Case study materials

For ASSASSINS CREED IVBLACK FLAG

ADVERTISINGTRAILERS

There were MANY! Here are some of the most important releases

Official HD trailer WORLD PREMIERE

Cinematic Trailer with pack shot

Gameplay trailer – exclusive content

Narrative - Tattoo trailer

Ubisoft release new trailer – A Pirate’s Life

Teaser trailer – Synergy with GamesCom/Artwork trailer

Advertising: PRINT CAMPAIGN

Flag polesPostersBus stops

Magazine Double page spread advert

Poster series for Edward

Billboards

Game cover

PUBLICITYSOCIAL NETWORKING

Facebook page

Twitter feed

Interactive painting – fans immortalised / online competition

Watch the video and read the article

PUBLICITYWEBSITES

Assassins Creed IV’s website

UBISOFT’s WEBSITE