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2016 / 7Media Pack
2 shponline.co.uk
The SHP portfolio
SHP OnlineSHP is the leading news site for health and safety professionals.
Consistently the fi rst website to break the stories that matter to you, SHP offers completely independent and unbiased reporting on health and safety news, prosecutions and features.
SHP is leading the way in offering interactive and engaging features that contribute to your continuing professional development, including interactive quizzes; stylish, in-depth eBooks; easily-digestible, educational videos from renowned health and safety experts; and comprehensive , informative webinars brought to you in conjunction with Barbour EHS.
Our daily updates on independent, specialist commentary and advice from leaders and innovators within the profession means SHP is the place to go to stay up-to-date on the latest health and safety news while testing and improving your knowledge.
SHP consistently has more than 40,000 unique users using SHP Online each month, racking up a whopping 100,000 page views between them. The move from print media to digital has increased SHP’s readership by over 60%, giving us a much wider reach into the health and safety community.
SHP4JobsSHP4Jobs, the offi cial job site of Barbour EHS, specialises in matching the right person to the right role.
With 200 live jobs every day, SHP4Jobs is the no. 1 site for jobseekers looking to secure their dream job and for recruiters and organisations searching for the perfect candidate.
SHP4Jobs has over 18,000 jobseekers using the website each month. The featured jobs, job alerts, careers advice and articles on career development provide candidates with all the tools and functionality they need to fi nd out what’s next for their career.
As a recruiter you can post jobs, monitor applications and use screening questions to ensure that only the best candidates come through to you.
SHP Products & Services Extensive research, conducted by SHP Online, found that product and service procurement is a challenge for our readers and that what is missing is an independent, user verifi ed product and service selection tool. The SHP Products & Services Directory now meets these requirements, featuring hundreds of products and services listings and growing on a month by month basis.
Construction 26%
Health, Safety & Environment 20%
Other 15%
Manufacturing 12%
Transport/Logistics 4%
Offshore/Utilities 4%
Education 4%
Retail/Leisure 3%
Healthcare 3%
Government 3%
Media/Marketing 2%
Food/Agriculture 2%
Legal 2%
Emergency Services 1%
SHP Online Subscribers by Industry
Manager (with staff) 20%
Manager (no staff) 16%
Offi cer 16%
Owner 12%
Consultant 12%
Co-ordinator/Assistant 10%
Director 9%
MD/CEO 2%
Sales Representative 2%
Other 1%
SHP Online Subscribers by Job Function
3shponline.co.uk
Where you can get involved?SHP is particularly well-regarded for its in-depth and authoritative features, which are written by industry experts and front-line practitioners. Each month we will focus on one specifi c area covering feature-length articles, products and services news, a webinar, quiz and download.
Aligning your brandIf you are interested in aligning your brand with any of the content pieces due to be published below, please get in touch with a member of our sales team.
Submitting editorialIf you have an idea for a feature-length article that fi ts into the content categories below, please contact the SHP editorial team. Articles should be received a minimum of two weeks before they are due to be published.
IMPORTANT NOTE:Generic health and safety subjects common to all sectors and activities are covered as a matter of course. The feature each month will address some – not all – of the potential topics listed under each heading below. In line with each monthly topic, SHP welcomes products and services news specifi c to each theme. Please send press releases to [email protected]
Editorial calendar 2016/2017October 2016Legislation and guidance:Sentencing guidelines 9 months on, new legislative changes; new ACOPs; regulatory advice.
November 2016Pioneering Construction Hear from well-known construction projects about innovative training, development, techniques and products that are making.changes in the industry.
December 2016People in health and safetyKeep track of your personal development, read interviews with leaders in the profession and up-and-coming health and safety professionals.
January 2017Careers and training:Read about how other health and safety managers got to where they are today, check out your year-long CPD calendar, and fi nd the best training service providers.
February 2017Mental health: Celebrate Time to Talk Day, discover Mates in Mind, how you should be tackling the issue of mental ill health and read from practiced practitioners on their tips and hints.
March 2017Behavioural safety and culture: Discover the different methodologies in behavioural safety management, and how you put ideas into practice in your organisation, including ideas on the best behavioural-based training products in the market.
April 2017Legislation and guidance : Get your six-monthly update on health and safety legislation and guidance, including detailed information on what’s coming in to force, as well as commentary on the current legal system.
May 2017The remits of a health and safety professional: We explore the many roles of a health and safety professional, including how security, the environment, sustainability, facilities and more fi ts into their job title.
June 2017Leadership and innovation:Leading up to this year’s Safety & Health Expo, we talk to speakers and exhibitors at the UK’s biggest health and safety event to fi nd out what the leaders are saying and which products and services are new and innovative.
July 2017Fire safety and emergency services:Here about new fi re safety innovations and systems, and fi nd out about international fi re safety standards with updates from key leaders in the profession.
August 2017Events safety and security With the summer boom of festivals, concerts and outdoor events, we fi nd out the challenges of looking after thousands of people, the issues with lone working and how to keep venues safe and secure.
September 2017Occupational health and wellbeingFind out how new innovations in health and wellbeing are being integrated into different sectors, including construction and manufacturing.
October 2017Legislation and guidanceGet your six-monthly update on health and safety legislation and guidance, including detailed information on what’s coming in to force, as well as commentary on the current legal system.
November 2017Innovation in constructionGet updates from big construction projects including Thames Tideway, Crossrail and more on how innovative techniques are keeping workers safe..
December 2017Personal development and the faces of safetyFind out about the people behind the job title, see who is driving innovation and change in health and safety from practitioners to CEOS. Put together a development plan for 2018..
4 shponline.co.uk
The SHP Portfolio
SHP OnlineSHP online is the go-to place for health and safety professionals who like their news fresh and frequent. The hugely popular website registers more than 31,000 unique visitors and 80,000 page views* per month.
All advert types are managed by DoubleClick, meaning you pay for your campaign based on the number of times your advert is viewed. Advert spots are bought in units of 1,000 views and will be displayed on all pages, thus offering maximum exposure.
Advertising options
MPU 300 x 250px £45 per
1,000 page views
Banner 728 x 90px £45 per
1,000 page views
Wallpaper Please apply for template guide
and prices
*data taken from 2015 statistics
Banner 728 x 90px
MPU 300 x 250px
Unique visitors to the site increased by
80% between 2014 and 2015.
For information on advertising in SHP, contact a member of the advertising team – details on page 11.
5shponline.co.uk
SHP Daily NewsletterDirectly reach your intended target market via our email newsletter. With a variety of advertising opportunities available, let us create a package to help you reach new audiences and meet your needs.
Third Party EmailsDirectly reach your intended target market via our email newsletter. Share your message with an engaged audience of health and safety buyers through our 3rd party email drivers. You’ll have the option to target your prospects by geography, seniority, area of interest, sector and much more.
From £1,500 for 5,000 contacts
Advertising options
MPU 300 x 250px £350 per day
Banner 468 x 60px £350 per day
Product Alert £250 per newsletter
Technical Specifi cations:Creative and all campaign details (start and end dates, URL, area(s) of site where advert is to appear) must be sent no later than fi ve working days before the advert is due to go live. Creative must be sent as attachments to an e-mail, and not embedded within the e-mail.
Sound is not permitted on any adverts, unless user-initiated. Please note fi le size is limited to 39kb. File types: Flash (SWF), JPGs, GIFs and animated GIFs are accepted. Please note Flash (SWF) fi les are not accepted on the SHP Briefi ng.
Banner 468 x 60px
MPU 300 x 250px
Product Alert
The SHP newsletter is sent to over 44,000*
people, containing the latest news, court
prosecutions, research and guidance, jobs,
and product developments from SHP online
and SHP4jobs. * Correct as of March 2016
For information on advertising in SHP, contact a member of the advertising team – details on page 11.
6 shponline.co.uk
Products and Services IndexSHP has launched a products and services suppliers listing to help you digitally showcase your company’s products and services to health and safety buyers. Launched in October 2015, the products and services listing is the go-to place for those looking to source products and services.
With the latest safety boots, ear defenders, training and more, the products and services listing will offer the ultimate selection of health and safety tools for those sourcing equipment and training.
All exhibitors to Safety and Health Expo are offered a 12 month company profi le for only £295 (year one only, non-exhibitor price £550) within this new service on SHP online.
Your standard listing includes:• 12 month company profi le on SHP online, making it easy
for you to promote your company and your latest products and services
• A self-service content portal enabling you to publish press releases, case studies and news through SHP. The more content you publish, the more your listing will be viewed
• Annual report on how your listing is performing and advice for how to improve
• Company details, website address, social media – including your Twitter feed
7shponline.co.uk
Why sponsor a webinar?
• Reach and infl uence decision makers
• Engage with your market
• Generate new leads
• Improve lead conversion
• Launch into new markets
• Promote thought leadership
2,000+ registrations/
leads per webinar
Advertising options
Webinars From £8,000
Being involved with Barbour webinars is a thoroughly rewarding process. Their
professionalism in setting up the webinar and the results achieved are consistently excellent.
Paul Bizzell Operations Director at RyderMarshSharman
CPD Webinar Series In association with
Host a webinar to engage with your target audience and successfully generate new leads. Work in partnership with our content, sales and marketing teams to develop topics and programmes that truly resonate with your chosen audience, maximise awareness of your brand and translate into qualifi ed sales opportunities.
We’ll help you to build and develop the best possible content in an easily accessible online environment to generate the highest quality leads and achieve the best ROI.
eBooks and WhitepapersPrevious SHP eBooks include Beyond Compliance: Innovative Leadership in Health and Safety and Transformational Safety: Leading by Example.
eBooks are collated by the SHP team and contain articles written by health and safety experts. They are an ideal way to promote your brand in line with leadership values and collect download data.
Target safety professionals by either providing SHP Online with one of your whitepapers, or by using an existing authoritative whitepaper written by industry leaders to promote your brand and collect the download data.
Why sponsor an eBook or Whitepaper?
• Align your brand with given topics on SHP
• Generate new leads for your business
• Provide safety professionals with valuable information and advice
Leads from previous downloads:
• Beyond Compliance eBook: 4,000 + downloads
• Whitepaper on legislation update: 4,000 + downloads
Advertising options
eBooks £5,000
Whitepapers £3,000
Upcoming eBooks and Whitepapers
Refer back to the editorial calendar on page 2 for a list of upcoming eBooks.
Previous speakers include:
KIZZY AUGUSTINSHAUN LUNDY SUBASH LUDHRAKEVIN BRIDGES
MARK WHITEHOUSE TERESA BUDWORTHJOHN GREEN
Previous sponsors include:
50%
19%
31%
Who attends?
Director-level
Management-level
Other
• Director,Truck (UK) Limited
• Director of QSE,Bouygues Energies & Services
• Group HSSE Manager,Grand Petroleum Nigeria Limited
• Health, Safety and Environment Manager,Warburtons
• Safety Operations Manager Africa, Unilever
• Safety Offi ce,Coca Cola
• H&S Business Partner,Virgin Media
Sample attendee list:
8 shponline.co.uk
Recruitment
Established in 2007, SHP has long been the fi rst port of call for anyone keen to progress their career in health and safety.
Our dedicated careers site www.shp4jobs.co.uk has proved increasingly popular with job-seekers and recruiters alike.
Leading solution for all recruiters
SHP4jobs offers you a complete solution for meeting your clients’ recruitment needs. With thousands of potential applicants receiving online job alerts there is no better place for your campaign. We can also help build brand awareness and boost your clients’ profi le.
Make sure your vacancy is seen by thousands of health and safety professionals who consult SHP4jobs fi rst when looking for a new job.
Advertising Opportunities Size in pixels (wxh) Price per week
Single posting 120x60 including logo £1,295 for up to 8 weeks
Premium job listing N/A Additional £250
Additions and extras
Featured job (homepage) £250
Featured recruiter button (homepage) 120x60 £250
Top banner (ROS) 468x60 £350
Spot advert right (search results) 160x150 £250
Featured job on SHP newsletter £250
Banner on SHP newsletter 468x60 £350
Advantages to employers and recruiters include:• Personal campaign management – track the number of
applications and view job statistics
• Send messages to your applicants
• The ability to upload your own jobs manually
• The ability to upload jobs via Broadbean
• Online payment options when posting job vacancies (via credit card)
Technical Specifi cations:Artwork to be supplied as Flash (SWF), GIF, animated GIF, or JPEG – up to 39kb. An active URL must be supplied for the ad. Please note Flash (SWF) fi les are not accepted on the SHP newsletter.
Advantages to jobseekers include:• An intuitive search system, allowing you to fi lter results with one click
• The functionality to sign up to up to fi ve ‘jobs by email’ alerts in a matter of seconds
• Manage your applications via your own online profi le, where you can also shortlist jobs and manage your email alerts
• A recruiter A-Z search function, where you can look for vacancies at a specifi c company
• Sign up to the SHP4jobs twitter feed at twitter.com/shp4jobs and be the fi rst to know about the latest vacancies
Key statistics for SHP4jobs*• 150,000+ average page views per month
• 15,000 average unique visits per month
• Hosting on average 3,000 job applications a month
• +26% increase year on year in job applications on SHP4jobs
• +15% increase in traffi c year on year on SHP4jobs
• Highest performing job of 2016 so far received
3,394 job views and 109 applications * Correct as of March 2016
9shponline.co.uk
Banner 468 x 60px
MPU Banner 300 x 250px
Featured Jobs
Featured Recruiter Button
Job of the Week
Online Payment Portal
10 shponline.co.uk
Editorial Advisors
SHP prides itself on being independent and the fi rst place of contact for up-to-date news, features and prosecutions. To help ensure that we’re bringing you the stories, videos, articles and information that you really want, we consult with a number of editorial advisors throughout the year.
The advisors, made up of key stakeholders, leaders and innovators within the health and safety profession, provide advice and support to the editorial team, and contribute to the site on a regular basis in the form of articles, blogs, interviews, videos and more.
For 2016, the editorial advisors include:
DOMINIC COOPERCEO
B-Safe Management Solutions Inc.
ANNA KEEN Founder
Acre Frameworks
ANDREW SHARMANCEO
RyderMarshSharman
CHRIS ROWLANDSDirector
The HSE Recruitment Network
HELEN RAWLINSONConsultant
SHAUN DAVISGroup Director, Safety, Health, Wellbeing
and sustainability, Royal Mail Group
SHAUN LUNDYAcademic Portfolio Leader
University of Greenwich
SHIRLEY PARSONSCEO
Shirley Parsons Associates
STEVE GRANGERIOSH past-president, Director
The Granger Partnership
SUBASH LUDHRA IOSH past-president, Managing Director
Anntara Management Ltd
TIM MARSHChairman
RyderMarshSharman
LAURA CLEAVERHealth and Safety Contract Specialist
The HSE Recruitment Network
KIZZY AUGUSTINSenior Associate
Pinsent Masons LLP
JAMES IRWINManager
Acre
11shponline.co.uk
Get in Touch
Editorial
Roz [email protected]: +44 (0)20 7921 8027
Lauren ApplebeyCommissioning [email protected]: +44 (0)20 7921 8023
Publishing
Heather BeachBrand [email protected]
Sales
David BishopKey Account [email protected]: +44 (0)20 7921 8049
Charles OakleySales [email protected]: +44 (0)20 7921 8048
David WurieSenior Sales [email protected]: +44 (0)20 7921 8122
Marketing
Emily NicolsGroup Marketing [email protected]: +44 (0)20 7921 8066
Annelise QuintonMarketing [email protected]: +44 (0)20 7921 8553
@shponline
shpmag
The Voice of theHealth and Safety Profession