Embed Size (px)
DESCRIPTION
How to use social media tools to connect with and communicate to your clients, your prospects, and your target markets & how to organize a sales team to use these tools.Questions:1. How much time?2. How much money?3. Where do I start?4. When will I see results?5. Do I have to do it all
Citation preview
© Strategic Resource Group, LLC 2008
Your Sales Program in a Social Media World
Sales Objectives•More Revenues•More Clients•Increased Client Retention•Improved Customer Satisfaction
•Enhanced Customer Experience
•Better Margins•Bigger Market Share
Sales Activities•Prospecting•Communicating•Client Informing•Customer Education•Competitive Insight•Market Trends•Customer Feedback
SALESINFO
blog/
video
MARKET
SOCIAL NETWORKS
CLIENTS/
PROSPECTS
Increased Contacts & Prospects
© Strategic Resource Group, LLC 2008
Social Networking Groups:
LinkedIn, FastPitch, Plaxo, Naymz, Facebook, Xing, MySpace, Mazar, Konnects, ZoomInfo, Merchant Circle
www.salescooke.com
Blogs
Website
www.srgroup-llc.com
Monthly Newsletters and
Special Promotions
www. http://twitter.com/SalesCooke
Podcasts
The John Adam Show
http://www.srgroup-llc.com/media/rss.html
You Tube Videos
www.youtube.com/salescooke
© Strategic Resource Group, LLC 2008
Case Study: Golden Fortune Interiors
© Strategic Resource Group, LLC 2008
© Strategic Resource Group, LLC 2008
© Strategic Resource Group, LLC 2008
Website
Social Media
Fastpitch
Blog
Recommendations:
• Emphasize Feng Shui in profiles
• Create a Blog and link to Social Networking sites
• Add a Twitter site and start linking to others Interior Designers and Feng Shui experts
• Use the Twitter site to announce Events and posted Blogs
Case Study: Golden Fortune Interiors
© Strategic Resource Group, LLC 2008
Questions?
Thank you!
