2019 Media Planner · Marketing solutions on Wechat- including live seminars, live video and audio broadcast, article placements and Mini Apps ... manufacturing decision makers who

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2019 Media Planner

www.industrysourcing.cn ｜ www. Industrysourcing.com｜ www.ringierevents.cn ｜ www.ringierevents.com

Target Audience across the whole value chain

Integrated media platforms for Lead generation,

branding and networking

Reaching decision makers across the processing chain that can

connect you with the right people at the right time

in media formats that meet their needs

Informative, high value editorial content by experts that benefit

all segments of the industry delivered in all media formats

Quality Content

Events and conferences, Digital, Mobile and Social media,

Print and direct marketing , Content marketing

FoodPacific Manufacturing Journal EVENTS – PRINT - DIGITAL – MOBILE - SOCIAL

Reaching out to Asia's entire food & beverage community

www.industrysourcing.cn ｜ www.industrysourcing.com｜ www.ringierevents.cn ｜ www.ringierevents.com

Searchable- Anytime, Anywhere on Any Device

Digital ─ Print ─ Events ─ Webinars ─ Mobile ─ Social ─ Video ─ Content Marketing

Convenience, health and wellness drive Southeast Asian F&B market

Market Introduction

Asia’s food and beverage industry is vibrant and

expanding, with revenues amounting to 41.75 billion in

2018. The market is mainly driven by growth in

convenience foods and health-oriented products.

Key to successful product formulation specially for the

Southeast Asian market rests on the switch to natural

ingredients especially for regional flavours; the reduction

of salt, sugar, fat, and artificial ingredients;

functionalising products with complementing healthful

ingredients, and production of minimally processed food.

The industry is also expected to operate within the

principles of sustainability in order to make the least

impact on nature and environment. Companies will also

take more concrete actions toward advancing

transparency, food safety, and waste reduction.

Some of these actions will be apparent in the packaging

sector. In 2019, the food packaging market is projected

to reach a value of $305,955.1 million; alongside this

growth is mounting waste. The call to ban non-recyclable

single-use packaging is currently a major step toward this

route.

To effect “zero waste”, packaging companies and their

stakeholders, along with organisations and governments,

are building partnerships to address the waste burden

through long-term solutions such as closed loop systems.

This is especially vital to Asia which is responsible for

nearly half of the world’s plastic leakage. China is the

biggest source of plastics waste, but Indonesia, the

Philippines, and Thailand are high on the list.

“Less is more” has also become an industry catchphrase

urging companies to use less material or packaging

where possible. Smaller-size packaging for instance, is

not only a sustainable solution, it addresses food and

beverage portion control. Bio-based packaging, smart

packaging and other green solutions not only reduce

waste, but allow manufacturers to increase product shelf

life and create brand value.

In format, flexible packaging such as resealable pouches

with caps or zip closures, is highly utilised for prepared

foods, sweet and savoury snack foods, and bakery

products, for convenience and shelf life extension. While

demand for milk and dairy products, fruit juices, and

alcoholic beverages, is driving growth in aseptic

packaging, which is forecast to reach USD 76.8 billion by

2025, according to Converged Markets.

In Southeast Asia, the processing equipment segment is

predicted to reach USD1,152 million in 2023 as it grows

at a CAGR of 4.7% over the next five years, reports

Research and Markets. Whether starting out, expanding,

or streamlining, manufacturers look to invest in

machinery and solutions that give them the most

flexibility, enable small or continuous batch processing,

and more importantly to be able to comply with safety

and hygiene standards.

Global food automation is expected to reach a value of

USD12.26 billion by 2022. But F&B processing companies

in Southeast Asia tend to put this off due to costly

technology and training, and so are missing out on the

depth at which industrial automation solutions, whether

semi-automation, can help increase productivity.

Investing in Industry 4.0 tools for connectivity and data

collection, then expanding digital capabilities as needed

is the way SMEs are expected move to full automation.

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Multiple delivery channels for the magazine content : Print + E-zines + Apps + Website+ E-newsletters + Social Media + Mobile

Total Readership: 39,830

Now in its 19th year serving the industry, FoodPacific Manufacturing Journal has earned the trust of thousands of decision makers across Asia Pacific, connecting suppliers through an enhanced multimedia platform. Published eight times a year, the magazine delivers information on product developments, technology, industry expert analyses, trade events, and key issues relating to ingredients and additives, packaging, processing, supply chain management, automation, and food safety. FoodPacific Manufacturing Journal has a dedicated online vertical (www.industrysourcing.com/food-beverage) with daily updates, social media and mobile Apps with video links on iTunes and Google Play and 18 e-newsletters to make content easy to access. Health & Nutrition section The diverse SEA market is becoming more reliant on nutraceuticals, infant nutrition, and heart, brain, and bone health products. The conscious desire for wellness

among older adults has led to higher consumption of better-for-you products and preventive medicines, while the desire to look youthful is driving the market for nutricosmetics. Sports nutrition is another promising segment forecast to grow to USD7.8 billion in 2020. Increased demand for supplements, weight management, and fortification in part comes from Asia’s battle with over- and undernutrition and lifestyle diseases. Brewing in Asia section The Asian beer market is forecast to reach USD202.4 billion by 2020. The industry is characterised by acquisitions, partnerships and collaboration, and an expanding product portfolio. Asia is also becoming a destination for wines coming from China, Thailand, Indonesia, India, Cambodia and Myanmar. According to Inkwood Research, the APAC wine market will hit $123,892 million by 2025.

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Digital Editions include embedded videos and interviews from trade shows and factory visits.

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Ringier is all about media ? Your customer is a different media consumer than 5 years ago, not only the media channels they use but the message content that they respond to- Our commitment is to ensure that we deliver your message using the communication channels that met their needs - with content that informs - interacts with them and generates a response; From WeChat to YouTube, LinkedIn to Twitter, Desktop to mobile, Print to video. Trending right now? Marketing solutions on Wechat- including live seminars, live video and audio broadcast, article placements and Mini Apps for products and supplier sourcing.

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READERSHIP / BUYER DEMOGRAPHICS

Published 7x a year (6 print and 1 digital) in English,

FoodPacific Manufacturing Journal reaches a qualified

controlled readership of 39,830 (including print and digital)

manufacturing decision makers who plan the purchase of

processing and packaging equipment, materials and

execute manufacturing strategies; plant managers who

evaluate and make recommendations: R&D specialists, food

designers who create, test, evaluate products, purchasing

managers who buy ingredients, additives and raw materials.

Each subscription is requested in writing. Each reader is

qualified by name, job title and industry and re-qualified

annually by our call center.

4 main delivery channels for the magazine content

Print: 17,880

Digital: 21,950

Total Readership

39,830

Apps industrysourcing downloads: 98,000+

E-magazine, enewsletters, iPad/iPhone and Android App versions.

Geographic Distribution

Thailand 4030 23%

Indonesia 3068 17%

Malaysia 2375 13%

Vietnam 1868 10%

Taiwan 1490 8%

Singapore 1501 8%

Philippines 1120 6%

Australia 520 3%

Hong Kong 545 3%

Korea 538 3%

Cambodia/Myanmar/ Laos 260 1%

Japan 180 1%

India 130 1%

New Zealand 90 1%

others 165 1%

Total 17,880 100%

Business Type

Food Processors 51%

Beverage Processors 25%

Contract Manufacturing : Food / Beverage Packagers / Bottlers

13%

Ingredient & Additive Manufacturers 6%

Government Agencies, Research and Associations

3%

Equipment Distributors 2%

Job Function

Senior Management 28%

Plant Operations 20%

Engineering 18%

R&D / Food Designer 16%

Purchasing 10%

QC & Assurance 6%

Marketing & Sales 2%

Annual Business Turnover (US$)

0-0.5 million 4%

0.51-1 million 19%

1.01-5million 40%

5.01-10 million 23%

over 10 million 14%

Note: adds to more than 100% due to multiple responses

Product Analysis

Beverages(Non-Alcoholic) 25%

Convenience Food 23%

Health Food / Nutraceuticals 18%

Dairy Products 16%

Cereal & Snack 16%

Meat & Poultry 14%

Bakery Products 13%

Confectionery 11%

Fish & Seafood 10%

Fruits & Vegetables 8%

Beer, Wine, Liquor & Spirits 7%

Coffee, Cocoa & Tea 6%

Dietary Supplements 4%

Edible Oils & Fats 4%

Seasonings, Spices & Sauces 3%

Others 1%

Social Media: Facebook, Twitter, Blogger, YouTube. Linkedln Followers 5,000+

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2019 Editorial Calendar

ISSUE January March June July

Ad Closing Dates 11 – December - 2018 28 – January 30 - April 07 - June

Feature Reports

Outlook 2019: Formulation of

functional foods and

beverages

Flavours, textures and aromas

Growing food in laboratories

Innovation Management

Blockchain technology

Food waste reduction

initiatives

Halal food production /

certification

Automation Conveying systems Collaborative robots Quick changeover Warehouse automation

Beverage Dairy Textured beverages Energy drinks Nut-based beverages

Coffee/tea

Product Formulation

Probiotic food/beverage Non-dairy

Baby food/ Infant formula Low-sodium savoury snacks

Chocolate and

confectionery

Ingredients Starches

Proteins

Asian flavours

Emulsifiers

Whey

Sweeteners

Antioxidants for spoilage prevention

Proteins

Packaging PET packaging

Shrink sleeving

Sorting equipment

Recycling

Aseptic packaging

Films Eco-friendly packaging

Processing Cutting/slicing equipment

Confectionery equipment

Lubricants

Fruit / vegetable processing

Hygienic valves

Cleaning systems

Food sealing machines

Noodle/pasta machines

Extrusion

Cooling systems

SUPPLEMENTS Health & Nutrition (Jan/Jun/Sep/Dec)

Children’s health and nutrition

Omega-3 fatty acids --

Personalised nutrition

Astaxanthin --

SUPPLEMENTS Brewing in Asia (Mar/Jul/Nov)

-- Beer processing -- Asia’s vineyards

Trade Shows

Jan.24-26, ProPak Philippines, Philippines

Mar.19-21, Propak Vietnam 2019, Vietnam

June 12-15, ProPak Asia, Thailand

June 19-22, FoodTech & Pharmatech Taipei 2019, Taipei

July, M'SIA-PACK & M'SIA-PLAS 2019, Malaysia

Aug., Vietnam(HCM), Vietfood & Beverage Viet Nam 2019, Vietnam

Regular Features

• Industry News • Boardroom Connection • Product Highlights • Buyer Alert

• Business in China - the latest information about Asia policies, regulations and manufacturing trends • Industry News - Significant events, people, companies and industry developments in Asia • Trade Show Updates - Latest news, onsite reports and video interviews from major trade shows

Online Editorial Features—Daily updates and online exclusives

Editorial content, trade show and conference schedule subject may change without notice.

ISSUE January February March April May June

Theme of Newsletter

Probiotics

Outlook:

Food and beverage

ingredients

PET packaging Collaborative robots Nutrition for children Plant-based proteins

-- -- Omega-3 fatty acids -- Chocolate &

confectionery --

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2019 Editorial Calendar

For editorial submissions and inquiries,

please contact: Marijo

Email: [email protected]

ISSUE September November December

Ad Closing Dates 02 - August 23 - September 11 - November

Feature Reports Sustainability: Foods for the

future

Outlook 2020: Packaging and

Processing Food safety

Automation IoT /smart manufacturing Product inspection End-of-line packaging

Beverage Coconut water Soft drinks Bottled/mineral/sparkling water

Product

Formulation Meat alternatives Hard candy Drinkable Yogurts

Ingredients Natural colours

Dairy ingredients

Plant extracts

Fats & oils

Flexible packaging

Labelling machines

Packaging PET packaging

Shrink sleeving

Aseptic packaging

Films Eco-friendly packaging

Processing Drying equipment

Meat / poultry processing

Fryers

Water treatment

Refrigeration and cold storage

UV light disinfection

SUPPLEMENTS Health & Nutrition

(Jan/Jun/Sep/Dec)

Nutrition for older adults

Nutraceuticals/Dietary

supplements

-- Weight management

SUPPLEMENTS Brewing in Asia (Mar/Jul/Nov)

-- Package design and labelling

Anti-counterfeit technologies

--

Trade Shows Sept. 11-13, Fi Asia 2019, Thailand

Oct., Allpack Indonesia 2019 & Allplas Indonesia 2019, Indonesia

Editorial content, trade show and conference schedule subject may change without notice.

ISSUE July August September October November December

Theme of Newsletter

Quick changeover Conveyors Natural colours IoT /smart manufacturing

Aseptic packaging Outlook 2019: packaging/ processing

Blockchain -- Fats & oils Dairy ingredients Dietary fibre --

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Follow me on: Blog: https://foodbevasia.blogspot.tw/

Facebook: Food Bev Asia

Twitter: Food Bev Asia

Communicate with industry followers on a daily basis!

Website: http://www.industrysourcing.com/food-beverage

Marketing Strategies that Engage the Digital Generation


Digital Solutions Click here for more information

• Websites(industrysourcing.cn and industrysourcing.com) • Showroom (Supplier Profile Pages & Product) • Showroom Video Services • Keywords • Banner Advertising • Contextual Advertising Solution • Digital Magazine Advertising • White Papers

Strategies and Solutions for Lead Generation Story Telling, Image Building & Branding, Knowledge Sharing

Industrysourcing

Industrysourcing APP(iOS & Android)

• APP Banners

• Industry E-Newsletters • Direct E-mail Blast • Webinars • White Papers

iConnect- Digital Direct Marketing Services

Trade Show – Live Broadcast

• Interview Video

Ringier’s industry marketplace, industrysourcing, is a resource center for manufacturers and suppliers in China, Asia, the Middle East, Africa and the rest of the world. The website provides the latest information about products, technology and market trends in Chinese and English for industrial professionals. The Chinese website (www.industrysourcing.cn) links buyers and suppliers within China, while the English version website (www.industrysourcing.com) offers an effective export channel for suppliers from Greater China to sell around the world.

Ringier Trade Media offers a multitude of digital services with the latest industry news and technology information for all target groups of yours. Our services that cover Responsive Webs + Direct Marketing + Social Networking are the comprehensive media solutions for advertisers.

iConnect is a digital direct marketing service that connects suppliers with the right target audience and ensures each campaign generates the highest possible return on investment. It includes 4 core solutions including industry e-newsletters, direct email blast, webinars and white papers that are responsive web designed to enable easy viewing on all devices, allowing you a tailored and multifaceted campaign.

The tradeshow visitors can quickly grasp the benefits of your company products through our live broadcast. Short videos, suitable for watching at a spare minute will boost your booth exposure both online, as well as at the trade show. Professional camera crew will draw attention to your stand and the procured online information will facilitate further contacts from absent buyers.

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Marketing Strategies that Engage the Digital Generation


Digital service- E-newsletter

Industry e-newsletters

Scheduled Industry and magazine e-newsletters targeting specific industries, job functions and decision making responsibilities in China, S.E.Asia and the Middle East deliver relevant news to industry leaders or engineers throughout the year providing insightful and valuable content that readers rely on. It brings your message to the place your target audience visits most – their inbox. Generate immediate response and website traffic by promoting your key products and services by direct communications with your core target audiences.


Theme of Newsletter

Probiotics

Outlook:

Food and beverage

ingredients

PET packaging Collaborative

robots

Nutrition for children

Plant-based proteins

-- -- Omega-3

fatty acids --

Chocolate & confectionery

--


Theme of Newsletter

Quick changeover

Conveyors Natural colours IoT /smart manufacturing

Aseptic packaging

Outlook 2019: packaging/processing

Blockchain -- Fats & oils Dairy ingredients

Dietary fibre --

FoodPacific Manufacturing Journal Language: English, Frequency: 18X Subscribers: 21,950

* Editorial Calendars are subject to change without prior notice


Theme of Newsletter

Digital Factory and Linear Motion

Progress in 3D/ Additive Manufacturing

Sensors’ Involvement in IT/ OT Integration

Artificial Intelligence (AI) Software

Big Data/PLM Software

Mobile Robots


Theme of Newsletter

Vision Systems for Process Manufacturing

Additive Manufacturing Production Parts

Motion- Control Subsystems and Machine Vision

IIOT-Based Automation

Job Shop Automation

Automation Trends & Technologies

SMART MANUFACTURING Language: English, Frequency: 12X Subscribers: 10,000

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Ringier Events put you in direct contact with qualified leader


Related food and beverage conferences

Demonstrate Your Company’s Advanced Technologies and Capabilities by Participating in China’s Premium Technology Innovation Awards!

Click here to go to our event website

Sponsorship Smart Investment – LOW cost , high ROI- Increase Your Exposure To An Exclusive Sector Strengthen Your Company's Recognition And Stay On Top Of the Industry

We offer several sponsorship packages – from speech slots, advertisements, VIP cocktail reception to exhibition opportunities, lucky draws and event bag to help you reach your target audience in the way tailored for your preferences. Please contact Mandy Shao or Sydney Lai to get more information *China Conferences: Mandy ([email protected]) *S.E. Asia Conferences: Sydney ([email protected])

Events

Through our series of Conferences, Customized Events, Innovation Awards , seminars at trade shows in China and S.E. Asia. We physically bring the business community together. Here is where you can spend quality - one on one time with potential customers, building our network, your personal and company brand, and face to face selling !

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SE ASIA Market: The Belt and Road initiative introduced the world to new, innovative players from China. But

nothing will substitute face-to-face business. Join our events in SE Asia and find new buyers with Ringier.

Industry Country

Food and Beverage Industry Indonesia, Vietnam, Cambodia, Philippines

China Market: Chinese industries continues to grow rapidly across all industry sectors, keeping China as

the No.1 market for every company in the world .Ringier Events business conferences allow your company to meet industry leaders from Greater China and the International community.

Date Name Venue

March, 13-14 Plastics & Rubber Processing Technology and Innovative Materials Application Summit & Expo 2019

Shanghai

May, 15-16 Green Ink and Printing Technology Conference 2019 Shanghai

July, 25-26 China Food & Beverage Manufacturing Summit & Expo 2019 Guangzhou

October Smart Laser Manufacturing Technology Summit 2019 Shenzhen

October Global Smart Factory Summit 2019,Concurrent Event: ROI - Industry 4.0 Award China Shanghai

November Food & Beverage Manufacturing Summit 2019 Shanghai

December Innovative Packaging Conference 2019 Guangzhou

July, 25, Ringier Technology Innovation Awards 2019 - Food & Beverage Industry, Guangzhou

Live Broadcast Conference Innovation Awards

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To learn how you can get more quality sales leads, please email to [email protected] or contact:

Location Name Tel Email

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Taiwan Sydney Lai +886 4 2329 7318 [email protected]

With over 20 years of professional

experience, Ringier Trade Media Ltd is

constantly striving to create new marketing

opportunities for its partners. By utilizing the

latest technologies and media channels, we

provide interactive "peer-to-peer", cross-

platform and multimodal communication.

We offer integrated media strategies to help

you communicate with your customers,

generate sale leads and enhance your brand

value.

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2019 Media Planner · Marketing solutions on Wechat- including live seminars, live video and audio broadcast, article placements and Mini Apps ... manufacturing decision makers who