Demand in the sector to grow!

Environment and Energy 2009 in Retrospect

CONTENTS

Every visitor is your client!

The exhibition content and form

Offer and contacts

14–17 OctoberKipsala InternationalExhibition Centre6th international exhibition for power industry, energy

efficiency and environmental technology

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6th international exhibition for power industry, energy

1Environment andEnergy 2009 in Retrospect

Exhibitions and seminars is the best way to ensure accessibility of information, therefore, REA employs this tool to provide information to citizens.

15–18 October 2009 at Kipsala International Exhibition Centre, Riga

It was a great pleasure and honour to us that our products caught interest of business people, governmental and municipal authorities.

Director of Riga Municipal Agency “Riga Energy Agency” (REA)Maija Rubina

Minister of theEnvironmentRaimonds Vejonis

Environment and Energy is an excellent investment platform to present new environmentally friendly technologies and to promote international partnering in the Baltic Region. Therefore we invite entrepreneurs and professionals to use the exhibition to their advantage!

Managing Director,ALTENERGOEduards Meļņikovs

Countries represented by participants and visitors

ENVIRONMENT AND ENERGY 2009 IN FIGURES

Attendance(21,641)

General public15,213

Professionals6428

Exhibitors

Trade visitors

Total

107

6428

Domestic

90

6144

Foreign

17

284

Municipal authority

Business

Government

Activity in Latvia’s power industry and environmental technologies is going to grow over the coming 10 years at least. Latvia and the European Union will make huge investments in to the projects of this sector. Consequently, more and more enterprises and private persons will be able to afford modern solutions.

FundingFor example, the state and EU funding to the projects of energy efficiency cogeneration using biomass will amount to EUR 620,373,000 in 10 forthcoming years. Municipal enterprises and private persons will also make huge invest-ments.

Benefits of Latvian enterprisesAllotted funds to each Latvian enterprise will range from EUR 1,034,000 to EUR 1,550,930 (provided that the number of active enterprises of the sector is between 400—600).

Power industry Energy efficiency Environmental technology

Energy production, transmissionHeat supply, heatingBiogas, biomass, solar and wind energy, etc.Transport energy

Efficiency of heating networksHeat insulation of buildingsConditioning, ventilationEnergy efficient technologies

Water preparation, sewage treatmentWaste managementEnvironmental monitoringEnvironmentally friendly trans-port

Demand in the sector to grow! 2

● Heat insulated municipal housing in Riga last year equalled to that of previous four years

● Biofuel production capacity in Latvia has already increased 14 times (since 2005)

● Economic bulbs used to light the streets in Broceni● Wood chips of home manufacture used in central heating systems in Tukums● The municipalities of Valmiera, Salacgriva and other cities build new or rebuild old wastewater treatment plants

● The first in Latvia autonomous power street lanterns installed in Salacgriva● Latvia develops the programme of action how to attain a 50% recovery and recycling of household waste by 2020.

● And other

The process has already begun!

Participant feedback

EUR 620,373,000EUR 372,793,000

EUR 5,635,000 EUR 241,945,000

2007 2010 2016

(Data source: Investment and Development Agency of Latvia, Guidelines for Development of Energy Sector for 2007-2016)

Funding to building of biomass cogeneration plants, heating networks and heat insulation of buildings

3The majority starts to think greenThe money flow changes customers’ minds – energy economy and green ideas enter people’s activities, become part of their lifestyle. The same as anywhere in Europe, this tendency will take on power and will enforce appropriate decisions.

Client potential in LatviaAccessibility of funding, the development of companies, municipalities and people’s needs means that the number of people interested in developments of the field is increasing.

Attendance potential of Environment and Energy is higher than ever before!

VentspilsTalsi

Kuldīga

Liepāja Saldus

Tukums

DobeleJelgava

Bauska

Ogre

Aizkraukle

Jēkabpils

Madona

Balvi

Alūksne

GulbeneCēsis

Smiltene

ValmieraLimbaži

Daugavpils Krāslava

Preiļi

Rēzekne

Ludza

RĪGAJūrmala

Demand in the sector to grow!

DIRECT CONTACT WITH A CLIENT“Analysing Energodata participation in Environment and Energy 2009, we came to a conclusion that it was a worthwhile experience. Our company managed to establish valuable contacts and made several deals already during the exhibition.

Our top-line product Wattson – an intelligent energy saving device – was an object of curiosity of almost every visitor. Having seen many attractive and interac-tive stands presented by foreign participants, we do believe that local companies should borrow this good practice from our foreign counterparts.”

Chairman of the Board, SIA Energodata Jānis Šipkovs

4Every visitor is your client!Public concern in the power industry turns into contracts for participation in the exhibition.

Two parallel campaigns to get double power!One admission ticket to the exhibition ensures access to two thematically congenial events!

Focus: trade and business visitorsActive enterprises ofthe sector and clients

Gross amount*:EUR 47,000

*Gross amount – comparative unit of advertising measurement in LVL according to media base price.** Campaign related to the attendance goal given hereby.

Campaign forEnvironment and Energy 2010

FOCUS ON PROFESSIONALS:● All top heads of Latvia’s self-governing bodies, representatives from Lithuania and Estonia

● More than 120,000 business people, experts and private persons interested in this field● Officials from the Baltic and EU line ministries● Representatives of non-governmental and public organisations of the sector

GOAL:30,000 visitors attending both exhibitions at Kipsala

International exhibition for power industry, energy efficiency and environmental technology

TV49%

24% Radio

27% Internet

Focus: A broad spectrum of visitorsCitizens of Riga, population of Riga region having purchasing power

Gross amount*:EUR 83,950**

TV81% 9% Internet

10% Radio

International Exhibition Centre

International exhibition for building, refurbishment and interior design

Every visitor is your client!

5%

15%

15%

25%

40%

Participants’ activities

Direct marketingPR activities in the mass media(TV, radio, printed media, Internet)Advertising in specialised mediaWork with opinion leaders and associations

Owner of the Wood Pellet Burners Factory GRANDEGAndris Lubins

ABOUT ADVERTISINGBT 1’s exhibitions are well-promoted and highly professional therefore ensure high attendance. Exhibitions also gather quite a number of foreign visitors – it is an excellent place to establish contacts with new distributors of GRANDEG products and clients outside Latvia.

5

Specialised publicity*:Internet 50-70 pcs:•News and photo agencies: leta.lv, bns.lv, afi.lv, bna.lv

•Newspaper Internet versions: diena.lv, db.lv, la.lv, multiprese.eu

•Portals: bizness.lv, tvnet.lv, building.lv, latinzenieris.lv, jobs.lv, biznesa-zinas.lv, agropols.lv, riga.lv, zalajosta.lv, dec.lv, em.gov.lv, reitingi.lv, tours.lv, sodienas-zinas.com, eiropa.lv

•Homepages of participating companies: 20–40 pcs

•Homepages of governmental institutions: Ministry for the Environment, Ministry of Economics, Riga Energy Agency, the portal of Riga City Municipality, etc.

Direct mail 5000 trade and business addresses in Latvia and Europe

Newspapers: “Dienas Bizness”, “Bizness & Baltija”, “Telegraf”, “Latvijas Avīze”, “Moi Dom”, regional periodicals – media reports about 15 pcs

Banners on the Internet: building.lv, travelnews.lv, turismabiz.lv, tours.lv, zl.lv, abc.lv, webcargo.lv, aca.lv

Magazines: “Vides Vēstis”, “Kapital Region”, “Moi Dom”, “Mana Māja”, “Laimīgā Māja”, “Schastliviy Dom”, “Latvijas Būvniecība”, “Latvijas Reklāma”, “Reklama” – adverts ~ 9 pcs.

* The timetable was developed considering the results in 2009.

Business person aboutexhibitions

Direct e-mails to trade and business visitors

Press releases, participants’ news, interviews on acute issues of the industry, etc

Publications and ads in printed media

Participants’ news publishing in BT 1’s homepage

News, publications, ads in relevant industry-related portalsand on websites

Banners on partners’ homepages

Advertising campaignon TV and radio

Internet advertising campaign

AUGUST SEPTEMBER OCTOBER

Timetable

Environment● water and wastewater technologies and equipment

● filtration equipment, pumps, pipes and equipment

● waste management, recycling

● air pollution, quality analysis and purification

● environmental protection, monitoring

● control system and gauges

● engineering and eco construction

● eco-friendly fuel and cars

● communal machinery and equipment

Branch index and themes

Izstādes saturs un forma

Special

offer!Special

offer!Special

offer!

6The exhibition contentand form

WHY AN EXHIBITION?GRANDEG believes that a manufacturer shall have a direct contact with end-consumers.

Exhibition is a quality tool helping to find new partners and end-consumers, to understand their traditions and needs.

It provides an opportunity to identify attitudes and the demand, to evaluate competing products, cooperation and partnership offers, and prices.

Owner of the Wood Pellet Burners Factory GRANDEGAndris Lubins

Business person aboutexhibitions

Microgeneration

Power supply from renewable energy sources to individual households:● Solar photoelectric cells and collectors

● Small wind turbines

● Geothermal energy

● Biomass for heat

● Other solutions for heat and power production

Power industry. Energy efficiency● renewable energy sources, energy generation technologies

● power generation, transmission and distribution

● electrotechnical equipment, materials, gauges

● industrial equipment, process automation and control

● energy saving lighting equipment

● heat generation and heating equipment

● heat insulation and thermal insulation of buildings

● housing management systems, energy audit, thermal imaging

● ventilation and air-conditioning systems and equipment

Special

offer!Special

offer!Special

offer!Special

offer!Special

offer!

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Other events to ensure quality attendance:● Forums, seminars and presentations – actual, informative, plentiful and qualitative Organisers:Ministry of the Environment of the Republic of Latvia, Riga Energy Agency, Latvian Chamber of Commerce and Industry

● House. Apartment 2010, the Exhibition for Home Refurbishment and Interior Design

Business Contact EventThe organiser will schedule your meeting with enterprises of your interest.

The exhibition content and form

Number of participating companies

* Forecasted by BT 1

Participating companies AttendanceAverage attendance:15,000–22,000 visitors

Goals in 2010 – average25,000–30,000 visitors per exhibition

2003 2005 2007 2008 2009 2010*

73 65 75 90 107 120

6th international exhibition for power industry, energy efficiency and environmental technology

Participant feedback

NEW PROJECTS AND OPPORTUNITIES“Generally, Environment and Energy 2009 was a worthwhile experience for our company since we attained several goals we have set for the exhibition.

Our product range was of interest to visitors aiming to invest money into their future, to develop their professional skills and to broaden their horizons. And we have to say that they represented different professional areas.

We highly evaluate the opportunity to introduce Solvis smart heating systems during the seminar held by Riga Energy Agency. We look forward to join several interesting projects in future.”

Managing Director, ALTENERGOEduards Meļņikovs

8Offer and contacts

Space hire + Booth + Participation feeAn 8 m2 booth with one-sided opening from Octanorm modules, lighting – 75W/3m², lettering on the name board

EUR 543

Participation fee includes – participant’s entry in the electronic exhibition catalogue, participant’s badges and guest cards, parking passes.

Participation fee – EUR 103. VAT 21% not included

Space hire + Booth + Participation feeA 12 m2 booth with two-sided opening from Octanorm modules, lighting 75W/3m², lettering on the name board

EUR 835

Space hire + Participation feeA 24 m2 exhibit space open on three sides for building an original stand

EUR 1279

Exhibit space hire (price* per 1 m2):

With one-sidedopening

With two-sidedopening

With three-sided opening VAT 21% not included

EUR 39

EUR 45

EUR 49

With four-sided opening

Open-air exhibit space

EUR 53

EUR 28

Beneficial offers!

MARKET RESEARCH“We are really satisfied with our participation in the exhibition since it was an excellent opportunity to research the power and environment technology market in general. Seminars on the acute sector-related subjects held during the exhibition were of immeasurable value. We think that similar events should also be held in future. We would like to thank the organisers!”

Participant feedback

Office Manager, Latsolar.lv Ivo Inša

Offer and contacts 9

Agris ReihmanisProject Manager

Tel: (+371) 67065028GSM: (+371) 29460020E-mail: agris.reihmanis@bt1.lv

Kipsalas iela 8, Riga, LV-1048, Latvia

Ausma VītolaProject Manager

Tel: (+371) 67067533GSM: (+371) 29474824E-mail: ausma.vitola@bt1.lv

Kipsalas iela 8, Riga, LV-1048, Latvia

Take advantage of the opportunities the exhibition offers:● To sell your product to end-consumers – municipalities, legal and physical persons

● To demonstrate your achievements and assess those of your rivals

● To find partners for the development of your business

Give us a call for more information!

Partners:Latvia Bioenergy Association, Biofuels Association of Latvia, Baltic Environmental Forum

International Exhibition Company BT 1The leader of the exhibition business in Latvia. Yearly organises 30 international, national and regional events.

Ministry of theEnvironment of LatviaThe central executive institution in the area of environmental protection which includes protection of environment and nature, maintenance and rational utilization of natural resources. The Ministry develops projects of legislative acts, formulates opinions about projects prepared by other institutions, represents interests of Latvia in the international and foreign institutions

Riga Energy AgencyThe municipal agency to manage and coordinate the increase of power supply and energy efficiency in Riga and to disseminate information to the citizens of Riga.

Latvian Chamber of Commerceand Industry (LCCI)is a non-governmental, voluntary organisationuniting Latvian companies of different sectors. The aim of the organisation is to create favourable business environment, represent economic interests of Latvia's enterprises and offer business promotion services

Organisers: