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Often referred to as the Chinese WhatsApp, WeChat, the most popular messaging APP in China, goes far beyond messaging. Without ever leaving the APP, users can chat, share, play game, do shopping, hail a cab, to name but a few. In China, brands must catch this opportunity to reach out to people. So, how can WeChat be used efficiently as a marketing tool and answer customers’ needs and desires? We created comics representing simple daily-life situations in which WeChat is a super hero, always here at your service, adding value to your life at every opportunity.
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SUPER WECHATwhen your parentsdrop by unannounced
AUGUST,
2014
Huh?!ding
dong
surprise!!!
UNCLEADope comics
please somebodyshoot me.
we are
so hungry!!!hungry!!!
SWOOSHSWOOSH
LET’S GO FOR OPtIONONE THEN.
‘ +
+
+
CAN’T WAITTO IMPRESS
THEM WITH MYCOOKING SKILLS!
‘
Food
asdfgh
jkl
CHOP POTATOES,CARROTs,AND CHILI...‘
‘
WECHAT, SO MANY WAYS
TO LEARN.