Social Media

Simone Carot CollinsRotarians on Social Networks Fellowship Training Chair

Social media = engagement

Sharing with your trusted networks Conversing with those who share a common

interest Telling your Rotary story authentically

Rapid information sharing For real time events, such as live events and

disasters, Twitter is best.

– Can use hashtags, to denote a keyword, such as #rotary, #ricon12, #polio

Facbook status updates are also great. For wide coverage, use a variety of channels,

but DON'T SPAM!

Meetings & Collaboration Groups & Live Chat are useful for

meetings and committee work

– Facebook & Linked In Groups

– Skype or Google+ Hangouts Work with a specific audience Facebook groups have a

document repository

Reaching out to the public Promote clubs, programs and projects via

dedicated pages / channels / accounts

– “Official” presence(s) approved by your board

– Part of your PR & Communications strategies

– Use the right tools to reach the right people Showcase your club: your unique stories

– Images are great (if chosen well)

– Videos are even better Share other related news

RI on vimeo: http://vimeo.com/channels/99832

Want to learn more? Rotarians on Social Networks Fellowship

offers a variety of resources

– www.rosnf.net

– www.facebook.com/rosnf

– www.twitter.com/rosnf