The Leaders in Real Estate Video Marketing

www.realbizmedia.com

Everything in Real Estate has changed

The home buying process has changed forever putting control into the hands of the home buyer. Empowered with the tools to search and gather information before making a decision, consumers have more control and experience than ever before and video is now playing a pivotal role in today’s home buying process.

Video marketing has become mainstreamA recent report by the WAV Group (Video Marketing – The Secret to More Effective Lead Generation) explains the growing consumer appetite for video and it’s effects

on the marketing strategies of the Real Estate Industry.

According to the report, Realtors® need to constantly evolve to stay ahead of the competition. Video marketing is becoming one of the most important

trends in connecting with the digital home buyer, and can help Realtors® gain more exposure, brand power, leads and ultimately drive profits. The report also outlines the most important features to look for in choosing a

Video marketing platform and partner.

Video drives engagement 52% of consumers say watching product videos makes them more confident in online purchase decisions. (Invodo)

Mobile and tablet shoppers are 3 times as likely to view a video as laptop or desktop users. (NPD)

Mobile video ads that include social media buttons drive 36% higher engagement (Rhythm NewMedia).

Videos on landing pages increased conversions by 86% and are 53% more likely to show up on page one of Google. Average users spends 88% more time on a website with Video

According to NAR, 73% of sellers say they would list with a real estate agent who incorporates video to market their listing

What to look for in a Video Marketing PartnerThe report by the WAV Group (Video Marketing – The Secret to More Effective

Lead Generation) cited some of the most important features in choosing a Video Marketing Partner.

Automation – Ability to automatically create and manage video production Unique Video – Enable the inclusion of relevant consumer interest video Lead Generation – Custom lead routing and instant contact access Traffic Generation – Ability to link to corporate websites for more information Mobile Friendly – Must deliver a fast, rich viewing experience on all mobile devices. SEO Friendly – Integrated SEO features for higher search rankings Social Media – Enable viewers to easily share on Social Networks

For Real Estate professionals, It has never been a more important time to know how home buyers are behaving than in today’s fast evolving digital environment.

Realtor’s need to keep pace with today’s consumer and plan for tomorrow.

The Challenge -

How do Brokers continue to manage and grow their business, develop a video marketing digital marketing strategy that will keep them progressive and provide their Agents with the tools to help them stand out from the competition and connect with home buyers.

The Video Microsite Marketing ProgramDesigned to connect with today's home buyers and developed to empower

Brokers and Agents

Beyond the virtual tour… Video!

The Video Microsite program is a completely automated video platformthat integrates property video tours withlead generation, SEO boosting, unique video

content and mobile friendly viewing across all devices.

Home buyers crave video!

As well as property video tours, home buyers are watching videos to gain more information on the complete buying process.

86% of home buyers watched videos of communities 70% of home buyers watched home video tours

Home buyers crave video!

The Video Microsite is the only property marketing solution that can improve your digital marketing power with relevant video content. Along with your

property videos, you can add videos to showcase your Brokerage, Communities and Agent Cameos - it's up to you!

Home buyers search!

90% of home buyers searched online during their home buying process Real Estate searches on Google have grown 253% over the past 4 years Local Search - 69% begin their search with a local key word terms, such as "Houston homes for sale"

Every Video Microsite has it’s own unique, searchable web address combined with SEO features that help get higher first page rankings on search engines.

Property Videos Unique Video Content

Key Words – local search Custom Back Linking

Home Buyers love mobile!

89% of new home shoppers use a mobile search engine at the onset and throughout their research. 78% percent of home shoppers viewed photos and videos of homes 66% inquired for more information about a listing 30% shared the listing with friends and family

Creating a good experience on all devices is a critical step to winning with the digital home buyer. The Video Microsite is developed in HTML5 with responsive design delivering the

same rich viewing experience across all mobile devices – anytime, anywhere.

Home buyers love to share!

92% of mobile video viewers share videos with others (Invodo).52% of all marketers found a customer on Facebook in 201364% of social media users visit social media sites at least once a day (Nielson)

The Video Microsite’ s Share icons enable home buyers to immediately share their favorite property videos with friends and family on their social networks and connect

with agents personal social networks.

Brokers and Agents need results!

The RealbizBROKER dashboard delivers a complete Video Microsite management system, real time analytics and performance reports as well as additional marketing tools and the

ability to add unique video content.

Dynamic Microsite Analytics Office Microsite Management Agent and Office Management Broker Performance Reports Agent Performance Reports Marketing Content Integration Agent Marketing Tools

· 78 percent viewed photos and videos of homes · 78 percent viewed photos and videos of homes · 78 percent viewed photos and videos of homes 

Time spent on each microsite – approx. 8.5 minutes

50% of views are from a mobile device

New visits per month - 86%

Agents with the highest hits are sharing across multiple channels including social media.

Show me the Stats

Case Study – C21 Hometown RealtyCentury 21 Hometown recently issued a new request for proposal to a number of qualified vendors when their current Virtual Tour contract expired. The proposal included a number or requirements and based on submissions, Realbiz Media was chosen.

Results of the program: Automated – Their agents do not have to do anythingData integration – integration with Realogy databaseStrong retention and recruiting tool – valuable reason to stay or join the companyImproves search engine rankings – higher rankings for each of their listingsMobile – works seamlessly on all mobile devicesConsumers can engage with listings – offers more information on each propertyLead generation – custom integration with “Lead Router”Effective training and support – webinar classes for agents and sales trainer

Who we are…

An industry leader in digital imaging and rich, media content

Developer of the award winning Photovista software

Pioneer in virtual tour technology for over 10 years

Innovator of image and data processing

Creator of advanced video processing and management

Provider of automated digital marketing for some of the

largest Real Estate franchises in the industry

· 78 percent viewed photos and videos of homes · 78 percent viewed photos and videos of homes · 78 percent viewed photos and videos of homes 

Empowered Agents We can empower your Agents to be more successfulA powerful digital brand Help you connect with the new home shopper Put your brand on the forefront of the house hunt economyMore leads Video, SEO, Mobile and Social Tactics all work together to get your Agents more exposure, more leads.More success Digital sellers and buyers are looking for companies that can prove they understand what they want – we deliver that.

What we can do for you …

You won’t be alone …Innovative real estate companies who realize the power of video marketing have already implemented the Video Microsite program giving them a foothold into the future.