Industry VerticalsCommittee Breakout Meetings

Discussion Guide

May 6, 2014

10:30a - 12:00p1:00p – 2:30p

22

ICC Breakout Meeting Discussion GuidelinesGoal: Develop a common framework aligned with FMI Strategic Plan for Council, Verticals and Committees.

• Appoint a scribe and individual to report back to the Council on Wed. morning May 7.

• Review ICC governance structure and framework. Discuss alignment of initiatives across verticals, committees and total store collaboration initiative.

• Complete discussion guide template for your assigned committee related to mission, goals and objectives, action plan, outcomes and measures of success.

• Review draft FMI Emerging Issues and Opportunities document to guide your discussions and outcomes. Prioritize issues that are most relevant and of highest value.

• Determine what issues are unique to your vertical or committee.

• Identify those issues and opportunities that are complementary across the total store collaboration initiative.

• Identify any opportunities or barriers that should be discussed at the Council meeting on Wednesday morning.

33

Industry Collaboration CouncilOld organizational structure

Industry Collaboration Council

Research and

InsightsCommittee

Education and

ConferencesCommittee

Industry Collaboration

Committee

44

FMI Industry Collaboration CouncilNew organizational structure

Industry Collaboration Committee

Technology and Innovation

Education and Communication

Private Brands Fresh PharmacyGM / HBCFood and Beverage

Industry Collaboration College

55

PharmacyFood & Beverage

Private Brand

Total Store Collaboration Initiative

General Merch and HBC Fresh

Business Performance

Emerging Imperatives

Industry Risk Management

Public Policy

INDUSTRY COLLABORATION COUNCIL

66

FMI Food and Beverage VerticalMission:

Action plan

1

2

3

4

Measures of successGoals and Objectives

Outcomes

77

FMI GM/HBC VerticalMission:

Action plan

1

2

3

4

Measures of successGoals and Objectives

Outcomes

88

FMI Private Brands VerticalMission:

Action plan

1a

1b

1c

1d Measures of successGoals and Objectives

Outcomes

99

FMI Fresh Foods VerticalMission:

Action plan

1

2

3

4

Measures of successGoals and Objectives

Outcomes

1010

FMI Technology and Innovation CommitteeMission:

Action plan

1

2

3

4

Measures of successGoals and Objectives

Outcomes

1111

FMI Education and Communications CommitteeMission:

Action plan

1

2

3

4

Measures of successGoals and Objectives

Outcomes

1212

FMI Industry Collaboration CommitteeMission:

Action plan

1

2

3

4

Measures of successGoals and Objectives

Outcomes

Retailer/Wholesaler Food and Beverage GMHBC Fresh

7-eleven Meijer Anheuser-Busch Companies, LLC The Clorox Company Ace Hardware Corporation Bimbo Bakeries USA

A&P Metro Inc. BPI Technology, Inc. The Hershey Company American Greetings Corporation Borden Dairy Company

Ahold USA New Albertsons Inc. Campbell Soup Company The J.M. Smucker Company Colgate-Palmolive Company Del Monte Foods

Aldi PriceChopper Chobani, Inc. The Pictsweet Company Comag Marketing Group Hillshire Brands Company

Alex Lee Publix Coca-Cola Refreshments Unilever Georgia-Pacific Hormel Foods Corporation

Associated Food Stores Raley's ConAgra Foods, Inc. Hallmark Cards, Inc. Melissa's/World Variety Produce, Inc.

Associated Wholesale Grocers RiteAid Del Monte Foods Henkel Consumer Goods, Inc. National Pork Board

Associated Wholesalers, Inc. Roundy's Supermarkets, Inc. Diamond Foods, Inc. InComm Sargento Foods Inc.

Bashas Safeway E.&J. Gallo Winery Kimberly-Clark Corporation Smithfield Foods Inc.

Big Y Save Mart Supermarkets Ferrero USA, Inc. Melitta USA, Inc. WhiteWave Foods Company

Bi-Lo Schnucks General Mills, Inc. Nestlé Purina PetCare Company Kraft Foods Group, Inc.

BJs Smart & Final Green Mountain Coffee Roasters, Inc. Newell Rubbermaid

Brookshire Bros. Sobeys Inc. Hillshire Brands Company S. C. Johnson & Son, Inc.

Brookshire Grocery SpartanNash Hormel Foods Corporation The Clorox Company

Buzzutos Sprouts House-Autry Mills, Inc. The Procter & Gamble Company

C&S Wholesale Grocers, Inc. Stater Bros. Inventure Foods, Inc. Time/Warner Retail Sales & Marketing

Costco Supervalu Kellogg Company Unilever

CVS Target Kemps, LLC

Delhaize America Tops Kraft Foods Group, Inc.

Dollar General Trader Joes Mars Chocolate North America

Family Dollar Unified Grocers McCormick & Company, Inc.

Giant Eagle Wakefern Mead Johnson Nutrition

HEB Walgreens Melitta USA, Inc.

Houchens Walmart MillerCoors

Hy-Vee, Inc. Wegmans MOM Brands

Ingles Markets, Inc. Weis Markets Mondelez International

Key Foods Whole Foods Musco Family Olive Co.

Kroger Co. Winco Ocean Spray Cranberries, Inc.

K-VA-T Food Stores PepsiCo, Inc.

Loblaw Pinnacle Foods Inc.

Marsh Ruiz Food Products, Inc.

Private Brands Pharmacy Service Provider Sales Agency

Allens, Inc. Elanco A.T. Kearney, Inc. Financial Supermarkets, Inc. Oliver Wyman Group JOH

Bay Valley Foods, LLC Pfizer Consumer Healthcare Accenture Fleet Advantage, LLC Owens-Illinois Acosta, Inc.

Bumble Bee Foods, LLC Aimia FoxFire Inc. Park City Group, Inc. Advantage Sales & Marketing LLC

Clearwater Paper Corporation American Express Freight Handlers, Inc. PRGX USA, Inc. Alliance Sales & Marketing

Clement Pappas & Co., Inc. American Public University Gladson, LLC PricewaterhouseCoopers, LLP Crossmark

Coffee Bean International Americold Logistics, LLC Google, Inc. Procurian Dot Foods, Inc.

ConAgra Foods, Inc. Ameriquest Business Services Grocery Shopping Network Rabobank Kurt Salmon Associates

Cott Beverage (use dto be Cliffstar Corporation) Anthony Hill PHOENIX RedPrairie Corporation SellEthics Marketing Group, Inc.

Daymon Applied Predictive Technologies, Inc. Hitachi Consulting Corporation Rehrig Pacific Company

Emerge Strategic Solutions Aptaris Hussmann Corporation Retail Solutions Inc.

Idahoan Foods Bayer CropScience IndentiGEN North America, Inc. RetailNet Group

John B. Sanfilippo & Son, Inc. BMO Harris Bank N.A. Inmar Inc. Retalix USA, Inc.

Lakeside Foods, Inc. Booz & Co. InQuest Marketing SAP America, Inc.

LiDestri Foods, Inc. Brand View Institute for Food Safety and Health SAS Institute Inc.

Marketing Management, Inc. CAMS Software inStream Media, Inc Source Interlink Companies

McCain Foods USA Can Manufactures Institute Intesource, Inc. Source Refrigeration & HVAC, Inc.

Mother Parkers Tea & Coffee Inc. Catalina IRI Sports Loyalty International, Inc.

Niagara Bottling, LLC CEO Search Partners Kies Consulting, LLC Sprint

Oasis Brands Inc. Chemstar Corp. LearnSomething, Inc. Stericycle ExpertRECALL

Ralcorp Holdings, Inc. CHEP Market6 Sunoptics

Red Gold, Inc. Compass Marketing Inc. Mercatus USA Inc. TCC Global

Select Store Brands-Haliburton Cox Target Media Merck Animal Health The Dow Chemical Company

Spartan Foods of America, Inc. DayMark Safety Systems Milk Processor Education Program (MilkPEP) the Stores Consultant Group, LLC

The Buxton Company Deloitte, LLP Monsanto Company Underwriters Laboratories

The Jel Sert Company Dematic Motorolla Solutions Uniweb, Inc.

The Sun Products Corporation Diversey, Inc. MWV Valassis Communications, Inc.

Trace One Driveline Retail Merchandising National Frozen Foods Corporation VideoMining Corporation

Trinidad Benham Corporation dunnhumby USA NCR Corporation Waste Management, Inc.

Western Family Foods, Inc. Ecolab, Inc. Nielsen Willard Bishop, LLC

Windsor Foods Edenred North America, Inc. Novar Winston Weber & Associates, Inc.

Winery Exchange, Inc. Ernst & Young LLP NSF International WSL Strategic Retail

Zoetis