Overall

359’714

25’011

103’506

35,672 47’701 81’303

4’311 3’494 7’805

2’078

1’367

61’626

7,89

Overall GCDP GIP Sign-Up to

Choose Program 79%

Choose Program to Apply

10% 12% 7%

Apply to Start Matching

27% 37% 13%

Start Matching to Match

66% 63% 77%

Sign-Up to Apply 8% Sign-Up to Match 1% Apply to Match 18% 23% 10%

We can finally start tracking our customer’s journey! All data refer to the same set of customers, creating a profile on

internships.aiesec.org between Jan1st and Apr3rd. For example, 1% of the people who signed up in Q1 is already matched.

Click here for the full Digital Marketing Report for the Quarter.

Some insights:

5.31% bounce rate Doubled web traffic compared to 2014 (+98%)

+160% of social media referrals to website Aiesec.org contributes to 25% of OP signs-up

Click here for the full PR Report for the Quarter.

Some insights:

UN Event final dates (concept note here) Reach Report for AFROXLDs & UN Habitat.