How to start a startup

What is entrepreneurship?

What is a startup?

Wrong reasons to start a startup.

‘I have an idea, now what?’

1.What is entrepreneurship?

“The capacity and willingness to develop, organize and manage a business venture along with any of its risks in order to make a profit.

2.The myths about entrepreneurs.

1. Entrepreneurs are born not made.

2. Individual start companies.

3. Entrepreneur are the smartest people.

4. All leaders are charismatic.

5. Entrepreneur love risks.

6. Entrepreneurs are undisciplined.

3.What is a startup?

“A startup is a company working to solve a problem where the solution is not obvious and success is not guaranteed.

4.Wrong reasons to start a startup.

1. Money

2. “Khud ka Boss” – be my own boss

3. Fame

4. “Aur koi option nahi bacha.” – no option left

“To solve a problem. To make this world a better place.

The correct reason:

5.Do I need a cofounder?

“What would happen if a bus rams you down one day? The business dies.- Kevin O’leary

“"My partners ... taught me that in order to create wealth, I needed to pair up with people whose strengths compensated for my weaknesses."

- Kevin O’leary

6.‘I have an idea, now what?’

A. Who is your customer? Who experience a similar

need To whom you could deliver

your solution at similar cost And who would buy it at

similar price

B. Avoid Competition All happy companies are different

Compete if you have a product that is 10x better.

C. Go for monopoly.

D. Build. Test. Improve your MVP. Ideation – Human

centered design approach.

Launch fast and Improve.

THE EQUITY SPLIT

Equity Split Start with equal equity split. Use vesting equity.

- 1st year 2nd year 3rd year 4th year0%

12%25%

37%50%

Company owenwership overtime

Start 1st year 2nd year 3rd year 4th year0%

12%25%

37%50%

Company owenwership overtime with cliff

12%

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