d-SmartHow to use Social Media more effectively
Why People are crazy for Social Media???
Ek Aam-Aaadmi ki Soch
They want self appreciation
People keep an eye Likes and Comments on their picture and status
They want to show they are One UP
For this, people post rare locations pictures, they try to post a different type of comment, people keep all wacky and weird DP, they do all those stuff what they can do as different as possible.
They want to get connected with society or they want to make a own society
People search their old school friends, they search college friend, People search distant relatives and create Groups
They want to keep a check on social happenings
For this people follow news channels page, news papers page, celeb page and the opinion leaders
How we can help this breed
Out of these four major reason we can cater only one i.e. we can create a image of Opinion Leader
Social media is no more to update status and post pictures
At least for us. Because we as professional, dont use SMS (Social Media Sites) for leisure We use official time, office resources so IT IS A Business
How can We be an efficient social medial moderator
Note: Not a user a moderator, means : referee, mediator between their own image (Company Image, RJ Image, Station Image) and the public
First of all Dos & Don'ts
DO 1. Have a attractive and classy DPDONT 1. Dont change your DP too frequently.Wise Old Saying : First impression is last impressionEffects your recall value
DO Think of update as a conversation.DONT Think of it as a sales pitch.
DO Ask for testimonials and feedback, Build relationships.DONT Ask for money, customers or followers..
DO Be responsive. Answer peoples questions, make comments.DONT Update in rapid-fire style.
DO Try to synchronize your social media accounts.DONT Be afraid to post the same information on multiple networks.
DO Ask around if you dont know where to begin.DONT Miss out the benefits of social networking.
DO Update regularlyDONT Make people wonder what happened to you. As per social media experts 3 updates is enough for a Day
How to get maximum benefits ????
Including your 14 fresh tweet and 16 retweets will give more effective results
As per Indian SMS users, there are four best time to update facebook post:
Before 9AM : After reaching office people login to facebook at least for 10 minutesBefore 1PM : After lunch people login to facebook at least for 10 minutes .
Before 5PM : Before leaving office people login to facebook at least for 10 minutes Before 9PM : After dinner people login to facebook at least for 10 minutes
Various news articles, social media experts blogs, slide share presentations and learning from day to day work
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