B2B at alibaba.Com

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B2B at alibaba.ComB2B at alibaba.Com


The development of E-The development of E-commercecommerce

NetizenNetizen Net friend Net friend Net merchanNet merchantt


Functions of B2B platform at alFunctions of B2B platform at alibabaibaba

Searching for market informationSearching for market information Developing new clients Developing new clients Promoting the development of the smaPromoting the development of the sma

ll and medium-sized enterprises (SMEll and medium-sized enterprises (SMEs) s)

Pushing the Chinese national economy Pushing the Chinese national economy forward forward


Alibaba’s WebsitesAlibaba’s Websites www.alibaba.com www.alibaba.com.cn www.taobao.com www.taobao.com (the second biggest C2C ser(the second biggest C2C ser

ver provider , second to E-bay)ver provider , second to E-bay) www.alipay.com www.yahoo.com.cnwww.yahoo.com.cn


Contributions to the Contributions to the Chinese national economyChinese national economy

DataData Applications of enterprises Applications of enterprises


some data

time website members visitors turnover

Nov 1998 www.alibaba.com.cn 7.5 million 32.79 million 2.5 billion/year

Nov 1998 www.alibaba.com 1.72 million 5.06 million 10 billion USD/year

May 2003 www.taobao.com 10 million 90 million 4 billion/year

Jan 2005 www.alipay.com 4 million 0.4 billion/month

Chinese suppliers Sep 2001 3 billion USD/year

Trust Pass Trust Pass Mar 2002 10 billion/year


Alibaba’s servicesAlibaba’s services Chinese Suppliers/exporters:accounting for70% of its income, feChinese Suppliers/exporters:accounting for70% of its income, fe

e RMBe RMB ￥￥ 60,000-80,000 /year )60,000-80,000 /year ) Trust Pass: accounting for30% of its income, domestic Trust Pass: accounting for30% of its income, domestic customers, membership fee RMBcustomers, membership fee RMB ￥￥ 2300RMB/year2300RMB/year AlipayAlipay Yahoo search engineYahoo search engine Bidding for rankingBidding for ranking Instant communication toolsInstant communication tools income 1million/day in 2003 income 1million/day in 2003 profitprofit 1million/day in 2004 1million/day in 2004 tax 0.7-0.8million/day in 2005tax 0.7-0.8million/day in 2005 1million/day in 20061million/day in 2006


Chinese suppliersChinese suppliers

Promotion of Chinese exporters’ products to Promotion of Chinese exporters’ products to overseas importers at www.alibaba.com.overseas importers at www.alibaba.com.

CharacteristicsCharacteristics ：：1 Authentication of credit by authorities1 Authentication of credit by authorities2 Multimedia 2 Multimedia ExhibitExhibition on internet with pictures and sion on internet with pictures and s

oundsounds3 e-commerce support3 e-commerce support4 Exportation promotion at fairs and exhibitions at hom4 Exportation promotion at fairs and exhibitions at hom

e and abroade and abroad5 Full Promotion in the biggest business community all 5 Full Promotion in the biggest business community all

over the worldover the world



Successful examplesSuccessful examples


Hangzhou Kairui Accessories Co. Hangzhou Kairui Accessories Co. Ltd.Ltd.

Became a member in Chinese Became a member in Chinese Suppliers in May 2003Suppliers in May 2003

Got nothing in the first 8 monthsGot nothing in the first 8 months Hired professionalsHired professionals Earned 2.4 million USD in 2004Earned 2.4 million USD in 2004 has over 30 long-standing clients has over 30 long-standing clients

nownow


Trust PassTrust Pass

Providing promotion services to its memProviding promotion services to its members among Chinese buyers at www.alibabers among Chinese buyers at www.alibaba.com.cnba.com.cn

AdvantagesAdvantages ：：1 Honesty first1 Honesty first2 Promoted from all aspects2 Promoted from all aspects3 Unique promotions channels3 Unique promotions channels4 High efficient services4 High efficient services



Successful casesSuccessful cases


Guizhou Weimei Co. Ltd.Guizhou Weimei Co. Ltd. 1999 began to make use of the Internet1999 began to make use of the Internet 2000 left the company2000 left the company 2001 back to the company2001 back to the company 2002 became a member is Trust Pass2002 became a member is Trust Pass 14 employees in its E-business Depart14 employees in its E-business Depart

ment nowment now Sells RMBSells RMB ￥￥ 60 million a year 60 million a year


Bidding for Priority in Bidding for Priority in RankingRanking

Keeping ahead of other competitorsKeeping ahead of other competitors Taking the initiativeTaking the initiative Dominating the marketDominating the market Increasing the possibility to conclude tIncreasing the possibility to conclude t

ransactionsransactions


Successful caseSuccessful case


Wenzhou Hualian Co. Ltd.Wenzhou Hualian Co. Ltd. 2003 became a member at Trust Pass2003 became a member at Trust Pass May 2005 participated in the first auctiMay 2005 participated in the first aucti

on/biddingon/bidding Oct. 2005 Bought 600 keywordsOct. 2005 Bought 600 keywords Established professional team, workinEstablished professional team, workin

g day and night onlineg day and night online Turnover: RMBTurnover: RMB ￥￥ several million/yearseveral million/year


Super tools to Super tools to tradetradeonlineonline

Powerful commerce search engine makes all the information easily available ；1 ··Information management system releases information promptly ；

Staying in touch with customers all the time ；

Enjoying the high efficiency of e-business ；

2 ··

3 ··

4 ··


Successful caseSuccessful case


Hangzhou Kairui Accessories CHangzhou Kairui Accessories Com. Ltd.-buyerom. Ltd.-buyer

Found a supplier in 5 minutes at Found a supplier in 5 minutes at My My Trade ActivityTrade Activity

Searched for 1 minSearched for 1 min Confirmed whether it is on lineConfirmed whether it is on line Instant communicationInstant communication 3 members at Trust Pass have 3 members at Trust Pass have

become its long-term suppliersbecome its long-term suppliers


Shenzhen 99+1—seller Shenzhen 99+1—seller

Through Through My Trade ActivityMy Trade Activity Concluded transactions with over 1900 Concluded transactions with over 1900

buyers Receiving 100-200 messages of buyers Receiving 100-200 messages of inquiries a dayinquiries a day

Inquired by customer from New Zealand Inquired by customer from New Zealand over credit systemover credit system

Sold 5000 digital cameras to an American Sold 5000 digital cameras to an American customer from his Beijing Office in one customer from his Beijing Office in one month from the date of his first enquiry.month from the date of his first enquiry.


Working Habits at AlibabaWorking Habits at Alibaba Being online more than 10 hours a dayBeing online more than 10 hours a dayAtAt My Trade Activity My Trade Activity

PPublicublicizing and promoting productsizing and promoting products leaving message when at a meeting or beinleaving message when at a meeting or bein

g busyg busy Making use of the auto-reply function Making use of the auto-reply function Sending price lists and pictures of the pSending price lists and pictures of the p

roducts directly through roducts directly through My Trade ActivMy Trade Activityity


Introduction to AlipayIntroduction to Alipay Advanced online payment system, offering high quAdvanced online payment system, offering high qu

ality and safe payment services for the ality and safe payment services for the e-businessmene-businessmen

Alipay is a safe payment system put forward by AlipAlipay is a safe payment system put forward by Alipay company to secure reliable payment trading onlay company to secure reliable payment trading online.ine.

A credit agency which keeps the pay for both sides A credit agency which keeps the pay for both sides until the buyer confirms that he has received the pruntil the buyer confirms that he has received the product and expressed satisfaction.oduct and expressed satisfaction.


Without the third partyWithout the third party

buyer sellerPay to seller

ship to buyer


Mode of Third Party Mode of Third Party PaymentPayment

buyer

Third party

seller

2 、pay to

third

pa

rty 5 、check and te

ll the t

hird party

to pay

3 、tell seller to ship

6 、pay to seller

4.Make shipment

1 、 determine the required product


Examples of Alipay Examples of Alipay ApplicationsApplications

1. More than one thousand websites h1. More than one thousand websites have joined the Alipayave joined the Alipay2. A number of banks support Alipay2. A number of banks support Alipay3. 80% of the transactions at www.tao3. 80% of the transactions at www.taobao.com effect payment at Alipaybao.com effect payment at Alipay


B2B DefinitionB2B Definition

Flow of informationFlow of informationFlow of goods Flow of goods Flow of CapitalFlow of CapitalLow costLow cost


Objectives of Objectives of B2B AlibabaB2B AlibabaHelping the enterprises make Helping the enterprises make

profitsprofitsHelping the enterprises developHelping the enterprises develop


Lacking in human resources in e-Lacking in human resources in e-business with the following abilitiesbusiness with the following abilities

Effective internet operational abilityEffective internet operational abilityFamiliar with habits of e-tradersFamiliar with habits of e-tradersPractical and having a down-to-earth Practical and having a down-to-earth

mannermannerNo needs to know lots of technology No needs to know lots of technology


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B2B at alibaba.Com