Presented at South by Southwest in Austin, TX 3/16/2010 Music labels (Atlantic Records, EMI, Sony BMG) and musicians (Metric, Katy Perry, Weezer, Rob Thomas, Ice-T) are embracing virtual worlds by creating branded stores and virtual merchandise that engage their fans and promote and sell music and memorabilia. Learn how virtual worlds are changing the music industry and creating new revenue streams and promotion opportunities.
Artists & Labels Embrace Virtual Worlds
SVP Product Management & GM Direct Revenue
SXSW - March16, 2010
2. Todays Session
Music on IMVU
Q & A
3. Whats IMVU? An online community where members use 3D avatars to meet new people, chat, create and play 4. Company Overview