CSR Qatar 2013

24-25 November 2013Renaissance Hotel Doha, Qatar

#CSRSummitQatar

BOOK BEFORE17 October 2013

and SAVE upto US$1,000

Understand CSR’s benefits to the nation’s socioeconomic landscape

Embed specific drivers within your engagement plan to sustain CSR ROI

Assess CSR models which align to your core business agenda

Enhance the social value of your supply chain pyramid

Analyse the direct impact of CSR to your bottom line

Gain insight into community development initiatives which result in entrepreneurial projects

Utilise expert knowledge to initiate gender diverse opportunities

See inside for more…

Programme Highlights

An extremely well researched programme reflecting the nation’s priorities:

Job creation

Knowledge economy Gender diversity

Community initiatives

Represented via a comprehensive stakeholder advisory board

Post conference workshop: turning CSR into a revenue generating model

Offering a unique opportunity to gain tangible takeaways which may be implemented in your CSR plan right away

What’s new for Qatar?

Dr Walid Al FitaihiFounder, Chairman and CEOInternational Medical CentreKSA

Per Gankvist, AuthourCSR Though leader andVice Chairman, Fair-tradeStockholm, Sweden

Dr Daan ElfersFounderEMGNetherlands

Hoss VetryCluster General ManagerThe Ritz CarltonQatar

Dr Neil KirkpatrickHead of SustainabilityWS Atkins & Partners Overseas Qatar

Nikolaos KaravotasSustainable Development ManagerQDVCQatar

Nancy Lau, E-Commerce and CSR ManagerThe Ritz Carlton Doha, Qatar

Ahmed Salaheldin, Associate Director, Relief and International Development, Qatar Red Crescent, Qatar

Expert Speaker Faculty

Also Speaking:

See full list ofspeakers inside

Generating Employment

Empowering the Next Generation

Extending SME Opportunities

Developing Communities

Cascading Knowledge

Social Entrepreneurship

Monetising CSR

www.iirme.com/csrqatarRegional Media PartnerDelegate Chair SponsorSilver Sponsor Media Partners Organised By

Tel: +971 4 335 2437 | Fax: +971 4 335 2438 | Email: [email protected] | Web: www.iirme.com/csrqatar

Speaker Faculty Ahmed Salaheldin, Associate Director, Relief and International

Development, Qatar Red Crescent, Qatar

Alexandre Lemile, Founder and Managing Director, Wizeimpact, UAE

Amar Benaissa, Director of Operations, INJAZ, Qatar

Antoine Tayyar, Public Affairs and Communications Director, Coca-Cola Middle East, Qatar

Bader Al-Jaidah, Tafawoq Development Manager, Qatar Shell, Qatar

Bander Al Shammari, CSR Manager, Al Turki Group, KSA

Chamber of Commerce, Qatar

Dr Dina Jamali, Professor and Associate Dean for Faculty, American University of Beirut, Olayan School of Business, Lebanon

Dr Fatih Mehment Gul, Founder and Executive Director, CSR Middle East, Turkey

Dr Neil Kirkpatrick, Head of Sustainability, WS Atkins and Partners Overseas, Qatar

Dr Walid Al Fitaihi, Founder, Chairman and CEO, International Medical Centre, KSA

Dr. Sherif H. Zaki Tehemar, Chairperson of the CSR committee, Dr. Soliman Fakeeh Hospital, KSA

Drs Daan Elffers, Founder, EMG CSR, The Netherlands

Drs Zeljka Davis, Partner, EMG CSR, United Kingdom

Hoss Vetry, Cluster General Manager, The Ritz Carlton, Qatar

Ibrahim Al Zubi, Head of CSR, Majid Al Futtaim, UAE

Jack Saba, Corporate Affairs Manager, Sasol, Qatar

Jeff Chertack, Regional Director, Corporate Communications and Public Affairs, Memac Ogilvy, Qatar

Nancy Lau, E-Commerce and CSR Manager, The Ritz Carlton Doha, Qatar

Nikolaos Karavotas, Sustainable Development Manager, QDVC (Qatari Diar Vinci Construction), Qatar

Henriette McCool, CSR Coordinator, QDVC (Qatari Diar Vinci Construction), Qatar

Per Gankvist, Author, CSR thought leader and Vice Chairman, Fair Trade, Sweden

Rob Sherwin, General Manager Corporate Affairs and Deputy Country Chairman, Qatar Shell, Qatar

Dear Colleague,

CSR is being extended as a priority in the region. Institutional and Corporate initiatives have aligned well to national strategy objectives of Employment creation, addressing the Education and Training gap, Gender diversification and promoting platforms for Entrepreneurship via social and SME opportunities.

Being an integral stakeholder via our annual CSR summit in Dubai for 10 years, we are pleased to introduce a country specific summit in Qatar which will be held on 24 – 25 November 2013 in Doha!

In line with CSR indicators in Qatar, this gathering focuses on maturity drivers to align your initiatives with the business agenda. This is facilitated via our well researched programme addressing specific processes which maximise the impact of your initiatives. The comprehensive programme ends with a certified workshop on repositioning your CSR initiative into a business model.

This CSR summit is a gathering of stakeholders who participate, network and integrate in Q&A, roundtables and panels. If you are passionate about CSR you need to be here!

I look forward to welcoming you this November.

Kind regards,

Sally Corander

Divisional Manager

Welcome to CSR Qatar 2013

Mariam Farag, MBC Group

A great platform to network with CSR practitioners, share experience and best

practice in the region..

Networking Activities – More networking than ever before to ensure better interaction and shared learning

Interactive Roundtables - Focus Areas For CSR Initiatives – With 4 different tables dedicated to a specific topic, this is your chance to discuss your specific concerns and explore practical solutions with your peers.

Panel Discussions - Join in the debate with high profile speakers

Speaker Hosted Lunch - Meet the speakers in person. Have your questions answered and share insights over a hearty meal.

Speed Networking - Our speed networking session ensures that you leave this session with many new contacts in a fun and easy format. Make sure you bring plenty of your business cards.

Networking Game - With over 100 CSR professionals in the room, this session will provide further networking opportunity to ensure you receive the maximum value from the event.


8.30 Registration and Coffee

STRATEGY9.30 Welcome from the Chair Drs Daan Elffers, Founder, EMG CSR, The Netherlands

KEYNOTE OPENING ADDRESS9.40 The impact of CSR within an organisation and its benefits on

socio-economic development via community initiatives Chamber of Commerce, Qatar

KEYNOTE 10.00 Embedding Corporate CSR The art of linking sustainability to profitability and innovation Per Gankvist, Author, CSR thought leader and Vice Chairman,

Fair Trade, Sweden

10.20 Why CSR? CSR as a Business Model – What works and what doesn’t Dr Fatih Mehment Gul, Founder and Executive Director, CSR

Middle East, Turkey

VISION10.40 Award-Winning Presenter Top Down or Bottom Up Approach Building a strong business case for sustainability, gaining the

board’s buy in and delivering results that impact your bottom line

Dr Walid Al Fitaihi, Founder, Chairman and CEO, International Medical Centre, KSA

11.00 Coffee and Networking Break 11.30 Award-Winning Case Study How to communicate your CSR practice

Requirements for the communication strategy CSR awareness campaign The role of the CSR department/committee Internal vs external communication Using Social Media for CSR: pros and cons

Dr. Sherif H. Zaki Tehemar, Chairperson of the CSR committee, Dr. Soliman Fakeeh Hospital, KSA

PANEL SESSION11.50 CSR Champions Panel Session: We lead because we give back; how have we:

Contributed to economic stability Empowered the next generation Bridged socioeconomic inequality Supported community projects and enhanced charitable

causes Dr Walid Al Fitaihi, Founder, Chairman and CEO, International

Medical Centre, KSA Hoss Vetry, Cluster General Manager, The Ritz Carlton, Qatar Ibrahim Al Zubi, Head of CSR, Majid Al Futtaim, UAE Rob Sherwin, General Manager Corporate Affairs and Deputy

Country Chairman, Qatar Shell, Qatar Moderated by: Drs Daan Elffers, Founder, EMG CSR, The

Netherlands

12.50 Lunch for delegates and speakers

14.00 Impact Measurement Social Impact of Reporting CSR. What does reporting mean

to the business? If CSR were mandatory today would you be in a position to

comply? How integral reporting is and why it should be a priority will be the focus of this session.

Alexandre Lemile, Founder and Managing Director, Wizeimpact, UAE

KEYNOTE14.20 TAFAWOQ – a case study of multi-party partnership in

support of the QNV 2030 Bader Al-Jaidah, Tafawoq Development Manager, Qatar

Shell, Qatar

14.40 Implementation What is your engagement plan? Are you leveraging

leadership in cascading your CSR vision? Bander Al Shammari, CSR Manager, Al Turki Group, KSA

15.20 Speaker Faculty Reserved for QNB

15.40 Strategic Positioning and Reputation Management through CSR Drs Zeljka Davis, Partner, EMG CSR, United Kingdom

16.00 Stakeholder Panel: Who should lead CSR?

Consumers Employees Government Citizens

Ahmed Salaheldin, Associate Director, Relief and International Development, Qatar Red Crescent, Qatar

Dr Dina Jamali, Professor and Associate Dean for Faculty, American University of Beirut, Olayan School of Business, Lebanon

Moderated by: Drs Zeljka Davis, Partner, EMG CSR, United Kingdom

16.30 Close of Conference Day 1

Corporate Social Responsibility (CSR) is synonymous with the State of Qatar. A nation that gives to its people, community and the world at large has CSR as a national priority. Core resource-led industries such as oil , gas, finance and utilities have led CSR initiatives supported strongly by government institutions and Sovereign Wealth Fund (SWF) initiatives. They are now regarded as models of CSR from which others wish to learn and gain understanding as to how best to implement CSR within their organisations.

IIRME’s 1st annual CSR Summit in Qatar is a platform where Qatar prides itself on sharing its achievements regarding responsible corporate conduct within its community, consumers and employees, setting a benchmark for the world to follow.


#CSRSummitQatar

CONFERENCE DAY ONE Sunday 24 November 2013

Tel: +971 4 335 2437 | Fax: +971 4 335 2438 | Email: [email protected] | Web: www.iirme.com/csrqatar Tel: +971 4 335 2437 | Fax: +971 4 335 2438 | Email: [email protected] | Web: www.iirme.com/csrqatar

9.20 Recap of Day 1 from the Chair Drs Daan Elffers, Founder, EMG CSR, The Netherlands

BUSINESS AGENDA OF CSR9.30 From CSR to CSO – Rethinking models of corporate–

community relations in the GCC Traditional models of CSR focus on a company’s responsibility

to its stakeholders and communities surrounding their operations. The booming GCC markets are experiencing the emergence of new companies, new publics and new stakeholders that must be addressed by CSR directors. Meanwhile, international companies are working to find white space and relevance in their corporate responsibility actions in the region. This panel discussion will explore how companies are rethinking their CSR programs (or developing new ones) that leverage organizational mission with deep community engagement in the Gulf.

Jack Saba, Corporate Affairs Manager, Sasol, Qatar Antoine Tayyar, Public Affairs and Communications Director,

Coca-Cola Middle East, Qatar Grohe Middle East Moderator: Jeff Chertack, Regional Director, Corporate Communications

and Public Affairs, Memac Ogilvy, Qatar

10.00 CSR in the Labour Camps Why CSR initiatives are needed in labour facilities and some of QDVC's pioneering initiatives. Qatar’s mandatory standards for migrant workers’ welfare. Nikolaos Karavotas, Sustainable Development Manager, QDVC (Qatari Diar Vinci Construction), Qatar Henriette McCool, CSR Coordinator, QDVC (Qatari Diar Vinci Construction), Qatar

10.20 Hospitality Partnerships Aligning humanitarian efforts to generate CSR for mutual

benefit Nancy Lau, E-Commerce and CSR Manager, The Ritz

Carlton Doha, Qatar

10.40 CSR and Sustainability Management – overlap and differences

What is CSR and what is Sustainability Management? What are the mechanisms to align them? How can one influence the other? What does the future hold?

Dr Neil Kirkpatrick, Head of Sustainability, WS Atkins and Partners Overseas, Qatar

11.00 Coffee for delegates and speakers

11.30 Our Next Generation Empowering Leaders of Tomorrow Via CSR Dr Dina Jamali, Professor and Associate Dean for Faculty,

American University of Beirut, Olayan School of Business, Lebanon

11.50 CSR’s Prodigy Oil and gas has always supported the community it serves.

Has CSR generated a hidden gem in the form of SME which remains undiscovered?

Speaker Faculty reserved for Qatar Petroleum

PANEL SESSION12.10 Monestising CSR Is CSR a core investment opportunity generating

sustainable returns? Does it generate ROI? Ibrahim Al Zubi, Head of CSR, Majid Al Futtaim, UAE Amar Benaissa, Director of Operations, INJAZ, Qatar Moderated by: Drs Zeljka Davis, Partner, EMG CSR, United Kingdom

13.00 Lunch leading on to certified workshop

CONFERENCE DAY TWO Monday 25 November 2013

POST SUMMIT WORKSHOP 14.00 – 17.00

Certified Workshop

CSR as a Business Model: Aligning CSR to your Business Agenda to Generate Revenue and turn it Sustainable This 3 hour workshop will formalise firm foundations CSR in the Kingdom has been based on. It will then share the next steps in identifying how to align your current work to resources within the organisation and manage risk which generates revenue to reflect directly on your bottom line.

Learning Objectives Link and align CSR and Sustainability Identify forces which drive CSR engagement and strategy Utilise key documents which assist your business in relation to CSR guidelines,

standards and protocols Engage stakeholders to take ownership and advocate CSR Tips and techniques to plan and develop a CSR strategy which suits your

business Formulate and implement a step-by-step guide for your business CSR reporting: maximise benefits and avoid pitfalls Introduction to the circular economy model and Cradle to Cradle

Led by: Daan Elffers, Founder of EMG and Head of the EMG Amsterdam officeDaan Elffers is a passionate believer in the circular economy model and is a certified Cradle to Cradle consultant (2008), trained by Prof. Dr. Michael Braungart and EPEA in Hamburg. He holds a Master’s degree from the Rotterdam School

of Management at Erasmus University and has lived and worked in the Netherlands, Switzerland, Singapore and the United Kingdom.

Drs Zeljka Davis, Head of the EMG Cambridge officeZeljka Davis has spent more than a decade working with large international companies on communicating CSR strategy, employee engagement and reputation management. She has led several corporate reorganizations and behavioral change programs on sustainability as well as employee engagement

programs and communications for companies in highly regulated industries such as the chemical sector, oil and gas. Zeljka Davis studied at the Stern School of Business in the USA and Erasmus University in Rotterdam, the Netherlands. She is fluent in English, Dutch and Croatian and has worked in the UAE, Singapore, Norway, the Netherlands and the United Kingdom.

About EMG:EMG is an award-winning sustainability consultancy specialized in improving business performance driven by corporate and social responsibility- transforming sustainability strategy, corporate responsibility values and ambitions into tangible, profitable results.

In 2008 EMG became the world’s first company with accredited Sustainability consultants for the marketing of Cradle to Cradle®, the closed loop/ circular economy model developed by William McDonough and Prof. Michael Braungart, and has a partnership with the Cradle to Cradle Products Innovation Institute in California, USA. With offices in Amsterdam, London, Cambridge and New York, EMG is the first sustainability management consultancy to be a member of the European Sustainable Investment Forum (EUROSIF).

Over the years, EMG has received numerous international awards in recognition of its quality and effectiveness including most recently the Summit International Leader Award for Sustainability and the Communitas Award for Leadership in Ethical and Environmental Responsibility.


Partner with the CSR Qatar Summit

Delegate Chair Sponsor

Are you a thought leader in CSR? Would you like to showcase your CSR initiatives on a high profile platform?

Partnering with the CSR Qatar Summit is an extremely effective way of positioning your brand as a innovator and pioneer in corporate social responsibility. The Summit provides a unique, high-profile platform with opportunities to interact with the industry’s biggest players and unprecedented media brand exposure. We are very creative with our partnerships and will offer more than just an exhibition stand!

Get in touch with Renae Ruggieri to find out more about tailored packages and how to:

Showcase your CSR initiatives Position your brand as a thought leader Publicise your CSR activities and brand Build brand recognition and raise your organisation’s profile

You can reach Renae on [email protected] call +971 4 407 2732

Shell is the largest international investor in Qatar investing up to $21 billion in the last 6 years.Qatar Petroleum and Shell are delivering two of the largest energy projects in the world with Qatar Petroleum (QP) in Ras Laffan Industrial

City. Pearl Gas to Liquids (GTL) is the world’s largest GTL plant and cements Qatar’s position as the GTL capital of the world. At an investment of $ 18 – 19 billion it is the largest single investment in the Shell Group’s global portfolio.

The Qatargas 4 Liquefied Natural Gas project (QP (70%) and Shell (30%)) combines Shell’s global leadership in LNG with Qatar’s position as the world’s largest LNG supplier.

Shell has established a world-class research and development facility and a learning centre, the Qatar Shell Research & Technology Centre, at the Qatar Science & Technology Park. Shell has a financial commitment to invest up to $100 million on programmes at the Centre over a 10-year period.

In 2010, Shell and PetroChina signed an agreement to explore Block D. QP and Shell are jointly developing a major petrochemicals complex called Al Karaana in Ras Laffan Industrial City. In February 2013 they awarded the Front End Engineering and Design (FEED) contract to complete the full scope and definition for the development of this world class facility.

BOOK BEFORE 17 OCTOBER 2013 AND SAVE UPTO US$1,000www.iirme.com/csrqatar

Daan Elffers, Founder, EMG

Be the leader of the sustainability agenda that works for your organisation.

Ask yourself questions on how your organisation can do good, rather than how

to be less bad.

Fatima Sultan Al Kuwari, OOREDOO (Qatar Telecom)

Motivational with great ideasto start implementing.


#CSRSummitQatar

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Conference fees include documentation, luncheon and refreshments. Delegates who attend all sessions will receive a Certificate of Attendance.

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