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Fabricio Noronha, LiuGong presenation at Aftermarket 2012, Part 1

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"Latin America - is the market prepared for the expected boom?" Fabricio Noronha, LiuGong presenation at Aftermarket Business Platform 2012. More information www.aftermarketeurope.com

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Page 1: Fabricio Noronha,  LiuGong presenation at  Aftermarket 2012, Part 1

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Page 2: Fabricio Noronha,  LiuGong presenation at  Aftermarket 2012, Part 1

Academics:Project Manager – Fundação Dom CabralProject Manager – Fundação Dom Cabral2006

Mechatronics Engineer – PUC-MG2003

Professional Experience:Aftersales Manager at LiuGong Latin America2010 current*2010 – current*

Project Manager at Case / New Holland2005 to 2010

Mechanical Engineer for Vale and MAN TakrafMec a cal g ee o Vale a d M N a a2003 to 2005

Academic researcher – PUC-MG / Hannover University1999 to 2002

*Latin America – Is the market prepared? 2

Page 3: Fabricio Noronha,  LiuGong presenation at  Aftermarket 2012, Part 1

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*Liana Valadão: Liana Valadão: * 1st listener to criticize this presentation

*Thomas Igou and Veronica MagliThomas Igou and Veronica Magli* Without them I wouldn’t have the opportunity to be here

*Inside the Global After Market staff*Inside the Global After Market staff* Karim Ferjani and others

* Colleagues speakersColleagues speakers

*Listeners – Participants*

Latin America – Is the market prepared? 3

* That you help stimulating questions, by the end of presentation

Page 4: Fabricio Noronha,  LiuGong presenation at  Aftermarket 2012, Part 1

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*Latin America – Growth Potential41 4%Latin America Growth Potential

*Market Specificities41.4%

*Critical Success Factors

*How does it fits to global Strategies

27.0%

How does it fits to global Strategies

h ll bl f l

79.4%

Challengeable infra-structure projects, new players, current worldwide economics conjuncture and how do all that interfere on the local Aftermarket Business? 127 5%

Latin America – Is the market prepared? 4

127.5%

Page 5: Fabricio Noronha,  LiuGong presenation at  Aftermarket 2012, Part 1

**Latin America population:Growing Becoming more urban

Spending powerGrowing Becoming more urban

Population trend

“Y l ti h“Young population means hopeon the heart of the society! The aim ofgetting access to health care and goodquality of life provides raising on the

l t d ith th t t i ”

* Infra-structure demand projects for:Education

T t ti

economy related with that countries”

TransportationCommunication

SecurityHealthy careHealthy care

TourismEnergy

*Key Indicators:

Latin America – Is the market prepared? 5

yAmerica Latina

Brazil