Social Media & Social Business

Social Business & Social Media

Thought leaders in the social business space from Jive and in the social media software space from Spredfast provide clarity around the terms.

How do you define social?

“Social is how work gets done. Who you know is just as important as what you know.”

“Social technologies empower real people to solve real problems that add real business value to the workplace.”

How do you define social?

“Social helps us make and sustain personal and business connections faster than ever before.”

“Social gives us an incredible variety of options for managing these connections – from following to liking, commenting, sharing & recommending..”

What makes “social” so powerful in all aspects of our lives?

“The advancements of social, cloud & mobile technologies force everyone to question the enterprise tools used to get work done.”

“Soon, people will demand better tools. It’s the existence of “choice” makes social so powerful today.”

What makes “social” so powerful in all aspects of our lives?

“Social is rapidly becoming the primary communication medium for interacting with family, friends & businesses.”

“Our friends & connections are constantly making recommendations on social that have profound influence.”

If a business is considering going social, what factors should they consider before taking the plunge?“If you are just considering “going social” then you are probably already late to the party.”

“It’s time to choose the right platforms for the best long-term results & value.”

What would you say to those who say that “social” has no place in the office?“Social in the workplace is about improving operational efficiency & corporate awareness through better collaboration.

“It’s how ‘social’ technologies entice people to leverage that ‘connectedness’ to impact the company in a significant & measurable way that makes all the difference.”

What would you say to those who say that “social” has no place in the office?“The answer depends on your company culture & business. But of course, we disagree that social networks have no place in business.”

“There is a large segment of the population for whom social is the primary communication channel for business relationships.”

How do you measure the success of social?

“The only way that should matter to a company is the impact to top-line revenue growth.”

How do you measure the success of social?

At Jive we worked with a top-three global consulting agency to measure the impact of our social business software. Some key results:

How do you measure the success of social?

Getting the company engaged in public social communication in a managed, appropriate way where you can plan & execute campaigns & measure results.

As companies shift more of the marketing budgets into social, expect increased scrutiny on the return companies are seeing from this investment.

Delivering outcomes that drive the underlying business.

Jive is the world’s leading provider of social business solutions.

www.jivesoftware.com

Spredfast, helping to manage social media for the Enterprise.

www.spredfast.com