Duke University PressVendor Relations Session

ICOLC Spring 2008 MeetingApril 15, 2008

Donna Blagdan, Journals Marketing Manager

Kim Steinle, Library Relations Manager

Objectives

• Demonstrate how we have adjusted our business practices

• Identify the benefits for consortia workingwith Duke University Press

• Present products offered to consortia

Our Mission

• Advance frontiers of knowledge

• Contribute to international community of scholarship

• Publish innovative and controversial scholarship

• Disseminate high-quality, scholarly knowledge

• Balance mission with financial viability

The Press at a Glance

• Publish mainly in humanities and social sciences

• 35 journals

• 120 books per year

• Four electronic collections

Library Relations Program

• Engage with and learn from the library community

• Represent the library perspective within the Press

• Streamline site license negotiations

• Participate in new online content initiatives

• Promote and develop appropriate products

Library and Consortium Relations

We build and maintain strong partnerships by• Investing in an engaged library relations department

• Evaluating other publishing models

• Attending library conferences

• Listening to and considering the challenges facing libraries and consortia

• Maintaining open communication through transparency

Good Citizenship

• Handling the RoweCom/Divine bankruptcy

• Participating in archiving initiatives– LOCKSS

– Portico

• Maintaining Sherpa/RoMEO green publisher standards

Partnering with University Libraries

• Stanford University Libraries– HighWire Press

• Duke University’s Perkins Library– Monthly meetings

– MARC records

• Cornell University Library– Project Euclid

Moving into the Big Deal

• Why did we decide to offer collections?– Consortia not interested in single title sales

– Project Muse had success selling to consortia

– Double-digit cancellations

– Stay viable as a primary publisher

• How would we gain revenue and broaden distribution?– Incremental revenue from current subscribers

– New sales from domestic and international consortia

Size Matters

• Hired an Acquisitions Manager in 2004

• Work with SPARC on acquisitions

• Acquired six titles in the past five years– Only one title a start-up

• Launched STM Initiative to provide cost effective alternative

• Defend our current list

– Commercial publishers make aggressive attempts to acquire our best journals

Electronic Collections

• e-Duke Scholarly Journals Collection

• e-Duke Scholarly Books Collection

• Euclid Prime

• Carlyle Letters Online

Duke Journals on HighWire Press

e-Duke Books on ebrary

Project Euclid

The Carlyle Letters Online

Library-friendly Licensing

• Site licenses– Duke Mathematical Journal, e-Duke Scholarly Books and

Journals Collections

– Two-page license created with Duke and UNC librarians

• Shared E-Resource Understanding (SERU)– Served on SERU Working Group

– Duke Press offers individual titles using SERU

Enhanced Products and Services

• Perpetual access to purchased content

• Retrodigitized content

– Backlist available with current order(Journals and e-Duke Books)

• Enhanced customer service

• COUNTER 2-compliant usage statistics

• MARC records

• Library Resource Center Web site

Library Resource Center

Contains information about:

• Pricing

• Electronic collections

• New journals

• Usage statistics

• Site licenses

• Electronic access instructions

dukeupress.edu/library

The New Library Resource Center

e-Duke Scholarly Journals Collection

• 29 titles in humanities and social sciences

• HighWire Press platform

• Tiered pricing based on 2005 Carnegie Classifications

• COUNTER 2-compliant usage statistics

• Print add-on discounting

• Retrodigitized content included with a current electronic subscription

• Active Muse titles not included in the base price

Challenges

Adding new titles to the collection• Revenue loss from cancellations to direct subscriptions

• Price increases to the collection

• Effectively communicating the difference between two collections

e-Duke Scholarly Books Collection

• Minimum 100 scholarly books per year

• ebrary platform

• Tiered pricing based on 2005 Carnegie Classifications

• Print add-on option

• Chapter-level enhanced MARC records preparedby Duke Library

• Perpetual access to current content, subscription accessto 800 backlist titles

• 2008 pilot year, 2009 official launch

Challenges

• MARC records

• Vendor relationships

• Backlist pricing

• Maintenance fee

• Individual title sales

Euclid Prime Collection

• 21 titles in theoretical and applied mathematicsand statistics

• Cornell’s Project Euclid platform

• Tiered pricing based on FTE

• COUNTER 2-compliant usage statistics

• Marketing, sales and customer service to be providedby Duke University Press starting in 2009

• Challenge: Possible transition to tiered pricing model based on Carnegie Classifications in 2009

Why Partner with Us?

• Shared mission, shared challenges

• Contribution to scholarly communication

• High-quality, peer-reviewed content

• Transparent, flexible pricing models

Questions?

Kimberly Steinle, Library Relations Manager

libraryrelations@dukeupress.edu