Passenger Information Software in Airports

STATING THE OBVIOUS?Why clear communication makes a difference.

”Risk Management”

•HOME

AIRPORT

ON PLANE

Level of Stre

ss

Helene Randers

Comments on which factors could influences the stresslevel. How does this effect the passengers and what level is to be expected upon entering the airport.1) Exitement 1-2 days before leaving the house2) "Have we forgotten anything?"3) Traffic towards to airport ect

No 1 cause of stress: LOSS OF TIME

Fear of missing the flight is a majorconcern for passengers with 44%placing ‘loss of time’ as their top reason for stress at the airport. (SITA: 2012 Passenger self-service survey highlights)

Our MISSION is to reduce stress and enhance a positive traveling experience by ensuring aCLEAR COMMUNICATION on site.

OBVIOUS COMMUNICATION - TO WHOM?

• ASK THE RIGHT QUESTIONS TO THE RIGHT PERSONS = Involvement - Ownership• MAP PROFILS - WHO ARE OUR

USERS/GUESTS ? • WHAT ARE THEIR NEEDS?• TESTING USABILITY

•WHY?

GENERATING PROFIT

BY PLEASING BOTH PASSENGERS AND AIRLINES

”THE CHOSEN ONE”Prefered point of travel + partnerPASSENGERS

• Comfortable navigating the APT• Reducing negative STRESS to

possitive EXCITEMENT • Easy navigation of check-in area,

swift passage of security

MORE TIME FOR SHOPPINGAND ENJOYING AIRPORT FACILITIES

AIRLINES

• EFFECTIVE TURNAROUNDS• HIGH LOAD FACTOR (POP DEST)• SERVICE:

- call outs in native languages. - Novice personel can handle boarding- Reduces the risk of human error (i.e. too late or missing announcements)

Airports are unique retail environments due to the environmental and psychological issues linked with the travel process. Travellers experience feelings of anxiety, stress and excitement which make them react in unusual ways. Airport retail environments therefore differ from more day-to-day channels of distribution. Consequently, retailers' approaches must also differ in order to maximise performance. There is evidence of a considerable impulse purchasing effect in airport retail operations which, if understood and harnessed by airport retailers, can enhance performance.The impulse effects will differ significantly between customer segments due to both the psychological effects of the travel experience and the existence of normative traits. Retailers must create an environment that minimises inherent stress and accentuates or at least maintains natural levels of excitement, while also virtuously motivating impulse purchasing by reducing or eliminating barriers to purchase. Development of an impulse strategy, which should permeate all elements of airport retail activities, is essential for maximising performance and profitability.Copyright © 2002 Henry Stewart Publications Ltd.Ref. Journal of Consumer Behavior, Vol 3, G. Crawford & T.C.Melewar

Helene Randers

I don't go trough this slide in the presentation. It is incl. in the handouts which they receive afterwards

VIAS – The public information system

• PIS Software combining

- Your Needs

- Our Knowhow

= CLEAR MESSAGE FOR USERS

CLEAR MESSAGE

VIAS

YourNeeds

OUR KNOWHOW

VIAS – The public information system • A flexible and easy to use system which produces

traffic information to your passengers.

• Manages a large number of external units with both speech and text.• (Re)configures online – Changes can be implemented

without interruptions. • Scalable and easily adjusted to the amount of data and

the number of traffic nodes.• No hardcoded relations

VIAS – The public information system

OPERATOR

PLATFORMSGNS

MONITORS

BOARDSTRAFFICCONTROL

ROUTETIMETABLES

Realtime infoText info

Text & Graph. info

Text infoTimet. received

1 x p. n.

Timet. Received 1 x p.n.

•viasPASPassenger Announcement System

viasPAS – Passenger Announcement System

• The easy way of generating loudspeaker messages

• Compatible to ANY passenger information system: PIS

• Connects to the PIS through SQL access or dedicated protocols.

• Can generate messages on any status change in any field in the database

VIASPAS – Passenger Announcement System

ENGLISH

ITALIAN

POLISH

Your choice of languages

viasPASGeneric Public

AnnouncementSystem

PISPassenger

InformationSystem


• Setup webpage for configuration of viasPAS•Web service to integrate viasPAS with the PIS-system• A communication process to gather data from PIS-system• A core process that controls time based messages• A core process that controls event based messages• Informational webpage for operator for confirmation of delivered messages


External PIS-system

Traffic Database

RuleDatabase

ConfigurationDatabase

Event basedrule evaluator

Time basedrule evaluator

Communication

w/ viasPAS

•viasINFOPOINTAudioannouncements for visual impaired

viasINFOPOINT :Audio Announcement System for VISUEL IMPAIRED

• Unit which transforms content featured on a monitor into audio announcement enabling the visual impaired to receive information.

• ViasINFOPOINT automatically detects when a person is standing below it and will begin to announce the content of the monitor to which it is connected.

Thank you for your time!

To learn more about the viasTraffic info system please go to www.vias-lpt.com

or contact us at [email protected] // TEL: +45 76740484

http://www.vias-lpt.com/

mailto:[email protected]

Technology

Passenger Information Software in Airports