How to Use Social Media for Business

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    12-Jan-2016

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How to Use Social Media for Business Part Two: Keys to Success and How to Integrate into your Business. What is Social Media?. Social media is people having conversations online.. Reasons Why You Need to Use Social Media. The shear volume of users that are online Forming Relationships - PowerPoint PPT Presentation

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  • How to Use Social Media for Business

    Part Two: Keys to Success and How to Integrate into your Business

  • Social media is people having conversations online.What is Social Media?

  • Reasons Why You Need to Use Social MediaThe shear volume of users that are onlineForming RelationshipsSpeeds up NetworkingGenerates BusinessLoopNet has Already Bought InUse it for RecruitingHome of your Future Clients

  • Keys to Social Media success

  • Keys to Success: Getting Started

  • Keys to Success: Getting Started

  • Keys to Success: Identity

  • Keys to Success: Content

  • Keys to Success: Business Postings

  • Keys to Success: Etiquette

  • Keys to Success: Tracking & Finding

  • Keys to Success: General Rules

  • Keys to Success: Time & Effort

  • AND FINALLY, A WORD OF WARNING:

    DONT MESS AROUND IN SOCIAL MEDIA

  • Mistakes to Avoid inSocial Media

  • Social Media Mistakes to Avoid

  • Integrate into my BusinessSocial Media

  • Dont Just Jump Right In

  • You Have to Be a Great Agent First

  • Company or Individual PageIndividual pagecompany page

  • Integrate Social Media into your BusinessUse it to gain industry knowledgeGenerate instant feedback about topicsJoin relevant industry groupsFollow competitorsReceive answers to questions RecruitingFree PRNetworkingBuild your cross-selling platformMarket properties to an expanded audienceBuild credibilityExpansion of your websiteBecome known as a subject expertAccess to more than just local clients

  • #1 - Networking on Social Media Sites

  • #2- Market You, your Company or Properties

    About You or Your Company (30%)

    Not About You or Your Company (70%)

  • Posting Tips Instead of: New Office Listing http://www.cbcworldwide.com/cbclistings/4610595.html

    Try: Seeking tenants for Class A Office space, prime downtown location, walk to mall and public transportation. Rent is $22/PSF, 10,000 SF Avail http://bit.ly/GpkLh

    Instead of: New Listing http://www.cbcworldwide.com/cbclistings/4610595.html

    Try: Class A Office space, great location & views. Walk to 5 restaurants. Bring tenant & mention this, get $25 giftcard. http://bit.ly/GpkLh

    Instead of: New construction on corner of Main & 2nd St. View article

    Try: New bldg being built on Main & 2nd St. This will move vacancy rates up to 8% unless tenants are found. Highest its been in 4 years. View article

    Always ask, What is the value to the reader? before you postBE SPECIFICOFFER A GIFTCREATE VALUE

  • Posting Tips

    Instead of: We recently sold 10,000 SF building in Parsippany, NJ

    Try: We represented Alter Group in buying a 10,000 SF bldg in Parsippany, NJ. They excel in ensuring tenants are pleased with their space.

    Instead of:New office space for lease, 3,500-8,000 SF avail, Burgan Co. email jboyer@cbcworldwide.com

    Try:We have new office space avail on Main St, St Louis. Anyone know where the best food is near there?

    Instead of:New NREI report: Weak Jobs Report Is Unwelcome News for Leasing Markets

    Try: New NREI report: Weak Jobs Report Is Unwelcome News for Leasing Markets. However, I dont think this is going to affect the Atlanta market.

    GIVE PROPSPOSE QUESTIONSORIGINALITY (ADD A COMMENT TO A LINK)

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    Blueprint Library: Keyword: Social