Shore West Financial Group - Small Business Forum
Digital Disruption and Mobile – So What’s That Mean?
September 24, 2013
iPad Common Scenario / Question Survey
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36 question multiple-choice survey
Access the survey at http://bit.ly/invenio-ipad-use-survey
A quick way to gauge your knowledge level (and identify opportunities…)
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Basic Intermediate Advanced
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Question Level
iPad Questionnaire Response Summary
Yes No Maybe?
Questions Classified As Basic
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Count of ResponseYes No Maybe?
02. Stay abreast on the news 91% 6% 3%01. Save articles to read later 76% 18% 6%26. Managing multiple email accounts 74% 14% 11%23. Reviewing settings on iPad - key things to know 60% 26% 14%06. Take handwritten notes and backup to the cloud 60% 34% 6%09. Use the iPad as your social media hub 57% 26% 17%17. Grab screenshots and mark up for presentation, or documentation purposes 32% 53% 15%12. Trick - Create a home page in Safari on the iPad 26% 60% 14%32. Sync Safari bookmarks across devices using iCloud 20% 54% 26%33. PDF's - what is the difference between using iBooks or a PDF document ma 18% 47% 35%Grand Total 52% 34% 15%
Forrester Research – “Digital Disruption”
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5 Years – Apple vs Blackberry
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Michael Capellas Keynote (IMA KSU Accounting Conf – 4/26/13; “Emerging Technologies: Framing US Global Competitiveness”) “Notice that in the trends discussed,
mobile did not get mentioned once. Mobile is old news, it is ubiquitous. It is expected that everything is available in a mobile setting…”
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Observations…
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Observations…
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Observations…
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Observations…
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How Big Is Mobile?
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How Big Is Mobile?
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How Big Is Mobile?
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How Big Is Mobile?
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http://www.kpcb.com/insights/2013-internet-trends
So How Do You Start Moving Your Organization Through
This?
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Change - Executive Quote
“We are trying to push things, but not for the sake of pushing--my simple philosophy is: life is
change; therefore, you're either getting better or you're getting worse. So, we continue to strive, analyze, strive, analyze. Makes life fun to be
honest.”
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So How To Approach Change?
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Area Description Current Oppor Awareness / Training Skills gap identification, ongoing training
service offering 5 8
Simplify Process simplification, data analysis and discovery, and business intelligence and reporting dashboards
3
8
Streamline Streamline existing processes - workflow processes, information management (capture, storage, access and retrieval), and digital document preparation and environment management
3 8
Leverage Leverage technology and pragmatic thinking to increasingly improve productivity; digital and mobile capabilities, awareness of existing technologies, maximize effectiveness of change efforts
1 4
Mobile Strategy OR Business Strategy?
Mobile Strategy? You Need a Business Strategy. Brian Katz; May 6, 2013, InfoWorld.com
“The strategy of your company is quite simply to do whatever it is your company does -- better, faster, and more efficiently,
so you can make more profit this year than last year… Everything else is built around it,
including your mobile strategy.”
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What Is Your Competition Doing?
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Mobile - Opportunities Flexible connectivity – email, calendar, etc. Data Repository – In Your Hands Information Access – Leverage Cloud, etc. Mobile Commerce (social / mobile / local
enablement) Create Competitive Advantage /
Differentiator Bring Your Own Device (BYOD) Trend
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Opportunities?
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Opportunities?
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YES!
Mobile - Challenges Bring Your Own Device (BYOD) Trend Security! State of Digital Readiness Solution Development? “Do I need an app?” Workflow Process Change (change is tough)
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How to Start? Jump in – you won’t know until you go… Move towards digital… What do our customers want? How can we improve our service? What internal process “bottlenecks” can be
solved with instant information access? Engage your team!
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How to Start?
"I don't look to jump over 7-foot bars: I look around for 1-foot bars that I can step over." ~
Warren Buffett
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Key Takeaways Mobile is changing everything
– The Mobile Mindshift – Forrestor – “…People expect, then demand, service on the
device…” Start small…but start!
– “The only thing worse than starting something and failing…is not starting something.” Seth Godin
Tablets are not going away – Sorry, Blackberry: Tablets Won’t be Dead in 5 Years
• Forrestor blog, 5/2/2013
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Questions
Contact Information: Donald R. Tomoff, CPA, MBA Director Invenio Advisors LLC (Overview) P 440-879-8632 E [email protected]
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