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Nego Practice KAM: A.Malakhov Case#1: “Ulyanovsk”

Ulyanovsk Case

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Page 1: Ulyanovsk Case

Nego Practice

KAM: A.Malakhov

Case#1:“Ulyanovsk”

Page 2: Ulyanovsk Case

#1 #2 #3

Page 3: Ulyanovsk Case

Smash#1:Ulyanovskiy

#1

... or “Splinter”

Page 4: Ulyanovsk Case

my logic

emotions

Page 5: Ulyanovsk Case

???

Page 6: Ulyanovsk Case

Plant-It!

PreventExtracting!

Outlinea Fact

Don’tDiscuss

Page 7: Ulyanovsk Case

- logic arguments were exploited

#1

- the client wanted “upgraded proposal”

- the client was calm to cancel the contract

Page 8: Ulyanovsk Case

Plant-It!

PreventExtracting!

Outlinea Fact

Don’tDiscuss

#1

Page 9: Ulyanovsk Case

Outline a Fact

Don’t Discuss

(Act1) Revizor Appears

Outline a Fact

Don’t Discuss

(Act2)“We can loose”

Outline a Fact

Don’t Discuss

(Act3)“We can loose” *2

#1

Page 10: Ulyanovsk Case

Outline a Fact

Don’t Discuss

Every time you want to “correct” your counterpart's emotional involvement

#1

The Final Mechanics

The target: to evoke anxiety

Page 11: Ulyanovsk Case

Thanks for yr attention

... to be continued