CIYEE... BARU ELECT!!!

WELCOME ON BOARD

Transisi cek

Transisi cek

Remember This?

Transisi cekHow ‘minimum’ your transition

go?

Let’s Check!

Quiz!

1

What is Marketing/PR/D

M?

2

What is our ROLE?

3

If you don’t know why you are applying?

Just Kidding!

Marketing!

Marketing!

Communicating the value of the brand to customers for the purpose of promotion/selling the brand

Marketing!We Sell Our Product!

Public Relation!

Public Relation!The way we communicate

with public and media

Public Relation!

We Brand our Product!

Public Relation!

We Brand our Product!

Digital Marketin

g!

Digital Marketin

g!Marketing that use electronic

devices to connect with customer

Digital Marketin

g!We Market our Product

through Digital Channels!

How we do what we do in

AIESECHow Brand Experience Team do contribute in AIESEC

Program Marketing!

What is our main KPI?

What is our main KPI?% of conversion rate

How do we achieve that?

How do we achieve that?

% of people attracted to submit

% of people submit to interview

What are the activities?

What are the activities?

# of info booth – info session – class presentation

# of customer engagement (dm)

Reality Kicks In!!

BEWARE!

Timeline f**ked-

up!

Lack of HR

Doesn’t understand

your market!

Not planning well!

Lost Member

Good Ideas!

Innovative Promotional Tools

Innovative Promotional Tools

Innovative Marketing

Innovative Content

Innovative Content

Public Relations & Information Management

What is our main KPI?

What is our main KPI?

% of brand awareness

How do we achieve that?

How do we achieve that?

% of people attraction to EwA

% of people EwA go to Program

What are the activities?

What are the activities?# of EwA attraction activities

BEWARE!

Late doing PR

activities

Doesn’t understandin

g the role

In the end, it’s your choice

Do you want to repeat the

same mistakes?

Go transition!!

#We Believe We Achieve