Azure Services PlatformDoug HaugerGeneral Manager, Windows AzureMicrosoft Corporation

Client-Server Web SOA Cloud Services

Monolithic

1980s 1990s Today 2009+1970s

5th Generation Of Computing

CIO/CTO Top of Mind Issues

On-premise & off

Inter-operability Between clouds

Manageability Consistent, coherent

Portability

Security Compliance, Audit

Benefit Drivers:

Geo scale

Fast Time to market

No re-training of developer staff

Vendor trust

Cost effectiveness

High Performance

Developer Issues

You can scale manually, or automatically as demand grows

How will we handle upgrades without taking down the service?

Upgrades are transparent to the user because the software is abstracted from the hardware

How will we keep our machines secure with the latest OS patches?

Patching happens behind the scenes, with no impact to the applications

How many machines will we need to run the service, and how will we add machines when we need to scale?

How will we manage all our data? What will happen if hardware fails?

Next-generation tools such as SDDS are supporting your data. Failure of hardware, or even an entire data center is invisible

Traditional developer experience

Platform as a Service Environment

The Azure Services Platform

Azure™ Services Platform3rd Party Services

3rd Party Services

Windows AzureA massive, geo-distributed Operating System in the cloud

Traditional Operating System

Managing Resources

Cloud Operating SystemManaging Services

Windows AzureProvides on-demand compute & storage to host and manage web applications in Internet accessible datacenters run by Microsoft

ScalableHosting

AutomatedService

Management

Scalable,Available,DurableStorageService

RichDeveloperExperience

1 2 3 4

Leveraging strength in virtualization

Virtualization leaderElegant on & off premise story

Reliable solution

Penetrationincreasing

Free/Low costSimplicity

Consumption-based pricing

Integrated dev& mktg experience

Gainingsignificant share

Services, not SoftwareMicrosoft alternative

Easy to getOpen standards

Platform AgnosticComprehensive

Experienced providerFlexible

Fast gaining enterprise adoption

Windows Azure and the Marketplace

S+S: Choice and Flexibility

Service ManagementDeveloper Tools

FunctionalityS+S: Choice and

FlexibilityEnterprise Ready

FunctionalityS+S: Choice and

FlexibilityPartner Ecosystem

Service Management Developer Tools

Partner EcosystemOn-premises footprint

Call to Action

LEARNAbout Azure & Cloud Computing

BUILDCreate an application or service in Windows Azure

PREPAREFor disruptive innovation in the market

Q&A

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a commitment on the part of Microsoft, and Microsoft cannot guarantee the accuracy of any information provided after the date of this presentation. MICROSOFT MAKES NO WARRANTIES, EXPRESS, IMPLIED OR STATUTORY, AS TO THE INFORMATION IN THIS PRESENTATION.