ELECTRONIC COMMERCE

PRESENTED BY

M. KANNAN 1091017

ELECTRONIC COMMERCEConsists of the buying and selling of products or services over electronic system such as the internet and others computer network s E-commerce is conducted in this way spurring and drawing on innovations in electronic funds transfers , supply chain management: Internet Marketing online transaction processing ,(EDI) Inventory management system and automated data collection system

OVERVIEW WHAT IS E-COMMERCEPopularly, e-commerce is thought of as conducting business over the internet. To put it all in perspective, lets address commerce first. The elements of commerce. when you get down to the autal elements of commerce and commercial , the detail is boil down to a finite number of steps ;

product or service place from which to sell Marketing Accept orders Accept payment Fill orders Accept returns

customer service

E-Commerce Sales Channel A product A place to sell the product A way to get people to come to your website A way to accept orders normally an online form of some sort A way to accept money normally a merchant account handling credit card payments A way to accept returns

B2B & B2CFirms that do business on the internet, whether exclusively part of a broader business, generally fall into two categories B-to-B and B-to-C B-to-B is short for business to business and applies to transactions between firms B-to-c or business to consumer describes firms that sell goods or service to final consumers , usually a member of the general public

E-Commerce HypeA Hype amount of hype surrounds e-commerce. Give the similarities with mail-order commerce , The Dell examples Dell is a straight forward company that ,like a host of others , sells custom configured to consumers and business Started as a mail order company that advertised in the back of magazines and sold its computer over the phone

Dell sold about $14 million in equipment every day in 2000, and 25% of Dell sales were over the web The dell example IF dell were to loss 25% of its phone sales to achieve its 25% of sales over the web , then it is not clear that e- commerce has any advantage , unless:

What if the sales conducted over the web cost the company less what if people buying over the web tend to purchase more accessries what if in the process of selling merchandise over the web , Dell lost no sales through its traditional phone channel

Other Approaches for e- commerce in agriculture Augmenting existing customer relationships and making it easier for these local customers to patronize your business. B2B Direct sales to restaurants Direct sales to other farm marks Direct sales to school, hospital, others institutions

B2CFarmers market preorders Delivery services CSA CSA weekly extrars

A large percentage of electronic commerce is entirely electronically for Virtual items such as access to premium But Most electronic commerce involves the transportation of physical items in some way Electronic commerce that is conducted between businesses is referred B2B can be open to all interested parties (commodity exchange)

Limited to specific ,pre- qualified participants(PEM) Business and consumers on the other hand, is referred to as B2C .

This is the type of EC conducted by companies such as Amazon.com , online shoppingE-commerce meant the facilitation of commerce Transactions electronically using technology such (EDI) and (EFT)

Growth and acceptance of credit cards (ATM) and telephone banking in the 1980 were also forms of ecommerce Another form of E-commerce was the airline reservation system typified by SABRE in the USA and TRAVICOM in the UK

From the 1990s onward , E-commerce would additionally include enterprise resources planning system (ERP) Data mining and warehousing.