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2015 success

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Page 1: 2015 success
Page 2: 2015 success

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Discover the #1 way to BUILD LISTING INVENTORY in the next 30 days

Learn how to get SELLERS & BUYERS to SEE YOU AS THE “GO TO AGENT” in your market

Develop a SENSATIONAL SOCIAL MEDIA CAMPAIGN that you never have to think about

Page 3: 2015 success

Foot Traffic (indicator of future sales)

Page 4: 2015 success

We’ll Crush 2014 Production

NEXT YEAR

Page 5: 2015 success

Projected Total Home Sales (Existing & New Construction in millions)

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Discover the #1 way to BUILD LISTING INVENTORY in the next 30 days

Page 7: 2015 success

Re-Up your listings that are

about to Expire

Page 8: 2015 success

List EVERY expired listing in January

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The percentage of homes selling as a FSBO has decreased from 19% to 9% in the last 20+ years

FSBOs as a Percentage of all Home Sales

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$209K

$235K

By FSBO By AGENT

*The ‘typical’ price is actually the average price in the survey. However, studies have shown that people are more likely to FSBO in markets with lower price points.

Typical Sold Price* FSBO vs. Agent

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Where Buyers Find the Home They Purchase Over the Last 10 Years by percentage

Newspapers

Yard Signs

The Internet

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% of Buyerswho used an Agent

NAR

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FSBOs Must Be Ready to NegotiateHere is a list of some of the people with whom you must be prepared to negotiate:

• The buyer • The buyer’s agent • The buyer’s attorney • The home inspection company • The termite company • The buyer’s lender • The appraiser • The title company • The town or municipality • The buyer’s buyer • Your bank (in the case of a short sale)

Page 15: 2015 success

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Discover the #1 way to BUILD LISTING INVENTORY in the next 30 days

Learn how to get SELLERS & BUYERS to SEE YOU AS THE “GO TO AGENT” in your market

Page 16: 2015 success
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HOME

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Home Price Expectation

Survey

A nationwide panel of over one hundred

economists, real estate experts and investment & market strategists.

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Home Price Expectation Survey 2014 4Q

PROJECTEDMean Percentage Appreciation

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Home Price Expectation Survey 2014 4Q

Cumulative House Appreciation

by 201932.8% 32.8%

23.5%

15.1%

Bulls All Projections Bears

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RISING MORTGAGE INTEREST RATES

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Quarter Fannie Mae

Freddie Mac MBA NAR Average

of all four

2015 1Q 4.1% 4.2% 4.4% 4.4% 4.28%

2015 2Q 4.2% 4.5% 4.6% 4.7% 4.50%

2015 3Q 4.3% 4.7% 5.0% 5.1% 4.78%

2015 4Q 4.4% 5.0% 5.1% 5.4% 4.98%

Mortgage Rate Projections

11/2014

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“While higher interest rates generally detract from housing activity, when they occur with strong job and income growth the net result can be increases in household formations, construction, and home sales.

Our view for 2015 is exactly that, namely, income and job growth offset the negative effect of higher interest rates and translate into gains for the nation’s housing market.”

- Freddie Mac

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July1984

October1987

December1994

May 2000

May 1983 March 1987 October 1993 April 1999

Real Estate Value Change During Each Time Period

Dra

mat

ic M

ortg

age

Rat

e In

crea

ses

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MILLENNIAL BUYERS

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Percentage of Millennials that are 1st Time Home Buyers

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Percentage of Income…

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More or Less Affordable?

Buying a Home

Renting a Home

…in the third quarter than it was in the pre-bubble years (1985 -1999)

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Median Asking

RENTsince 1988

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$

Discover the #1 way to BUILD LISTING INVENTORY in the next 30 days

Learn how to get SELLERS & BUYERS to SEE YOU AS THE “GO TO AGENT” in your market

Develop a SENSATIONAL SOCIAL MEDIA CAMPAIGN that you never have to think about

Page 35: 2015 success

According to Google, 2 of 3 people searching for a prospective agent research them

“extensively online prior to working with them".

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3.9k

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$

Discover the #1 way to BUILD LISTING INVENTORY in the next 30 days

Learn how to get SELLERS & BUYERS to SEE YOU AS THE “GO TO AGENT” in your market

Develop a SENSATIONAL SOCIAL MEDIA CAMPAIGN that you never have to think about