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We get it. “Analytics” sounds like a complicated science that only people with Ph.Ds can understand. But trust us: it’s a lot easier than you think. Analytics is the process of gathering and analyzing data about website usage, and Google Analytics is a tool that can help you do that. In a day and age when 90% of homebuyers are turning to online sources when searching for a home, making sure that your website is a lean, mean, property-selling machine has never been more important. So, what are you waiting for? Get analyzing! Here’s the web version of our top ten reasons why YOU should use Google Analytics for real estate: 1. It lets you measure your website’s performance, so you know what’s working and what isn’t 2. You can learn about your site’s visitors (e.g. How many people are visiting your site?) 3. You can learn about your site’s traffic (e.g. Which sites are sending the most visitors your way?) 4. You can evaluate your site’s content (e.g. Which pages/posts on your site receive the most traffic?) 5. You can set conversion goals (e.g. How many visitors to your site are performing specific actions?) 6. You can track where your content is being shared the most (e.g. Facebook? Twitter? LinkedIn?) 7. You can create custom reports and dashboards, making it easy to organize the data that’s most important you 8. You don’t need advanced technical knowledge to use it 9. 51% of Fortune 500 websites use it 10. And last but not least, it’s free!
Citation preview
for Real EstateGoogle Analytics
10 Reasons Why You Should Use
Visit our Real Estate Marketing Academy
Visit our Real Estate Marketing Academy
1. It lets you measure your
website’s performance,
so you know what’s working and what isn’t
Visit our Real Estate Marketing Academy
2. You can learn about your
site’s visitors
(e.g. How many peopleare visiting your site?)
Visit our Real Estate Marketing Academy
3. You can learn about your site’s traffic
(e.g. Which sites are sending the most visitors your way?)
Visit our Real Estate Marketing Academy
4. You can evaluate
your site’s content
(e.g. Which pages/posts on your site receive the most traffic?)
Visit our Real Estate Marketing Academy
5. You can track where your content is
being shared the most
(Facebook? Twitter? LinkedIn?)
Visit our Real Estate Marketing Academy
6. You can set conversion
goals
(e.g. How many visitors to your site are performing specific
actions?)
Visit our Real Estate Marketing Academy
7. You can create custom
reports and dashboards,
making it easy to organize the data that’s most
important to you
Visit our Real Estate Marketing Academy
8. You don’t need advanced
technical knowledge to
use it
Visit our Real Estate Marketing Academy
9. 51% of Fortune 500
websites use it
Visit our Real Estate Marketing Academy
10. It’s Free!!!
Want to learn more about using Google Analytics for real estate?
Click here to download our free eBook.
Visit our Real Estate Marketing Academy