Shopping Centers BI Solution

www.mirame.net

BUSINESS INTELLIGENCE SOLUTIONS FOR SHOPPING CENTERS

MARKET INTELLIGENCE PROFESSIONAL TECHNOLOGICAL SOLUTIONS

PEOPLE COUNTER

MAKE DECISIONS BASED ON FACTS

HEATMAP

MEASURE TRAFFIC PATTERNS IN YOUR COMMERCIAL SPACE

ILION SALES MONITOR

CONTROL ALL THE SHOPPING SALES

PARKING

MANAGE PARKING AND COUNTING VEHICLES

MIRAME MALL WEB REPORT

FOCUS ALL YOUR BUSINESS INFORMATION

IP VÍDEO

NETWORK SURVEILLANCE

mirame.net™

miramemirame.net™

PREFERRED PARTNER

MIRAME.net provides a wide range of professional technological solutions

for Market Intelligence. We design solutions for IP video surveillance, Analysis

of Consumer Behavior, People Counting, Heatmap analysis, Counting of

vehicles and Recognition of license plates.

The company was founded in the early twenty-first century by a group of

European engineers experts in business management, and currently has its

counting systems installed throughout Europe, in shopping centers and

thousands of retail stores.

We develop specific applications to meet the needs of our customers, from

large enterprises to retail chain stores, and offer a variety of management

tools available for the treatment and analysis of data collected by these

systems.

Our team of specialists performs audits, corrective and preventive

maintenance of implemented systems, so that your company has confidence

in the data.

We collaborate with the best companies in the international market to

strengthen each project. Since the beginning of our activity, we are

strategically targeted to the marketing of Cognimatics products - world

leader in R&D solutions for cognitive vision with over 20 years of experience;

and we are ADP and Solution Gold Partner of Axis Communications - world

leading manufacturer in network video.

With over 10 years of experience, hundreds of national and international

projects in all sectors and a continuous investment in innovation and

development, combined with dedication to customer service, make

MIRAME.net a benchmarketing company in network video solutions.

An autonomous and independent system of two ways

counting of vehicles through cameras installed on the roof of

the car parks, entrances and exits.

TRUEVIEW PARKING™

A system for counting people that automatically counts in real time the number of people passing under the camera and in what direction.

TrueView People Counter™ is a stand-alone people counting application embedded directly in standard network cameras. Counting is done

directly on the camera - at the edge - giving a cost efficient, scalable, and very easy-to-use solution for people counting. The complete solution

is easily installed in an existing local area network and configuration.

TRUEVIEW PEOPLE COUNTER™

An application to visually measure traffic patterns within your

commercial space, which will help you identify problem areas,

finding the best place for marketing, among others.

TRUEVIEW HEATMAP™

A platform that can be installed locally or used as SaaS to

treat data collected by the people counters installed in your

commercial space.

MIRAME MALL WEB REPORT™

Market surveillance growth was driven by a revolutionary technological change. If you have made a major investment in analog CCTV systems,

know that migrating your technology to network video does not invalidate those investments. Learn more about our IP video surveillance

systems!

SOLUÇÕES DE VIGILÂNCIA EM REDE

With Ilion Sales Monitor you can prevent fraud and control in

real time, each and every sale in each store, with the level of

detail you need.

ILION SALES MONITOR™

Make decisions based on facts

with TrueView People Counter™

PEOPLE COUNTER SOLUTION

www.mirame.net

In a highly demanding environment

of commercial centers, operators

know that to compete you need a

repositioning in the market,

achieving differentiation through

management and commercial offer.

The relationship shift between

retailer and promoter, and the

inevitability of a future scenario of

increasing supply of space for an

influx that has nowhere to grow in

order to keep pace with the supply

that will expand, requires a greater

control and analysis of retailers and

consumers.

TRUEVIEW PEOPLE COUNTER™

network cameras from Axis, which allows users to take advantage of Built on the most advanced algorithms for intelligent video available in the existing IP networks. When not running TrueView People Counter™, world, TrueView People Counter™ is a system for counting people that cameras can be repositioned and used for common purposes such as automatically counts in real time the number of people passing under the surveillance. Counting is done locally through the camera, which camera and in what direction. This is a fully integrated application in IP dramatically reduces the Ethernet network requirements.

BUSINESS INTELLIGENCE FOR SHOPPING CENTERS

SOLUTIONS


www.mirame.net

Furthermore, having access to the camera via IP is much more efficient

to maintain, and you can still operate the camera and people counting Conversion rate is the ratio between the number of transactions and

remotely, including downloading or streaming video. Data can be the number of visitors. It is considered to be one of the most accurate

retrieved for analysis at intervals as frequent as one minute. The indicators of performance in Retail. By controlling the conversion rate,

software is modular and fully self-contained, and all counts are retailers can obtain crucial information to improve the profitability of

performed on the processor of the camera without the need for a their retail space.

dedicated PC. Manage, analyze and visualize the data in your

commercial space using the TrueView Web Report™!

TrueView People Counter™ is a stand-alone people counting

application embedded directly in standard network cameras. Counting

TrueView Web Report™ provides essential information you need to is done directly on the camera - at the edge - giving a cost efficient,

promote your business. Use precise knowledge about visitor traffic to scalable, and very easy-to-use solution for people counting. The

complete solution is easily installed in an existing local area network

?measure the number of visitors that actually buy and configuration can be done at any physical location using a

?analyze customer flows and traffic trends standard web based interface.

?evaluate impact of advertising and promotions

?improve staff planning

?determine optimal opening hours TrueView People Counter™ allows instant access to important statistics

?identify and reward high performing commercial spaces and directly in the camera, such as

employees. ?Traffic data,

?Conversion rate and

?Average basket size.

Traffic data can be analyzed directly in the camera via Internet using

the camera’s URL. After a few clicks, users can view people counting

data in real time and bring up interactive charts over historical data.

TrueView Web Report™ is a web-based statistic package that works

seamlessly with TrueView People Counter™. It transforms raw traffic

data into clear and intuitive charts that allow you to quickly gain in-

depth insight to the statistics.

Two way counting - number of people moving in two directions simultaneously

(up / down, in / out)

Crtitical Data

Conversion rate

Fully Integrated

Data Management

Web Reports


www.mirame.net

Discover trends, patterns or identify unusual performance with a few

clicks. Use TrueView Web Report™ to manage multi-site people ?Automated system operates in real time and is fully incorporated

counting by automatically bringing all data to one central database, into Axis IP cameras

and export data to compare with ?Easy to install and setup

?Maintain your people counter remotely over IP, set and monitor

?POS Data parameters, download or stream video.

?Weather conditions ?Full integration with TrueView Web Report™

?Marketing statistics, etc.. ?Import XML data from camera into SQL based TrueView Web

Report™

?Unlimited number of cameras at a commercial space, when

combined with TrueView Web Report™

?Two way Counting – counts the number of people moving in

opposite directions at the same time

?Accurate counting even under high density conditions or with

baby carriages or trolleys present

?Leading digital image processing minimizes shadow and reflection

problems

?Export s data from TrueView Web Report™ to Microsoft Excel

(CSV), or as PNG

?Open protocol allows data integration with POS and other systems

?Fully integrated

?Minimum height over floor: 2.5 metersAdjust all the parameters with the minimum effort and optimize the counting ?Maximum entrance width: 5.0 meters

area by simply using the sliders?Supported Axis models (please, contact us)

?Increase sales by leveraging your buyer-to-traffic ratio and your

turnover per visitor

?Collect data such as customer flows, trend analysis, evaluation of

advertising and promotions

?Improve strategic marketing decisions through effective

monitoring of customer traffic

?Improve your staff’s planning and determine optimal opening

hours

Features

Specifications

Benefits

Measuring how shoppers are using

your commercial space gives you the information

you need to test and optimize the space

layout - potentially leading to improved space

utilization and more satisfied and loyal customers.

HEATMAP SOLUTION

www.mirame.net

Data MonitoringTRUEVIEW HEATMAP™

Fully Integrated

Store design

Features

Specifications

Traffic data can be analyzed directly in the camera via Internet using

the camera’s URL. After a few clicks, users can view traffic patterns in TrueView Heatmap™ is a visual tool to measure traffic patterns inside the last minutes, hours or half day. TrueView Heatmap™ data can also your store. It runs fully embedded in Axis network camera and let you to be permanently stored on the server and analyzed at any time with instantly detect and track where the shoppers go inside your commercial the TrueView Web Report™.space, which allows you to optimize its design.

With this operating system, the cameras can also be used for common TrueView Heatmap™ is a standalone application integrated in common purposes such as surveillance, which could reduce the total hardware Axis intelligent video cameras. All analysis are made directly on video cost of the project.camera - at the edge - making it a cost-effective, scalable and very

easy to use system. The complete solution is easily installed in an

existing local network and the configuration can be done at any The design of a store is crucial to the shopping experience. A well physical location using a standard web based interface.thought out strategy can help boost your business dramatically.

Measuring how shoppers are using your commercial space gives you the

information you need to test and optimize the space layout - potentially ?Camera can be used simultaneously both surveillance and leading to improved space utilization and more satisfied and loyal heatmap analysiscustomers. ?Automated system, operated in real time

?Fully integrated into network camerasTrueView Heatmap™ provides an easy-to-use tool that allows for a ?Easy to install and setupscientific approach to evaluate store design changes. The product can ?View heatmap data directly in camerahelp you to pinpoint problems areas, find the best merchandising spots ?Store and analyze data over any available period of time using for product campaigns, set shelf rent based on traffic patterns inside TrueView Web Report™store, and more.?Export data to JPEG images using TrueView Daemon™

?Maintain your people counter remotely over IP, set and monitor

param¬eters, download or stream video

?Leading digital image processing overcomes shadow and

reflection problems

?Fully integrated

?Mounting - Wall or Ceiling

?For indoor use

?Platforms - Axis ACAP cameras

?Browser support - Mozilla Firefox 3.x, Safari 3.x, Internet Explorer 7

or higher.

Where do shoppers go? TrueView Heatmap™ gives you the answer

Measure traffic patterns in your commercial space

with TrueView Heatmap™


SOLUTIONS

Discover trends, patterns

or identify unusual performances

in your store

Ilion Sales Monitor™ can

controlled in real time, every sale

in each store within your

commercial space, with the level

of detail you need. You can view Ilion Sales Monitor™

daily sales per hour or for m2, all

via Internet or by email through

scheduled times.

ILION SALES MONITOR™

This information is just as important as human resources, or even the

products being sold, but without adequate information, business is at a

huge disadvantage against competition.

The goal of Ilion Sales Monitor™ is to oversee sales to help in this task.

Ilion Sales Monitor® is an innovative tool in a simple web format,

capable of monitoring all business information flow, to achieve the best

performance of information and processes.

Ilion Sales Monitor™ is a software that guarantees control over all

transactions carried out at all shop operators POS.

Its main objective is to provide a centralized control tool that allows

real time access to information generated by different POS.

This means that with one click, you can get the sales volume that has

been generated so far, giving you back full control of your business,

ensuring accuracy of data received and giving you a clearer and more

complete perspective about new business opportunities.

The most common method of commercial property exploitation This application control individual ticket information instantaneously as

combines what is called a guaranteed minimum income (based on the transactions occur and provides data management analysis for

local square meters) with a percentage commission on sales. This decision-making.

method means that the primary source of the property’s income is

exposed to the shortcomings of traditional control systems, which are Plus, the mystery client is unnecessary, as information can be verified

both expensive and ineffective. This leaves a critical part of your business immediately.

information in the hands of third party information, and without the

means to verify its accuracy.

The reality of this situation vastly reduces the property management’s

ability to act in situations where revenue decreases drastically, since each

brand has its own management system and customer attraction and

retention programs to follow. Even property management’s campaigns

become more difficult to carry on.

Track sales and prevent fraud in your business space

with Ilion Sales Monitor™

ILION SALES MONITOR SOLUTION

www.mirame.net


SOLUTIONS

ILION SALES MONITOR SOLUTION

www.mirame.net

Benefits

Features

Ilion Business Portal Platform (on demand)

Monitor agent

?Saving - Eliminates the need for live inspections (Mystery Shopper)

?Control - Get a more accurate idea about the clients’ preferences

and favorite products

?Security - Ensures that the data you work with have not been

manipulated, since the moment the ticket is generated you have an

identical copy in your hands

?Reliability – Eliminates weekly and monthly sales lists, expediting

the compilation and processing of data.

The most important feature is that all information is managed and

accessed in web format, which can be accessed by any duly

authorized employee from any computer connected to the network.

There is no need for a new network infrastructure, because we can use

the existing one.

?Sends a pre-scheduled email of sales

?Web access to sales data

?Real-time information?

?Ilion Transaction Agent - AENA compatible agent to monitor POS

?Ilion Sales Agent - Direct access to POS to monitor transactions

?Information readily available and in real time

POS + Monitor

Server

Computer connected

to the Internet

TrueView Parking™

provides a unique,

scalable, cost-efficient

and easy to install

solution that is entirely IP

based and built

on standard hardware. All

counting is done locally

on the cameras,

dramatically reducing

Ethernet bandwidth

requirements and

increasing system

reliability.

TRUEVIEW PARKING™

Benefits

Data Management

TrueView Parking™ is a parking management and embedded video

analytics. The system is entirely IP network based, using only standard

network cameras and IP supported displays for counting and showing

traffic to and from parking facilities. TrueView Parking™ requires no

auxiliary PC or PLC, no inductive loops and no costly pavement work.

This system provides a unique, scalable, cost-efficient and easy to install

solution that is entirely IP based and built on standard hardware.

Using the world leading embedded video processing software, all

counting is done locally on the cameras dramatically reducing Ethernet

bandwidth requirements and increasing system reliability.

The solution is easily installed in an existing local area network and

configuration can be done at in any physical location using a standard

web bases interface.

?Cost effective parking management

?100% IP network based

?No inductive loops or costly pavement work.

The occupancy level of the car park can be monitored in real time via

Internet using the URL of the camera loaded with TrueView Parking™.

Traffic data can also be managed through the optional software package

TrueView Web Report™ - a web-based application of statistics tools that

works seamlessly with TrueView Parking™. This software helps you

analyze traffic data, manage multi-site car parks and allows export of

data in a variety of open formats.

Manage parking and count vehicles

with TrueView Parking™

PARKING SOLUTION

www.mirame.net


SOLUTIONS

Complete Solution

Features

Specifications

?Export data automatically from the camera to TrueView Web

TrueView Parking™ is an automated standalone, two way vehicle Report™

counting system for ceiling mounted cameras installed at entrances and ?Unlimited number of cameras to a site or multi-sites when

exits. The complete system consists of cameras loaded with TrueView combined with TrueView Web Report™

Parking™ software and IP supported displays and can be installed on a ?Two way counting: Counts vehicles moving in two directions

common local area network. One camera can be configured as master simultaneously

collecting and managing the traffic data from all other cameras in the ?Leading digital image processing overcomes shadow and

system and can also be configured to send the occupancy level directly reflection problems

to displays that guides the traffic. ?Open protocol enables integration with other systems data

Installation is as easy it can be performed and maintained by your own

team. Accessing the camera over IP is much more cost efficient for

maintenance and, therefore, you can manage camera and the vehicle

counting remotely. This includes downloading or streaming of video

remotely!

Data can be retrieved for analysis on timed intervals. The software is

modular and completely autonomous with all counting done on the

camera‘s CPU, requiring no dedicated PC.

Manage, analyze and view data from any number of units and from

multiple sites with TrueView Web Report™!

?No inductive loops or costly pavement work is requiredTwo way counting of vehicles to and from the parking?IP 100% - cost efficient, scalable, easy to maintain and future proof

?Fully embedded software for standard network cameras

?Easy to install and setup?Fully embedded?Observe the occupancy levels of all different parking areas or levels ?Minimum height over floor - 2.5 metersfrom one web page on the master camera?Maximum entrance width - 5.0 meters?Full integration with TrueView Web Report™?Supported Axis models (please, contact us)?Configure all parking areas or levels from one centralized web page ?Displays - Poltech LDPH20 / 6won one master camera

?Maintain system remotely over IP, set and monitor parameters,

download or stream video

PARKING SOLUTION

www.mirame.net

Manage all stores

using the application

Mirame Retail Web Report™ as SaaS

MIRAME MALL WEB REPORT SOLUTION

www.mirame.net

Focus all your business information

with Mirame Mall Web Report™

MIRAME MALL WEB REPORT™ Mirame Mall Web Report™ is a

platform that can be installed on the

client site or used as SaaS, which

allows all spaces management, from

the intersection of sales information

with entries and the establishment of

rates sales conversion. What's more,

the heatmap module can also be

integrated with thermal cameras from

other manufacturers!

Mirame Mall Web Report™ is a tool designed for data analysis

collected by people counters installed in the commercial space

or retail chain, which simplifies data export and analysis. This

application lets you manage an unlimited number of people

counters installed in the same space or in different stores.

This system is based on Intranet/ Internet, enabling counters

management by various departments, users and computers,

while eliminating the costs of license per user.

Due to its open architecture and flexibility, deployment of

updates has never been so fast and easy! With Mirame Mall

Web Report ™ you can also access the system through any

computer on the same network as the counters, or remotely.


SOLUTIONS


www.mirame.net

The ideal solution for demanding customers HeatMap Analysis

A complete solution

The heatmap module provides an

understanding of patterns of activity Flexibility and Integration

in the area being monitored through

intuitive reports.

Cognimatics True View Web Report™ is a tool that allows data Mirame Mall Web Report™ enables the integration of heatmap

measurement collection and the generation of simple reports, analysis module which defines the occupancy rates of each store area.

however, its parameters can be complex for most current users of the Heatmap is a vital tool for sales and merchandising as it simplifies the

retail segment. understanding of activity patterns in the area being monitored through

numerical and graphical reports, avoiding anomalies and predicting

We try to increase our capacity to answer the needs of our most future activities.

demanding customers. Therefore, in 2009 Mirame developed Mirame

Mall Web Report™ - an application based on years of experience with

the retail market, and designed specifically for this sector. Today there

are already hundreds of chain stores that have this solution!

We work with various architectural firms and design agencies in each

country to define

?Installation and implementation coordination (if necessary)

?Check and certification of proper installation and systems

functionality

?Possibility of installation and maintenance through our

international partners and independent experts.

As Mirame Mall Web Report™ parameterization is built by Mirame, we

adapt it to any format or method and ensure integration with major

ERP systems of the retail market. Mirame Retail Web Report™ is a tool

that adjusts to the specific needs of your business and still guarantees

benefits like no other solution on the market!


www.mirame.net

Features

?Ability to set annual store opening schedules, very important for

some comparative reports

?Integration with IP thermal cameras from any manufacturer

?Heatmap Analysis: heatmap analysis module that defines

occupancy rates of each area of the store

?Ability to define conversion rates on sales (indicate number of

tickets unspecified amounts)

?Ability to set sales goals for a space relating to visitors traffic

?Create different counting points and counts grouping (space/ floor

distributor/ door)

?Customizing reports of specific retailers and automatic email to

authorized users in each commercial space

?Multilingual interface: English, Spanish, Portuguese, Italian, French

?Multiuser different levels of access according to geographical

location or business models (franchises, etc.).

?Data collection from people counters

?Automatic verification of all systems functionality (integration with

various network monitoring tools on the server)

?Notification of system failures and low light

?Control rates of diversion and alerts when a counter deviates from

the mean

?Capture multiple photos of a day of each counter for operator

visual analysis of problems

?Image analysis to ensure that the camera provides a valid image,

and there’s no counter distortions due to internal problems

?Crossing local weather data for each counter (temperature and

cloud cover)

?Definition of specific events per space (reforms, cut the street to

traffic, demonstrations, etc.) to understand some historical data

COUNTER + POE ROUTER INTERNET (VPN) MIRAME RETAIL WEB REPORT

People Counter™ design system

As the transition to the video network

becomes a reality, the security management

over an IP network is expanded and

network cameras incorporates video intelligent

analytics applications, systems become

more open and scalable, which translates

into a surveillance system much more

productive and cost-efficient.

Endless possibilities for video surveillance

with Axis IP surveillance

Network video offers more ways to protect access to a video than analog CCTV systems. To prevent overlooking and disclosures of private content, you can use passwords to limit access and the video is encrypted before sending to the network. The system can also be configured to authenticate the connection using encrypted certificates that only accept a specific network camera, thus eliminating the possibility of anyone hacking into the line.

NETWORK SURVEILLANCE SOLUTIONS

www.mirame.net


SOLUTIONS

NETWORK VIDEO PROFESSIONAL SOLUTIONS

MIGRATION TO IP

Leveraging IT investments and achieving a lower total cost of

ownership. Most businesses currently have high-speed IP networks connected to the Internet. Adding an Axis network video system simply The video surveillance market has grown exponentially in recent years, uses and extends the same infrastructure to include video functionality. driven by technological improvements and the recognition of these It uses standard IT equipment such as switches, PC servers for video systems to increase public and private security.recording and storage, so existing investments in IT infrastructure and

devices can be leveraged, ensuring high return on investment.As the transition to network video becomes a reality, and security

management over IP network expands and incorporates video analysis And because many times the wireless solutions are the best option for applications of intelligent network cameras, the systems become more the installation of video surveillance, with Axis technology you can open and scalable, resulting in a much more productive and economic connect different places without using expensive cables.surveillance.

Network video, often called video surveillance over IP or IP According to independent research on the differences between analog surveillance, use an IP network through a wired or wireless network to and digital solutions, installation, configuration and training costs for carry video, audio and other digital data. When the technology of analog systems are almost 50% more than for IP systems. For example, Power over Ethernet (PoE) applies, the network can also be used to cabling is almost three times as expensive in analog systems compared bring power supply to the network video products. This system allows with IP-based systems. The primary reason is that coaxial cabling is monitoring and recording video anywhere on the network such as, for more expensive than Ethernet cabling. Also, analog typically and example, a local area network (LAN) or a remote network (WAN) like usually requires separate power cabling, while Power over Ethernet Internet.eliminates the need for electrical connections in the IP system, and

separate cabling is also needed to control analog PTZ cameras. A

network video system allows users to incorporate open PC systems

and open storage with video management software, which costs 20%

less than equivalent DVRs.

If you have made a major investment in analog CCTV systems, know

that migrating your technology to network video does not invalidate Increasing the quality of the image enables the user to more closely those investments. With a network video solution from Axis you can follow details and changes in images, making way for better and faster integrate your existing analog system into an IP-based solution.decisions to more effectively safeguard people and property. It also

ensures greater accuracy for automated analysis and alarm toolsThe solution enables you to take advantage of many features such as

remote pan/ tilt/ zoom, Power over Ethernet or audio and video Axis network cameras provide high-quality video images, and motion detection, while meeting user requirements for image quality, megapixel and HDTV network cameras are available to provide even recording capabilities, reliability and cost-effectiveness.more image details.

Lowered total cost of ownership

Superior image quality


www.mirame.net

Remote accessibility Distributed intelligence

Easy, future-proof integration

Progressive scan: Depicting moving objects clearly

Scalability and flexibility

Power over Ethernet: Increasing savings and reliability

Cost-effectiveness

Video compression formats: H.264, MPEG-4 and Motion JPEG

With network video, users can access real-time video at any time from Currently, a massive amount video is being recorded, but never

any authorized computer anywhere. The video can be stored at watched or reviewed due to lack of time. As a result, events and

remote locations for convenience and security, and information can be activities are missed, and suspicious behaviors remain unnoticed.

transmitted over the LAN or Internet.

With network video, intelligence has been brought into the camera

itself. Network cameras can have built-in video motion detection and

There are almost no limitations as to where a network video product alarm management so the camera decides when to send video, at

can be placed. Axis network video has the capacity to provide a high what frame rate and resolution, and when to alert a specific operator.

level of integration with other equipment and functions, making it a Other unique features include audio detection and active tampering

continually developing system. A fully integrated Axis network video alarm.

system can be used for a multitude of applications simultaneously: for

instance, access control, building management, point-of-sales systems,

ATMs, as well as fire alarms, intruder and visitor management. Many network cameras employ progressive scan technology that

better depicts moving objects clearly. This advanced image capture

technology means that the whole image is captured at one time, thus

To meet the growing needs of your business, you can choose exactly providing crystal clear images even with a high degree of motion.

what you need today, and scale the system at any time.

Thanks to strict adherence to industry standards, you can easily add Not available for analog cameras, Power over Ethernet (PoE, IEEE

new technologies, additional cameras and extra storage capacity as 802.3af standard) means that the cameras get power from a PoE-

needed to the network video system. enabled switch or midspan over the same standard cable that

transmits video. PoE provides multiple benefits, including reduced

installation costs and flexibility in camera placement. In addition,

Based on open standards, Axis network video products run on IP cameras can get centralized backup power from the server room, so in

networks. Using standard PC server hardware rather than proprietary the event of a power failure they will continue to operate.

equipment such as DVRs radically reduces management and

equipment costs, particularly for larger systems where storage and

servers are a significant portion of the total solution cost. Additional Video compression formats can be a determining factor for a video

cost savings come from the infrastructure used. IP-based networks surveillance application. Many Axis network video products feature

such as LANs and the Internet can be leveraged for other applications advanced real-time video encoding that can deliver simultaneous

across the organization. Motion JPEG, MPEG-4 and H.264 video streams. This gives the

flexibility to maximize image quality for recording while reducing

bandwidth and storage needs.


www.mirame.net

DIFFERENTIATION FOR RETAIL

A network video system is

capable of sending video without

the need for a dedicated physical

infrastructure. The IP option uses

a standard network, such as local

area networks (LAN) and Internet

to transport information through

the cable network that transmits

the same video.

?Ensure continuous and event-driven video surveillance

?Investigate crime and identify suspectToday we are witnessing an increased data flow available in the retail ?

sector. The secret lies in exploiting these data, analyzing it correctly

and use it for your business benefit.?Control stocks

?Optimize store layoutsThe integrated video intelligence can be combined with different

?Improve signage and displayssources of in-store technology and provide customized reports, and

?Determine shop space valueeven provides a panel of data management information needed to

?Allocate staff where neededmake business decisions in real time. This is a crucial strategy that most

retailers cannot ignore, and many try to integrate this strategy into

short-term plans.?Study employee/customer interactions

?Assess customer flowAs best practice, retailers should seriously consider systems that are

?Understand customers’ buying behaviors.designed and manufactured to the sales environment, instead of

adapted ones.

Systems that automate the main components of data collection and

information provision will ensure a higher degree of adoption, which

translates into a higher rate of retailers’ success. The combination of

video equipment of last generation with video intelligence analysis

gives large and small retailers a system designed to improve customer

service, improve relationships between the seller and supplier, the

optimization of staffing, multichannel marketing promotion and reduce

losses and lack of stock - preparing your business for continued

success and growth.

?Reduce theft

?Reduce inventory shrinkage

?Detect suspicious behavior

?Decrease slip-and-fall claims

?Uncover employee sweethearting

?Integrate with your POS system

?Analyze and resolve EAS incidents

Improved safety and security

Optimized merchandising and operations

Enhanced customer experience

Loss prevention


www.mirame.net

PEOPLE COUNTER

ZONE COUNTER

HEATMAP

DWELL TIME

PASSENGERS COUNTER

STREET PEOPLE COUNTER

BICYCLE COUNTER

PARKING COUNTER

WEB REPORT

MIRAME WEB REPORT

VÍDEO IP

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Documents

Shopping Centers BI Solution