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INDIA’S FIRST MAGAZINE FOR THE AUTOMOTIVE AFTERMARKET Vol. 2 No. 6 December 2012 www.afmonline.com 52 Pages `50 Brought to you by Auto Monitor Scan this code on your smart phone to visit www.afmonline.in Focus: Alloy wheel buying trends Special Report: CarZ plans by 2018 Vendors want dealers to expand capacity. What is the downside? 20 rowth roping G for 16 28

Aftermarket - December 2012

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Page 1: Aftermarket - December 2012

I N D I A ’ S F I R S T M A G A Z I N E F O R T H E A U T O M O T I V E A F T E R M A R K E T

Vol. 2 No. 6 December 2012 www.afmonline.com 52 Pages `50

Brought to you byBrought to you by Auto Monitor

Scan this code onyour smart phoneto visit www.afmonline.in

Focus: Alloy wheel buying trends

Special Report:CarZ plans by 2018

Vendors want dealers to expand capacity. What is the downside? 20

rowthropingG for

16

28

Page 2: Aftermarket - December 2012
Page 3: Aftermarket - December 2012
Page 4: Aftermarket - December 2012
Page 5: Aftermarket - December 2012

DECEMBER 2012 AFTERMARKET 5

Room For Growth

EDITORIAL

DEALERS always appreciate a growing model portfolio and increase in footfalls. It spells good news for his business, and enables him to offer customers a wider portfolio.

But unlike buying mobile phones or a consumer durable, a potential car buyer likes the idea of checking out other models at a showroom. This can be a tricky proposition. Because this means that dealers with large showrooms are the only ones who can entertain customers and satisfy their curiosity.

The question also arises: Should he invest in a big showroom in a prominent locality at a high cost? Or should he set up a 4S on the outskirts of a city and hope for footfalls? More pertinently, is a showroom ever sufficient for a model portfolio of a brand in a growing automotive market like India?

Despite the strife, dealers of cars across different price points and segments are investing in large-sized showrooms in anticipation of an increase in models and variants. A typical business plan for a dealership business could be five to ten years, and the car market in about ten years down the line is likely to be different from what it is now. But there are the hurdles: In bigger cities, costs of real estate are spiralling thus making expansive and conducive locations for newer brands sparse.

The uncertainty of committing major investments in a showroom is compounded by the rapidly growing model portfolio and customers’ expectations. Conforming to the benchmarks of an OEM in terms of ambience, feel and experience at a dealership can also be a tough proposition. We look at some of these issues faced by a dealer in our cover story this month.

We have also sought to provide a behind-the-scenes look at the alloy wheels market and fac-tors that have kept the market unorganised and fragmented for so long.

Comments can be sent to [email protected]

Page 6: Aftermarket - December 2012
Page 7: Aftermarket - December 2012

DECEMBER 2012 AFTERMARKET 7

NEWS

FOCUS

SPECIAL REPORT SPECIAL REPORT

COVER STORY

CONTENTS

10 JD Power survey finds few fuel consumption issues

12 Tech adoption increasing in logistics: F&S

13 BMW’s Deutsche Motoren opens in Faridabad

14 Bridgestone to enter two-wheeler segment

16 The thrill of manufacturing seems to be leaving alloy wheel dealers. They prefer to outsource.

26 VW has entered the used car business with the launch of Das WeltAuto.

28 CarZ looking to be a pan India player, receives venture fund backing.

20

16

26 28

20 Groping For Growth: Growing vehicle line-up and demand to keep up with international standards requires expansive dealership setups despite skimpy margins and alarming realty costs.

I N D I A ’ S F I R S T M A G A Z I N E F O R T H E A U T O M O T I V E A F T E R M A R K E T

Vol. 2 No. 5 December 2012 www.afmonline.com 52 Pages `50

Brought to you byBrought to you by Auto Monitor

Scan this code onyour smart phoneto visit www.afmonline.in

Focus: Alloy wheel buying trends

Special Report:CarZ plans by 2018

Vendors want dealers to expand capacity. What is the downside? 20

rowthropingG for

16

28

Cover Illustration: Chaitanya Surpur

Cover Design: Mahesh Talkar

NEWS 10

13

12

14

Page 8: Aftermarket - December 2012
Page 9: Aftermarket - December 2012

DECEMBER 2012 AFTERMARKET 9

Publishing

Printed by Mohan Gajria and published by Lakshmi Narasimhan on behalf of Network18.

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AUTO MONITOR is registered with the Registrar of Newspapers of India under No. 67827/98. Network18 does not take any responsibility for loss or damage incurred or suffered by any subscriber of this magazine as a result of his/her accepting any invitation/offer published in this edition.

*Ownership of this magazine stands transferred from Infomedia18 Ltd (Infomedia18) to Network18 Media & Investments Ltd (Network18) in pursuance of the scheme of arrangement between Network18 and Infomedia18 and their respective shareholders and creditors, as approved by the Hon’ble High Court of Delhi and the necessary approval of Ministry of Information and Broadcasting is being obtained.

Views and opinions expressed in this magazine are not necessarily those of Network18 Media & Investments Ltd (Network18)*, its publisher and/or editors. We at Network18 do our best to verify the information published but do not take any responsibility for the absolute accuracy of the information. Network18 does not accept the responsibility for any investment or other decision taken by readers on the basis of information provided herein. Network18 does not take responsibility for returning unsolicited material sent without due postal stamps for return postage. No part of this magazine can be reproduced without the prior written permission of the publisher. Network18 reserves the right to use the information published herein in any manner whatsoever.

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Page 10: Aftermarket - December 2012

10 AFTERMARKET DECEMBER 2012

NEWS

WHILE the incidence of initial quality

problems reported by new-vehicle

owners in India is slightly higher in 2012

than in 2011, the incidence of problems

related to excessive fuel consumption has

significantly declined during the past

five years, according to the JD Power

Asia Pacific 2012 India Initial Quality

Study (IQS) released recently.

The study measures problems owners

experience with their new vehicle during

the first two to six months of ownership

and examines more than 200 problem

symptoms covering eight vehicle

categories (listed in order of frequency

of reported problems): engine and

transmission; vehicle exterior; driving

experience; HVAC; features, controls

and displays; vehicle interior; seats; and

audio, entertainment and navigation. All

problems are summarised as the number of

problems per 100 vehicles. Lower PP100

scores indicate a lower rate of problem

incidence and higher initial quality.

Overall initial quality in India averages

120 PP100 in 2012, which is a slight

increase from 119 PP100 in 2011. The

number of owner-reported initial quality

problems has remained largely unchanged

across all categories from 2011.

There has been a significant reduction

of 23 percent in the incidence of

problems related to excessive fuel

consumption during the past five years,

which indicates that automakers in

India are producing more fuel-efficient

vehicles. Vehicle owners report fuel

economy figures in 2012 that are 10

percent higher than in 2008.

However, the study also finds a gap

between the promise of fuel efficiency

made during the purchase process and

the actual fuel efficiency experienced

by owners. In 2012, 67 percent of new-

vehicle owners report that their vehicle’s

fuel efficiency was less than what their

salesperson communicated to them

during the purchase process, an increase

of five percentage point since 2008.

“Historically, fuel efficiency has

been one of the key drivers of model

consideration and purchase in India,”

said Mohit Arora, Executive Director,

JD Power Asia Pacific, Singapore.

“The reduction in fuel consumption-

related problems is a result of both the

advancements in engine technology and

the adoption of smaller engine capacities

in the Indian automotive industry. The

effectiveness of these initiatives is clearly

visible via fewer owner-reported problems

with excessive fuel consumption.”

Honda and Toyota each have two

models that rank highest in their

respective segments. Honda City ranks

highest in the midsize segment for a

tenth consecutive year, while the newly

launched Honda Brio ranks highest

in the premium compact car segment.

The Toyota Innova ranks highest in

the MUV/ MPV segment for a sixth

consecutive year and the Toyota Fortuner

ranks highest in the SUV segment.

“Fuel efficiency perceptions remain

an area that the industry still needs to

work on,” said Arora. “As technological

advancements make vehicles more

sophisticated, clearer communication

during the purchase process will help

set more realistic owner expectations

on product performance. It would be

prudent for automakers and their dealer

networks to continue efforts to bridge

the gap between expectations and reality

on product performance.”

The study finds that vehicle owner

expectations of the incidence of quality

issues they may experience have a strong

bearing on model advocacy. Among

vehicle owners who experience more

problems than expected, 38 percent say

they “definitely would” recommend their

model, compared with 73 percent among

those who experience fewer problems

than expected.

The study is based on evaluations from

8,688 owners who purchased vehicle

between November 2011 and July 2012.

The study includes 94 models and was

fielded from May to September 2012 in

25 cities across India.

JD Power Asia Pacific report says fewer fuel consumption-related problems are reported.

Energy to pare

Page 11: Aftermarket - December 2012
Page 12: Aftermarket - December 2012

12 AFTERMARKET DECEMBER 2012

NEWS

VALVOLINE Cummins Ltd has

kicked off Valvoline Lube Station at the

Cummins Sales and Service Technology

Centre in Pune. The training centre

has been set up to enhance skill sets

and knowledge base of engineers and

technicians about the lubricants field.

The training covering multiple

aspects of the lubricants field such as

engine lubrication and maintenance

will help the engineers in gaining a

competitive edge in the marketplace.

The company is expecting to train

approximately 2,000 Cummins

engineers and technicians per year at

the centre.

“The new training centre will be a

benchmark for higher standards of

technical knowledge in the market.

This knowledge will enable us to

provide our partners with additional

innovative solutions, tools and products

to improve business results. Through

this project, Cummins and Valvoline

are once again partnering to provide

valuable solutions for their customers,”

said Sandeep Khosla, CEO, Valvoline

Cummins Ltd.

The Valvoline Lube Station has an

exhibit hall which will display Valvoline's

product range along with information

boards which will display details of

lubricated engine models. The training

centre will also feature interactive

information kiosks. The company will

provide the facilities and guides for

the training along with an exhaustive

training module including aspects like

engine oil specifications to additives and

their function.

FROST & SULLIVAN’S Strategic

Analysis of Logistics Technology Usage

Trends in India, finds that about 72

percent of companies in key end-user

industries of logistics services use at

least one logistics technology, ranging

from a basic technology like bar coding

to an advanced technology like radio

frequency identification (RFID).

“Among all logistics technologies, 89

percent of end-users industries perceive

enterprise resource planning systems

as the most effective technology and

bar coding comes in a close second

at 88 percent,” said Frost & Sullivan’s

Transportation & Logistics Program

Manager, Srinath Manda.

End users of logistic services in India

ranked time (94 percent) and cost saving

(90 percent) as the top two reasons for

using logistics technologies. They select

their technology service provider based

on the three main criteria of - match

with industry needs, reputation, and cost

of technology.

Only a quarter of the current non-

users of logistics technologies intend

to use them in the near future. Among

these prospective users, Transportation

Management System (TMS) emerged

the most popular choice with 27 percent

of responders declaring that they are

likely to purchase this technology.

However, several end users claim that

TSPs fail to meet the desired levels in

the areas of customisation, integration

of the entire end-user supply chain with

the solution, ease of upgrades, and post-

implementation support.

To resolve these issues, TSPs are needed

to rework on their product development

and customer satisfaction approach to

provide well-defined yet customised

solutions, which are easily upgradable,

according to F&S survey.

“TSPs also need to offer/implement

solutions that integrate multiple

functions/departments involved in the

supply chain of a client organization,

thereby creating a seamless flow of

information and communication

management for clients. Apart from

these, the solution providers need to

improve their commitment levels to

existing customers through regular

follow-up and support services,” noted

Manda.

Valvoline Cummins kicks off Pune training centre

Tech adoption rising in logistics: F&S Survey

Page 13: Aftermarket - December 2012

DECEMBER 2012 AFTERMARKET 13

NEWS

BMW India has kicked off Deutsche

Motoren, one of the largest showrooms

of BMW Group in India, at Faridabad.

The dealership owned and managed by

Yadur Kapur is spread over 130,000 sq ft.

The 4S facility has a premium showroom

integrated with an advanced after-sales

service facility featuring sales, service,

spare parts and business systems to

ensure that customers receive the best-

in-class pre- and post-sales ownership

experience.

The design of the showroom is based

upon Reception at the Car (RATC)

and Urban Street Display concept

which is a signature BMW layout with

a consultation lounge, sales and after-

sales desk close to the display area. The

showroom can display up to 13 cars and

the workshop is equipped with 92 bays

that can attend and service up to 350

cars per day. Deutsche Motoren employs

around 75 people.

“With the launch of Deutsche

Motoren Faridabad, BMW India has

set another benchmark in luxury car

retail in India. Due to its vast capacity

and processes, Deutsche Motoren

Faridabad will offer supreme pre- and

post-sales service to BMW customers,”

said Philipp von Sahr, President, BMW

Group India.

“The launch of our facility in Faridabad

is towards strengthening the foundation

of our relationship with BMW Group,”

said Yadur Kapur, Managing Director,

Deutsche Motoren.

The showroom can display up to 13 cars and the workshop is

equipped with 92 bays that can attend and

service up to 350 cars per day.

BMW’s Deutsche Motoren opens in Faridabad

Deutsche Motoren Faridabad facility.

Philipp von Sahr, President, BMW Group India at the launch.

Page 14: Aftermarket - December 2012

14 AFTERMARKET DECEMBER 2012

NEWS

BRIDGESTONE India is evaluating

entry in the two wheeler tyre market in

the long term. Probably it is the high

volumes and continuous growth in this

segment that has lured the manufacturer.

The company already manufactures tyres

for two wheeler outside India, which are

deployed for higher capacity motorcycles

and non-nylon based.

“We look forward to enter the huge

and prospective two wheeler market

in India. We are studying the Indian

market and hope to come up with

solutions accordingly,” said H Tanigawa,

Managing Director, Bridgestone India

Pvt Ltd.

According to Tanigawa, currently

none of Bridgestone India’s (BIPL)

facilities can support manufacturing

of two wheeler tyres and the company

has no intention to import two wheeler

tyres owing to the high import duties.

The company is however focusing on

increasing sales outlets in rural India

like its competitors. Tanigawa added,

“So far, our strategy is to first set up

sales shops in rural India and smaller

cities with a friendly staff and better

services. We want to offer a compelling

solution that will satisfy customers

to buy Bridgestone tyres, even at a

relatively premium price.” He also

hinted at manufacturing tyres for the

agricultural market.

Capacity ExpansionBridgestone has invested `2,600

crore in its Pune plant that has an

installed capacity of 30,000 tyres per day.

Bridgestone is looking to manufacture

10,000 tyres in this plant from January

2013 and will increase the capacity so as

to reduce imports. The Pune plant will

cater to the replacement market as well

the OEMs while the company’s second

plant in Indore with a production of

15,000 tyres per day will cater to the

commercial vehicles market. Speaking

on imports and demand, Tanigawa

added, “We are expanding our capacity

to cater to different market segments.

When the new plant is fully operational

then we can think of stopping imports.”

Tanigawa said that Bridgestone

wants to cut down exports to zero

within five years’ time and will consider

more investment only when demand

increases. The company currently churns

out around 450,000 tyres from its two

plants, and sees a demand of around two

million tyres per month. With imports

accounting for more than 75 percent of

the demand, Bridgestone has set its focus

on reducing the company’s imports by

utilising its plants to their maximum.

Nabeel A Khan & Jagdev Kalsi

Bridgestone to enter two wheeler segment

H Tanigawa, MD, Bridgestone India Phot

ogra

ph: J

agde

v K

alsi

Bridgestone wants to cut down exports to zero

within five years’ time and will consider more investment only when

demand increases.

Page 15: Aftermarket - December 2012
Page 16: Aftermarket - December 2012

16 AFTERMARKET DECEMBER 2012

FOCUS

FOR a long time, it was not unusual

for alloy wheel buyers to shun buying

from China or Taiwan. But over the

years, Indian companies have realised

that it would be folly to make a product

that would ultimately cost more than an

outsourced readymade one. Considering

that these large markets also offer a wider

design portfolio, not to mention at lower

prices (and often the main attraction), it

helps to speak with companies based there.

An increasing number of aftermarket

alloy wheel buyers now prefer buying

cheaper alloy wheels over established

brands like Neo Wheels. Buyers are

lured towards imported China or Taiwan

made alloy wheels not only because of

their lower prices as those sold by local

manufacturers, but also because it offers a

variety of designs.

It is also not surprising to learn that

there could be instances when the

cost of buying alloys from China and

selling them here is more feasible than

designing and manufacturing them

locally. Chinese manufacturers have

the required infrastructure to churn

out new designs quite regularly, and at

lower labour costs. This has prompted

Neo Wheels, to occasionally order a

batch of alloys from China despite its

large base in India.

Aftermarket’s question to Neo Wheels

about its activity of importing wheels

and selling them under its own brand,

elicited the following response: “We

manufacture a large part of our product

range at our plant. But at times we do

import from China. However, it is

limited to few models.” The official

refused to divulge the number of models

imported from China.

Dealers say that Onyx, an imported

alloy wheel brand, is currently the hot

favourite among aftermarket alloy wheel

buyers. They say the brand provides a

year’s manufacturing warranty and bill

for every purchase. In case of defects or

The thrill of manufacturing seems to be leaving alloy wheel dealers. They prefer to outsource.

You make, we mark

Phot

ogra

phs:

Var

un A

ncha

n

Pradeb Biswas

Page 17: Aftermarket - December 2012

DECEMBER 2012 AFTERMARKET 17

FOCUS

complaints, Onyx provides a replacement.

What is more, the China made alloy

wheels are known conform to European

and Japanese safety standards which are

tougher than the ARAI standards.

“The availability of attractive alloy

wheels at lower prices are attracting

buyers towards Chinese manufacturers.

The bill of purchase also works as an

advantage. Buyers are basically looking

for the best design at the best price. And

the Chinese are capable of catering to this

requirement,” said Sunny Sethi, Owner,

Sunny’s Car Ramp, an alloy wheel dealer

based in Mumbai.

Speaking about its increasing share in

the alloy wheel market, Onyx Wheels

International Co, Omi Paraswani

said, “The aftermarket industry would

roughly comprise 50,000 customers a

month. We contribute to around 10-

12 percent of that. Since the launch of

Onyx in end 2010, we have registered

100 percent growth year-on-year. We

pride ourselves that we offer billing

on every transaction and refuse to deal

in cash transactions.” Onyx has a pan

India presence comprising more than 80

dealers.

Manpreet Anand, Owner, Anand

Tyres, a dealer based in Mumbai for over

sixteen years, says, “Majority of buyers

look for an attractive design with only a

mere handful going in for an established

brand. China made alloy wheels has been

a parallel industry for years. Their products

are available in India for over 10 years

and there are few customer complaints.”

Most buyers come in expecting alloys will

cost them heavy, but are surprised at the

low prices of the Chinese brands, he adds.

Alloy wheel dealers claim that till a

few years back aftermarket buyers largely

preferred Neo wheels. They were the only

aftermarket alloy wheels available with a

manufacturing warranty and a valid bill

on purchase. They were a popular choice

among buyers as they are manufactured

and designed locally. In case buyers were

sold a damaged product, Neo offered

replacing it free of cost. They even

conform to the safety standards of ARAI

(Automotive Research Association of

India).

This tilted the alloy wheel aftermarket

massively in Neo Wheel’s favour. In

those days, imported alloy wheels were

sold without bill, warranty and available

only in a set of either four or five. In

case an alloy suffered damage, dealers

would not sell a single unit to buyers.

These factors acted as a deterrent. But

the importers of Onyx alloy wheels have

upped their ante of late. According to

established alloy wheel dealers this is

giving Neo tough competition.

“The Chinese alloy wheel

manufacturing factories are huge, spread

over a vast area and have the required

infrastructure, machinery and labour. Of

the alloy wheels manufactured globally,

China controls about 80 percent of the

market. That bars them from playing

around with quality. All the China made

alloy wheels conform to the European

(TUV homologation) and Japanese

safety standards which are much

superior to Indian standards. Most of the

factories have tie-ups with OE’s because

they cannot run their factory solely on

aftermarket revenues. So first they try to

tie-up 60-70 percent of their production

with the OE plants,” said Paraswani

“All the alloy wheels are manufactured

at state-of-the-art heavy duty industries.

They are tested for air leakage and

bending so these industries maintain

specifications as per global standards. We

offer a lot of new designs and sometimes

designs are introduced every month. We

also have a few retail outlets which lets

us know the market sentiment, current

customers requirements, and we try to

react to them accordingly,” he added.

Asked if buyers favour cheaper Chinese

Omi Paraswami, CEO, Onyx

Chinese manufacturers have the required infrastructure to churn out new designs quite regularly, and at lower labour costs.

Page 18: Aftermarket - December 2012

18 AFTERMARKET DECEMBER 2012

FOCUS

made alloys, Baldeep Singh, Assistant

Manager, Marketing and Sales, Neo

Wheels, said, “We communicate with our

dealers and distributors. Educated buyers

prefer Neo wheels. Only those buyers

seeking low cost products would buy

Chinese made alloy wheels. We also offer

lifetime warranty for any manufacturing

related defects.”

Disagreeing with the dealer support for

Chinese brands, Singh said, “We monitor

demand for vehicles and sales of new

vehicles in the market and accordingly

introduce designs or modify existing ones.

We have specially launched an alloy wheel

for the Renault Duster given its increasing

popularity among SUV buyers. We

also offer around 60 designs in different

finishes like black, silver, hyper silver,

white finish and chrome plating.”

Eye surgeon Dr Sandesh Rathod, adds

his experience saying: “Earlier I had a

Logan which I fitted with Aura wheels,

because at that time they were the only

ones available with a warranty. I prefer

to stay away from imported alloy wheels

owing to the lack of warranty and bills.

Now I own a Mahindra XUV500 and have

bought ONYX alloy wheels, and mainly

because it looks good. They also comply

with international safety standards.”

Speaking about current buyer trends,

Sethi said, “The aftermarket alloy wheel

buyers in Mumbai prefer the sober

products to bling or snazzy stuff. Demand

for chrome wheels come mainly from

North market. In Mumbai, owing to the

proximity to the sea they do not last. The

trend of coloured alloy wheels has also

died. Now people prefer black or silver. The

South markets prefer buying only with bill

and is more into branded and high end

alloys. The North market buys mostly on

cash and brand preference is not high.”

The alloy wheel market in India

kicked off with Hindalco inaugurating

an alloy wheel manufacturing facility.

They launched locally manufactured

alloy wheels under the brand name

‘Aura’. It was a popular choice among

the aftermarket buyers. Launched in

2002, the company claimed to have sold

58,500 Aura alloy wheels within the first

year. However the factory shut down in

2009 with news reports claiming it was

no longer economically viable for them

to manufacture alloy wheels. This created

a sudden void in the market which was

filled up Neo wheels.

Alloy wheel dealers claim that the price

difference between attractive designs

and year-long valid warranty are the

reason why customers prefer China make

alloys over Neo wheels. They say unless

Neo expands production capacity and

introduces new designs at competitive

prices, it will get difficult for them to

control their rein over the market. But

with rising labour and infrastructure

costs it will be difficult for Neo to match

up to Chinese competitors.

Thus to keep costs low, even Neo is

understood to occasionally resort to

importing Chinese alloy wheels and

selling them under their brand name. As

the fit and finish levels of both China

make alloys and locally manufactured Neo

wheels are same, buyers can’t distinguish

between them without a brand sticker.

“The aftermarket alloy wheel buyers in Mumbai prefer the sober products to bling or snazzy stuff.

Demand for chrome wheels come mainly from North market. In Mumbai,

owing to the proximity to the sea they do not

last. The trend of coloured alloy wheels has also died” - Sunny Sethi of

Sunny’s Car Ramp

Alloy wheel dealers claim that the price difference, attractive designs and year-long warranty are the reason why customers prefer Chinese brands over local ones.

Page 19: Aftermarket - December 2012
Page 20: Aftermarket - December 2012

20 AFTERMARKET DECEMBER 2012

COVER STORY

20

Growing vehicle line-up and demand to keep up with international standards requires expansive dealership setups. And all this notwithstanding skimpy margins and alarming realty costs.

COVER STORY

AFTERMARKET DECEMBER 2012

rowthroping forG

Page 21: Aftermarket - December 2012

DECEMBER 2012 AFTERMARKET 21

COVER STORY

AT a time when the pedestrian may

complain about the increasing number

of cars on the road, he has little idea

what’s working behind the scenes.

Unbeknownst to a lot of people, car

manufacturers are planning a slew of

more models in anticipation of a surging

demand and better market conditions.

And it is demanding that its dealers keep

up with the pace.

So slowly but subtly, automobile

dealership industry in India has begun

going through a structural change.

Retail outlets are already giving way to

auto boutiques and large 4S facilities.

This may hold true for luxury carmakers

keen that their retail dealerships match

global standards, but in the case of

mass players like Maruti Suzuki and

Hyundai it is imperative because they

have a large portfolio of cars to display.

So a dealer, whether selling luxury car or

mass segment ones, is left with only one

option, and that is to expand. It is also

necessary that he executes this, and does

not let the high cost of real estate or the

skimpy margins deter him.

From a dealer’s perspective, the idea

behind the infrastructure growth policy

previously adopted was to set up a

network of dealerships. However, with

increasing property rates and relatively

lower margins, a lot of dealers began

looking out for alternative methods to

expand. Nikunj Sanghi, Past President,

FADA and an authorised M&M car

dealer in Alwar, says, “Automobile

dealerships are placed in prime locations

and realty price in such places are

exorbitant. Opening a dealership does

not call for small investment.”

Prem Bagga, Managing Director,

Bagga Link Motors (a Maruti Suzuki

dealer), who recently invested in a

new dealership in a posh South Delhi

region, says, “It takes a lot of time

these days to achieve an equilibrium

stage after opening a dealership and

some more time after that for things

to get better.”

Every year, the Indian automobile

21

Jagdev Kalsi

Dealers not only vie to grow financially, but also in terms of infrastructure

to keep pace with the onslaught of new cars and impending global players already in the market and more expected to come in.

High-end car manufacturers expect dealers to cater with larger areas anticipating a surge in models.

Page 22: Aftermarket - December 2012

22 AFTERMARKET DECEMBER 2012

COVER STORY

retail industry sells at least lakh vehicles

more than the previous year. With

almost 24 carmakers retailing more

than 130 different vehicles (with at

least two variants) in various segments,

the numbers are staggering for almost

2,000 passenger vehicle dealerships that

exist in the country to manage such

growth. In 2010-11, total passenger

vehicle domestic sales stood at 2,618,072

units (Source: SIAM), which relates to

an average of 1,309 passenger cars per

dealership per year. It is then natural that

dealers not only vie to grow financially,

but also in terms of infrastructure to keep

pace with the onslaught of new cars and

impending global players already in the

market and more expected to come in.

Exploring limitsThe entry of global automobile

manufacturers in the country has had

a deep impact on the automobile retail

industry. More and more global OEMs

are particular about their retail outlets

as Ravi Talwar, Chairman, T&T

Motors Limited (dealer for Mercedes

Benz passenger vehicles in Delhi), says,

“Manufacturers are particular about the

ambience and infrastructure that dealers

can provide and ensure that they veer

towards it. They are keen that dealerships

match their global standards.” Talwar, in

order to match up to standards set by

the manufacturer has even imported the

marble and furniture from Germany for

his recently opened dealership in West

Delhi.

While insisting on reaching global

standards for dealers is a practice

initiated by OEMs, dealers on their

part have begun to opt for a ‘one-

time-investment’ policy. Yadur

Kapur, Managing Director, Deutsche

Motoren, after opening BMW’s largest

dealership in Faridabad, says, “A large

facility such as this with 92 service bays

that can service about 350 cars per day

has been made keeping in mind future

sales and service requirements and

market growth.”

Philipp von Sahr, President, BMW

Group India, says, “A dealership this

big not only speaks volumes of the

dealer’s faith in the brand but his

preparation for the future. With such

a big facility, he now doesn’t need to

think about investments for the next five

to ten years.” Sahr recently inaugurated

BMW’s dealership, Deutsche Motoren,

in Faridabad spread over 130,000 sq ft.

Justifying the fact that luxury brands

need expansive showrooms, Nikunj

Sanghi adds, “Cars from premium

brands like Mercedes Benz, BMW and

Audi are really big, and have a wide range

as well. To do justice to them sufficiently

and equally, we do need space.”

While showroom grandeur might be

a prestige issue for luxury carmakers,

large real estate becomes a necessity

for manufacturers with wide range

of vehicles like Maruti Suzuki and

Hyundai. Therefore the sizeable

dealerships aren’t just restricted to

luxury carmakers only. Mass segment

leader Maruti Suzuki also has a brand

center to its name in Delhi. “Primary

reason for opening large dealerships in

terms of infrastructure is to display the

entire range of vehicles for customers

of all segments,” says Sanghi in

reference to large dealerships for mass

manufacturers. With almost all the

manufacturers launching new cars and

their variants in quick succession it also

becomes necessary for a dealership to

grow in size as a Delhi-based Honda

dealer explains, “Now that Honda has

plans to come up with a couple of cars

soon, we are also planning in advance

to accommodate new models.” He

however believes that just an increase in

sales numbers is not a prime criterion

for expansion, but maintains that the

dealership growth pattern remains

similar to the overall industry’s growth

rate. However, almost all the dealers

believe that the practice is descending

upon the tier-II and tier-III cities as

well and it develops brand recognition

COVER STORY

While insisting on reaching global

standards for dealers is a practice initiated by OEMs, dealers on

their part have begun to opt for a ‘one-time-

investment’ policy.

Page 23: Aftermarket - December 2012

DECEMBER 2012 AFTERMARKET 23

COVER STORY

and presence throughout the country.

Another solution to the large realty

investment issue, especially for dealers

retailing in mass segment who get lesser

margins per car in comparison to luxury

automobile dealers, is vertical expansion.

Rather than horizontally swelling their

dealership envelope, it puts lesser toll

on their pockets and still allows them

with a fair share of breathing space for

their portfolio line-up. A fine example

of vertical expansion is displayed by

Asian Motors, a Mitsubishi Motors

dealership in Moti Nagar region of

Delhi, who have been successfully

running the sales department of their

dealership from first floor since the past

10-12 years. Arshad Jamal, President,

Asian Motors, who also has another

Mitsubishi dealership in NCR says,

“Its been 10-12 years since we’ve been

operating from the first level and it

hardly makes any difference to the sales

numbers.” While expanding vertically

doesn’t give retailers an option to

showcase the complete range at the first

sight, a Delhi-based Maruti Suzuki

dealer believes that what matters is the

walk-in and once a customer enters their

premises, it doesn’t matter whether car

is displayed on the ground floor or not.

“The expansive network and large

dealerships are an OEM driven

practice,” says Abdul Majeed, Partner

(Automotive), PriceWaterhousecooper,

agreeing to the voices that are emerging

from various dealers in the automotive

fraternity. Large investment and low

margins remain a constant worry for

dealers. Majeed states that OEMs do

help dealers by giving discounts and

marketing practices. Another dealer

on the condition of anonymity said,

“At times the growth rate is good but

automobile manufacturers intentionally

place their different dealers in close

proximity in prime selling locations for

the dual benefit of getting a larger pie

from the market as well as accelerating

their own growth rate. However, it

divides the dealers’ sales.” While 2012-

13 has not been as promising for the

automobile industry as one would have

liked, this is one sector that is expected

to grow further as Abdul Majeed

adds, “The automobile retail business

network as well as scale will continue

to expand in the same manner in future

with larger retail outlets coming in.”

In support of his opinion, the Honda

dealer from Delhi rightly said, “If I

have to be a part of this growth story,

I’ll have to expand, market grows every

year, so will my sales.”

As the four-wheeler market keeps

upbeat on expansion and diversification,

two-wheeler industry actually attracts

masses and that too from all walks

of life. While there has been a mixed

response towards expansion and large

investment in two-wheeler dealership

business, Abdul Majeed believes,

“Two-wheeler market is also growing

in tier-II as well as tier-III cities

and will be charting the same path

as four-wheeler dealerships in near

future.” He further adds, “Automobile

manufacturers these days are coming up

with quality products and they need to

be communicated by quality after-sales

and customer support service.”

“Automobile dealerships are usually placed at

prime locations and realty price at such places are exorbitant. Opening a

dealership does not call for small investment.”

-- Nikunj Sanghi, Past President, FADA and an

authorised M&M car dealer in Alwar.

Vertical expansion offers little room to showcase cars at the first instant.

Page 24: Aftermarket - December 2012

24 AFTERMARKET DECEMBER 2012

TECHNOLOGY

EACH year throughout the world, up to

22 million tons of rubber are processed

and a large portion of it goes into the

production of vehicle tyres. Once the

products reach the end of their useful life,

they land in the incinerator. In the best

case, the waste rubber is recycled into

secondary products. Ground to powder,

the rubber residues can be found, for

example, in the floor coverings used at

sports arenas and playgrounds, and in

doormats. But until now, the appropriate

techniques for producing high-quality

materials from these recyclables did

not exist. Researchers at the Fraunhofer

Institute for Environmental, Safety

and Energy Technology UMSICHT

in Oberhausen have now succeeded

in optimizing the recycling of rubber

waste materials. They have developed

a material that can be processed into

high-quality products, like wheel and

splashguard covers, handles, knobs and

steerable castors.

The new plastic compounds are

called elastomer powder modified

thermoplastics or EPMT. They

comprise rubber residues crushed into

elastomer powder that are blended with

thermoplastics. “In the first step, the

rubber residues – that can be meter-long

rubber pieces are granulated to three-

millimeter large particles. The particles

are cooled with liquid nitrogen and then

ground into elastomeric powders. This is

then conducted to the melt-mix process

with thermoplastics and additives. Here

we use, for example, polypropylene as

a thermoplastic material,” Dr. Holger

Wack, scientist at UMSICHT, said.

Working jointly with his colleagues

Damian Hintemann and Nina Kloster,

the trio collaborate on the “EXIST

Research Transfer” project.

Variable material propertiesThe compound stands out from

a number of different perspectives:

The crushing of rubber waste is more

environmentally-friendly and resource-

efficient than producing new rubber

products – an important aspect in view

of the rising costs of energy and raw

materials. “EPMT may contain up to 80

percent residual rubber; only 20 percent

is made up by thermoplastics,” says

Wack. EPMT can be easily processed

in injection molding and extrusion

machines, and in turn, these products are

recyclable.

Altogether, three basic recipes have

been developed that can be processed on

the large technical production machines.

The researchers are capable of producing

100 to 350 kilograms of EPMT per

hour. Spurred on by this success, Wack

and both of his colleagues founded Ruhr

Compounds GmbH. In addition to

the production and the sale of EPMT

materials, this Fraunhofer spin-off

offers custom-made service packages:

“We determine which of the customer’s

materials can be replaced by EPMT,

develop customized recipes and also

take into account the settings required at

our customers‘ industrial facilities,” says

the scientist. Industrial companies whose

work involves elastomers – such as the

industrial and construction sectors, or

car-makers and athletics – could recycle

these products, make EPMT from them,

incorporate them into their existing

products and thereby close the materials

cycle.

Nike tests EPMTIn the “Re-use a Shoe” project, sports

gear maker Nike has been collecting used

sneakers for a while now, recycled their

soles and under the label “Nike Grind”,

reprocessed them as filler material. The

EPMT compound enables Nike to

place new products on the market. As

one of its promotional partners, “Tim

Green Gifts” created the first EPMT-

based promotional articles under the

“Nike Grind” brand. Discussions about

using new EPMT compounds in the

original portfolio, such as zippers, bag

bases and sports equipment, have also

been initiated. “We are extremely excited

about this collaboration,” says Wack.

Rubber residues can be downcycled to floor coverings and safety crashpads, and for the first time, also processed into high-quality plastics. A new kind of material makes it possible: the environmentally-friendly material mix is called EPMT.

Quality products from rubber residues

Page 25: Aftermarket - December 2012
Page 26: Aftermarket - December 2012

26 AFTERMARKET DECEMBER 2012

SPECIAL REPORT

VOLKSWAGEN has entered the

pre-owned car business in India with

the launch of Das WeltAuto brand.

The company has inaugurated 15 Das

WeltAuto dealerships across the country,

which it plans to expand to 21 by the year

end. In addition, it has also made plans

to further take this number to 50 Das

WeltAuto dealerships in 2013. One of

the attractions to this dealership is that at

Volkswagen’s Das WeltAuto dealerships,

buyers can trade in and buy cars of all

makes and models outside the brand too.

Speaking at the launch in Mumbai,

Arvind Saxena, Managing Director,

Volkswagen Passenger Cars, Volkswagen

Group Sales India said, “The basic

attributes of this brand are assurance,

trust, reliability and dependability. One

cannot just buy any car from a pre-

owned dealership. It is necessary to have

prior knowledge of the car being bought,

details of its previous owner, and these

are important issues in this country. It

is not easy to buy a pre-owned vehicle.

One has to keep a check on the quality

of the car being bought. Simply by

looking at a pre-owned car one cannot

be sure of its quality.”

It is not hard to discern and be assured

of the quality of a new car. But when it

comes to a pre-owned car, it is difficult

to point out the level of quality of the

car. The pre-owned cars offered by Das

WeltAuto go through a 160-point

checklist and also after it has undergone

some reconditioning. This is to ensure

that buyers purchasing a pre-owned car

from Das WeltAuto can be assured of

a certain level of quality, which will be

different from the quality of offerings

from other pre-owned car businesses,”

added Saxena.

Asked about the difference between

Das WeltAuto and other players in the

pre-owned cars business, Saxena said, “I

don’t see them as competition because

we will not be competing in the way

one competes with a new car. This is

more from the point of retaining one’s

customers because it is not like Das

WeltAuto cars are better than say x

brand or y brand of cars. It is an overall

value proposition that we are providing

so it is typically different in that way.”

At Das WeltAuto dealerships

customers can also exchange their

current cars for a new Volkswagen. To

ensure their competitiveness in the pre-

owned business and maintain global

Das WeltAuto standards, all cars are

subjected to a detailed 160-points check

before putting up for sale. The certified

cars will then be refurbished with

genuine parts and offered with a year’s

comprehensive warranty.

Volkswagen says it will offer warranty

on some cars outside its own brand. The

Das WeltAuto customers can also avail

of finance options. Customers can also

choose to customise their car by choosing

the range of accessories on offer. The

company also claims that it would attend

to the paper work pertaining to the

transfer of car ownership to ensure a hassle

free pre-owned buying experience.

Pradeb Biswas

An old for an old... or a new

Phot

ogra

phs:

Jos

hua

Nav

alka

r

Page 27: Aftermarket - December 2012

DECEMBER 2012 AFTERMARKET 27

SPECIAL REPORT

What is the strategy for Das

WeltAuto?

We expect the dealers who are

dealing with Das WeltAuto to garner

25 percent of business through the

pre-owned cars business. The purpose

of Das WeltAuto is to provide one

of the best quality pre-owned cars

to customers. We have a 160 point

checklist and a refurbishment process

to ensure that cars are in good

condition and can be certified as a Das

WeltAuto car. We are the only ones

offering a one year warranty while we

know of competitors who offer for up

to six months. The warranty we offer is

only because we are sure of the quality.

We are also the only one offering other

brands under the certified pre-owned

cars business. Right now it is too early

to speak about, but we might consider

taking our inventory online. We already

have a website which provides the basic

idea of our operations and we will make

it more interactive with time.

Why is VW offering to trade in

and sell all brands of pre-owned cars?

The company by itself does not have a

large variety of cars to offer. One way to

grow the business is to generate volumes

and over time increase the offerings.

Secondly, this system also makes room

for accruing customers who are loyal

to other brands. If we are offering a

customer a good deal to exchange their

car for a VW, we can’t expect them to

go and sell their car elsewhere. So we

would rather provide everything under

one roof. A customer buying a used car

today could likely purchase a new car

in two years’ time. This is a business of

customer retention and we see a good

opportunity in that.

Why is VW entering into pre-

owned cars business now?

We are entering in our fourth year of

operations in India. I know of no other

company that has entered into a similar

business within four years of setting up

operations. Most companies usually

take a decade or several to enter such

a business. We are the fastest in that

respect to ramp up this business. We

are late in this category but are trying to

make up for lost time.

Will the Das WeltAuto dealer-

ships be separate from your existing

dealerships?

The dealership would remain the

same. Dealers who sell our brands will

also be dealers for Das WeltAuto. We

might make concessions at some places

that have location or space constraints

and open new showrooms there. But yes,

they would ideally be under the same

dealership. We will also have people in

our main showrooms helping customers

with information on Das WeltAuto. So

Das WeltAuto is part of our overall

business, and will remain under the

mother brand of Volkswagen. We plan

to hire trained people for the pre-owned

business just like our after sales.

Any plans to enter into new ter-

ritories with Das WeltAuto?

This is a capital intensive business. I

need certain volumes to make it a viable

proposition to enter new places. Putting

up a showroom requires a fair amount

of investment. So we might take time to

reach out to those places. But yes what

we can do is spread ourselves in a way so

we are not far from any prominent places

in the country. Our presence may not be

in every town but yes we could be closer

to that. That’s all we can say at this point

of time.

“We are also the only one offering other brands” Arvind Saxena, Managing Director, Volkswagen Passenger Cars, Volkswagen Group Sales India Pvt Ltd, has a well thought out plan on ways to boost business.

“A customer buying a used car today could

likely purchase a new car in two years’ time. This

is a business of customer retention and we see a good opportunity in

that”- Arvind Saxena, MD, Volkswagen Passenger

Cars, Volkswagen Group Sales India.

Page 28: Aftermarket - December 2012

28 AFTERMARKET DECEMBER 2012

SPECIAL REPORT

JUST another case of reverse brain-drain

gave birth to CarZ, a south-India-based

multi-brand service centre. The company

is looking to be a pan India player with

300 outlets by 2018, backed by venture

funding of USD five million from Indo-

US Ventures.

The idea of a multi brand car servicing

business was conceived by founder duo -

Venu Donepudi and Vijay Gummadi in

2006 when they were working for GM in

the US. After an extensive research on the

Indian automobile market the partners

found that that there was a huge untapped

opportunity that lay for them to explore

and they returned to India in 2008.

The duo says that “Being born in

India, we know what kind of car market

here has been since the Ambassador,

Fiat and early days of Maruti. We have

been adding millions of cars and last year

(2011) we have added about 2.5 million

cars. This is projected to be double by

2015. So we see lots sales growth and

migration from two-wheelers to four-

wheelers taking place.”

The OEM dealerships have their

hands full as sales volume has been

constantly growing over the past few

years. With India poised to be one of

the largest customer base for major auto

majors, there has been a huge influx of

cars both high end to the mid segment

models on the India roads, that merit

expert handling and this is where

companies like CarZ come in.

“Today there is about 20 million cars

on the streets and we are adding more

and more every day. Only one third of

these cars go to the dealership and two

third go to outside dealership. Mainly

post warranty car owners look for

alternative,” Co-founder & MD, Carz

Venu Donepudi told Aftermarket.

Going by the above statistics about

1.2 crore to 1.4 crore cars go outside

dealership network every year for

aftersales services. The average spending

on aftersales on one car is about `10,000

in a year. Hence the total size of the

aftermarket in India would be close to

`14,000 crore.

CarZ is looking to be a pan India player, receives venture funding.

finds out Nabeel A Khan

Making The Most Of Opportunity

You can see how the car would look in the morning, afternoon,

or at a parking bay. You can also select

the colour and features; you can open the

door and peep inside. The software provides

comprehensive experience and some

of them are even better than the actual

dealerships.

Page 29: Aftermarket - December 2012
Page 30: Aftermarket - December 2012

30 AFTERMARKET DECEMBER 2012

SPECIAL REPORT

CarZ hopes to reap a turnover of `20

crore this year which would be a growth

of around 400 percent compared to the

previous year and it hopes to maintain

the same pace till 2018. It services 16

cars everyday on an average but it has

the capacity to cater to around 42 cars

per day. Currently, it has 16 outlets

spread across Karnataka, Andhra

Pradesh, Kerala and Tamil Nadu. The

company plans to add at least 30 outlets

by next year in existing and even newer

states like Gujarat and Maharashtra.

Pan-India presenceThe company mulls to go the franchise

route, wherein 70 percent of the

outlets will be franchise outlets. While

northern part of India like Delhi where

Carnation is already well established

CarZ may plan to enter either next

year or most probably by 2014 based

on the availability of land and space. It

offers a full range of repair services for

all makes and models of cars: routine

and preventive maintenance, electrical

and mechanical repair, accident repair

– denting and painting, tyres and

services, battery, variety of styling and

performance accessories, interior and

exterior detailing. These services are

offered in convenient neighborhood

locations and offsites by mobile

service vans.

The biggest challenge that the company

faced was the availability of real estate

but it has mitigated as it doesn’t buy

land to start the operation but enter in to

long term lease. The second challenge is

finding skilled manpower.

Venu says that the third party service

centre like his is a ‘sweetheart’ for the

insurance company also. “We are their

(insurance companies) sweetheart; they

just love us because we are about 30 to 40

percent lower in terms of pricing than

the dealerships.” The other reason why

they like it as he claims that the quality of

the work done there and the third is one

is the quick turnaround time to deliver

the vehicles.

“We keep ourselves technologically

updated with global standards. If there is

new technology is available in Germany

we see if that is adoptable to India we

bring that here. So the quality of work is

in sink with global standard,” Venu added.

Each outlet is spread in a 10,000 sq ft

of which 6,000sq ft is built up area. All

the facilities are on the first floor and they

look alike and have same facilities. The

staff acquisition is a step by step process.

It hires a technician who has a multi

dealership experience and a compulsory

one year of experience at Toyota

workshop. Tyota is globally recognized

for its good practices.

CarZ lets the customer walk into

the facility and directly interact with

the technician. “We have to teach

them how to explain the performance

of the vehicle and service requirement

and other etiquette. The impact and

the reason for why are they changing

a part.” He explained. The minimum

turnaround time for oil change and

general service is 45 to 60 minutes.

In terms of body shop for up to three

panel it can deliver the vehicle within

10 hours. There are two areas in any

workshop -first is the general shop,

where electrical, regular maintenance

and mechanical works are done. At this

place the parts pricing is almost equal to

the labour cost so the profit margin is at

the lower end. While at the bodyshop

where it does denting and painting the

labour is more compared to the paint or

consumable used. So the profit margin

in the bodyshop is higher.

Though the company has set itself an

ambitious target, it may deliver on its

promise considering its past record.

CarZ hopes to reap a turnover of `20 crore this

year which would be a growth of around 400

percent compared to the previous year and it hopes to maintain the same pace

till 2018.

Venu Donepudi & Vijay Gummadi, CarZ

Page 31: Aftermarket - December 2012

DECEMBER 2012 AFTERMARKET 31

NEWS

Shriram Automall India Limited

(SAMIL) has opened its biggest

Automall in Hyderabad over 15 acres

of land. This is SAMIL’s 11th Automall

in the country and the company plans

to expand to 60 key cities by 2013. The

Automall concept kicked off way back

in February 2011 with the intention of

offering a transparent platform to sellers

and buyers of commercial vehicles via a

public auctioning process.

Apart from the regular auctioning

of pre-owned commercial vehicles, the

Automalls will offer two services namely

‘Shriram One Stop’ and ‘Shriram New

Look’. The One Stop allows a seller to

upload the vehicle information and

photographs on the electronic kiosks

across all SAMIL locations. This concept

has been introduced to lure sellers who

don’t want to physically display their

vehicle for three days prior to the

scheduled auction.

The New Look allows sellers to

refurbish their vehicles before the actual

sale, for which they will be charged

Pradeb Biswas

Introduces two services to enhance pre-owned vehicle buying experience.

Shriram goes public

Page 32: Aftermarket - December 2012

32 AFTERMARKET DECEMBER 2012

NEWS

separately. SAMIL claims to have

a customer base of one million who

prefer to purchase a new vehicle once

the loan period gets over. The sellers

get the options of either selling through

the regular auctions or otherwise. The

Automall is open to individuals as well as

fleet operators. Buyers get the advantage

of vehicle documentation being taken

care of SAMIL and availability of

financing.

“Buying and selling of commercial

vehicles happens across the market place,

but one often doesn’t know readily of

places, when and the actual price paid. So

we decided to introduce value selling and

started with the bazaar concept around

three years ago,” said Umesh Revankar,

Managing Director & CEO, Shriram

Transport Finance.

“Over time we realised that people

are keen that here exists a transparent

mechanism of buying. They want a public

transaction so that one is sure about the

right buying price, right way of buying,

and one that gives them an opportunity

to inspect the vehicles before buying,”

added Revankar.

“Every city is different in terms of

commercial value. It is a challenge to

select the right place. Training customers

and our internal team is another

challenge. We constantly educate them

through demo videos on ways to conduct

an auction and take part. We have been

consistent in making investments to

help people understand what we do,”

said Sameer Malhotra, Chief Executive

Officer, Shriram Automall India.

“A majority of our time and effort goes

in convincing customers that this is the

right way to sell vehicles. Initially buyers

were wary. They didn’t understand the

market and, on our part, we were new

in the market. But the time spent in the

market has been well spent. It has also

helped us to realize that we are in the

right business. This industry is totally new

without a number one,” added Malhotra.

Shriram Automall India does not buy

the land on which it sets up operations.

It enters into a long-term lease

agreement with the property owner. The

required infrastructure is set up by the

land owner. Shriram Automall pays a

rental to the owner.

“We have a bigger customer base in

Andhra Pradesh and Tamil Nadu so our

services are more in these regions. Smaller

vehicles are selling more now as this

segment is shaping up now. The choices

available to buyers now are more than say

eight years ago. In developed countries

the ratio of big to small trucks is 1:3. In

India, earlier the ratio was less than 1:1.

Although the current ratio is around 1:1.5,

smaller vehicles will continue having more

demand,” said Revankar about the current

market and future prospects.

SAMIL is a wholly owned subsidiary

of Shriram Transport Finance Company

Limited, which is the flagship company

of the Shriram group.

Shriram Automall India does not buy the land

on which it sets up operations. It enters into a long-term lease agreement with the property owner.

The required infrastructure is set up by the land

owner. Shriram Automall pays a rental to the owner.

(L-R): Umesh Revankar, MD & CEO; Sameer Malhotra, CEO, Shriram Automall India

Page 33: Aftermarket - December 2012
Page 34: Aftermarket - December 2012

34 AFTERMARKET DECEMBER 2012

STUDY

SLOWING down economic growth and

escalating inflationary pressure since the

second half of the last fiscal has shrunk the

average consumer spending significantly.

The M&HCV goods carrier (GC)

segment especially multi-axle vehicles

and tractor trailer sub segments has bore

a significant brunt as the demand for this

segment dropped by a considerable 18

percent during first half of FY13 period.

Further, regulatory bottlenecks hovering

around mining industry across key

states have also considerably affected the

demand for tippers.

...LCV GC continues to remain the mainstay

The LCV GC segment which

is dominated by small commercial

vehicles (SCV) and pickup trucks

segment continued to witness healthy

growth scenario even in the challenging

environment. During H1FY13 period,

this segment has managed to post a

growth of around 20 percent that has

been mainly driven by strong demand

from SCV sub-segment. Healthy

redistribution demand coupled with

growth in non-discretionary expenditure

(especially FMCG, pharmaceuticals, etc)

has aided demand for this segment. The

increase in the product offerings in small

commercial vehicle (SCV) segment due

to frequent model launches (For example

M&M ‘Maxximo mini truck’, Tata

Motors ‘Super Ace’ and Ashok Leyland

‘Dost’ are recent entrants) has led many

small transport operators to replace their

three wheelers with more efficient SCV.

Further, CV manufacturers have also

started focusing on expanding their reach

in semi urban and rural areas to market

their SCVs that has not only helped in

enhancing the sales but also provided

cushion from the uncertainties of

softening in demand from urban markets.

prospectInspite of tough market condition

surrounding the CV industry, CV

finance market still remains an attractive

proposition for the financers. CARE

‘LCVs to outweigh medium & heavy commercial vehicles in FY13’

Healthy redistribution demand coupled

with growth in non-discretionary expenditure

(especially FMCG, pharmaceuticals, etc) has

aided demand for the SCV segment. Regular

model launches has led many small transport

operators to replace their three wheelers with more

efficient SCVs.

Revati KastureHead, Industry Research

Vishal SrivastavManager

Page 35: Aftermarket - December 2012

DECEMBER 2012 AFTERMARKET 35

STUDY

Research believes, even though the new

CV finance market has impacted owing

to the sharp slide observed in M&HCV

segment in the current fiscal, strong

demand from LCVs has provided some

respite to the financers. Further, healthy

demand scenario that was observed in

CV market during last one decade has

resulted in a considerable pile up of CV

stock. As per CARE Research estimates

around 38 percent of the overall CV

stock lies between the age bracket of

5-12 years which is considered to be a

target market for used CV finance. Off-

late financers have started tapping small

transport operators from tier II and tier

III cities and semi-urban areas, which has

consolidated the growth prospect of the

used CV finance industry significantly.

CARE Research estimates used CV

finance would manage to post a healthy

rise of around 10-11 percent in FY13.

percent growth in FY13CARE Research estimates the domestic

CV industry to grow by five to six percent in

FY13. CARE Research believes, economic

scenario will continue to remain gloomy

atleast for the next eight-ten months &

M&HCV GC sub segment will bear a

significant brunt. Nevertheless, healthy

rise in demand from LCV GC would help

in negating the slowdown by some extent

as it expected to exhibit strong growth

in FY13. On the other hand increased

demand from STUs and corporate buying

combined with government initiatives to

improve public transport infrastructure

will fuel the PC demand.

CARE Research estimates the domestic CV industry

to grow by five-six percent in FY13. CARE Research

believes, economic scenario will continue to remain gloomy atleast

for the next eight to ten months & M&HCV GC

sub segment will bear a significant brunt.

Page 36: Aftermarket - December 2012

36 AFTERMARKET DECEMBER 2012

TECHNOLOGY

A total of twelve vehicle manufacturers

from the Car to Car Communication

Consortium (C2C-CC) have signed a

memorandum to lay down a common

strategy for making vehicle-to-

vehicle and vehicle-to-infrastructure

communication (Car-to-Car and

Car-to-Infrastructure, also known as

Vehicle-to-X) with shared standards

ready for series production. The goal

of the manufacturers is to offer initial

cooperative systems from 2015 that allow

vehicles from different manufacturers

to communicate with each other and

exchange data with the infrastructure.

Continental sees vehicle

communication as a key technology

for mobility in the future. “If vehicles

can communicate with each other and

the infrastructure, this opens up a wide

field for new functions. With smart

applications, we can make driving a

much safer, more eco-friendly, and

more comfortable experience,” explains

Member of the Executive Board

and Head of the Interior Division,

Continental, Helmut Matschi.

Continental has been making vehicles

more intelligent with telematics systems

since 1995. While the systems have so far

been primarily used to bring infotainment

data into the vehicle, car-to-X

communication turns every vehicle into

a control centre. All the data gathered,

e.g. about speed, position, and driving

direction, can then be made available to

other road users or infrastructure units

such as traffic lights or traffic control

systems via Car-to-X technology. The

vehicle’s own systems can evaluate this

data and make the results usable for the

driver or for other vehicle systems, such as

navigation and safety systems.

“By more or less turning other road

users into an extended vehicle sensor,

we can actively prevent accidents. Car-

to-X communication allows drivers to

see around corners in every sense of the

word,” explains Dr. Bernhard Klumpp,

Head of the Passive Safety & Sensors

Vehicle to vehicle communication takes priority for Continental

Page 37: Aftermarket - December 2012
Page 38: Aftermarket - December 2012

38 AFTERMARKET DECEMBER 2012

TECHNOLOGY

business unit in the Continental Chassis

& Safety division. Consumption can

also be lowered by means of vehicle

communication. The more data is available

about traffic flow and density, the more

efficiently a vehicle can be guided through

the traffic with as little fuel-robbing

braking and acceleration as possible.

Car-to-X System“In order to support the SOP of

Car-to-X communication, Continental

is currently developing different

components that make an inexpensive

system possible. This means we can

support the SOP from the very start,”

continues Dr. Klumpp. One system

consists of the M2XPro sensor and

the Intelligent Antenna Module.

The M2XPro (Motion Information

2 X Provider) can identify a vehicle’s

position, right down to the lane. This is

made possible by the fusion of driving

dynamic sensors and GPS data. The

sensor provides other control units

with information about the vehicle’s

movements as well as a precise time

base by means of an intelligent fusion

algorithm. In addition, the M2XPro

can also work out the actual car-to-X

functions so that an additional control

unit is not required. In combination

with the Intelligent Antenna Module

from Continental, the exact vehicle data

can be provided not only to all of the

vehicle’s own systems but can also be sent

to the surrounding infrastructure. The

intelligent antenna module combines

the antennae for wireless communication

between vehicle and infrastructure, the

antennae for the vehicle interior, and the

associated transmission and reception

electronics in a single unit. This means

the module can facilitate services such

as the telephone, radio, GPS, and

WLAN as well as the vehicle-to-vehicle

communication of the future.

In the long term, Car-to-X

communication will be one of the

technical cornerstones for automated

driving and will ensure much greater

driving comfort. If vehicles have

sensor and movement data about other

surrounding vehicles in addition to

their own sensors, automated driving

maneuvers can be performed with even

more safety.

With sales of €30.5 billion in 2011,

Continental is among the leading

automotive suppliers worldwide.

The M2XPro can identify a vehicle’s position. The sensor provides

other control units with information about the

vehicle’s movements as well as a precise time base by means of an intelligent

fusion algorithm

Page 39: Aftermarket - December 2012

DECEMBER 2012 AFTERMARKET 39

GLOBAL

JAGUAR Land Rover has reached

another landmark in China with the

opening of its 100th dealership in

central Beijing. Since inaugurating its

first dealership in China in 2010, JLR's

dealer network has grown by around

200 percent. To support its expanding

network, the company has set up three

training centres, three Land Rover

Experience Centres and five parts

distribution centres.

"The opening of the Beijing

Changjiushida 4S Centre represents

the 100th addition to our nationwide

network of dealer partners and a

significant mark of our China success.

Our strategy has focused on bringing

Chinese consumers the best and

latest cars, tailored to meet their

requirements. We want to bring these

vehicles to customers throughout

China," said Bob Grace, President,

Jaguar Land Rover China, at the

opening.

"Jaguar Land Rover has ambitious

plans for growth and we are investing in

global sales and service infrastructure.

Our partners have invested more than

£1bn in the Jaguar Land Rover franchise

since 2008, creating a global dealer

network of more than 2,700 which

will help us realize the global potential

of our brands in the future," said Phil

Popham, Global Sales Operations

Director, Jaguar Land Rover.

China has also become an important

export market with JLR selling 57,000

vehicles within the first ten months of

2012. The company's sales have increased

by 75 percent in comparison to the same

period last year.

Jaguar Land Roves launches 100th dealership in China

China has also become an important export market

with JLR selling 57,000 vehicles within the first ten months of 2012. The

company’s sales have increased by 75 percent in comparison to the same

period last year.

JLR’s dealer network has grown by around 200 percent in China since 2010

Page 40: Aftermarket - December 2012

40 AFTERMARKET DECEMBER 2012

GLOBAL

PIRELLI has launched Cyber Fleet

System for industrial vehicles and fleet

owners or operators in Brazil. The Cyber

Fleet System has a Magnetti Marelli

telematic box present in every tyre

which allows real-time data collection

and transmission. The Cyber Fleet

System is able to constantly monitor

the tyre conditions through electronic

sensors located in the inner surface of

the tyres. The telematic box collects and

transmits the data through an internet

application in real time. This allows fleet

operators to be constantly aware about

the tyre’s operating parameters like

pressure and temperature.

The Magnetic Marelli telematic box

collects large amounts of data from the

electronic sensors present in individual

tyres. It uses algorithms to detect low

air pressure level or high running

temperature and the tyre’s efficiency.

Based on the data findings, the telematic

box can generate tyre malfunction alarm

or warnings and send them to the Pirelli

assistance centre. Additionally the

telematic box can also provide satellite

tracking, detect a crash, inform about

the driving style of the driver. This allows

fleet operators to be continuously aware

about their vehicle fleet.

The telematic box is an electronic

control unit incorporating a GSM/

GPRS module for wireless connection

with communication networks. It

features a GPS/Galileo/Glonass multi-

constellation module for the satellite

localization of the vehicle. Also, a triple-

axis accelerometer to detect acceleration

and braking parameters associated with

direction. The telematic box is capable

of detecting vehicle position, operating

data and sending information as well

as receiving it from outside at the same

time owing to the GSM module.

The Cyber Fleet System claims to

offer tangible advantages through

monitoring of the conditions in which

a tyre is running. This allows the air

pressure to be adjusted as so that the

optimum fuel efficiency is achieved

and wear and tear get reduced to the

minimum. This also increases tyre life

and allows a driver to stay in complete

control. The system thus ends up helping

fleet owners reduce maintenance costs

of their vehicles. Pirelli plans to market

its Cyber Fleet System in Brazil for now

and gradually expand to other South

American countries.

FOR those looking for something less

bulky and awkward than snow chains to

deal with the expected winter weather,

Vauxhall retailers are once again offering

their customers Autosock Snow Socks,

tyre covers to get you out of a slippery

situation in snowy and icy conditions.

Vauxhall was one of the first vehicle

manufacturers to offer Autosock Snow

Socks, which are priced from £49.95

RRP and can be used on all makes and

models. They simply slip over the driving

wheels of your vehicle and work by

creating friction with the road surface.

Insurers paid out £530 million to

motorists in 2010*, with 278,000 claims

made during the heavy snow falls and

plummeting temperatures, many of

which were due to motorists driving on

slippery roads - a figure that could be

reduced by the extra grip of Autosock

Snow Socks.

“It’s often difficult to avoid driving

on snow and ice during the winter

months,” said Sophie Thomas, Vauxhall

Accessories Manager. “For the journeys

we have to make, whether it’s getting

home from work or picking the kids

up from school, Autosock Snow Socks

provide extra grip that could make all the

difference when the roads are slippery.”

In addition, Vauxhall retailers are

offering a range of Autoglym products,

this includes De-Icer and Concentrated

Screenwash, both available from £3.99

at participating retailers, which will

help to keep your windscreen clear and

give you a better view when behind

the wheel.

Pirelli comes up with Cyber Fleet

Get on a sure footing this winter, with Vauxhall’s Autosock Snow Sock shoes

Page 41: Aftermarket - December 2012

DECEMBER 2012 AFTERMARKET 41

GLOBAL

AS the prospect of more potentially

perilous winter weather looms, even

Audi drivers safeguarded by quattro all-

wheel-drive should seriously consider

reaping the major benefits offered by the

latest Audi approved winter wheels and

tyres.

A range of 16-inch to 20-inch alloy

wheels with even higher anti-corrosion

resistance incorporates tyres constructed

from a special rubber compound that

thrives in temperatures of below +7

degrees centigrade. They bring significant

gains in traction and overall control, not

only in snow but also in extreme wet

conditions at low temperatures, which

have to be felt to be believed.

Whereas conventional tyres

become stiffer and less flexible at low

temperatures, the winter compounds

remain softer and more pliable, and

consequently better able to maintain

grip. They also benefit from a special

tread pattern that optimises water

displacement, and additional grooves,

called sipes, within the tread blocks

which interlock with the surface to

maximise traction.

The wheel and tyre sets range in price

from £799 for the A1 premium compact

hatchback to £3,659 for the RS 4 Avant,

and are delivered to Audi Centres ready

to fit. For tyres only, prices range from

£540 to £1,300. In conjunction with the

quattro all-wheel-drive system that is

available across the vast majority of Audi

ranges, they create some of the most

steadfastly agile and reassuring models

in which to weather our increasingly

challenging driving conditions.

Also available are tyre-only options

for previous generation Audi models,

allowing drivers to keep their current

wheel rims. Owners of Audi A3 models

built between 1997 and 2003 can

purchase four fitted winter tyres for just

£325, while a set of four tyres for A4

models built between 2001 and 2007 can

be fitted from £540.

For maximum peace-of-mind, Audi

models which are outside of their original

new car warranty period, and which are

newly fitted with a set of Audi winter

wheels and tyres, will benefit from one

year’s complimentary Audi Roadside

Assistance cover, offered for a limited

period from the point of purchase at an

Audi Centre*.

To complement the winter tyre

programme, Audi Centres can also offer

customers a ‘tyre hotel’ service to store

winter or summer tyres when they are

not needed. For just £120 including

VAT, tyres will be stored for 12 months

in Audi branded wheel bags ready to use

on request.

Audi offers winter wheel, tyre packages

Page 42: Aftermarket - December 2012

42 AFTERMARKET DECEMBER 2012

GLOBAL

HONDA (UK) has joined forces with

independent market expert CAP and

launched an online Used Car Valuation

Tool, allowing owners of any UK

registered car to obtain a hassle-free

valuation within seconds.

All the data is supplied and regularly

updated by CAP - the market leading

provider of vehicle valuation data -

and works on all makes and models.

The valuation tool can also be accessed

via the Used Car or New Car pages of

the Honda website, or direct from a

search engine.

On the first screen, users are asked

to fill in their contact details plus

information on the car, including

registration number and mileage. They

can also specify whether they plan to

part-exchange, sell outright to a dealer

or dispose of the vehicle privately. After

submitting the form, users will then

be given the opportunity to view their

CAP part-exchange valuation.

“Getting your current car valued is

the first step on the road to replacing it

and can be stressful, so by offering this

service direct from our www.honda.co.uk

website and linking it to our new car and

‘Approved Used’ ranges, we hope to make

the purchase process as smooth and easy

as possible,” said Head of Marketing,

Honda (UK), Olivia Dunn.

ANDY Robson, currently Retail

Network Development Director, has

been appointed Aftersales Director,

GM UK and will report directly to

Vauxhall’s Chairman and Managing

Director, Duncan Aldred, as well as

Opel/Vauxhall’s Executive Director of

Aftersales, Markus Sternberg. Andy

has 26 years under his belt at Vauxhall,

having joined the company as a business

apprentice, and he has held a variety of

positions of increasing responsibility

since then in both sales and marketing.

“This is a wonderful opportunity

for me to oversee Vauxhall’s Aftersales

network during an important time in the

company’s history,” explained Andy. “We

have an impressive product portfolio and

an exciting list of new developments

on the horizon.” Andy will continue

in his current role as Retail Network

Development Director, in conjunction

with his new responsibilities, until

further notice.

Honda launches easy-to-use online used car valuation tool

Vauxhall appoints after-sales director

Page 43: Aftermarket - December 2012

DECEMBER 2012 AFTERMARKET 43

GLOBAL

SUZUKI GB PLC is keen to ensure

drivers are well-equipped to tackle the

worst the weather can throw at them

by offering a great value winter tyre

promotion with prices on average 10

per cent lower than last winter and with

storage facility now available.

By fitting cold weather tyres to their

vehicle, Suzuki owners can increase

safety just when they need it most.

Michael Le-Flay, Suzuki Aftersales

Marketing Manager, explained: “Many

people are unaware of the fact that when

temperatures drop below 7°C, the rubber

in standard tyres becomes harder and

less flexible, which affects braking and

cornering performance.

“It doesn’t matter how many electronic

aids your car may have, the quality of

its tyres is critical. The compound used

for cold weather tyres, and their tread

design are tailored to cope with adverse

conditions, so that the best levels of car

control can be maintained.

Fitting cold weather tyres can also be

an investment as motorists travelling an

average annual mileage could get two

or three years use from a set. Switching

over tyres for the winter months can

also mean the difference in reaching a

destination safely rather than having to

postpone the journey, or at worst, having

to abandon the car - a common sight on

the roads if snow arrives.

Suzuki has quality tyres available for

all current models; for convenience, the

cold weather tyre programme consists

of a ready to fit wheel and tyre set and,

taking Alto as an example, are now

available at just £99 each including VAT

with a full set of wheel trims available

from £33 including VAT.

Suzuki winter tyres offer safety, comfort

Fitting cold weather tyres can also be an investment as

motorists travelling an average annual

mileage could get two or three years use from

a set.

Page 44: Aftermarket - December 2012

44 AFTERMARKET DECEMBER 2012

GLOBAL

BMW Group Academy UK hosted

a visit by students and teachers as part

of Discover Automotive Retail, an

automotive industry scheme that will

see young people given the chance

to experience the diverse range of

apprenticeships available in the UK’s

automotive retail sector. Launched

this month, the initiative is being co-

ordinated by the Society of Motor

Manufacturers (SMMT) in partnership

with the Retail Motor Industry

Federation (RMIF) and the industry’s

Sector Skills Council - the Institute of

the Motor Industry (IMI).

Students and teachers from schools

across the Thames Valley were given the

chance to meet current apprentices and

see first-hand the broad range of career

opportunities the BMW, MINI and

BMW Motorrad dealer networks have to

offer, as well as gaining a deeper insight

into the national BMW Apprenticeship

Programme at the Academy.

“Recruitment and retention of skilled

people are critical issues facing the

retail automotive sector. By providing

an industry-leading apprenticeship

programme we are confident that we can

address this issue and ensure our dealers

can continue to deliver the highest

levels of customer service. At a time

when school leavers face a challenging

employment landscape, apprenticeships

in the automotive industry offer a

wide variety of exciting opportunities,”

managing director of BMW Group UK

Tim Abbott,.

During their visit to the Academy,

the students and teachers were briefed

on a selection of courses which run

over a two or three-year period. They

met current and former apprentices and

while touring some of the Academy’s 32

workshops and 22 classrooms, got some

hands-on experience of the type of work

undertaken on the courses.

This year 110 apprentices have joined

the BMW Apprenticeship Programme.

Around 600 dealer apprentices have been

trained at the BMW Group Academy

UK over the past five years in Service,

Parts, Motorcycles and Body and Paint

programmes and retention rates are

among the best in the automotive sector

ranging from 94 per cent in 2009 to 100

per cent in 2012. The BMW Group’s

UK dealer network has invested around

£6 million in training apprentices since

2007 and delivers 7,000 training days per

year at the Academy.

Discover Automotive Retail builds

on the success of the Government-

supported See Inside Manufacturing

initiative which underlines the

importance of the automotive industry

to the UK economy and the range of

exciting career opportunities it offers in

the automotive manufacturing sector.

In 2011, the BMW Group sold

about 1.67 million cars and more than

113,000 motorcycles worldwide. The

profit before tax for the financial year

2011 was euro 7.38 billion on revenues

amounting to euro 68.82 billion. At 31

December 2011, the BMW Group had

a workforce of approximately 100,000

employees.

BMW Group Academy UK helps students, teachers discover automotive retail

This year 110

apprentices have

joined the BMW

Apprenticeship

Programme. Around

600 dealer apprentices

have been trained

at the BMW Group

Academy UK over the

past five years.

Page 45: Aftermarket - December 2012

PRODUCTS

DECEMBER 2012 AFTERMARKET 45

3D ICSECOND generation all programmable 3D IC has homogeneous and het-erogeneous configurations. High-growth applications include Nx100G/400G smart networks, top-of-rack data center switch and highest integration ASIC prototyp-ing. Notable advancements include two-level 3D interconnect with industry-standard interfaces and 5 times greater die-to-die bandwidth, 1.5-2 times logic capacity, 4 times transceiver bandwidth and integrated wide memories combined with inter-laken connectivity, traffic management and packet processing IP. Co-optimisation with design tools results in two times the integration through enhanced, highly scalable algorithms, intra and inter die routing capacity and auto design closure.

Xilinx Inc.U.S.A.Tel: (408) 559-7778Fax: (408) 559-7114Website: www.xilinx.com

Page 46: Aftermarket - December 2012

PRODUCTS

46 AFTERMARKET DECEMBER 2012

Brake motorBRAKE motors are asynchronous three-phase totally enclosed fan cooled motors. The motor brakes in the event of a power sup-

ply failure. The braking action is always obtained through a very quick and precise stop, thereby guaranteeing a safe and prompt intervention in the event of an unforeseen power supply failure. The brake motors are particularly suitable for hoisting and traverse applications, tooling machinery, auto-matic and transfer machinery in textile, ceramic and packing fields and in every situation where precision and quickness in braking are required.

Mgm-Varvel Power Transmission (P) Ltd Chennai, Tamil NaduTel: 044 - 64627008 Email: [email protected] Website : www.mgmvarvelindia.com

Weighing bridgeWEIGHING bridge are of two types: steel and concrete. Steel weighbridge decks offer higher strength, greater reliability and faster installation than conventional systems whereas concrete weigh-bridge is the ideal choice

when you are looking to operate in extreme corrosive environ-ment. They feature fast economical installation, outstanding resistance to wear, excellent level of corrosion protection through shot-blasting and epoxy paint coating, factory build and calibrated with stringent quality standards, less space con-sumption, level with pavement, easy access to weighbridge and its components, etc.

Essae Digitronics Pvt LtdBengaluru - IndiaTel: 080 – 40834605Fax: 080 – 40834683Email: [email protected]: www.essaedig.com

Powder coating boothTHE primary purpose of the powder coating booth is the recollection of over-sprayed powder for reuse. The booth also acts towards containment of the over-sprayed powder within its confine thereby preventing powder spillage in the work area. The powder coating booths are designed to accommodate manual or automatic applicators on either one side or in a back to back fashion. This is defined by the article geometry and volume of production. The booth is engineered to be sta-tionary or mounted on wheels / trolley to reduce the cleaning time in case of high volume production plants by incorporat-ing multiple booths for multiple colours.

Intech Surface Coating Pvt Ltd Pune, MaharashtraTel: 020-22922180, 22922181 Email: [email protected] Website: www.intechfinishing.com

Cam2Gage softwareCAM2GAGE is a software solu-tion for measuring basic geometry and building dimensions. It allows user to quickly measure geomet-ric features so that the user can easily report the dimensions they need to control. The QuickTools functionality in the software per-mits to import and use QuickTools programs generated in the FARO CAM2 Measure 10 soft-ware. The temperature probe automatically provides a real time measurement of the temperature of the parts the user is inspecting. Thus the CAM2Gage software can compensate for the effect that temperature variations have on measure-ment activities. It also helps to build coordinate systems and datum schemes to report geometric dimensions and toleranc-es as they are called out on the user prints. FARO Singapore Pte LtdSingapore Tel: +65-6511-1350Fax: +65-6543-0111Email: [email protected]: www.faro.com

Page 47: Aftermarket - December 2012

PRODUCTS

DECEMBER 2012 AFTERMARKET 47

Eco-friendly synthetic rubberTHE eco-friendly synthetic rub-ber (SSBR) reduces not only the consumption of gasoline, but also the emission of waste gas. The property of SSBR dif-fers from the traditional rubber and is customised according to the processing and application demands. SSBR is mainly used in energy-conserving (low roll-ing resistance), high-performance and all season tyres. The tyre reduces fuel consumption and carbon dioxide emission in line with environment protection concerns and also pro-vides added value to end-users.

TSRC CorporationTaipei City - TaiwanTel: +886-2-37016000Email: [email protected]: www.tsrc.com.tw

Machine condition indicator

MACHINE condition indica-tor is a low-cost vibration and temperature monitoring device designed for rotating machinery with constant operating condi-tions. It provides the ability to track basic machine health on assets that are not currently being monitored on a regular basis.

Machine condition indicator periodically makes two types of vibration measurement. Velocity measurements are made to keep track of overall machine health and highlight potential problems relating to misalignment and imbalance. Enveloped acceleration measurements are used to detect possible bearing degradation and the device can also moni-tor machine operating temperature. SKF IndiaPune - MaharashtraTel: 09545820606Email: [email protected]: www.skfindia.com

Tip drillTIP drill for steel and cast iron is available for steel and cast iron drilling operations. It is a part of a new generation of exchangeable-tip drills and is designed to save time and reduce hole costs. Tip drill can be tailored to opti-mise applications through diameter range, steps and length possibilities. Holes can be made more efficiently and closer to the speci-fications required, leaving them better suited to subsequent operations. A highly secure interface between drill body and tip ensures reliability and precision, while the quick and easy tip change procedure helps to maximise active machin-ing time. The drill is available in diameter range: 12–25.90 mm (0.472–1.020 inch) and lengths 3, 5 and 8 × drill diameter as standard. Each drill body has a unique interface size with match-ing tips to achieve hole tolerances of IT9–IT10.

Sandvik Asia Pvt Ltd Pune - MaharashtraTel: 09764091414 Email: [email protected]: www.sandvik.coromant.com

SoCSECOND generation all program-mable SoCs integrate heterogeneous processing cores with FPGA fabric for accelerating key processing functions. High-growth applications include het-erogeneous wireless network radios, baseband acceleration and backhaul,

data center security appliances and embedded vision applica-tions in automotive, industrial, scientific, medical aerospace and defense markets. The notable advancements are improved bandwidth between the processing system and the FPGA fabric for accelerating key processing functions, next-gen-eration I/O, transceiver and DDR memory interfacing capabilities, next-generation block-level power optimisations along with advanced SoC-level power management, next-generation security enhancements etc.

Xilinx Inc.U.S.A.Tel: (408) 559-7778Fax: (408) 559-7114Website: www.xilinx.com

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PRODUCTS

48 AFTERMARKET DECEMBER 2012

Turbo pail packCASTROL CRB Turbo pail pack has been recognised for faster pail production and for labels which last for a longer period of time. The anti-counterfeit pail lid provides enhanced protection against counterfeiting with the tear away seal making the lid unusable once it is opened. The new spout feature also provides

improved dispensability of the product and minimises leakage. It is specially engineered for high performance truck engines. It is engrossed with Durashield Boosters which provides bet-ter protection against soot particles, creates a protective oil film around critical engine parts and improves deposit and corrosion protection. It delivers upto two times longer engine life.

Castrol India LtdMumbai MaharashtraTel: 022-66984100 Fax: 022 66984101Website: www.castrol.co.in

Wiper blades WIPER blade comes with precision tension steel spring which applies uniform pressure along the entire blade length. The clear advan-tage wiper blades are equipped for all weather performance and can withstand harsh treat-ment during severe weather condition. These wiper blades are resistant to extreme envi-ronmental influences such as UV, ozone, acid rain. The aerodynamic wind spoiler creates a down force preventing the blades from lift-ing off even at high speeds or heavy wind, also preventing snow and ice build-up. The product has a graphite-treated natural rubber wiping edge which helps reduce friction and noise. These wiper blades come with pre-mounted multi-adapter which makes it very easy to install. It ensures clear and optimum visibility and comes coated with zinc plated metal parts and protective varnish for protection against corrosion.

Bosch Limited Bengaluru- KarnatakaTel: 080- 22999228Fax: 080 - 2299 2525Website: www.boschindia.com

Gear CouplingsGEAR couplings are suita-ble for their compact design, easy installation and high torque density. Flexible couplings are an economi-cal option for large torque and bore applications as well as an alternative for nar-row space installations or high speed applications. Gear coupling features the patented double crown tooth form which results in lower tooth stresses, standard 20° pressure angle and high tensile bolts for greater strength. They are interchangeable with industry standards. Application areas of gear couplings include steel mills, primary metal plants, mine concentrators, utilities, pulp, paper mills and refineries.

Best Pulleys & Couplings Pvt LtdChennai, Tamil NaduTel: 044-25261540, 42130495 Email: [email protected] Website: www.bestpulleys.in

Automotive part tracking AUTOMOTIVE part tracking system is self-contained with patented ID Max and ID quick decoding algorithms. It is omni-directional and can read codes present-ed at any angle even if there are variations in the

part position. It integrates directly to the factory network with the Cognex Connect™ suite of supported industrial protocols which ensures that the PC is no longer required between the reader and the factory network. This provided complete trace-ability of the product throughout its supply chain. It reduces the overheads of many systems used in the factory and also provides ethernet connection to transfer the data directly to the factory’s server. It has expandable system capacity of 700 units/shift and it provides complete traceability through supply channel.

Cognex Sensors India Pvt LtdPune - MaharashtraTel: 020- 40147840, 09881466003Fax: 020- 66280011 Email: [email protected] Website: www.cognex.com

Page 49: Aftermarket - December 2012

PRODUCTS

DECEMBER 2012 AFTERMARKET 49

Laser Scan ArmLASER ScanArm is a unique solution in the market for measuring machines. It enables users to inspect parts in detail by capturing large point-cloud data. Its open architecture enables the user to employ Geomagic, Polyworks, RapidForm and many other third-party software programmes. The Laser ScanArm tackles all measurement

tasks like inspection, point cloud-to-CAD comparison, rapid prototyping, reverse engineering, and 3D modeling. Its main benefits are the accurate scanning of reflective and dark objects - the biggest challenge for all scanning systems.

FARO Singapore Pte LtdSingapore Tel: +65-6511-1350Fax: +65-6543-0111Email: [email protected]: www.faro.com

Bearing THE bearing satisfies running accuracy class P4 and angular contact ball bearing standard with a phenolic cage. Two type of ball bearings are available; angular contact ball bear-ing and double row cylindrical

roller ball bearing. The series of angular contact ball bearings are: universal matched with light preload, universal matched with medium preload and universal matched with heavy preload. Double row cylindrical roller ball bearings series are available in metric and NNU version.

Austin Engineering Company LtdJunagadh, GujaratTel: 02873 - 252223, 252224Email: [email protected]: www.aec-bearings.com

Gear head PLANETARY gear-boxes for Servo Motors offer high precision, low back-lash unit. They are available as both inline units and in right angle configu-ration. These units are available in 3 levels of backlash: Precision which has less than 3 arc minutes, Low Back Lash which has less than 5 arc minutes and Standard which has less than 15 arc minutes. These gear heads come in various frame size which range from A to E with allowable torques upto 92 Nm and peak Torques of upto 274 Nm. The motor mounting side is made-to-order in order to match the Servo Motor. Gear ratios are available from 1:3 to 1:100. The gear heads have a lifetime lubrication and need no periodic maintenance. They are silent operation gear heads in its class. Applications abound in packaging, pharma, machine tools, etc.

Strategi Automation Solutions Pvt LtdBengaluru, KarnatakaTel: 080-32329798, 32467879Fax: 080-41163047Email:[email protected]: www.strategiautomation.com

Electric Wire Rope Hoist ELECTRIC wire rope hoist is designed to conform to IS-3938-1983 and speci-fied for medium, heavy-duty and rugged performance. The machine has unique modular construction for easy repair and maintenance. The unit covers an extremely wide load capacity range from 1 tonne to 50 tonne. Additional equip-ment are also available for special applications.

Venus EngineersNew DelhiTel: 011-32222661/662Email: [email protected]: www.venusengineers.com

The information published in this section is as per the details furnished by the respective manufacturer/

distributor. In any case, it does not represent the views of

Page 50: Aftermarket - December 2012

50 AFTERMARKET DECEMBER 2012

LIST OF PRODUCTS & ADVERTISERS’

3D IC .......................................................... 45A/c service equipment ................................ 25Alternative .................................................. 11Auto Monitor Anniversary .......................... 8Automotive Dealership Excellance Award ................................................... 33, 37Automotive part tracking ........................... 48Battery ........................................................ 11Bearing ....................................................... 49Bearing housing ......................................... 45Brake motor ................................................ 46Brake pad .................................................... 11Brake testing equipment ............................ 25Braking ......................................................... 3Cam2Gage software .................................. 46Clutch plates & cover assembly .................. 11Cnc/vmc machine .......................................bcCollision repair system ............................... 25Eco-friendly synthetic rubber .................... 47Electric Wire Rope Hoist .......................... 49Exhibition -Automach 2013 ........................ 6Exhibition -Automechanica ....................... 29Exhibition- Innovasia 2013 ......................... 4

Filter ........................................................... 11Filter cleaning unit ..................................... 45Gas analyser ............................................... 25Gasoline system .......................................... 11Gear Coupling............................................ 48Gear head ................................................... 49Gear pump .................................................. 11Go-jack ....................................................... 45Heating solution ...................................... BICHeavy duty automatic belt tensioner .......... 39Heavy duty bike lift .................................... 45Horn ........................................................... 11Hydraulic press ........................................... 45Instant drying & curing technology for water based colour .............................. BICLaptop trolley ............................................. 45Laser Scan Arm .......................................... 49Lighting ...................................................... 11Lubricant .................................................... 11Machine Condition Indicator .................... 47Mobile sevice van ....................................... 45Nitrile rubber glove .....................................19Parts washer ................................................ 45

Piston ...........................................................ficPistons & pistons ring ................................ 15Powder coating booth................................. 46Relay ........................................................... 11Seal ............................................................. 45SoC ............................................................. 47Spark plug ................................................... 11Spot welding equipment ............................ 25Starter motor .............................................. 11Suspension .................................................... 3Tip drill ...................................................... 47Tool trolley ................................................. 45Transmission ................................................ 3Trnsmission jack ......................................... 45Turbo pail pack ........................................... 48Tyre changer ............................................... 25Tyre inflation equiment .............................. 25Waste oil disposer ...................................... 45Weighing Bridge ........................................ 46Wheel aligner ............................................. 25Wheel balancer ........................................... 25Wiper blade ................................................ 11Wiper blade ................................................ 48

FIC : Front Inside Cover BIC : Back Inside Cover BC: Back cover

Advertiser’s Name & Contact Details Pg No Advertiser’s Name & Contact Details Pg No Advertiser’s Name & Contact Details Pg No

Our consistent advertisersFIC : Front Inside Cover BIC : Back Inside Cover BC: Back cover

Auto Monitor Anniversary 8

T: +91-22-30034650

E: [email protected]

W: www.amonline.in

Automach 2013 6

T: +91-124-4014060

E: [email protected]

W: www.ietfindia.in/automach.aspx

ACMA Automechanica 33

T: +91-22-61445900

E: [email protected]

W: www.acma-automechanika.in

Automotive Dealership Excellance Awards 29, 37

T: +91-22-30034650

E: [email protected]

W: www.adea.in

Bosch Limited 11

T: +91-80-22999228

W: www.boschindia.com

Endurance Technologies Pvt Ltd 3

W: www.endurancegroup.com

Federal Mogul FIC

T: +91-124-4784530

E: [email protected]

W: www.federalmogul.com

Helicord Transmissions Pvt. Ltd 31

T: +91-44-26247915

E: [email protected]

W: www.helicord.com

Innovasia 2013 4

E: [email protected]

W: www.innovasia.in

Litel Infrared Systems Pvt Ltd BIC

T: +91-20-66300636

E: [email protected]

W: www.litelir.com

Madhus Garage Eqpts 25

T: +91-80-26660656

E: [email protected]

W: www.madhusindia.com

MREPC India 19

T: +603-27805888

E: [email protected]

W: www.mrepc.com

Oil Lube Systems 45

T: +91-129-2430786

E: [email protected]

Puja Fluid Seals Pvt Ltd 45

T: +91-20-27112016

E: [email protected]

W: www.pujaseals.com

Shriram Pistons & Rings Ltd 15

T: +91-11-23315941

E: [email protected]

Yamazaki Mazak India Pvt Ltd BC

T: +91-2137-668800

Not Available

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