Rcs plus solution

www.ultrapower.com.cn

RCS+ Cooperation Solution

www.ultrapower.com.cnOne Mobile Number Infinite Excitement

About Ultrapower

Threats From OTT

Fetion In China

RCS PLUS Value Overview

Suggested Cooperation Model

Content


About Ultrapower

2014/4/24 4www.ultrapower.com.cnOne Mobile Number Infinite Excitement

Key words of Ultrapower

China's largest Integrated Communication Platform provider

China's largest operator-centric social media platform provider

Design, Develop, Operate and Maintain China Mobile “Fetion”—the world’s largest Operator Integrated Communication Platform

Expertise in both Internet and Mobile Internet


Ultrapower Milestone

Employee: 5000 by 2013


Threats from OTT


Amazing Worldwide Growth Rate of OTT

By Oct. 2013, the call duration through Skype had exceeded 2 billion minutes per day

By Oct. 2013, the amount of voice call through Viber had exceeded 22 million times per month

By Jun. 2013, the amount of message through WhatsApp was over 27 billion per day

By Jul. 2013, the amount of WeChat users had reached 400 million

In China market, OTT’s revenue will

reach to 1.38billion dollars by 2016!

-- Digital TV Research


What did KakaoTalk Take Away from Korean Operator

• 100million users (Oct.2013)

• 95% of penetration in smart phone user

market

• 5billion daily messages (Oct.2013)

• Obtained $311million of total revenue

from game business during the fist half of 2013

• Profit models centering social function

Data from Korea Telecom Freetel

Million minutes

This doesn’t only happen in Korea…

Skype made the global operators suffer a loss of

100million dollars per day ! – data from mobile squared

Operator = Dumb Pipe?

Sharp Fall In Core Business -- Voice Service

Yue Lee – CEO of CMCC, said that the game between operator and OTT is actually about the value distribution of the contents


Fetion In China


Fetion

Fetion: World’s Largest Converged Communication Platform

4

73

110

180

220

276

330

0

50

100

150

200

250

300

350

Y2006 Y2007 Y2008 Y2009 Y2010 Y2011 Y2012

Fetion-Million users

non-Fetion userFetion user

Source: China Mobile

Tremendous Improvement forUser Retention Rate

400million+ user on Fetion Platform


Remarkable Profitability of Fetion

200

100

3040

Fetion SMS Fetion Matching Fetion Membership Others

Fetion Income In 2013

Million $


Fully Drive Revenue from Digital Service

Service TypeAnnual Revenue

(million $)

Users From Fetion Per Month

(million)

Music 3,500 15

Game 400 12

Email 200 18

Mobile Reading 200 16

Payment N.A. 6


RCS Plus Value Overview


RCS PLUS : The Best Platform for Activating Your Users and Integrating OTT Successful Experiences

Market Being ErodingFrom voice service to content, this story will happen over and over again，with

penetration rate of smart phone growing up， it will hurt most Until you can activate user social aliveness

Social

OTT + Operator Capabilities

Tremendous User Groupof Operators only stay in

simple address book

Creating a operator-centric social network of high user

stickiness and aliveness

RCS PLUS

Activating Your User Group


Big Profit from OTT and Services That OTT Lacks

Operator-owned active user group

OTTabilities

Other capabilities

that OTT lacks

Boasting strong OTT capabilities and other advantages, it greatly enhances interaction between the operator and users.

↘ Cross-platform and cross-network multi-party voice call

↘ Powerful and enjoyable video chat/conference

↘ Seamless Multi-party Messaging

Operator owns the largest user group


Directly experience the rich text messaging within native SMS function

Dynamic address book, display the SNS news feeds of your friends, one click to access

Launcher: Make All Users Active

↘ Occupy user’s desktop with launcher and widget

↘ Establish the access between user’s basic needs and Killer service

↘ Form a benign interaction and keep renewal

Endow boring address book with wonderful social experience

Integrated with device’s native dialer, address book and SMS inbox


Seamless Cross-platform Messaging and Voice

↘ The only one product which can provide the function of group chat via SMS and

instant message

↘ Call history can be displayed on PC client

↘ Email can be sent and replied via SMS


Enjoy Chatting Anytime

Interworking between client message and SMS

(From mobile client)

(Via SMS)


Enable the Internet and Telecom Network

Cross-platform Multi-party VoIP

4G

3G2G

WiFi

Two/multi-party voice and video

IPPLMN/PSTN

IP IP

Strengths Supports multi-party voice call cross PC,

Android, iOS, WP, Symbian, even fixed-line

Embedded in mobile dial plate and contact address book, easy to initiate voice call

Smart calling via IP or PSTN, no manual selection required


Powerful Video Chat/Conference

Strengths

Ideal for multipoint conferencing on Internet, WiFi, 3G and 4G wireless networks

High quality video performance

Supports up to hundred of people with smooth chat

Supports white board sharing

www.ultrapower.com.cnRCS Plus

Apps

Open platform can remarkably extend service scope, easily aggregate massive contents, create huge room to grow for single user value

Abundant Services Enhance User Value

Enterprise

Service

PaymentGame +

Provides Open Platform


—RCS Plus have multiple mature profit models

Apps center

Chatting Backdrop

more

Anime Show

Sticker Store

Mobile Payment

Game Center

More•Theme•Premium User•Cloud Storage

More VAS

ChattingBackdrop

Payment

Game Center


LTE Supported

Group Chat

Location Sharing

File Transfer

Rich Communication

Multi-device Supported

Content Sharing

Social Information Presenting

Rich Communication


Content Sharing

LTE Supported

RCS-e RCS-5.1

LTE Supported

Group Chat

Location Sharing

File Transfer

Social Information Presenting

Rich Communication


Content Sharing

RCS-Plus

Video posting, doodles and more interaction

Favorite message, timed message, background

Game Center, Sticker Store, Apps Center and more VAS

service

Incoming call transfer, gaming during video chat

Based on RCS5.1 standards but more advanced

Better User Experience

2014/4/24 24www.ultrapower.com.cnDelivering future communication by RCS+

Converged Network-2G/3G/4G

Building a NEW or Converged Network??

↘ Telcos will create a converged network, where they try to make the different generations of technologies work together.

↘ Voice on LTE has GSM-alike supplementary service set, is extendable and upwards compatible with full IMS multimedia telephony

Source: http://www.hardwarezone.com.sg

http://www.hardwarezone.com.sg/


Technology

Rcs plus solution