Getting Started With Twitter

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Basic training for those looking to get started with Twitter for personal or professional reasons. Includes:* What is Twitter?* Why use Twitter? * Measuring Success * Creating Twitter Accounts* Twitter Etiquette* Finding People to Follow* Time Management* Appendix: Avoiding Scams and Professional ToolsCreated as a client "lunch and learn" presentation.


<ul><li>1.Getting Started on Twitter<br />Presented by:<br />Carlen Lea Lesser Assoc. Director Interactive Strategy<br />RTC Relationship Marketing<br />@carlenlea<br />July 28th, 2009<br /></li></ul> <p>2. Agenda<br />What is Twitter?<br />Why use Twitter? <br />Measuring Success <br />Hands On <br />Creating Twitter Accounts<br />Twitter Etiquette<br />Finding People to Follow<br />Twitter and Time Management<br />3. Twitter on Twitter<br />What: Twitter is a service for friends, family, and coworkers tocommunicate and stay connected through the exchange of quick, frequent answers to one simple question: What are you doing?<br />Why: Because even basic updates are meaningful to family members, friends, or colleaguesespecially when theyre timely.<br />How: Twitter puts you in control and becomes a modern antidote to information overload.<br />Source:<br />4. What is Twitter?<br />Twitter in Plain English<br />Video By Common Craft is used by Twitter on their website<br /><br />5. Hi, Martha!What are you doing?<br />Its really not a new idea.<br />Creating community in a modern, mobile society<br />6. Why Use Twitter? Discuss<br />Everyone else is, isnt a good answer.<br />7. A few reasons to consider<br />8. Measuring Success<br />ReTweets<br />Followers<br />Replies<br />Tracking links<br /><br /><br />Twurl<br />BurnURL<br />Hootsuite<br />Friday Follows<br />9. Hands On: Create Your Twitter Account<br />1<br />2<br />3<br /><br />Fill out your profile<br />Sign up!<br />Upgrade your look:<br />10. Twitter Etiquette<br />Reply to people: @username in beginning of post<br />Retweet: reposting what someone else has posted (its a good thing) begin post with RT @username<br />Twitter Memes: begin with # called a hashtag<br />Especially useful at conferences or to bring together a conversation on a popular topic (#wman, #iranelection,#blamedrewscancer, #ironman)<br />#fail: easy way of saying something didnt work<br />#fridayfollow (alt #ff): tell people who you think is worth following <br />Dont say, did you get my tweet?<br />11. Fail Whale<br />12. Finding People to Follow<br />Find people search:<br />Topic search:<br /> Twitter Directory:<br />See who people you follow are following!<br />@carlenlea is following:<br />13. Time Management<br />Start with your goals think about how much time you NEED to spend<br />Start with 15 minutes, twice a day &amp; stick to it.<br />Dont try to catch up on everything<br />Dont look back more than a few hours<br />Dont respond to everyone<br />Expand as needed<br />Always check your @ replies<br />14. Thank you!<br />15. Appendix<br />Scams<br />Safe partner authentication<br />Going pro<br />16. Twitter Scams<br />Dont fall for these types of scams.<br />Note: The examples provided are intended as illustrative only.<br />17. Safe Partners: Look for Twitter Authentication<br />Make sure you are only giving your information to Twitter. <br />Check the URL to be safe.<br />18. Going Pro<br />Services provide advanced features for managing multiple accounts or corporate tweeting<br />Tweetdeck<br />Hootsuite<br />CoTweet<br />Splitweet<br />Seesmic<br /></p>