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Shore West Financial Group - Small Business Forum Digital Disruption and Mobile – So What’s That Mean? September 24, 2013

SWFG-SmallBusinessForum-Digital-Disruption

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Presentation given to business executives re quick introduction to digital disruption and mobile. Disruption is happening all around us - just have to look up and pay attention to see it.

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Shore West Financial Group - Small Business Forum

Digital Disruption and Mobile – So What’s That Mean?

September 24, 2013

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iPad Common Scenario / Question Survey

9/24/2013 2 Don Tomoff | Invenio Advisors LLC

36 question multiple-choice survey

Access the survey at http://bit.ly/invenio-ipad-use-survey

A quick way to gauge your knowledge level (and identify opportunities…)

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0%

10%

20%

30%

40%

50%

60%

70%

Basic Intermediate Advanced

Perc

enta

ge

Question Level

iPad Questionnaire Response Summary

Yes No Maybe?

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Questions Classified As Basic

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Count of ResponseYes No Maybe?

02. Stay abreast on the news 91% 6% 3%01. Save articles to read later 76% 18% 6%26. Managing multiple email accounts 74% 14% 11%23. Reviewing settings on iPad - key things to know 60% 26% 14%06. Take handwritten notes and backup to the cloud 60% 34% 6%09. Use the iPad as your social media hub 57% 26% 17%17. Grab screenshots and mark up for presentation, or documentation purposes 32% 53% 15%12. Trick - Create a home page in Safari on the iPad 26% 60% 14%32. Sync Safari bookmarks across devices using iCloud 20% 54% 26%33. PDF's - what is the difference between using iBooks or a PDF document ma 18% 47% 35%Grand Total 52% 34% 15%

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Forrester Research – “Digital Disruption”

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5 Years – Apple vs Blackberry

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Michael Capellas Keynote (IMA KSU Accounting Conf – 4/26/13; “Emerging Technologies: Framing US Global Competitiveness”) “Notice that in the trends discussed,

mobile did not get mentioned once. Mobile is old news, it is ubiquitous. It is expected that everything is available in a mobile setting…”

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Observations…

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Observations…

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Observations…

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Observations…

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How Big Is Mobile?

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How Big Is Mobile?

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How Big Is Mobile?

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How Big Is Mobile?

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http://www.kpcb.com/insights/2013-internet-trends

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So How Do You Start Moving Your Organization Through

This?

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Change - Executive Quote

“We are trying to push things, but not for the sake of pushing--my simple philosophy is: life is

change; therefore, you're either getting better or you're getting worse. So, we continue to strive, analyze, strive, analyze. Makes life fun to be

honest.”

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So How To Approach Change?

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Area Description Current Oppor Awareness / Training Skills gap identification, ongoing training

service offering 5 8

Simplify Process simplification, data analysis and discovery, and business intelligence and reporting dashboards

3

8

Streamline Streamline existing processes - workflow processes, information management (capture, storage, access and retrieval), and digital document preparation and environment management

3 8

Leverage Leverage technology and pragmatic thinking to increasingly improve productivity; digital and mobile capabilities, awareness of existing technologies, maximize effectiveness of change efforts

1 4

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Mobile Strategy OR Business Strategy?

Mobile Strategy? You Need a Business Strategy. Brian Katz; May 6, 2013, InfoWorld.com

“The strategy of your company is quite simply to do whatever it is your company does -- better, faster, and more efficiently,

so you can make more profit this year than last year… Everything else is built around it,

including your mobile strategy.”

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What Is Your Competition Doing?

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Mobile - Opportunities Flexible connectivity – email, calendar, etc. Data Repository – In Your Hands Information Access – Leverage Cloud, etc. Mobile Commerce (social / mobile / local

enablement) Create Competitive Advantage /

Differentiator Bring Your Own Device (BYOD) Trend

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Opportunities?

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Opportunities?

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YES!

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Mobile - Challenges Bring Your Own Device (BYOD) Trend Security! State of Digital Readiness Solution Development? “Do I need an app?” Workflow Process Change (change is tough)

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How to Start? Jump in – you won’t know until you go… Move towards digital… What do our customers want? How can we improve our service? What internal process “bottlenecks” can be

solved with instant information access? Engage your team!

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How to Start?

"I don't look to jump over 7-foot bars: I look around for 1-foot bars that I can step over." ~

Warren Buffett

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Key Takeaways Mobile is changing everything

– The Mobile Mindshift – Forrestor – “…People expect, then demand, service on the

device…” Start small…but start!

– “The only thing worse than starting something and failing…is not starting something.” Seth Godin

Tablets are not going away – Sorry, Blackberry: Tablets Won’t be Dead in 5 Years

• Forrestor blog, 5/2/2013

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Questions

Contact Information: Donald R. Tomoff, CPA, MBA Director Invenio Advisors LLC (Overview) P 440-879-8632 E [email protected]

9/24/2013 28 Don Tomoff | Invenio Advisors LLC