Psikologi & Aspek Emosional WarnaPertemuan 5 s.d 6

Matakuliah : U0094/Color TheoryTahun : 2008

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Diagram I

nature human

coasters

city people

villagers

natural behavior

1. culture

2. art

3. religion

4. technology

5. knowledge

6. language

7. occupation

8. organization

symbol

color

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Diagram II

coasters

fisherman

natural behavior

symbol

color

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Colorstrology

Colors Positive Negative

Bright Red Exciting, Energizing, Dynamic, Powerful Stimulating, Hot, Sexy, Provocative, Aggressive, Rage

Bright PinkExciting, Happy, Attention-Getting, Energetic, Youthful, Spirited, Fun, Trendy

Hot, Wild

Light Pink Romantic, Soft, Sweet, Tender, Cute, Babies, Delicate

Dusty Pink Soft, Cozy, Subtle, Rosy, Romantic Dusky

Mauve Soft, Classic, Relaxing, Subdued Quiet, Sentimental

Burgundy Rich, Elegant, Refined, Tasty, Mature, Expensive

Fuchsia Bright, Exciting, Fun, High Energy, Trendy, Wild Hot, Sensual

Brick Red Earthy, Strong, Warm, Country Loud

Terracotta Earthy, Warm, Country, Welcoming, Wholesome

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Colorstrology

OrangeFun, Whimsical, Childlike, Happy, Glowing, Vital, Sunset, Harvest, Juicy, Tangy, Energizing, Friendly, Gregarious

Hot, Loud

PeachNurturing, Soft, Delicious, Sunny, Warm, Sweet, Fuzzy, Inviting

Light Yellow Cheerful, Happy, Soft, Sunny, Warm, Sweet

Greenish Yellow

Lemony, Tart, Fruity, Acidic

Golden YellowAutumn, Flowers, Harvest, Rich, Sun, Warm, Wheat, Comforting, Sunbaked, Buttery

Cream Smooth, Rich, Warm, Neutral, Soft, Classic, Delicious Bland

Beige Classic, Sandy, Earthy Bland

Earth BrownRooted, Wholesome, Sheltering, Masculine, Woodsy, Warm, Durable, Secure, Rustic, Earth, Organic

Dirt, Somber, Soiled, Vulgarity, Barrenness, Impoverishment

Coffee/Chocolate Rich, Delicious

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Colorstrology

Red Purple Exciting, Sensual, Flamboyant, Creative, Unique

Lavender Nostalgic, Delicate, Sweet Scented, Floral, Sweet Taste Aging

Purple Sophisticated, Sweet Taste, Subtle Lust, Decadence, Penitence

Bright Purple Royal, Happy, Exciting, Sensual, Flamboyant, Creative Loud

Deep Purple Expensive, Regal, Rich, Mysterious, Spiritual, Artistic Mourning, Melancholy

Orchid Exotic, Flowers, Fragrant, Tropical

Light Blue Calm, Quiet, Peaceful, Cool, Water, Clean

Sky BlueCalming, Cool, Heavenly, Contrast, Faithful, True, Dependable, Happy, Restful, Tranquil

Dirt, Somber, Soiled, Vulgarity, Barrenness, Impoverishment

Teal Blue Pleasing, Rich, Classy, Expensive, Unique

Bina Nusantara

Colorstrology

Red Purple Exciting, Sensual, Flamboyant, Creative, Unique

Lavender Nostalgic, Delicate, Sweet Scented, Floral, Sweet Taste Aging

Purple Sophisticated, Sweet Taste, Subtle Lust, Decadence, Penitence

Bright Purple Royal, Happy, Exciting, Sensual, Flamboyant, Creative Loud

Deep Purple Expensive, Regal, Rich, Mysterious, Spiritual, Artistic Mourning, Melancholy

Orchid Exotic, Flowers, Fragrant, Tropical

Light Blue Calm, Quiet, Peaceful, Cool, Water, Clean

Sky BlueCalming, Cool, Heavenly, Contrast, Faithful, True, Dependable, Happy, Restful, Tranquil

Dirt, Somber, Soiled, Vulgarity, Barrenness, Impoverishment

Teal Blue Pleasing, Rich, Classy, Expensive, Unique

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ColorstrologyLime Tart, Refreshing, Fruity, Lively Acidic

Pure WhitePure, Clean, Sterile, Innocent, Bright, Lightweight, Airy, Bright, Glistening

Silent, Bored

BlackPowerful, Elegant, Basic, Bold, Classic, Strong, Powerful, Prestigious, Sober, Sophisticated

Mysterious, Magical, Nighttime, Heavy, Death, Depression, Sinister, Tough

Charcoal GrayProfessional, Classic, Expensive, Sophisticated, Solid, Mature, Enduring

Neutral GrayClassic, Cool, Sober, Corporate, Practical, Timeless, Quality, Quite

Ghostly, Boring, Mousy, Depression, Fear, Monotony

Taupe Classic, Neutral, Practical, Timeless, Quality, Basic Bland

Silver Classic, Cool, Expensive, Money, Valuable, Futuristic Drab

Gold Warm, Expensive, Radiant, Valuable, Prestigious, Opulent

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Colorstrology

Every color has their own effect to everyone.

Using the right colors in the right place & time, helps to deliver massage to consumer.