SOURCE THE WORLD! with Alibaba.com

Story of Alibaba The largest online and mobile commerce company

Employees:  18  Office:  Jack  Ma’s  Hangzhou  apartment  1999  

The Alibaba Group Story In 16 years, Alibaba Group has become the largest online and mobile commerce company in the world in terms of gross merchandise volume.

* In terms of gross merchandise volume in 2013, according to the IDC GMV Report ** Data as of June 30, 2014

Employees:  More  than  26,000**  Offices:  90  offices  in  mainland  China  and  19  offices  outside  mainland  China**  

2014  

Mission

To make it easy to do business anywhere

We believe the Internet can level the playing field by enabling small enterprises to leverage innovation and technology to grow and compete more effectively in the domestic and global economies.

Culture & Values

The Alibaba Culture is about championing small businesses. We operate an ecosystem where all participants – consumers, merchants, third-party service providers and others - have an opportunity to prosper. Our success and rapid growth is built on the spirit of entrepreneurship, innovation, and an unwavering focus on meeting the needs of our customers.

1999

2003

2004

2007

2008

2009

2010

2013

2014

Alibaba Group founded in Jack Ma’s apartment; Alibaba.com and 1688.com (then Alibaba.com.cn) launched

Key Milestones

Online shopping website Taobao Marketplace

launched

Aliwangwang instant messenger launched on Taobao Marketplace; Our related company Alipay launched

Online marketing technology platform Alimama launched;

Taobao Marketplace starts to monetize

Brands and retail platform Tmall.com launched to complement Taobao Marketplace

Alibaba Cloud Computing founded in conjunction with

Alibaba Group’s 10th anniversary celebration

Online group buying marketplace Juhuasuan and global consumer marketplace AliExpress launched; Mobile Taobao App introduced

Mobile social networking app

Laiwang launched

Alibaba Group listed on the NYSE; Alipay’s parent company Ant Financial Services Group formally established

Major Businesses

Tmall.com Brands and retail platform

AliExpress Global consumer marketplace

Alibaba.com Global wholesale marketplace

1688.com China wholesale marketplace

Taobao Marketplace Online shopping destination

Alimama Online marketing services

Alibaba Cloud Computing Platform for internal and third-party use

Data Platform

Juhuasuan Group buying marketplace

China Smart Logistics Logistics information system**

Alipay Payment services*

* Through contractual arrangements ** Our 48% owned affiliate

Alibaba Group Eco-System

Online  Travel

C2C  online  marketplace  

Cloud  Compu5ng  and  data  management  

Mobile  OS

B2C  online    shopping  pla=orm   Local  Services

Shopping  search  engine  Smart  TB  OS

Internet  Communica5ons  

Domes5c  B2B    e-­‐commerce  pla=orm  

Logis5cs  Global  Consumer    e-­‐marketplace  

     

Global  B2B    e-­‐commerce  pla=orm  

Group  shopping  pla=orm  

Digital  Entertainment  

Adver5sing  Network

Merchant  Services

Mobile  Applica5ons

Third-­‐party  payment  pla=orm  

Logis5cs  Informa5on  Pla=orm  

Online  marke5ng  technology  

11.11 Shopping Festival

•  The 11.11 Shopping Festival began in 2009 with 27 merchant participants as an event for Tmall.com merchants and consumers to raise awareness of the value in online shopping.

•  On November 11, 2014, our China and international retail marketplaces generated a GMV of RMB57.1billion (US$9.3 billion) settled through Alipay within a 24-hour period.

•  On the day, mobile GMV settled through Alipay accounted for 42.6% of total GMV.

•  278.5 million logistics orders were generated.

* All 2014 11.11 Shopping Festival GMV and other figures are subject to final auditing following conclusion of the event.

… and many more * Data as of May 2014

Brands on Tmall

Alibaba Group Business Scale and Size

Notes: (1) Unless otherwise indicated, all figures are specific to our China retail marketplaces for the 12 months ended June 30, 2014. (2) Specific to our China retail marketplaces for the 12 months ended June 30, 2014. (3) The sum of merchants on our (i) China retail marketplaces who paid fees and/or commissions to us in the 12 months ended June 30, 2014, plus (ii) wholesale marketplaces with current paid memberships as of June 30, 2014. (4) Includes registered countries and territories of (i) buyers that sent at least one inquiry to a seller on Alibaba.com and (ii) buyers that settled at least one transaction on AliExpress through Alipay, in each case in the 12 months ended June 30, 2014.

Total GMV US $296 billion (RMB 1,833 billion)

Mobile GMV US$ 71 billion (RMB 442 billion)

Annual orders 14.5 billion

Packages generated (2) 6.1 billion

Annual active buyers 279 million

Annual active sellers 8.5 million

Paying customer relationships (3)

3.6 million+

Countries where buyers

are located (4)

190+

Introduction to Alibaba.com The largest B2B marketplace for global trade

International Trade: No Longer Just the Realm

of Big Corporations

In 16 years, Alibaba.com has developed an open ecosystem, which not only bridge buyers and

suppliers but extend to other services from partnerships in logistics, safe payment

solutions, trade financing and mobile solutions.

CHALLENGES SOLUTIONS

Alibaba.com enables small businesses to overcome a number of barriers to international trade

•  Global reach and 24 x 7 product showcase •  Highly efficient online marketing tools •  Low-cost communication tools

Limited capital and resources

•  Robust global online company database •  Active trading community •  User forums / knowledge sharing

Lack of foreign market knowledge / connections

•  On- and offline partnerships (with tradeshow organizers, trade associations, government bodies, big buyers, etc.)

•  Education materials, seminars, etc.

Lack of confidence in doing international trade

Alibaba.com is a global network for buyers and suppliers of raw materials,

component parts and finished goods.

GLOBAL SUPPLIERS

•  Companies of all sizes •  Entrepreneurs, e-retailers,

buying agents, MNCs, etc. •  Diverse end markets

GLOBAL BUYERS

•  Typically SMEs engaged in import / export business, trade agents, wholesalers, retailers, and manufacturing companies

•  40+ industry categories

A global network for buyers and suppliers of raw materials, component parts and finished goods.

Buying on Alibaba.com

Sourcing with Alibaba.com

Find Supplier Verify Supplier Order Inspection Ship

•  Product Search

•  AliSourcePro

•  Wholesale Checkout

•  A&V Check

•  Onsite Check

•  Supplier Assessment

•  Trade Assurance

•  e-Credit Line

•  Inspection Service •  Alibaba Logistics

Product Search

AliSourcePro A customized sourcing solution for buyers

How it works:

Buyer Submits Buying Request

Accredited Suppliers Submit Quotes

Alibaba.com Screens Quotes

Buyer Receives Pre-screened Quotes

Buyer Builds Deal Online

þ  1 Request, 10 quotes

þ  Verified Suppliers

þ  Comparison to Transaction

Wholesale Low MOQs The biggest online wholesale market of Chinese products

How it works:

þ  Low MOQs at wholesale prices

þ  Fast online transactions

þ  Full payment protection

Buyers Sources Products

Buyer Orders Online

Supplier Ships Order

Buyer Confirms Delivery

Buyer Leaves Feedback

Buyer Pays Escrow

Trade Assurance Enabling buyers to trade with confidence

1.  Search suppliers & products with this icon

2.  Order, sign contracts and pay via Alibaba.com

ü  Payment safety: Protection up to agreed Trade Assurance Amount

ü  Supplier adheres to contract for: 1.  Shipment time 2.  Agreed order quality requirements

þ  100% refund of the Trade Assurance amount for orders

not meeting agreed delivery or quality terms

þ  Supplier performance feedback system allows buyers to

rate and review their experience

First, you need to: Then, Alibaba.com ensures:

e-Credit Line Open account transaction service

How it works:

þ  Up to 300,000 credit limit

þ  Low variable annual interest rates starting

at 6%

þ  Get a quote in under five minutes

Confirm Supplier Submit Supplier Information

Sign Contracts Related to e-Credit Line

Shipment Repayment Supplier Credit Checks

Financing