Carl Minchew, director of

    product development for BenjaminMoore, who explained that the newproduct delivers all of the performance

    virtues demanded of an oil-based paint,yet has other characteristics common tolatex. Its practically an oxymoron thatdefies belief and is definitely history-making. Advance cleans up with soapand water and is as green as they come,with a low-VOC content of less than 50grams per liter, well below the 250 to500 count for most other alkyds, and

    with significantly reduced odor. Advance reflects Benjamin Moores

    advance on the technology in manyways. A mineral versus petroleum for-mulation of the alkyd is one of the keydifferentiators between Advance andthe acrylic-based hybrids. It is the min-eral-based formulation that enables thewater dispersion of the Benjamin Mooretints. Another of the advantages of theBenjamin Moore Gennex tints is thatthey are VOC-free, so Advance is low-

    VOC even after the colorant is added,and regardless the color choice, whichnumbers more than 3,300. Custom colormatching also is available.

    Though alkyd paint typically is pre-ferred for trims, doors, furniture wain-scoting, chair rails, base moldings andcabinetry, Advance is also being mar-keted as a wall paint, as well, with a flatsheen and primer soon to be added to arange that initially includes satin andhigh gloss.

    SULZER ACQUIRES DIAMOND-LIKECARBON COATINGS ACTIVITIESSulzer has acquired Bekaerts dia-mond-like carbon (DLC) coatings activ-ities. The transaction value amounts to11.0 million. This business with itsleading DLC technology achieved salesof 12.5 million in 2009. The acquisi-tion will expand the geographical pres-ence and complement the technologyrange of Sulzer Metco in the thin-film

    coatings market. Bekaerts diamond-like carbon (DLC) coatings businessdevelops and markets thin-film coat-

    ings, which combine very low frictionalresistance and extreme hardness. The

    coatings are used to reduce wear andfriction in a wide range of industrialapplications, such as machine parts,

    automotive components, and molds forplastics and metals. CW

    Fresh Paint

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    18 AUGUST 2010 WWW.COATINGS WORLD.COM

    Patents Update

    Patent No. U.S. 7,728,054 B2Cytec Surface Specialties Austria

    GmbH has been granted a patent forbinders for radiation-curable water-based paints, comprised of reactionproducts ABCDE of epoxy com-pounds A having at least two epoxidegroups per molecule, unsaturatedfatty acids B, olefinically unsaturat-ed monomers C, unsaturatedaliphatic compounds containing hydroxyl groups, D, and polyfunc-tional isocyanates E, characterizedin that the compounds A are bondedto the compounds B by a beta-hydroxyester bond and the com-pounds C at least partially formgrafts on the adducts AB to give com-pounds ABC, in that the compoundsD are bonded to the compounds E bya urethane group to give semicappedisocyanates DE, and in that the com-pounds ABC are bonded to the com-pounds DE, likewise with urethaneformation, wherein a mass fractionof at least 10% of the monomers C isan olefinically unsaturated acid.

    CIBA PATENTS METHOD OFCOLORING A COATINGPatent No. U.S. 7,727,702 B2

    Ciba Specialty Chemicals Corp.has been granted a patent for amethod of irreversibly coloring acoating composition containing acolor former comprised of the steps of a) providing a coating compositionthat contains a thermosetting resinwith the proviso that the coating composition contains no developernor any additive which may functionas developer; b) mixing the coating composition with the color formerwhereby no color is formed; c) apply-ing the colorless compositionobtained in step b) to a substrate; d)in case of a thermosetting resin otherthan an alkyd resin curing the resinbetween 100 and 300 C whereby no

    color is formed, and in case of alkydresin drying of the resin at roomtemperature, whereby no color isformed; e) exposure to UV or highenergy radiation below 400nmwhereby the color is formed.

    BAYER MATERIALSCIENCEPATENTS COATING COMPOSITIONSPatent No. U.S. 7,728,076 B2

    Bayer MaterialScience AG hasbeen granted a patent for a coating composition comprised of A) a polyolcomponent consisting of a) from 5%to 40% weight of one or more aliphat-ic oligocarbonate polyols having anumber-average molecular weightMn of from 200 to 5,000 g/mol, b)from 20% to 60% weight of one ormore oligoester polyols having anumber-average molecular weight of from 200 to 5,000 g/mol, and c) from20% to 70% weight of one or morehydroxy-functional polyacrylatepolyols, the amounts of a), b) and c)totaling 100% weight, and B) one ormore polyisocyanate crosslinkersthat are reactive towards OH groupsand have a mean NCO functionalityof > 2.0.

    PROCESS FOR THE PRODUCTIONOR COATING OF GRANULESPatent No. U.S. 7,732,008 B2

    Evonik Degussa has been granteda patent for a process for the produc-tion or coating of granules in a flu-idized bed, comprised of heating afluidized-bed gas to produce the flu-idized bed, wherein the fluidized-bedgas comprises an inert gas that doesnot form an explosive mixture withconstituents of the liquid medium;applying a liquid medium comprising a granule-forming or coating-forming compound, or at least one reactioncomponent therefore, by spraying particles located in the fluidized bedand at a same time vaporizing an

    organic solvent comprised in the liq-uid medium, the particles having asmaller mean diameter than that of particles to be produced, wherein anamount of inert gas is reduced dur-ing operation and replaced by asuperheated vapor of the organic sol-

    vent; partia lly condensat ing anorganic solvent from at least a por-tion of a fluidized-bed waste gasleaving the fluidized bed; and re-heating the fluidized-bed gas leaving the condensation device and reintro-ducing the re-heated gas into the flu-idized bed.

    METHOD FOR MANUFACTURINGPIGMENT DISPERSIONPatent No. U.S. 7,727,325 B2

    Canon Kabushiki Kaisha hasreceived a patent for a method for man-ufacturing a pigment dispersion, themethod is comprised of mixing asolution in which a pigment is dis-solved in an acid, and a reaction liq-uid that decreases a solubility of thepigment in the solution, in the pres-ence of a dispersant for the pigment,and causing the pigment to precipi-tate, wherein the solution and thereaction liquid are mixed in the pres-ence of the dispersant and a cycliccarbonate.

    USE OF NANOPARTICULATE ORGANICPIGMENTS IN PAINTS AND COATINGSPatent No. U.S. 7,727,625 B2

    PPG Industries has been granteda patent for a flake assemblage com-prised of a plurality of scattering members encapsulated in a resinouspolymer, wherein a difference inrefractive index between the scatter-ing members and the polymer isgreater than about 0.1 and assem-blage has an aspect ratio of about 2to about 250; wherein the scattering members are not comprised of com-posite materials. CW

    Binding agents for rad-cured aqueous paints

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    SMEs look for support from EU

    International Coatings Scene

    20 AUGUST 2010 WWW.COATINGS WORLD.COM

    E uropes sluggish recovery from therecession has put pressure on coat-ings companies and their suppliersto find and develop technologies that willenable them to launch innovative productsto boost their sales revenues.

    For larger companies this can be done

    through mergers and acquisitions (M&As),through product development partnershipswith their customers and suppliers, as wellas through the efforts of their own R&Ddepartments.

    For small and medium enterprises (SMEs)the options are more limited. Already strug-gling with the effects of the economic downturn,many of them cannot afford to finance theirown R&D programs let alone make acquisi-tions. Instead they have to rely on partnerships,either with other companies or increasingly

    through links with research institutes andother organizations in the public sector.

    They can approach banks and venture cap-italists for funds but with many of thesesources money is scarce and expensive afterthe financial crisis.

    Although European governments are cut-ting their own budgets to reduce their debtsfollowing the recession, they seem deter-mined to maintain expenditure on R&D inthe belief that innovation is a major stimulusto growth and creation of jobs.

    The European Union in particular contin-ues to be a major spender on R&D projects,many of which have been specifically tailoredto help SMEs. It is currently in the midst of aseven-year 32 billion ($41 billion) researchprogram that is continuing to launch newR&D schemes.

    The European Commission, the EU execu-tive, has already started work on preparing for another seven-year program starting in2013, which should at least have a similar if not a bigger budget to that of the existing

    one. It will channel resources into bringing new technologies, such as new coatings con-cepts, from the discovery stage through tocommercialization in as many downstreamsectors as possible.

    The EUs research schemes also include, inaddition to SMEs, large multinational play-

    ers. But they have opportunities to makemuch bolder moves of their own to increasetheir knowledge base.

    The recent 3.1 billion takeover by BASF of Cognis AG, a German-based producer of oleo-chemical specialties, was seen as a move by alarge company, which is both a supplier of coatings ingredients and a coatings producer,to acquire biomaterial technologies. In addi-tion to being a manufacturer of biochemicalsand biomaterials for nutrition and personalhealth care products, Cognis is also a leading

    producer of biomaterials and additives forcoatings, particularly waterborne ones.

    BASF regards the acquisition as an oppor-tunity to expand its activities in the jointdevelopment of products. (By purchasing Cognis) a broader and more attractive offer-ing of products and services, combined without R&D expertise, will allow us to becomean even more important partner for jointdevelopment projects with our customers,said John Feldmann, BASF board memberresponsible for performance products.

    One of Cognis biggest customers is HenkelKGaA of Dusseldorf, its former parent whichsold it to private equity investors nine yearsago and whose businesses include surfacetreatments, coatings and adhesives.

    Soon after the announcement of thetakeover, BASF Coatings and Henkel agreedto set up a joint venture in the developmentof innovative corrosion protection solutionsin the automotive industry. Pooling the expe-rience and expertise (of the two companies inautomotive corrosion protection) offers a

    EUROPEBY S EAN MILMO

    EUROPEAN CORRESPONDENT

    [email protected]

    In a post recession environment,SMEsstruggleto findinvestment

    dollars.

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    EUROPEInternational Coatings Scen

    WWW. COATINGS WORLD .COM AUGUST 2010 21

    solid basis for research into a new andefficient technology, said RainerJahn, head of BASF Coatings.

    Large producers of coatings and theirraw materials tend not to set up jointdevelopment alliances with SMEs. Itmakes sense only to do joint develop-ment with key account holders who arebig volume purchasers of our products,said a senior executive at one leading coatings raw materials supplier.

    SMEs need partners for innovationwork in order to share costs andspread risks. Often their only choice isto seek collaboration with one or more

    companies of a similar size.We developed a nano-based antimi-

    crobial coating to proof of concept, butto take it through the remaining stagesto commercialization would have costus at least 2 million ($3 million),mainly because of the expense of con-ducting safety tests, said a managing director of one UK-based SME. We hadto abandon the idea because we couldnot find partners who could afford thesharing of that high cost.

    EU and national public sector fundedschemes, however, offer SMEs theopportunity to participate in joint R&Dprojects with universities, researchinstitutes and other large companiesand to exploit the technologies emerg-ing from them. The EU has allocated 6billion to help SMEs take part in itspresent seven-year program.

    A current 6.9 million project, forexample, on the development of hightemperature-resistant coatings involves

    SMEs from the Czech Republic, Greece,Spain, Italy and Germany. Anotherscheme just started for developing woodcoatings and adhesives with improveddurability and UV-properties hasItalian, UK, German and Swedish SMEsparticipating with bigger players like

    AkzoNobel and Altana of Germany.One of the largest recently com-

    pleted EU-funded coatings projectswhich focused on anti-fouling coat-ings had 31 partners, including

    SMEs, from industries along the sup-ply chain, as well as from universi-ties and research organizations. The

    scheme, called AMBIO, yieldedpatent applications for five novelcoating technologies, 70 scientificpapers and fundamental advancesin the understanding of the influenceof surface nanostructures on theadhesion of fouling organisms.

    Teer Coatings Ltd (TCL), Droitwich,England, which was an SME partici-pant in the project, has as a result of itdeveloped fouling-resistant coatingswhich have been extensively tested by

    AMBIO partners. The company, a spe-cialist in vacuum coatings, whichinvests heavily in R&D, has developeda number of corrosion and scratchresistant and other innovative coat-

    ings in recent years through develop-ment partnerships, some funded bythe UK government.

    We would not have been able tomaintain our high level of R&D with-out the support of collaborations,which has given us access to otherpeoples expertise and to specialistequipment and services, said KevinCooke, TCLs collaborative researchcoordinator.

    In fact TCL, originally a family-owned company, has built up such astrong base of technological knowl-edge that earlier this year it ceased to

    be an SME. It was taken over by MibaGroup, an Austrian engineering com-pany with a high tech coatings busi-ness mainly serving the automobileindustry. CW

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    International Coatings Scene

    B razilian hard board and paint manufac-turer Eucatex is expanding its water-based architectural paint capacity withan estimated $19.7 million new plant in Riberao,in the countrys Northeastern state of

    Pernambuco, with plans to begin producing twomillion liters of paint per year by 2011. In addi-tion to the production facility, the company plansa new distribution center for solvent-based paintat the location, which is about 60 miles from thestate capital of Recife.

    Brazils Northeast is recording nearly dou-ble-digit growth, similar to growth rates inChina. The regions excellent acceptance of Eucatex products, especially paints, (also) ledthe company to conduct a special study onhow to optimize logistics in the region, said

    Marcos Nicolino, Eucatexs director of newbusiness, in a company statement.Pernambuco state is offering tax incentives

    for companies that make new job-creating investments. The Northeast region is one of Brazils poorest. The new Eucatex invest-ments will create 150 direct and indirect jobs.

    Separately, Eucatex also is expanding itsfiberboard business with a new production linein Salto, in Sao Paulo state, where sealants alsowill be produced. The companys Salto paintplant warehouse was expanded in 2008.

    Eucatex, which has been in business for 60years, has over 2,200 employees. A recent survey commissioned by the

    Brazilian construction materials association Abramat, and executed by think tankFundacao Getulio Vargas, in Rio de Janeiro,indicates that construction materials in Brazilshould, in general, experience a 15 percentincrease in sales this year.

    Eucatexs primary business line is fiberboard,which is largely consumed by the door and fur-niture industries. The company also produces a

    variety of fillers and sealants, and paints andcoatings, including acrylics, enamels, latex, var-nishes and waterproofing. Eucatex is a publicly-traded company controlled by the Maluf family;Flavio Maluf is president, and son of politician

    Paulo Maluf.Last year, Eucatex paints and varnisheswere selected as number one in the Best RealEstate Line Product - Economical Paint cate-gory at the Artesp (So Paulo State PaintDealers Association) awards, based on anIbope Inteligncia survey among paint dealersin So Paulo.

    Apart from its Forest Stewardship Council-approved tree plantations, Eucatex is committedto recycling and to reporting its environmentalimpact in annual reports. The company owns

    some 106,000 acres of forest land in Brazil.

    The company emerged from bankruptcy in2009 and posted $120 million in net profits onsales of $375 million, according to financialreports. Total paint sales by the companyamounted to $28 million during first quarter2010, up 30 percent from the prior-year quar-ter, company reports indicate. Eucatexexports to 37 countries. CW

    Eucatex expands water-basedpaint lines in Brail

    Eucatex

    recently

    announced

    investment

    plans for a

    new paint

    manufacturing

    facility.

    LATIN AMERICABY CHARLES W. THURSTON

    LATIN AMERICAN CORRESPONDENT

    [email protected]

    Eucatex continues to invest in its water-basedarchitecturalpaint portflio.

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    New Products

    Sherwin-Williams Polysiloxane 1Kextends maintenance cycles

    Sherwin-Williams has introduced Poly -siloxane 1K, a single-component poly-siloxane finish coat that provides superi-or weathering and chemical resistancecompared to typical polyurethanes,according to the company. Polysiloxane1K is an ideal steel coating choice formaintenance or new constructionapplications in the petrochemical,power generation, marine and gener-al industrial markets. Fast-drying Polysiloxane 1K utilizes a patentedSherwin-Williams resin and cureswith a reaction from atmospherichumidity. It offers low VOCs (

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    New Products

    WWW. COATINGS WORLD .COM AUGUST 2010 25

    designed to protect old or new cedar, pine, spruce or fir, pres-sure-treated lumber and exotic hard woods on decks with aformula that deeply penetrates wood, while achieving uni-

    form tone and outstanding color. Where film-build coatingscan easily peel and scratch, exposing wood to the elements,2-Coat DEC provides water repellency from rain and lasting protection from UV exposure.

    HEMPEL LAUNCHES HEMPASIL NEXUS X-SEAL

    Hempasil Nexus X-Seal is a new tie-coat from Hempel. Thenew coating technology allows shipowners to upgrade ves-sels coated with traditional antifouling to Hempasil X3using only one tie-coat, and without fully blasting the shipshull. The new tie-coat gives shipping companies access tothe fuel-saving and environmental benefits of Hempasil X3,

    even on vessels with conventional antifouling coatings.Nexus X-Seal is Hempels first tie-coat designed specifical-ly to tie silicone topcoats to traditional antifouling coatings.Hempel estimates that the one-coat Nexus X-Seal solutioncan save shipping companies up to five percent in drydock-ing expenses when applying a fouling release coating on topof an existing antifouling coating.

    NEW VERSIONS OF TNEMEC FLUOROPOLYMER TECHNOLOGY OFFER LOW VOCS

    Tnemec Company Inc., has introduced ultra-low VOC ver-sions of its fluoropolymer coating technology. Series 1070V

    Fluoronar with its gloss finish and Series 1071V Fluoronarin a semi-gloss formulation are a complement to Tnemecsexisting line of Fluoronar products. They are new, lower

    VOC versions of the popular Fluoronar fluoropolymer top-coats. Fluoronar coatings are a higher-solids product withthe ability to achieve adequate and consistent film thick-nesses, so they can be can be applied by brush, roll or spray.

    Available in more than 500 colors, the Fluoronar coatingsare well suited for high-profile architectural projectsbecause of their ultra-durable finish. Under certain condi-tions, the coatings may be used to restore aged fluoropoly-mer coil-applied coatings or for original equipment manu-

    facturer (OEM) applications.

    INTERTRONICS INTRODUCESRAPID CURE CONFORMAL COATING

    Intertronics has introduced new Dymax Multi-Cure 987conformal coating which meets the requirements of MIL-1-46058C and IPC-CC-830B. It is specifically formulated forrapid room temperature cure when exposed to UV and/or

    visible light. Any coating in shadowed areas on denselypopulated circuit boards may be cured with heat. Based onDymax Multi-Cure 984-LVUF, the version 987 is designedwith better wetting on circuitry and components. CW

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    26 AUGUST 2010 WWW.COATINGS WORLD.COM

    What do CEOs do when they get towork? After all, theres no one tohold them accountable on a day-to-

    day basis; they can do anything they think isappropriate.

    For some leaders its the days to do list

    they tackle first. Others jump into the cur-rent days firefighting. Or there might not bea plan at all. They just see what pops up.

    Many of the CEOs Ive talked to and workedwith use a version of one of these approaches. Atthe end of the day they may feel they have con-tributed, or wind up exhausted with little to showfor their effort. Theres no consistency in moving a company forward, yet all are dedicated.

    Whats missing is an overall game plan withinwhich the CEOs responsibilities can be executed;a game plan that creates a high probability that

    the companys goals will be achieved.I call this game plan Corporate Governance. It

    contains a series of five connected events: setting strategy; budgeting; operating plans; corporateinitiative; and quarterly reviews.

    The cycle combines planning, forecasting,understanding variances, and a relentless drivefor improvements. Most importantly it demandsthinking and communicating. These are twoleadership activities that arebecoming obsoleteas leaders are more likely to react and transmitmessages instead.

    The cycle is more easily understood by starting with setting strategy even though this occurs inthe second quarter in the graph on the next page.These first three elements of the CorporateGovernance cycle are the planning elements.

    SETTING STRATEGY

    Commonly called strategic planning, this is thetime when each business contemplates itsfuture over a planning timeframe, which is verydifferent depending on the business (high-tech

    2-3 years, manufacturing 4-6 years, power gen-

    eration 10+ years).Traditional strategic thinking includes con-

    templating changes in and reaction to the follow-ing: business environment; markets; competition;technology; and SWOT analysis (strengths,weaknesses, opportunities, threats).

    The leaders of each business need to mergethe internal view from their organization withthe realities from independent research andanalysisthe external viewinto a cogentstory. That story then leads to broad elements of investment in resources, what those resourceswill produce and what the likely impact will beon the business.

    Ultimately, the strategic plan is a roadmapwith the out years shrouded in fog. However,it is the intent of each business and shouldbecome the basis for decision-making.

    The CEOs role in conjunction with the cor-porate staff includes: Establishing the need for strategic planning through communication and referring back to theplan when reviewing proposals for resources; Establishing the schedule so that theprocess is completed on time; Indentifying the environmental frameworkthat the business must live with. For exam-ple, assumptions for inflation, the value of theU.S. dollar, GDP growth rates, governmentintervention, etc.;

    Produce the slide stack or other documen-tation method that must be presented; Create the atmosphere for purposeful cre-ativity in the review sessions; Provide honest feedback to each businessstrategic team; Determine which requested investmentsand resources will be funded/pursued; Communicate the decisions, and their ration-ale, to the business leaders; Communicate the consolidated plan to theboard and obtain approval;

    Communicate the final, approved plan to the

    Corporate governance: A blueprintfor managing a business

    Using the Corporate Governance Cycle to run a more efficientbusiness.

    Business CornerSTRATEGIES & ANALYSISBY IRA S. M ILLER

    CONTRIBUTINGEDITOR

    [email protected]

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    STRATEGIES & ANALYSIS

    Business Corner

    WWW. COATINGS WORLD .COM AUGUST 2010 27

    organization at large, key customers andsuppliers, funding sources, and any othersignificant constituency;

    Consistently refer to the establishedstrategic plan when presented withresource decisions;

    One caution: remember the one thing we know to be true about any plan isthat it is wrong. So be flexible enough toadjust the plan in the face of appropri-ate information and knowledge.

    BUDGETINGThis is an explosion of the strategicplans first year. It has more details,

    project plans, specific timelines anddetailed financials. The CEO should fol-low many of the steps shown above.However, each business results and con-solidated company results will becomethe basis for goals and rewards in thefollowing year. Therefore, the CEO mustbe judicial in applying reasonablestretch targets while protecting the com-pany from over committing.

    OPERATING PLAN

    This year budget planning startedaround July 1st or six months beforethe end of the year. The operating plan,in the first quarter of the next year, iswhere the numbers can be adjusted forknown changes learned in the previoussix months.

    This can be handled in one of twoways. As a final budget where the thirdquarter exercise was the preliminarybudget. This is a fairly relaxed approachwhich indicates a ready willingness to

    change the companys commitment toits owners/shareholders; Or, as anopportunity to make changes onlywhere there is an order-of-magnitudechange in key assumptions from thethird quarter exercise.

    In either case, the operating planbecomes the final budget and basis forthe current years measurements.

    QUARTERLY REVIEWS At the end of each quarter, each business

    reports to the CEO, corporate staff, and

    other business leaderson their progressagainst goals. Re -

    member, these goalsare rooted in the strate-gic plan and explodedinto specific projectsand actions in thebudget/operating plan.This is the status of their business resultsagainst their commit-ment to the company.

    These reviews areusually presented on

    predetermined slideswith a heavy emphasison financial results andanalysis of variancefrom plan. How to getback to plan or exploit market opportu-nities are the hot topics.

    CORPORATE INITIATIVEI ask CEOs to think of corporate ini-tiative in this way: What does theorganization, or leadership, need to

    learn so that the company is preparedfor the future?

    In the late 1970s, with inflation indouble digits, GEs CEO, Reg Jones,decided the companys executives did-nt understand how to manage in aninflationary economy. The entire exec-utive layer was enrolled in a one weekcourse at the companys Crotonvillecampus. It took six months to geteveryone through, but the changes indecision-making were significant and

    beneficial to GEs results. Acquiring skills such as listening or

    coaching could be a corporate initia-tive. The initiative for the current yearshould be announced and rolled out inthe first quarter. That means the selec-tion, design and development mustoccur in the fourth quarter.

    RETROSPECTIVEI started this article by asking: How doyou determine what youre going to do

    when you get to work today?

    My hope is that this corporate gov-ernance model becomes a frameworkfor what you actually do. The fact is,once this is in place and running smoothly, the fire fighting and sur-prises will drop in number and inten-sity. The whole organization will run

    smoother.There is one caution. Getting started

    is not easy. It takes two or three annu-al cycles before the organization fullyembraces and becomes facile with theelements of corporate governance.That means the CEO must be unwa-

    vering in his or her determination toimplement the process and relentlessin communicating the reasons why theprocess will help the company.

    Remaining focused amidst all the

    other pressures, urgent problems andleaving comfort zones is extremelydifficult. The solution is to find some-one to help stay focused. This can bea board member or trusted friend. Or,an outside mentor who has the expe-rience to help through the roughpatches.

    Once this process is in place, betterbusiness results will be achieved withless applied time and less stress. CW

    See Chemarks ad this month on page 16.

    Corporate Governance Cycle

    S o u r c e :

    C h e m a r

    k C o n s u

    l t i n g

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    28 AUGUST 2010 WWW. COATINGS WORLD .COM

    P h o t o : S

    h e r w

    i n - W

    i l l i a m s

    A e r o s p a c e

    T he aircraft coatings industry inthe United States is highly con-solidated with four key suppliers: AkzoNobel, PPG, Deft and Sherwin-Williams. The market was valued atroughly $140 million in 2008, according to Chemark Consulting, and is dominat-ed by the commercial aircraft segment,which accounted for 73.5 percent of themarket. The military and general avia-tion segments accounted for 22.5 percentand five percent respectively.

    Continued economic pressure in theairline industry continues to depressdemand for both original equipment(OE) and maintenance coatings inboth the commercial and general avia-tion segments. The military segmenton the other hand is expanding at ahigher growth rate due to increases indefense spending.

    The commercial airline industry

    operates in a very competitive envi-ronment where margins are razorthin. Any significant fluctuation incosts or revenues can have severeimpacts on profitability, said JohnGriffin, director, AkzoNobel AerospaceCoatings EMEA. In down times, air-lines will often postpone non-criticaloperations, such as repainting air-craft. However, a significant amount of paint is used during required mainte-nance operations, and airlines willrepaint aircraft as part of a rebrand-ing effort to improve the airlinesimage, which often takes place in thedifficult times. So, volumes are lowerthan in previous years, but our airlinecustomers still need our products andservices to operate.

    Corporate and general aviation is thehardest hit segment because the costsassociated with private aircraft are dis-

    cretionary and often the first to be cutin a recession. The defense segment isless volatile due to aircraft mainte-nance requirements and long termfunding plans for new programs, butballooning deficits will impact this seg-ment, said Griffin. Commercial man-ufacturing is relatively strong by his-toric standards, and it looks to continueat current production levels for thenext few years.

    While rising fuel costs and therecession have taken their toll on theairline industry, the aerospace coat-ings market is on the up swing,according to Chris Athanasopoulos,director, international business, Deft,Inc. Our commercial business isimproving with new programs likeBoeing 787, 747-8, Airbus 380, 350 andBombardier C Series airplanes, hesaid. At the same time low-cost air-

    Aerospace Coatings

    The aerospace coatings market continues to face some challengingeconomic conditions. However, a strong military segment and the

    demand for chrome-free technology is driving the market forward.

    B Y T IM W RIGHT

    EDITOR

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    lines continue to grow globally. Also as Asian countries grow their commercialairline industries, it increases theneed for paints, specifically the mar-kets in China and India.

    MRO (maintenance, repair and over-haul) business will improve with theglobal consolidation of major airlines asnew logos are implemented andrepainting becomes necessary, said

    Athanasopoulos. The military segmentremains stable with the production of new airplanes and the repaint pro-grams of existing airplanes.

    Cargo business is also expanding.Airlines and cargo carriers are happywith the increased business, said

    Athanasopoulos. Coatings suppliers areexcited with the increase in coating sales.Boeings new 747-8 cargo airplane islooked at as the future of profitable busi-ness. Private jets are by far the only seg-ment that does not have any good newsto cheer about. The private jet businesswill take the longest time to recover.

    AEROSPACE INDUSTRYIS LOOKING EAST

    While production of aerospace equip-ment is concentrated in North Americaand Europe, demand is forecast to bemuch more diverse over the next fiveyears with roughly one-half of the glob-al demand coming from developing countries.

    This trend has been developing overthe last few decades. North America wasthe predominant producer of commercialaerospace equipment until Airbus em -erged in the 1970s, said Griffin.

    Now maintenance and manufacturing operations continue to migrate to South

    America and Asia to take advantage of lower labor costs. Chinas aerospaceindustry in particular continues to growrapidly in terms of airline operations,maintenance and aircraft production.

    The market for aerospace coatingsmirrors that of the overall aerospacemarket in China, said Griffin. Mostproducts are imported, but this is not asustainable solution for China. Akzo -Nobel is working with Chinese aircraftmanufacturers, Airbus and Boeing toprovide from local sources the high qual-ity and high technology productsrequired by the industry.

    Final assembly lines exist in Chinafor the Embraer 145 and Airbus A-320.Indigenous manufacturing, such as theRJ21 will grow as well, said Griffin.

    AkzoNobel operates many facilities inChina. Currently one of its coatings facil-ities in Suzhou is starting production of aerospace products and is looking toexpand its local product range in thecoming years.

    We will also continue to support theChinese market from our North

    American and European factoriesthrough local distributors, who in addi-tion to keeping inventory, have the abil-ity to blend custom colors for our OEMapproved finishes, said Griffin.

    China is becoming the next majoraerospace market after North Americaand Europe due to their involvement inrecent years in subcontracting for majorOEMs, which has given them a betterunderstanding of the industry needs.With these experiences they have ven-tured out and are now manufacturing commercial and military airplanes, said

    Athanasopoulos. At the same time paintsuppliers to Boeing and Airbus continueto establish manufacturing facilities tobetter service the market. A 10-15 per-cent increase in aerospace coatings busi-

    ness is not out of the question for thenext 10 years.

    Deft is looking to be a player in Chinain the coming years. Presently we arestudying and evaluating the businessenvironment, said Athanasopoulos.Our cutting edge technologies inchrome-free primers and fluorinatedtopcoats will help Chinese manufactur-ers improve production and help theenvironment.

    Beyond China, which is the marketeveryone seems to talk about, Ath -anasopoulos says not to forget the mar-ket in India. The middle class in Indiais burgeoning and its need for air travelis in high demand, he said. A recentmarketing release by Boeing reportedthat India will experience an 8.2 percentannual aircraft sales increase over thenext 20 years, which is anticipated tooutpace China at 7.2 percent. Based onthese projections its estimated thegrowth in aircraft coating sales in Indiawill be equal to or maybe even largerthan China. North American andEuropean OEMs have major invest-ments in India.

    Sherwin-Williams Aerospace re -cently expanded its global presencewith increased distribution support

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    According to Chris Athanasopoulos, director, international business, Deft Inc., the mili- tary aircraft coatings segment continues to perform well. New product development and qualification in chrome-free primers has kept the business going strong, he said.Production of new F-35, F-15, C-130, F-16 and F-18 aircraft, and refurbishment of old and existing aircraft has stabilized the business.

    P h o t o :

    D e

    f t

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    in Asia, Africa and the Middle East. A deal with McGean-Rohco Sing -apore PTE Ltd. in October 2009brought ten new Asian and PacificRim agents to Sherwin- Williams

    Aerospaces dis tribution network,offering coverage and support inBrunei, China, India, Indonesia,Korea, Malaysia, Singapore, Taiwan,Philippines and Thailand.

    Sherwin-Williams European distrib-utor, Paint Services Group, based inSurrey, England, is now offering distri-bution services in the Middle East and

    Africatwo new, active global marketsfor the aerospace market segment.

    CHROME-FREE TECHNOLOGY TAKES OFF

    The aerospace industry today is de -manding greener products from theircoatings suppliers that also reduce cycletimes, improve performance andimprove durabilityultimately helping them to reduce their costs. This is amajor challenge for aircraft coating man-ufacturers, but significant advance-ments have been made to deliver green-

    er, higher performance products.The elimination of chrome from

    primers and the pretreatment has andcontinues to be the challenge that keepsengineers developing new products,said Athanasopoulos. Regulations likeREACH in Europe has brought anotherchallenge to both paint suppliers andairframe manufacturers. Coatings qual-ified to commercial and military specifi-cations need to be reviewed and certi-fied. If they do not meet requirementreformulation becomes necessary, whichthen requires requalification to the spec-ification. This is a major expenditure forboth OEMs and paint manufacturers.

    New coating development for compos-ite surfaces has taken place in the com-mercial segment. Improved exteriordurability topcoats have also found theirplace in the commercial market. Deftwith recent qualification to Boeing BMS10-103, BMS 10-125, BMS 10-126 andBombardier 565-14 is becoming anactive player in the commercial market.

    However, according to Athan -asopoulos, the military has taken thelead in the qualification of chrome-freeprimers and they are looking to replacethe chrome pretreatment.

    Deft, along with other companies, hasdeveloped and is promoting such tech-nologies, he said. Deft is offering a trueself-healing conversion coating, not anadhesion promoter, as a replacement for

    Alodine 1200.Currently, Defts chrome-free sys-

    tempretreatment and primerisbeing tested on the U.S. Airforces F-15and the Norwegian Air Forces F-16.

    As environmental regulations directaerospace coatings technology, Deft hasbeen successful in qualifying chrome-free primers to MIL-PRF-23377 andMIL-PRF-85582 military specifications.

    Our cutting edge technology for com-mercial and military fluorinated topcoatshas been another success story for Deftwith the qualification to Boeing BMS 10-125 and to MIL-PRF-85285 militaryspecifications, said Athanasopoulos.

    AkzoNobel Aerospace Coatings is put-ting significant resource towards elimi-nating chrome from all its products.Utilizing magnesium-based pigmentshas proven, in laboratory testing, to be aseffective as chromates in preventing cor-

    30 AUGUST 2010 WWW. COATINGS WORLD.COM

    SKYscapes is a new basecoat andclearcoat exterior paint systemdeveloped by Sherwin-Williams

    Aerospace. It is designed to deliverfaster processing time, more coloroptions and easier maintenance.This allows aviation MRO (main-tenance, repair and overhaul)facilities and their paint shops toaugment production schedules andturnaround more paint jobs.

    SKYscapes modified polyester top-coat is applied using a basecoat-clearcoat process in which all colorsare applied as a basecoat. After thebasecoat dries, the entire surface of the aircraft is sprayed with aclearcoat finish. Color coat dry timeis approximately two hours, com-pared to six to 10 hours for other sys-tems. This allows shops to applynumerous colors in a single shift andmove the aircraft more quicklythrough the painting cycle.

    The new paint system offers alonger recoat time of up to 72 hours,which means no sanding is requiredbetween coats. Also, baking betweentopcoat layers is not required.

    SKYscapes improved color paletteoffers nearly an infinite selection of consistent colors that hide well andoffer features such as easy-to-applypearl and mica finishes.

    Commercial aircraft can now get abusiness jet finish with a simpler,faster-to-apply product, said J. MarcTaylor, Sherwin-Williams Aerospace

    director of sales. Livery brand imageis improved because planes look bet-ter longer; and easier maintenanceand repair means shops can poten-tially be more profitable and deliverservices more cost effectively.

    Another benefit is that using SKYscapes coatings can poten-tially deliver less overall paintweight. For example, one coat of this new basecoat with its higherpigment loadteamed with aclearcoat finishweighs less thantwo coats of a traditional pig-mented coating. Less weight canlead to fuel savings for airlinesand aircraft owners.

    Sherwin-Wiliams Aerospace launches SKYscapes coating system

    Sherwin-Williams SKYscapes basecoat-clearcoat process boasts two-hour dry time and requires no

    sanding between coats.

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    rosion on high strength aluminumalloys, said Griffin.

    The new technology is not reliant onchrome pretreatments to be effective.

    AkzoNobel expects the technology to beapproved by the U.S. Air Force, underMIL-PRF-32239 in 2010.

    AkzoNobel also recently launched the Aerowave series of waterborne struc-tural coatings. The series includes a cor-rosion inhibiting primer, topcoat andcomposite primer, all approved by

    Airbus and all with a VOC content lessthan 250g/L.

    AkzoNobel has launched the Aerodur3001/3002 basecoat/clearcoat system forcommercial aviation, and the Alumigripbasecoat/clearcoat system for generalaviation.

    Applications in both OEM and main-tenance environments have confirmedthat using a basecoat/clearcoat systemwill reduce process times by 30% whencompared to current paint systems usedfor aircraft exteriors, said Griffin.

    For the general aviation segment, ANAC has launched Alumigrip 4001,recently approved by Cessna, as a dualpurpose primer and sanding surfacer,eliminating one whole step in the exteri-or painting process. This technology isalso being tested in Europe by theNorwegian Air Force, Italian Air Forceand Airbus.

    Sherwin-Williams Aerospace Coatingshas introduce a full line of primers thatare free of chrome and lead hazards.These priming options meet applicatorneeds for commercial, military or gener-al aviation aircraft and meet three keyrequirementsfaster priming, protec-tion of the aircraft substrate and provid-ing key environmental benefits.

    We provide the painter a choice inenvironmentally supportive primers,including our latest Chrome Hazard FreeEpoxy Primer, Epoxy Primer Surfacerand Urethane Primer, said J. MarcTaylor, Sherwin-Williams Aerospacedirector of sales. These new low-VOC,

    two-component, corrosion-inhibitive pro -ducts contain no hexavalent chromium(CR(VI)) and subsequently meet theOccupational Health and Safety Admin -istrations (OSHA) latest standard foroccupation exposure.

    Meeting SAEs Aerospace MaterialSpecification 3095 (AMS 3095), Sherwin-Williams Aerospace Coatings alsolaunched a two-component Wash Primer(CM0484646) designed for pretreatmentof aluminum and provides an alternativepre-treatment option to chemical chro-mates like Alodine and/or Anodized.

    Wash primers have been popularwith European MROs for a while andthey appreciate a cost-effective optionthat provides an effective aluminumpretreatment while meeting their reg-ulatory and safety requirements,said Taylor. We see wash primers likeour new CM0484646 product having similar advantages for use in North

    America and predict they will gain inpopularity. CW

    Ultraviolet A (UVA)-curable coatings are being researchedas an alternative to traditional two-component (2K)polyurethane aerospace topcoats because of their rapidcure rates, low volatile organic compounds (VOCs), low

    volatile hazardous air pollutants (VHAPs) and high per-formance properties.

    Bayer MaterialScience LLC and Deft Inc., one of theleading suppliers of coating systems for the aerospace andindustrial markets, developed UVA-curable coating formu-lations that were evaluated against aerospace standardsfor topcoats. Based on these findings, Todd Williams,industrial post-doctoral researcher, Bayer MaterialScienceLLC, presented Development of UVA-Curable Coatingsfor Aircraft Topcoats at the recent RadTech UV/EB 2010Technology Expo and Conference in Baltimore.

    Conventional coatings in the aerospace market histor-ically have been based upon 2K polyurethane coatingsthat require 72 hours to fully develop their physicalproperties. The development of UVA-curable aerospacecoatings is targeted to significantly decrease refurbish-ing time through greatly reduced curing time.

    According to Williams, UVA-curable coating formula-tions display promising physical properties. A UVA-curableformulation was applied to C-130 and F-16 aircraft as astencil coating and was periodically evaluated for colorchange and gloss retention. After 600 flying hours, the sten-cil coatings on the C-130 had E values comparable to theconventional polyurethane fluoropolymer coatings.

    Aerospace coatings require a compromise of both chem-ical resistance and flexibility while maintaining hard-ness. In this study,