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Bright and Dark Sides: Startups and US Hospital Systems Jim Lebret, MD Assistant Professor, New York University School of Medicine Associate Director, NYU Technology, Innovation and Entrepreneurship President, Lebret Consulting

mHealth Israel_Bright and Dark Sides: Working with US Hospital Systems_Jim LeBret, MD

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Page 1: mHealth Israel_Bright and Dark Sides: Working with US Hospital Systems_Jim LeBret, MD

Bright and Dark Sides: Startups and US Hospital SystemsJim Lebret, MD

Assistant Professor, New York University School of MedicineAssociate Director, NYU Technology, Innovation and EntrepreneurshipPresident, Lebret Consulting

Page 2: mHealth Israel_Bright and Dark Sides: Working with US Hospital Systems_Jim LeBret, MD

AGENDA

● Hospital Systems in context● Providers: building networks, advisory boards

and more● Pilots and Partners: Who should I seek and who

will waste my time?● Raising funds: Who should I ask and who should

I ignore? ● Regulations: Roadblocks and opportunities

Page 3: mHealth Israel_Bright and Dark Sides: Working with US Hospital Systems_Jim LeBret, MD

WHAT JIM DOES...

● for Healthcare players: vetting later stage startups and due diligence, IT strategy, influencing partnerships

● for State Government: match early stage startups with medical centers for pilots

● for Startups everywhere: product (ideation, creation, refining, testing, feedback), biz dev, introductions, partnerships, pilots, fundraising, strategy

Page 4: mHealth Israel_Bright and Dark Sides: Working with US Hospital Systems_Jim LeBret, MD

AGENDA

● Hospital Systems in context

● Providers: building networks, advisory boards and more

● Pilots and Partners: Who should I seek and who will waste my time?

● Raising funds: Who should I ask and who should I ignore?

● Regulations: Roadblocks and opportunities

Page 5: mHealth Israel_Bright and Dark Sides: Working with US Hospital Systems_Jim LeBret, MD

US HEALTHCARE SYSTEM

Page 6: mHealth Israel_Bright and Dark Sides: Working with US Hospital Systems_Jim LeBret, MD

US HEALTHCARE SYSTEM: Hospital systems

Page 7: mHealth Israel_Bright and Dark Sides: Working with US Hospital Systems_Jim LeBret, MD

AGENDA

● Hospital Systems in context● Providers: building networks, advisory

boards +

● Pilots and Partners: Who should I seek and who will waste my time?

● Raising funds: Who should I ask and who should I ignore?

● Regulations: Roadblocks and opportunities

Page 8: mHealth Israel_Bright and Dark Sides: Working with US Hospital Systems_Jim LeBret, MD

PROVIDERS

● Physicians, nurses, physical therapists, etc● Currently on the front line? ● Do you need a social worker or a chairman? ● Know the language AND culture ● Inpatient vs Outpatient ● Criticism is free feedback ● Influencer, decision maker…

Page 9: mHealth Israel_Bright and Dark Sides: Working with US Hospital Systems_Jim LeBret, MD

AGENDA

● Hospital Systems in context● Providers: building networks, advisory boards

and more● Pilots and Partners: Who should I seek and

who will waste my time?

● Raising funds: Who should I ask and who should I ignore?

● Regulations: Roadblocks and opportunities

Page 10: mHealth Israel_Bright and Dark Sides: Working with US Hospital Systems_Jim LeBret, MD

PILOTS AND PARTNERS

● Who should I seek? Who will waste my time? ● Cultures change sloooowly ● Consider big and small systems and clinics● Innovative payment model = innovative

practice?● A rare find: paid pilots

Page 11: mHealth Israel_Bright and Dark Sides: Working with US Hospital Systems_Jim LeBret, MD

STARTUP PILOT NAVIGATION

Page 12: mHealth Israel_Bright and Dark Sides: Working with US Hospital Systems_Jim LeBret, MD

AGENDA

● Hospital Systems in context● Providers: building networks, advisory boards

and more● Pilots and Partners: Who should I seek and who

will waste my time?● Raising funds: Who should I ask and who

should I ignore? ● Regulations: Roadblocks and opportunities

Page 13: mHealth Israel_Bright and Dark Sides: Working with US Hospital Systems_Jim LeBret, MD

RAISING FUNDS

● Who should I ask? Who will waste my time? ● Angels, VCs, crowdfunding, corporate venture,

equity for service, accelerator, incubator, grants (nondilutive), friends, bootstrap...

● NY or California style investor?

Page 14: mHealth Israel_Bright and Dark Sides: Working with US Hospital Systems_Jim LeBret, MD

AGENDA

● Hospital Systems in context● Providers: building networks, advisory boards

and more● Pilots and Partners: Who should I seek and who

will waste my time?● Raising funds: Who should I ask and who should

I ignore? ● Regulations: Roadblocks and opportunities

Page 15: mHealth Israel_Bright and Dark Sides: Working with US Hospital Systems_Jim LeBret, MD

REGULATIONS

● Alphabet soup: HIPAA, ACA, MACRA● What’s your strategy? ● Turning obstruction into opportunity

Page 16: mHealth Israel_Bright and Dark Sides: Working with US Hospital Systems_Jim LeBret, MD

CONTACT ME

● Product (ideation, creation, refining, testing, feedback)

● Business Development● Introductions● Partnerships and Pilots● Fundraising● Strategy

[email protected]